PODCAST · business
Cyber Salve
by Coalition Technologies
Cyber Salve is a therapeutic podcast for digital ailments. We’re here to ease your online aches and entrepreneurial anxieties, one session at a time. Join our host Jordan Brannon as he helps you diagnose, treat, and move forward from common digital issues with the help of experts and survivors of these ever-evolving challenges. Brought to you by Coalition Technologies, one of the top digital marketing and web design agencies in the world.
Episodes
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Episode 24: The Delirium Caused by Not Knowing Your AI Search Rankings
Do you know how visible your brand is in AI search? In this episode, Jordan Brannon talks with Patrick Schmid, co-founder of RankScale, to unpack the root causes and offer a remedy to the confusion surrounding LLM rank tracking, AI search visibility, and brand positioning inside generative search...
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Episode 23: The Debilitating Hangover Caused by AI Hype Cycles
Does every AI update make you feel like you’re already falling behind? In this episode, Jordan Brannon unpacks the root causes and offers a remedy to AI hype fatigue and the hangover it creates. From the constant flood of releases, investment-driven hype cycles, and misinformation that distort…
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Episode 22: The Malaise Caused By Chasing Miracle Cures and Snake Oil Solutions
Is AI in design really a miracle cure, or does it come with side effects that can hurt your brand? In this episode, Jordan Brannon talks with Gustavo Schiochet (Marketing Coordinator) and Jimnah Njue (Marketing Design Team Lead) of Coalition Technologies to unpack the root causes and offer a…
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Episode 21: The Cost-Cutting Fever Caused by Tech Stack Bloat
How can brands cut costs without sabotaging their growth? In this episode, Jordan Brannon talks with Joe Fox, President at Growave, to unpack the root causes and offer a remedy to the growing pressure on ecommerce brands to reduce costs while maintaining performance. From chasing efficiency in…
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Episode 20: The Aches, Pains, and Sense of Isolation From Extended Periods Working Remotely
Trying to make long-term remote work more structured, productive, and sustainable? In this episode, Jordan Brannon talks with Doug Drenkow, retired member of Coalition Technologies’ Digital Strategy team, to unpack the root causes and offer a remedy to the challenges of long-term remote work,...
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Episode 19: The Temporary Blindness Caused by Retail Taxes
Are hidden tax liabilities quietly eating away at your margins? In this episode, Jordan Brannon talks with Nate Stohrer, Principal Lead Consultant at Vertex, to unpack the root causes and offer a remedy to the confusion and risks around sales tax responsibilities for retailers and ecommerce…
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Episode 18: The Insomnia Caused by Manual B2B Commerce Processes
How do fragmented systems and manual processes hold back B2B ecommerce? In this episode, Jordan Brannon talks with Warren Patterson, CEO and founder of OrderEase to unpack the root causes and offer a remedy to the insomnia caused by disconnected order data, inconsistent pricing, and…
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Episode 17: The Chronic Fatigue From Operating Across Marketplaces
How much growth are you leaving on the table by juggling too many sales channels? In this episode, Jordan Brannon talks with Jessie, Go-to-Market Lead, and Matt, Head of North American Partnerships at ChannelEngine, to unpack the root causes and offer a remedy to the chronic fatigue of running a...
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Episode 16: The Anemic, Conversion-Deprived Checkouts Caused by Shipping
Why do so many carts die at checkout? In this episode, Jordan Brannon talks with Quentin Montalto, COO at ShipperHQ to unpack the root causes and offer a remedy to conversion-deprived checkouts caused by shipping issues. From the hidden costs and delays that drive nearly half of all cart...
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Episode 15: The Nausea and Vertigo Brought on By Digital Fraud
How much revenue are you unknowingly losing to fraud? In this episode, Jordan Brannon talks with Vito Petruzzelli, Risk Intelligence Lead at Signifyd, to unpack the root causes and offer a remedy to ecommerce fraud that quietly erodes margins, inventory, and customer trust. From unauthorized...
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Episode 14: The Paralysis Caused by Endless Email and SMS Automations
Why do so many brands stall when it comes to email and SMS automation? In this episode, Jordan Brannon talks with Greg Zakowicz, Retail & Ecommerce Expert at Omnisend, to unpack the root causes and offer a remedy to paralysis by analysis in digital marketing, especially email and SMS. From why...
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Episode 13: The Brain-Choking Congestion Brought by Product Discovery Woes
Are your shoppers struggling to find what they need before they give up? In this episode, Jordan Brannon talks with Chantele Gibson, SVP of Global Partnerships at Athos Commerce to unpack the root causes and offer a remedy to poor product discovery and the conversion drop-offs it causes. From the...
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Episode 12: The Pain of Digital Transformation in B2B
Are B2B companies sabotaging their own digital transformation by focusing on technology before people? In this episode, Jordan Brannon talks with Nikita Ber, Partner Solutions Engineer at Shopify, to unpack the root causes and offer a remedy to the pain points in B2B digital transformation. From...
