PODCAST · society
Day Drinking on Delmarva
by Todd DeHart and Tony Russo
Todd DeHart and Tony Russo talk about living and working at the beach and all that entails, including enjoying a mid-day cocktail. daydrinkingondelmarva.substack.com
Episodes
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Authenticity, AI Content, and Predatory Web Practices
In this episode of Daydrinking on Delmarva, Tony Russo and Todd DeHart dive into the importance of brand authenticity in an increasingly AI-driven and template-heavy world. They discuss the current state of web development and search engine optimization, calling out predatory sales tactics aimed…
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Ditching the Smartphone Camera, "Marketing Girls," and Dewey Beach Shenanigans
Episode Summary This week on Daydrinking on Delmarva, Tony and Todd dive into the realities of modern marketing, changing tech habits, and the evolving digital landscape. Tony shares why he’s ditching his smartphone camera for a dedicated camera, and Todd breaks down why the concept of the...
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Banner Planes, Accidental Celebrities, and AI Hacks
In this post-Labor Day episode of Day Drinking on Delmarva, hosts Tony Russo and Todd discuss the shifting dynamics of local versus national social media marketing, the reality of running a business while attempting to generate self-promotional content, and the practical applications of AI tools...
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The “Social Media Girl” Myth & Post-Election Reality Checks
Here are the show notes, title suggestions, and a meta description tailored for this episode of the podcast. Show Notes Hosts Todd and Tony dive into local election frustrations, the shifting landscape of digital marketing, and the rapidly evolving future of the funeral industry. From a rant…
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Chasing Algorithms vs. Chasing Locals
Episode Description Join Todd and Tony for another round of “social media therapy” on Day Drinking on Delmarva. This week, the guys dive deep into the changing landscape of digital marketing, the pitfalls of small businesses chasing “viral” trends, and the harsh realities of the modern internet....
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The Creative Curse of a Really Good Mother
Episode Summary Hosts Todd DeHart and Tony Russo dive into a surprisingly lighthearted and deeply touching conversation about life, death, and everything in-between. Following the recent passing of Todd’s mother, Polly Jean DeHart, the duo explore the complex realities of funeral planning, the...
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Music, Mood, & Social Media Therapy
In this installment of Day Drinking on Delmarva, Todd and Tony dive deep into the intersection of music, memory, and media production. They discuss the origins of Todd’s business during the 2008 financial crisis and how a passion for capturing live music evolved into a 15-year career in...
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I Hope You’re a Real Person: A Lesson in Aggressive Marketing
In this episode of Daydreamin’ Delmarva, Tony and Todd get into the weeds of “social media therapy” and the adventures of independent media life. Tony pulls back the curtain on his niche Substack, On Death Care, where he’s carving out a space as one of the few journalists providing hard news...
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Social Media Therapy: Deposits, Withdrawals, and Damp April
In this episode, Todd and Tony dive into the “slop” of modern media and the importance of authentic audience relationships. From the pitfalls of AI-generated April Fool’s jokes to the gritty reality of independent publishing, the duo discusses why building “brand love” requires real deposits of...
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The Countdown to Summer: Taking Stock of Sunshine, and Quiet
Show Notes * Health and Aging: The hosts discuss the realities of getting older, including Tony’s recent bout with gout after a trip to New Jersey and his choice to swap alcohol for 5mg THC tea drinks to manage his “dopamine hit” later in the day. * Sponsor Spotlight: Dewey Raw: Todd introduces…
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Poles Growing Out of Your Head: The Headshot Crisis
Todd and Tony are back to discuss why everyone’s headshot is terrible, the “ick” factor of AI filters, and Tony’s deep dive into the surprisingly cheap history of Ocean Pines. They also cover the return of 2000s-era digital cameras at the Starboard and how to use robots to edit your writing…
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Todd’s Florida Escape & Tony’s New Career
Welcome back to Day Drinking on Delmarva. In this episode, Todd returns from a month-long hiatus in Florida while Tony shares major career updates and a deep dive into the business of death care. Episode Summary The “Snowbird” Life Todd shares his experience spending a month in the Florida Keys,...
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Todd's 'Three Es' Approach to Content Buckets
Todd and Tony explore the evolution of content creation, the purpose behind Good Clean Fun Life, and the importance of marketing strategies that focus on what Todd calls the “Three Es.” Tony shares his career transition and future plans, emphasizing the importance of writing and community...
