PODCAST · business
Dental Practice Launch Podcast
by Crimson Media
The Dental Practice Launch Podcast intersects the topics of management, marketing, and strategy that helps dentists, orthodontists, and periodontists grow their private practices. These are easily digestible episodes that will teach listeners how to grow their dental practice.
Episodes
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AI Is Changing How Patients Find Your Dental Practice | Ep. 88
In this episode, Shane discusses how AI is changing the way patients find dental practices online and why simply ranking at the top of Google is no longer enough. He explains how dental practices can use omnipresence marketing to become known in their communities, build trust before patients are...
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This Google Update Just Changed Everything for Dentists | Ep. 86
In this episode, Shane Simmons discusses the recent changes in Google's search and map listings, how they impact dental practices' patient calls, and the importance of adopting an omnipresence marketing strategy to stay competitive. SUBSCRIBE to The Dental Practice Launch Podcast! Learn more…
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The World Cup and Building a Thriving Dental Practice | Ep. 85
In this episode, Shane draws parallels between the World Cup and building a thriving dental practice, highlighting five key lessons from obsessed fans and team strategies that can be applied to dentistry. SUBSCRIBE to The Dental Practice Launch Podcast! Learn more about Crimson Media Dental...
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Why Your Marketing Isn't Working | Ep. 83
Shane Simmons, of Crimson Media Dental Marketing, discusses the misconceptions about dental marketing, emphasizing the importance of omnipresence strategies and long-term relationship building to attract and retain patients. SUBSCRIBE to The Dental Practice Launch Podcast! Learn more about…
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How This Dentist Went From Startup to $1.9M in 12 Months | Ep. 82
In this episode of The Dental Practice Launch Podcast, host Shane Simmons, Founder and CEO of Crimson Media Dental Marketing, sits down with Dr. Ryan Driesse, owner of Mountain City Dentistry. Dr. Driesse shares the full behind-the-scenes story of launching a startup dental practice from scratch…
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REPORT: Nearly 1 in 3 Dentists Dropped an Insurance in 2025 | Ep. 81
In this episode of the Dental Practice Launch Podcast, Shane Simmons discusses the recent ADA report highlighting significant trends in the dental industry, particularly the increasing number of dentists opting out of insurance networks. He explores the implications of these trends on practice...
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How This Dental Startup Scaled Fast Enough to Hire an Associate | Ep. 80
In this episode of the Dental Practice Launch Podcast, host Shane Simmons welcomes Dr. Steven Tran, a dentist in Altadena, CA, who has experienced rapid growth since opening his doors in April 2025. Steven shares his journey of starting a practice amidst challenges, including community fires that...
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What I Learned From Million-Dollar Dental Startups This Year | Ep. 79
In this episode of the Dental Practice Launch Podcast, Shane shares key insights from successful dental startups that surpassed $1 million in their first year. He outlines eight critical lessons, emphasizing the importance of early marketing, the power of Google reviews, aligning brand experience...
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Don't Make This Critical Marketing Growth Mistake | Ep. 78
In this episode of the Dental Practice Launch Podcast, Shane Simmons discusses the importance of tracking long-term patient production rather than just focusing on initial new patient appointments. He emphasizes the need for dental practices to analyze their marketing efforts and patient…
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If You Don’t Know These 4 KPIs, You’re Flying Blind | Ep. 77
In this episode of the Dental Practice Launch Podcast, Shane discusses the four essential Key Performance Indicators (KPIs) that every dental practice owner should know. He emphasizes the importance of understanding new patient metrics, patient production, total production, and the cost of...
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One Year Later: Lessons From a Pediatric Dental Startup | Ep. 76
They’re back!!! In this episode, Shane Simmons gets a one year update from Dr. Dinowitz and his wife Michelle, owners of Voorhees Pediatric Dentistry. They discuss the challenges and triumphs of running an out-of-network pediatric dental practice, including their unique out-of-network model,...
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From 30% to 70% Conversions: The Phone Training Fix | Ep. 75
In this episode of the Dental Practice Launch Podcast, host Shane Simmons interviews Susan Leckowicz, owner of Dental Coaches, about the critical role of front desk training in dental practices. They discuss the importance of first impressions on the phone, the impact of patient conversion rates,...