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Episode 11: The Difficulty of Maintaining Your Health as You Age
What happens when a business that once grew effortlessly starts to slow down? In this episode, Jordan Brannon talks with Reuben Mattinson, founder of RJM Tax Exemption, to unpack the root causes and offer a remedy for the agony of growing pains in business. The conversation moves from recognizing...
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Episode 10: The Intense Burning Sensation That Comes From Poorly Integrated Software
Why are data integration issues a hidden pain point for growing digital businesses? In this episode, Jordan Brannon talks with Robert Rand, Chief Partnership Officer at IPaaS.com, to unpack the root causes and offer a remedy to the challenges of software integration. From the common struggle of...
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Episode 9: The Memory Loss That Causes You to Forget Who Your Customers Are
What happens when your store forgets who your customers are? In this episode, Jordan Brannon talks with Rich Matukaitis, Agency Partner Manager at Rebuy Engine, to unpack the root causes and offer a remedy to short-term memory loss in ecommerce, when brands fail to recognize and personalize for...
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Episode 8: The Profuse Bleeding Caused by an Algorithm Penalty from Google
What happens when your AI-driven SEO strategy backfires? In this episode, Jordan Brannon talks with Miki Palet, founder of Tailride, to unpack the root causes and offer a remedy to algorithm penalties from Google and traffic loss after scaling AI-generated SEO content. From the temptation to...
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Episode 7: The Dissociative State Brought by AI Ranking and Reputation Management
Are brands losing their sense of self inside AI search? In this episode, Jordan Brannon talks with Mathias Ptacek, co-founder of RankScale, to unpack the root causes and offer a remedy to the confusion marketers face when trying to understand their brand’s visibility and reputation across…
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Episode 6: The Sharp Pain In The Chest Derived From Failing Conversion Rates
What if 97% of your site visitors were walking away, and there was a way to stop them? In this episode, Jordan Brannon talks with Erik Christiansen, CEO of JustUno, to unpack the root causes and offer a remedy to stubbornly low ecommerce conversion rates and customer abandonment. From why nearly...
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Episode 5: The Agony of Growing Pains
What happens when success hits faster than you can handle it? In this episode, Jordan Brannon talks with Reuben Mattinson, founder of RJM Tax Exemption, to unpack the root causes and offer a remedy to the growing pains that often follow rapid business growth. From turning a solo operation into a...
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Episode 4: The Arthritic Joint Pain from Launching an Online Store with a Brick-and-Mortar Presence
How do you manage the growing pains of taking a thriving brick-and-mortar store online? In this episode, Jordan Brannon talks with Drew Hodgson, owner of The Hamlet British Store, to unpack the root causes and offer a remedy to the operational headaches of uniting in-store and ecommerce…
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Episode 3: The Clouded Mental Processes Caused by Naming Your Company or Products
Why is naming a company or product so hard? In this episode, Jordan Brannon talks with Eli Altman, creative director at A Hundred Monkeys, to unpack the root causes and offer a remedy to the cloudy mental confusion that comes with naming your brand, product, or domain. From why people feel like…
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Episode 2: The Confusion That Comes When You Don't Know How to Walk
Why does digital marketing feel harder to navigate than ever? In this episode, Jordan Brannon talks with Rebecca Fairbanks, vice president of marketing services at Coalition Technologies to unpack the root causes and offer a remedy to the confusion and paralysis business owners feel when trying…
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Episode 1: The Persistent Tension Behind Every Digital Ailment
What happens when your digital pains are obvious, but the causes are not? In CyberSalve, a therapeutic podcast for digital ailments, Jordan Brannon talks with multiple different guests to unpack the root causes and offer a remedy to the everyday digital problems brands feel but cannot quite...
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ABOUT THIS SHOW
Cyber Salve is a therapeutic podcast for digital ailments. We’re here to ease your online aches and entrepreneurial anxieties, one session at a time. Join our host Jordan Brannon as he helps you diagnose, treat, and move forward from common digital issues with the help of experts and survivors of these ever-evolving challenges. Brought to you by Coalition Technologies, one of the top digital marketing and web design agencies in the world.
HOSTED BY
Coalition Technologies
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Frequently Asked Questions
How many episodes does Cyber Salve have?
Cyber Salve currently has 24 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Cyber Salve about?
Cyber Salve is a therapeutic podcast for digital ailments. We’re here to ease your online aches and entrepreneurial anxieties, one session at a time. Join our host Jordan Brannon as he helps you diagnose, treat, and move forward from common digital issues with the help of experts and survivors of...
How often does Cyber Salve release new episodes?
Cyber Salve has 24 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Cyber Salve?
You can listen to Cyber Salve on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Cyber Salve?
Cyber Salve is created and hosted by Coalition Technologies.
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