PODCAST · business
Data Driven Moment
by Valerie Dynamix
Join the Data-Dynamix Crew as they break down smart ways to use data to leverage and grow your digital ads strategy.
Episodes
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Location Listening & Programmatic Ads
Mobile Ad ID's can be used to help deliver ads in a relevant and recent way. Location Listening and Programmatic Ads are a great combination!
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Social Media & Location Listening for SMB
Location Listening can be a huge asset for small businesses, especially when they combine it with their social media. Take a look at why this can be such a dynamic duo:
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Social Media & Location Listening
Wondering how to use social media and Location Listening together? Here's how they both work and how they can work together:
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Importance of Conversion Zones
If you create a specialized audience and then use conversion zones, you have improved the targeting for your ad campaign
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Mobile Advertising Best Practices
Where should you focus your mobile marketing strategy? Take a look at best practices for mobile advertising.
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Programmatic Ads With Location Listening
What are some good businesses to use programmatic ads and Location Listening strategies together? Take a look at some good scenarios:
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The Relationship Between Geofencing & Location Listening
Many people assume Geofencing is the same as Location Listening. While similar, they are actually two different concepts in digital advertising
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Cookies With Mobile Advertising Misconceptions
Traditional cookie targeting doesn't work optimally for mobile device advertising and here's why:
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Geofencing & Email Marketing Misconceptions
How can you use geofencing with digital advertising? Many people don't understand what geofencing actually can do for your campaigns. We break it down:
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How can attribution be updated with conversion zones
How to use conversion zones to improve your digital ad campaigns and enhance your mobile advertising strategy:
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Is Email Automation Effective for Converting Sales?
Email automation can be strategic to move customers through the sales cycle. This can all be achieved effectively with automation sequences and best practices of digital advertising.
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Trusted Data Marketing Leaders
We're a proven leader in the digital ad industry. We've learned a lot over the years, and we love helping our clients and partners leverage that knowledge!
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State of Email Marketing Today
Is email still effective for marketing? Over the years, people debate this topic, but we continue to see email perform well, and this is why:
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How can you extend the life of a digital campaign?
Extend the shelf-life of a digital campaign with strategic moves like Location Listening and pairing it with strategic uses of retargeting.
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Effective Email Campaign Best Practices
Want to have effective email campaigns in today's digital world? Take a look at the most important things you need to consider:
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How long can you use Mobile Ad ID's for digital ads?
Events and live locations can utilize mobile ad id numbers to target strategic attendees. You need to make sure you plan ahead so that you can time yoru campaigns and strategy appropriately.
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Why Focus On Omni-Channel Ad Campaigns?
Incorporating omni-channel strategy to an ad campaign can help make a campaign perform better and take a customer through the full sales cycle. Monitor engagement at each step along the way and see the effectiveness increase.
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How to shorten the sales cycle
The best performing campaigns understand top-of-funnel all the way to conversion-ready,
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How can Mobile Advertising Work With Other Digital Ad Channels?
How does location listening fit in with an omnichannel approach to digital advertising? Take a look at how to incorporate it for best results.
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How to shorten the sales cycle
The best performing campaigns understand top-of-funnel all the way to conversion-ready,
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Print Marketing Importance in Today's Business World
Is print marketing dead? Learn how you can leverage print marketing in today's world to get the word out.
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Demographics You Should Target With Location Listening Digital Advertising
If you want to take your location listening advertising to the next level, make sure to target demographics that operate both in online and in-person environments. We've seen a few core groups of people who fit this criteria and they are great to focus on for these types of digital ad campaigns.
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Programmatic Ad Targeting in 2020
Why are we able to target people better today? Take a look at how far we've come:
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What are MAIDs for mobile advertising?
Mobile Ad ID is the anonymized string code from a mobile device. Advertisers can use this data to help deliver better ads for mobile users.
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What is Deterministix?
How did we build our Deterministix Identity Resolution Graph? Here's how:
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Mobile Device ID Advertising
Why you should care about Mobile Device ID's for digital advertising: We dig deeper into this here: Learn more at https://data-dynamix.com
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Mistakes to Avoid in Digital Advertising
You can't run digital ads in a vacuum! However, we see this happen all too often. Learn more at https://data-dynamix.com
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Guessing vs. Knowing in Marketing
What is the difference between deterministic data and probablistic data? Learn the difference here in today's epsisode.
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The Data-Dynamix Difference
Combine experience, data, and the latest trends in one place and that's what you experience with Data-Dynamix! Here's how we're different from the rest of the advertising companies out there: Learn more at https://data-dynamix.com
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Data Security & Anonymized Data
Privacy is paramount! We take data privacy seriously at Data-Dynamix. Here's how we protect data and use it for advertising: Our team at Data-Dynamix breaks down the basics so that you can understand more of what you can do when you combine the best data available and advertising....
