PODCAST · technology
Customer Conversations
by Sean Boyce and Stuart Balcombe
Sean Boyce and Stuart Balcombe interview the world's leading marketing, growth and product experts to learn more about how they make products customers love.
Episodes
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Understanding the Demand Side with The Re-Wired Group’s Bob Moesta
Bob is the President and CEO of the Rewired Group, a pioneer of Jobs to Be Done, the author of the Jobs to be Done Handbook and his latest work Demand Side Sales. On this week's episode of Customer Conversations, Stuart and Bob cover Defining and applying the demand side Where to start with...
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Building an Ecommerce Presence for a Major Brand with Maytex’s Michael Callahan
Michael Callahan is Vice President of eCommerce and Transformation for Maytex and Zenith Home Corp. Michael started his career in large CPG companies and has worked on national brands like Mr. Coffee, CrockPot and T-fall. Over the past 15 years, Michael has been transforming organizations to…
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Going Beyond Your Early Adopters with UpKeep’s Jeff Ignacio
Jeff Ignacio is the Head of Revenue and Growth Operations at UpKeep, managing the Go To Market Systems and Enablement teams. Prior to working at UpKeep Jeff spanned a variety of roles at both large tech firms such as Accenture, Intel, Google, and high growth ventures such as Vizier (viz-ier) and...
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Shaping strategy with Basecamp’s Ryan Singer
Ryan currently leads product at Basecamp, is the author of Shape Up and the host of the Synthetic a Priori podcast. Here are a few of the topics we’ll talk about on this episode of Customer Conversations: The role and goals of customer research in the shaping process The workflow breakdown of the...
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Customer support from cost center to profit driver with Gorgias’s Lucas Walker
Lucas currently leads product marketing and strategic partnerships at Gorgias and has previously founded successful companies including Venngage and Treats Happen. Here are a few of the topics we’ll discuss on this episode of Customer Conversations: Actionable steps towards improving your…
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Bootstrapped to booming with Tuple’s Ben Orenstein
Ben is the CEO and co-founder of Tuple (the best pair programming app for remote teams). He is also the host of one of my favorite podcasts the Art of Product, a former Thoughtbotter and the creator of several educational products for Rails developers. Here are only a few of the topics we’ll...
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Voice of the customer to copy that converts with Nikki Elbaz
Nikki Elbaz is a persuasive copywriter and email specialist at CopyHackers who’s written revenue generating content for brands including Shopify Plus, Doodle and Resident Home. She’s an expert in using research to understand why customers buy (and writing emails that make them do just that) and…
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Positioning for growth using customer insights with Customer Intelligence Institute’s Lorin McCann
Lorin is the Founder of the Customer Intelligence Institute. She has worked with dozens of high-growth companies including best-in-class startups, emerging market leaders, and unicorn companies to contribute to successful exits and record quarters. Here are only a few of the topics we’ll discuss…
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Leveraging AI and Automation for Growth with IMVU’s Lomit Patel
Lomit is the VP of Growth at IMVU. He is also the best selling author of the Lean Startup series book, Lean AI as well as a public speaker and startup advisor. Lomit has a ton of experience getting companies to and through the rocketship growth phase. Here are just a few of the topics we…
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Understanding your customer with Wonderment’s Jessica Meher
Jessica is the Co-Founder and CEO of Wonderment. Wonderment helps e-commerce merchants grow and scale their businesses. She has tremendous experience in marketing and startups. Her career expertise has included working at HubSpot, InVision and Techstars. Here are just a few of the topics we...
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Data driven decision making with Uber Eat’s Chip Koziara
Chip is the Manager of Strategy and Planning at Uber Eats. He has tremendous experience in pricing and partnership strategy. Here are just a few of the topics we discussed in this episode: Being data driven with your team When do you know when you have enough data and are ready to make a decision...
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Customer led growth with Elevate’s Claire Suellentrop
Claire is the Co-Founder of Elevate & Forget the Funnel. She has tremendous experience in SaaS marketing and growth. Here are just a few of the topics we discussed in this episode: What customer-led growth means and how to nail it The difference between customer-led and product-led The importance...
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Why you need qualitative data to improve your product with Delighted’s Caleb Elston and Charles Studt
Caleb Elston is the Co-Founder and CEO of Delighted. Charles Studt is Head of Marketing at Delighted. Together they make a rockstar team of experts passionate about making your product better through customer feedback. Here are just a few of the topics we’ll discuss in this episode: The awesome...
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The power of customer research with the author of The Mom Test Rob FItzpatrick
Rob Fitzpatrick is a serial entrepreneur and author of the classic customer research book, The Mom Test. Rob talks to us about the importance of customer research as it applies to your business through the various stages of growth. Here are just a few of the topics we’ll discuss in this episode:...