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From Associate to Owner: How To Differentiate Your Pediatric Dental Practice | Ep. 74
In this episode of the Dental Practice Launch Podcast, Shane Simmons interviews Dr. Sarah Severson, who shares her journey of opening a pediatric dental practice in Round Rock, Texas. Sarah discusses her motivations for practice ownership, the challenges she faced in building her practice, and…
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You’re Not Spending Too Much on Marketing, You’re Tracking It Wrong | Ep. 73
In this episode of the Dental Practice Launch Podcast, Shane Simmons discusses the critical importance of understanding marketing ROI for dental practices. He emphasizes that many practice owners mistakenly cut marketing expenses without realizing the long-term revenue losses that can result. By...
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How short-term marketing will destroy your practice | Ep. 72
In this episode of the Dental Practice Launch Podcast, Shane Simmons discusses the pitfalls of short-term marketing strategies in dental practices and emphasizes the importance of building a long-term vision for sustainable growth. He outlines key principles for effective marketing, including the...
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Why Demographics Are Critical When Building Your Dream Practice | Ep. 71
In this episode, Shane Simmons discusses the critical importance of location selection for dental practices with Bobby Lind and Isaiah Douglass from Pinpoint. They explore how understanding demographics, competition, and patient ratios can significantly impact the success of a dental startup. The...
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How This Burnt-Out Dentist Built a $2M Practice Working Just 3 Days a Week | Ep. 70
In this conversation, Shane and Dr. Ben Friberg drive into Dr. Friberg’s transformative journey from a stressed practice owner to a thriving dentist who prioritizes work-life balance. He discusses the importance of defining personal and business values, effective team building, and the shift from...
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The 3 KPIs You Must Know For Your Dental Practice | Ep. 69
In this episode of the Dental Practice Launch Podcast, Shane Simmons discusses the three key performance indicators (KPIs) essential for growing a dental practice predictably. He emphasizes the importance of understanding annual patient value, the cost of acquiring new patients, and the average...
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Dental Marketing Tip: Do This To Get More Google Reviews | Ep. 68
In this episode, Shane Simmons discusses effective strategies for dental practices to increase their Google reviews. He emphasizes the importance of reviews as a conversion mechanism that can lower the cost of acquiring new patients. Shane shares practical tips, including the use of automation…
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Google Ads Or Social Media Ads For A Dental Startup | Ep. 67
In this episode of the Dental Practice Launch Podcast, Shane Simmons discusses the differences between Social Media ads and Google ads for dental startups. He emphasizes the importance of using both platforms strategically to attract patients, highlighting the long-term benefits of social media…
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Follow These Guidelines For Successful Practice Ownership | Ep. 66
In this episode of the Dental Practice Launch Podcast, Shane Simmons interviews Malika Azargoon of Zar Dental Consulting. They discuss strategies for dental practice owners to thrive in 2025. They explore the importance of understanding practice metrics, the role of a coach or consultant, and the...
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How This FFS Dental Startup Collects $100k+ Every Month | Ep. 65
In this episode of The Dental Practice Launch Podcast, host Shane Simmons interviews Dr. Chase Williams. Dr. Williams shares the journey of opening Tooth & Co., a fee-for-service dental practice in Fairhope, Alabama. Dr. Williams discusses the challenges and successes he faced during his first...
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How To Achieve A Full Schedule Of Patients For Your Dental Startup | Ep. 64
In this episode of The Dental Practice Launch Podcast, host Shane Simmons interviews Dr. Katie Riesenberg, the owner of Beachside Smiles in North Myrtle Beach, South Carolina. Dr. Riesenberg shares her journey from being an associate dentist to opening her own practice, discussing the challenges...
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How This FFS Startup Is Crushing It | Ep. 63
In this episode of the Dental Practice Launch Podcast, host Shane Simmons interviews Dr. Chriska Mustafa, the owner of Root Modern Dentistry in Ashland, Virginia. They discuss the unique aspects of her startup dental practice and the importance of creating a welcoming and comfortable environment...
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How this Dental Startup Thrives In A Competitive Market | Ep. 62
Dr. Gin Do, a dentist in Orlando, FL and founder of Illume Dental Studio in Orlando, Florida, shares her experience of creating a unique startup dental practice. Dr. Do wanted to create a spa-like atmosphere where patients feel relaxed and taken care of. The practice offers a comfort menu with...