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Film Festivals, Funerals, and Damp January
In this episode, Todd and Tony discuss the upcoming 10th anniversary of the Ocean City Film Festival, featuring a planned appearance by Patton Oswalt and a retrospective on the event's growth from a grassroots project to a prestigious regional festival. CLICK HERE FOR TICKET INFORMATION Todd…
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The Great Beer Can Ball Drop
Happy New Year (for real this time)! Todd and Tony return to the mics to recap their holiday breaks and set the tone for 2026. Todd shares the story of his “agent of chaos” moment in Berlin, Maryland: creating a DIY New Year’s Eve ball out of chicken wire and empty beer cans after the town nixed...
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Happy Belated New Year!
Toward the end of the show, we talk about putting this out before the new year. I regret the error. – Ed. In this episode of Day Drinking on Delmarva, Todd and Tony attempt a year in review, discussing the importance of marketing, the impact of AI on content creation, and their personal growth...
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Aquavit, Film Festivals, and Regional History
In this episode, Todd returns from a family trip to Copenhagen, Denmark, sparking a comparison between European leisure culture and American consumerism. The conversation also covers upcoming local projects, including the 10th anniversary of the Ocean City Film Festival and a new historical book…
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So when are you going to get a real job?
In this episode of Day Drinking on Delmarva, Todd and Tony explore various themes related to podcasting, community engagement, and personal anecdotes. They discuss the importance of targeting specific audiences in podcasting, share their experiences with launching new projects, and delve into the...
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Weddings and Halloween, the Podcast Lament
In this episode of Day Drinking on Delmarva, hosts Todd and Tony discuss various aspects of life and culture on the Delmarva Peninsula. They share insights on their experiences with weddings, videography, and real estate marketing, while also reflecting on community engagement and the changing...
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Community Engagement Through Local Events
Podcasting is becoming a legit profession. Also, Berlin Oktoberfest. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit daydrinkingondelmarva.substack.com
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Work-Life Integration
In this episode, Todd and Tony dig into how, depending on the career path you choose, there are worse things than having no work-life balance. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit daydrinkingondelmarva.substack.com
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Did You Miss Fall Hat Day?
In this episode, Todd and Tony talk Labor Day and its discontents. They also resurrect the “This Week in History” feature, wherein we’re all treated to a list of blimp disasters in one story, and the celebration of Germany’s new president, Paul von Hindenburg, in the next. This is a public…
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The Bartender's Handshake and the Cocaine Bear
Todd and Tony recap the summer before the “real” end of summer begins. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit daydrinkingondelmarva.substack.com
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Live from the Swamp of Sadness
In this episode, Todd celebrates his annual “extra” birthday, and Tony talks about the Swamp of Sadness. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit daydrinkingondelmarva.substack.com
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Day Drinking on Delmarva: Back from Vacation
In this episode, Todd and Tony return after a five-week hiatus, sharing their contrasting summer experiences. Tony recounts a cross-country road trip to Pullman, Washington, highlighting his daughter's quest for ice cream in every state and a couple of humorous road rage incidents, including a...
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Todd's Journey of Self Discovery
Todd has always been an original, but (I guess) not as intentionally as he is now. Tony has some thoughts on the tragedy that is the graduation ceremony. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit...
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No, Tony's not Stoned. Thanks for Asking
Tony and Todd return to discuss media production work outings in Ocean Pines and Austin and AI writing. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit daydrinkingondelmarva.substack.com
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Therapy for Independent Creators
Todd and Tony discuss the ins and outs of scraping by in a small market. Also, here are some of my favorite posts from the week: This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit daydrinkingondelmarva.substack.com
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The Enduring Legacy of a Delmar Icon
AI has gotten a lot better, and I’ve been open about using it to help me transcribe and organize otherwise impenetrable interviews. Every week I feed it the podcast and ask it to write a story and every week the machine fails to make heads or tails of what we’re getting at with this show. I’m…
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Tony's Little Funeral Friend
In this week’s episode, we have a surprise unboxing, some more funeral business stories, a Destination Delmarva update, and a gentle warning: If your tech guy uses a lot of jargon, he’s overcharging you. Come hang out. This is a public episode. If you would like to discuss this with other...
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St. Practice, Digg Returns, and Destination Delmarva Goes 'Live'
* Dewey Beach Gears Up for Biggest Party of the Year (so far): * A multi-day event featuring live entertainment and performances by young Irish dancers, some of whom are competing in Dublin. * Substack Surge and the Return of Community: * Destination Delmarva on Substack: A growing online…
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The Modern Marketing Paradox: Authenticity and Engagement
Marketing in the Digital Age (0:01:27 - 0:08:25) Importance of authenticity and relatability in marketing, regardless of industry. The rise of direct-to-consumer marketing using platforms like TikTok and YouTube. The use of concise pitch decks and testimonials to convey a company's value...