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Mobile Device ID Basics
What is a mobile device id? Our team at Data-Dynamix breaks down the basics so that you can understand more of what you can do when you combine the best data available and advertising. https://www.data-dynamix.com
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Marketing & Big Data Basics
What is Big Data and why should you care about it in relation to your marketing? Take a listen to why Big Data is so vital: Learn more at https://data-dynamix.com
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Are Cookies Still Relevant For Digital Ads?
What's up with cookies in digital ads today? See what our team has to say about cookies in today's world: https://data-dynamix.com
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Opportunities with Deterministic Data
Deterministic Data opportunities in 2019 are greater than even a few years ago. Here's a look at how we can source deterministic data! Learn more at https://data-dynamix.com
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Is print advertising worth doing today?
Is print marketing still relevant? How does it fit in with digital ads? Get the skinny on print advertising here: Learn more at https://data-dynamix.com
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What Makes Our Data Higher Quality Than The Competition:
Why work with our data at Data-Dynamix? Our team at Data-Dynamix breaks down the basics so that you can understand more of what you can do when you combine the best data available and advertising. https://www.data-dynamix.com
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Use Big Data For Digital Advertising
We have decades of experience utilizing data and are in a position to use Big Data for advertising in a smart way for our partners and clients! Learn more at https://data-dynamix.com
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Digital Advertising Myth Debunked
Here is one thing we wish advertisers understood about running digital ads. We've seen just about everything and we work hard to make sure everyone understands how to run effective digital ads in today's world! Learn more at https://data-dynamix.com
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Why should you consider using deterministic data for digital advertising?
How can you use deterministic data to reach your ideal customers? Our team at Data-Dynamix breaks down the basics so that you can understand more of what you can do when you combine data and advertising. https://www.data-dynamix.com
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People-Based Marketing: Effective Tactics
Mobile Device ID's are a crucial part of true people-based marketing and they allow advertisers to do some amazing things. Take a look! Learn more at https://data-dynamix.com
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Biggest Mistakes in Digital Advertising
Don't make these mistakes when it comes to your digital advertising! We've seen too many people make these mistakes and we don't want you to be one of them: Learn more at https://data-dynamix.com
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Make Retargeting Ads More Effective
Data can be used to make retargeting more effective. Here's how: Our team at Data-Dynamix breaks down the basics so that you can understand more of what you can do when you combine data and advertising. Learn more at https://data-dynamix.com
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How to reach mobile device users with digital ads:
Mobile is a BIG component in digital advertising, allowing you to reach people wherever they are. How do you reach people effectively on mobile? Take a listen about how to use deterministic data to reach mobile users. Learn more at https://data-dynamix.com
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Staying Current in Digital Ads
What worked yesterday won't always work today. That's why staying up on the latest in digital advertising is so important! Learn more at https://data-dynamix.com
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Why Cookies Fail Advertisers:
One big mistake advertisers make is relying on cookies for digital advertising data when there is much better data available! Learn more at https://data-dynamix.com
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Big Data & Data-Dynamix!
Think about the data being created every moment of every day. It's A LOT! Our Deterministix Identity Resolution data helps advertisers harness big data! Our team at Data-Dynamix breaks down the basics so that you can understand more of what you can do when you combine the best data available and...
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What is IP & Device Attribution all about really?
What IS IP Attribution and Device ID Attribution? Our team at Data-Dynamix breaks down the basics so that you can understand more of what you can do when you combine data and advertising. https://www.data-dynamix.comhttps://www.data-dynamix.com Learn more at https://data-dynamix.com
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IP Attribution & Email Marketing: A Winning Combo!
Wondering how you can use IP attribution data to enhance your email marketing strategy? Want to improve your digital ads with the power of IP attribution? Our team at Data-Dynamix breaks down the basics so that you can understand more of what you can do when you combine data and advertising.…
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ABOUT THIS SHOW
Join the Data-Dynamix Crew as they break down smart ways to use data to leverage and grow your digital ads strategy.
HOSTED BY
Valerie Dynamix
CATEGORIES
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Frequently Asked Questions
How many episodes does Data Driven Moment have?
Data Driven Moment currently has 48 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Data Driven Moment about?
Join the Data-Dynamix Crew as they break down smart ways to use data to leverage and grow your digital ads strategy.
How often does Data Driven Moment release new episodes?
Data Driven Moment has 48 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Data Driven Moment?
You can listen to Data Driven Moment on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Data Driven Moment?
Data Driven Moment is created and hosted by Valerie Dynamix.
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