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How Dentists Can Cure Burnout With This Hiring Strategy | Ep. 61
In this episode, Shane Simmons of Crimson Media discusses burnout in dentistry with guest Rebecca Herring, owner of Transformational Dental Coaching. They explore strategies to avoid burnout for both dentists and their teams, with a focus on implementing virtual assistants to alleviate workload…
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The In-Person Interview at Voorhees Pediatric Dentistry | A Podcast Series Ep. 10
In this episode, Shane and Dr. Dinowitz sitdown for a one to one interview inside of Voorhees Pediatric Dentistry. They discuss the first month of being open, what marketing is working for them, delegating to rockstar team members, and much more. Be sure to checkout the video interview to see the...
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How to prepare in the final days before your startup opening | A Podcast Series Ep. 09
In this episode, we discuss the final preparations before opening a dental practice. Stacey Peters of Ideal Practices, discusses the importance of a dress rehearsal. A dress rehearsal is where the team practices the patient experience and identifies any challenges or areas for improvement. They...
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Five important lessons learned when starting a dental practice | A Podcast Series Ep. 08
In this episode, Dr. Dan Dinowitz and Shane Simmons discuss valuable lessons learned from Dr. Dinowitz’s experience of starting a dental practice. The conversation covers topics such as marketing, team building, time management, and the importance of seeking expert advice. Dr. Dinowitz also...
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How To Secure The Best Financing for Your Dental Startup | A Podcast Series Ep. 07
In this episode, Dr. Dan Dinowitz discusses the process of securing financing for his pediatric dental startup. He shares his personal experience of building a house and a practice simultaneously, highlighting the importance of choosing the right lender and considering loan terms beyond just the...
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How To Navigate the Construction and Equipment Selection Process | A Podcast Series Ep. 06
In this episode, Dr. Dan Dinowitz discusses the specifics of construction and finding the right contractor and dental equipment for his startup practice. He talks about the progress of his practice, including finalizing the design of a feature airplane wall and the rapid progress of construction....
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Creating A Standout Brand For Your Startup Dental Practice | A Podcast Series Ep. 05
In this episode of The Dental Practice Launch Podcast, Dr. Dan Dinowitz and his wife Michelle discuss the process of branding their startup pediatric dental practice with Crimson Media. They share their journey of choosing a brand name and logo, and how they arrived at the theme of paper planes…
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Episode 4: Designing The Right Floor Plan For Your Startup
Learn more about Dr. Dan Dinowitz here: https://www.instagram.com/dr.dan_your_kids_dentist/ Learn more about how Ideal Practices helps dentists open their dream startup: https://idealpractices.com/ | https://www.instagram.com/idealpractices/ To learn more about Crimson Media Dental Marketing and...
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The Voorhees Pediatric Dentistry Startup Journey | A Podcast Series Ep. 03
In this episode of The Dental Practice Launch Podcast, Dr. Dan Dinowitz provides an update on the progress of his dental practice, Voorhees Pediatric Dentistry, and shares some of the lessons he has learned throughout the journey. The conversation then focuses on the importance of choosing the...
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The Voorhees Pediatric Dentistry Startup Journey | A Podcast Series Ep. 02
Welcome back to the second part of our riveting discussion with Dr. Dan from Vorhees Pediatric Dentistry, shedding light on the often-overlooked challenges of launching a dental practice. This episode continues the exploration of Dr. Dan's journey, focusing on overcoming imposter syndrome,...
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Follow These Steps When Purchasing A Dental Practice | Ep. 50
Welcome back to another insightful episode of The Dental Practice Launch Podcast, hosted by Shane Simmons, the founder and CEO of Crimson Media Dental Marketing. In this episode, we dive deep into the world of dental practice acquisitions with our esteemed guest, Brian Hanks, the expert behind...
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How to go from dental startup to multi-locations | Ep. 49
In this exciting episode of the Dental Practice Launch Podcast, your host Shane Simmons, a seasoned expert in dental marketing and the owner of Crimson Media Dental Marketing, sits down with a true visionary in the dental industry, Vincent Crump, Founder and CEO of Midline Dental Partners....
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Everything You need to know with Dana Moss | Ep. 48
Welcome to the Dental Practice Launch Podcast, where your host Shane Simmons dives into the world of dentistry with industry experts. In this episode, Shane sits down with the accomplished Dana Moss, a seasoned professional in dental insurance and negotiations. Together, they explore crucial...