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Finding Our Way Back
We've always been champions of the power of community and the potential charm of our region. Now, we're taking that passion a step further with the launch of a new digital space, a "soft opening" if you will, called Destination Delmarva. It's a place dedicated to showcasing the peninsula. This...
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Podcast Factoids
If you have to Google whether a newspaper is still in print, why bother? Plus, Tony’s pitch for his new short series (coming in March) and the Dewey Beer festival. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit...
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A Word from Our Sponsor
“Facebook or whatever platform is gonna tell you that you've had all of these people look at your s**t. But have they really?” ~ Todd DeHart “A combination of having a good community and having good content on a platform like Substack, I think, really could be the future.” ~ Todd DeHart "We're…
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Exploring Authenticity, Automation, and Unique Industry Insights on Delmarva
In this week's episode of Day Drinking on Delmarva, Tony talks funeral homes while, Todd explores AI automation, discussing tools like make.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit daydrinkingondelmarva.substack.com
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The Grand YouTube Conspiracy
What if YouTube is intentionally making the upload process slow enough that you spend the rest of your day watching YouTube? It’s either that or the allure of forgetting a massive bout of depression. Tons of fun stuff this week. This is a public episode. If you would like to discuss this with…
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Creative Balance: Merging Art with Business Skills for Success
In this episode, Todd DeHart and Tony Russo explore the delicate balance between creative freedom and market demands, highlighting the importance of authenticity and the value of long-lasting brand awareness. This is a public episode. If you would like to discuss this with other subscribers or…
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The Trouble with Thinking Virally and Opus Dei
In our latest installment, Todd DeHart and Tony Russo take you on a journey through the world of “viral” content, creative challenges, and intriguing controversies. Episode Highlights: * Short vs. Long-form Content: The Dilemma Todd and Tony unpack the fascination with short, viral content,...
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Posting Doesn't Help If You're Tedious
Todd and Tony reconsider ways to lay off being so promote-y (which is why we never promote this show). This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit daydrinkingondelmarva.substack.com
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ToDD Talks
In this episode, Todd discusses his upcoming panel talk at the Freeman Arts Pavillion, where he and Natalee will present “Through the Lens: Focus on Capturing Moments.” Click the link to get tickets to a presentation that’s going to be worth seeing. Although we’ve been promising it for two weeks,...
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Pure Poetry
In this episode, Todd and Tony discuss the longterm benefits of consistency, Dewey Goes Pink, and rekindle “This Week in History” with a poem published in October, 1924 about the Wicomico Hotel. This is a public episode. If you would like to discuss this with other subscribers or get access to...
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Day Drinking on Del-Mar-Via?
In this week’s episode, Todd and Tony revive the “This Week in History” section of the podcast and discover that, in the 1920s, the region was referred to as the “Del-Mar-Via Peninsula.” So this week in 1924, news broke of a plan by regional bigwigs to build a concrete highway between Pocomoke…
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Look Who's Calling Now
As Tony continues to struggle with music made after 1985, he and Todd evaluate the acts from the upcoming “Oceans Calling” festival and then dig into the likes of “Jelly Roll” headlining “Country Calling” the following week. This is a public episode. If you would like to discuss this with other...
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The Claw Game
Todd and Tony talk about the difference between saying you’re good and being good and how it’s related to the difference between caring and saying you care (especially when you’re making stuff for people). This is a public episode. If you would like to discuss this with other subscribers or get...
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Newspaper Ads Suck for a Reason
Tony and Todd go long on why print ad reps don’t get how podcasting makes more sense. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit daydrinkingondelmarva.substack.com
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Road Trip Recap: Technical Difficulties
This week we dive into the challenges of working remotely, remotely, as Todd and Toney recount working on the road. Learn about the latest in video creation technology, top-notch hosts in Austin, and the art of staying productive while on the road. Cheers to the power of good acoustics and…
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'Crushing' IT
Yes, and awful title, but I got it out of the way. We’re talking pope fights and orange crushes. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit daydrinkingondelmarva.substack.com
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Podcasting Adventures and Summer Plans
In the latest episode of Day Drinking on Delmarva, hosts Tony Russo and Todd DeHart delved into the intricacies of their working relationship, shedding light on the dynamics behind their successful podcast collaboration. This is a public episode. If you would like to discuss this with other...
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Even AI needs an editor
Like any writer, AI is only as good as the person who makes sure its stories make sense. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit daydrinkingondelmarva.substack.com
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