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Rapidly iterating to engaging content with VideGro’s Jenko Kent
Jenko Kent is the founder and creative director at VideGro and has spent almost a decade directing and creating engaging video content that drives serious ROI for DTC brands. In this episode, Jenko shares: Why rapid iteration beats perfect planning for creating content. The process VideGrow uses…
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Building the marketing machine with Act-On’s David Greenberg
David Greenberg is the SVP of Marketing at Act-On Software. David shares more about his background and how he wound up helping companies like Act-On grow successfully through marketing. Here are some of the highlights of what you can expect in this episode: What marketing can do to optimize your...
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Using customer insights to level up your content strategy with Adrienne Barnes
In this episode we’re joined by Adrienne Barnes. Adrienne is a B2B SaaS Content Marketer and strategist who’s advised and written for top B2B SaaS companies including Stripe, Drift, and Demio. She is also the founder of Best Buyer Personas. We discussed: Why it’s important to know the…
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Why sales is all about creating customer value with Louis Nicholls
In this episode we’re joined by Louis Nicholls. Louis is the founder of Sales for Founders, SparkLoop and several successfully exited companies. He’s also the author of the Social Proof Handbook. We discussed: - The importance of understanding your customers goals - Creating shared success plans...
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The power of personalization with Scout’s Jordan Crawford
Show Highlights Personalization is all about who you are targeting Everything starts with identifying and solving the customer pain points “Once you can target, the world changes for you” Nailing down an effective process to enable you to move into new segments Learn more about the future of...
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Building better products with intentional experiments with FYI’s Hiten Shah
Hiten is a prolific SaaS founder of companies including Kissmetrics and Crazy Egg and is now working on FYI. He also runs Product Habits to help other founders develop the habits they need for success. In this episode, Hiten shares: His framework for identifying product ideas worth pursuing, How…
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Value delivery systems with UserOnboard’s Samuel Hulick
Samuel Hulick is best known for running useronboard.com, producing pithy teardowns, and writing “The Elements of User Onboarding. We talked to user onboarding and UX expert Samuel Hulick about: The importance of understanding customers desired outcomes beyond your product. What it means to think…
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Why marketing is all about relationships with DemandMaven’s Asia Matos
Asia Matos is the Founder of DemandMaven. In this episode, Asia lays out the truth in marketing for early-stage SaaS companies and startups to put your product on a rocketship. Learn more about the importance of customer research, extracting valuable insights from your data, finding problem...
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Building internal tools with Chief’s Corey Zettler
Corey Zettler is the Director of Product Management at Chief. In this episode, Corey shares with us the difference of approach to building internal versus external tools. Learn more from Corey about measuring the performance of an experiential product, the importance of collecting qualitative…
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Preparing for the Enterprise with Troops Jonathan Bartlett
Jonathan Bartlett is the Chief Product Officer at Troops. Jonathan shares what you need to do now to prepare to sell your SaaS product to the enterprise. Other topics we discuss in this episode include managing your product like a business, comparing and contrasting a bottom up versus a top down...
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Product Ideation with Trainual’s Chris Ronzio
Chris Ronzio is Founder and CEO of Trainual. In this episode, Chris shares with us the creative methods the Trainual team uses to continuously improve their product. Learn from their product ideation process, a host of valuable product tools and more. Resources Tools - Canny, Delighted, Intercom...
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Customers before metrics with Churnbuster’s Kristen LaFrance
We talked to Churnbuster’s Head of Growth Community about and host of the Playing for Keeps podcast Kristen LaFrance about: What SaaS companies from the world of DTC Ecommerce. What retention based acquisition means and the impact making customers successful has on the business bottom line. How...
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Staying close to the customer at scale with Drift’s Maggie Crowley
We talked to Drift’s Director of Product Management and host of the Build podcast Maggie Crowley about: 1) Why "Shipped is not done" and how that influences goals and measurement at Drift. 2) "Staying close to the customer" and the processes Maggie and the Drift team put in place to ensure that...
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Welcome to Customer Conversations
Welcome to the Customer Conversations podcast brought to you by the team at LearnWhy. My name is Sean Boyce and I’m a B2B SaaS product strategist that loves learning about how to solve customer problems through software. And I’m Stuart Balcombe a product and growth nerd focused on helping…
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ABOUT THIS SHOW
Sean Boyce and Stuart Balcombe interview the world's leading marketing, growth and product experts to learn more about how they make products customers love.
HOSTED BY
Sean Boyce and Stuart Balcombe
CATEGORIES
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Frequently Asked Questions
How many episodes does Customer Conversations have?
Customer Conversations currently has 28 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Customer Conversations about?
Sean Boyce and Stuart Balcombe interview the world's leading marketing, growth and product experts to learn more about how they make products customers love.
How often does Customer Conversations release new episodes?
Customer Conversations has 28 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Customer Conversations?
You can listen to Customer Conversations on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Customer Conversations?
Customer Conversations is created and hosted by Sean Boyce and Stuart Balcombe.
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