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Most Common Dental Startup Marketing Questions Answered | 47
Welcome to "The Dental Practice Launch Podcast"! In this episode, your host Shane delves into the world of dental startup marketing, answering the most frequently asked questions he receives. If you're planning to start your own dental practice, this is the episode you don't want to miss! To…
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How this practice management software helps dentists close more cases | Ep. 46
Welcome to The Dental Practice Launch Podcast presented by Crimson Media with your host Shane Simmons! In this episode, we dive into the world of dental practice management software and how it can help dentists close more cases in their practice. Our special guest today is Dr. Rania Saleh, a...
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How adding these services can boost profitability in your dental practice | Ep. 45
Episode Description: Welcome to The Dental Practice Launch Podcast presented by Crimson Media Dental Marketing, where we uncover the strategies and insights that help dental professionals take their practices to new heights. In this episode, your host Shane Simmons sits down with Liz Lord, a...
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Money Management Tips for Dentists | Ep. 44
In this episode of The Dental Practice Launch Podcast, our host, Shane Simmons, sits down with Justin Brammer of INVST, a renowned financial advisor specializing in guiding dentists towards smart money management and long-term wealth growth. As a dentist, you've dedicated years to perfecting your...
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How to start your Dental Practice with a bang | Ep. 43
Welcome to the latest episode of The Dental Practice Launch Podcast! In this exciting installment, we dive into focusing on how to begin your dental practice with a resounding success. Whether you're a recent dental school graduate or an experienced professional venturing into independent…
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How to do ground marketing like a Pro | Ep. 42
There are multiple marketing strategies a practice owner should be implementing when growing their practice. On this episode of the Dental Practice Launch Podcast, Michael Arias shares how you can do ground marketing like a pro. Learn more about Michael by visiting his website:...
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How to not let anxiety run your life | Ep. 41
Anxiety levels for dentists have tripled since 2003, according to a recent study. How to practice owners manage the stress and anxiety that can come with ownership? For Dr. Ben Friberg, depression and anxiety had set in long before opening his dental startup. In this episode of the Dental…
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How dentists can better manage anxiety with Dr. Maggie Augustyn | Ep. 40
Welcome to this episode of the Dental Practice Launch Podcast, where we'll be discussing an important but often overlooked topic in the dental profession - mental health. In particular, we'll be talking with Dr. Maggie Augustyn on how she, as a practicing dentist, manages anxiety and depression....
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All Dentist Should Avoid These Financial Pitfalls | Ep. 39
So you’re considering opening or acquiring a dental practice? How do you go about the financing? Is it better to start an LLC, or an S-Corp? In this episode of the Dental Practice Launch Podcast, Caleb Gussner of Duckett Ladd Dental CPAs & Advisors reveals what dentists should know when building…
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Insights into opening an orthodontic startup | Ep. 38
In this episode, Dr. Minh Nguyen of Excelsior Orthodontics shares his journey of starting his orthodontic practice, including the challenges he faced, the strategies he employed, and the lessons he learned along the way. He provides insights on how to develop a business plan, set yourself apart…
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Why now is the perfect time to start a dental practice | Ep. 37
In this exciting episode, Maritza Duran of MDent Consulting helps reveal the blindspots dentists may face when opening a dental practice. Shane and Maritza dive into the topics of insurance, hiring, and growing a dental practice of your dreams. To learn more about MDent Consulting, click the link...
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ABOUT THIS SHOW
The Dental Practice Launch Podcast intersects the topics of management, marketing, and strategy that helps dentists, orthodontists, and periodontists grow their private practices. These are easily digestible episodes that will teach listeners how to grow their dental practice.
HOSTED BY
Crimson Media
CATEGORIES
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Frequently Asked Questions
How many episodes does Dental Practice Launch Podcast have?
Dental Practice Launch Podcast currently has 86 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Dental Practice Launch Podcast about?
The Dental Practice Launch Podcast intersects the topics of management, marketing, and strategy that helps dentists, orthodontists, and periodontists grow their private practices. These are easily digestible episodes that will teach listeners how to grow their dental practice.
How often does Dental Practice Launch Podcast release new episodes?
Dental Practice Launch Podcast has 86 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Dental Practice Launch Podcast?
You can listen to Dental Practice Launch Podcast on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Dental Practice Launch Podcast?
Dental Practice Launch Podcast is created and hosted by Crimson Media.
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