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DIGiKNOW

by Paul M. Harvey

With over 15 years of experience in full-service marketing and advertising, host Paul Harvey has created the DigiKnow Podcast to be a fun and engaging platform where advertising and marketing ideas can be shared. Now a Partner at Chumney & Associates, Paul brings a wealth of knowledge to the table and provides a unique perspective on what it takes to succeed in the fast-paced, ever-changing world of marketing and advertising. By recanting first hand experiences, sharing success stories and engaging in open-form conversations with special guests throughout the industry, Paul looks to provide his audience with the best practices needed to take their advertising and marketing campaigns to the next level. As the son of a nationally syndicated radio broadcaster, and a family namesake to boot, you could say that podcasting is in Paul's DNA. Originally born in Pittsburgh, Paul has spent his entire life growing up in and being around the broadcasting industry, including stops in Colorad

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Episodes

  1. DigiKnow Podcast Ep: 12 Power PiXL

    On episode 12 of the DigiKnow Podcast, Paul Harvey introduces a new product called Power PiXL and explains how this combination of technology with marketing strategy can be instrumental in helping businesses grow new customers.

  2. DigiKnow Podcast Ep: 11 Google Local Actions

    On episode 11 of the DigiKnow Podcast, Paul Harvey returns after an 8 month Covid-19 hiatus to explain a new Google product called Local Actions and why it's great for local business who want to increase traffic and leads to their store.

  3. DigiKnow Podcast Ep: 10 Sell Yourself

    On episode 10 of the DigiKnow Podcast, Paul Harvey sits down with actress, newscaster and author Miranda Khan to discuss the importance of separating yourself from the competition in order to be successful.

  4. DigiKnow Podcast Ep: 09 Google Smart Bidding

    On episode 9 of the DigiKnow Podcast, Paul Harvey explains what Google Smart Bidding is and what it means for advertisers to be optimized for conversions.

  5. DigiKnow Podcast Ep: 08 Social Media

    On episode 8 of the DigiKnow Podcast, Paul Harvey sits down with Chris Cischke, owner and operator of Ocean Republic Brewery, to discuss best practices of using social media to promote and grow your business.

  6. DigiKnow Podcast Ep: 07 Reputation Management

    On episode 7 of the DigiKnow Podcast, Paul Harvey sits down with James Hansen, Vice President of sales and marketing for Kolter Hospitality, to discuss the importance of your online reputation and the best practices for managing it.

  7. DigiKnow Podcast Ep: 06 Tell Your Story

    On episode 6 of the DigiKnow Podcast, Paul Harvey sits down with influencer Jason Patton of the Fire Dept. Chronicles to discuss the importance of telling your story with passion and conviction in order to grow your brand and audience.

  8. DigiKnow Podcast Ep: 05 Google My Business

    On episode 5 of the DigiKnow Podcast, Paul Harvey explains why Google My Business is your business and why merchandising and optimizing your Google My Business page has become just as important as your own website.

  9. DigiKnow Podcast Ep: 04 Micro-Moments

    On episode 4 of the DigiKnow Podcast, Paul Harvey explains what micro-moments are and how they can be used to optimize your Google Paid Search campaigns to maximize conversions and create more budget efficiency.

  10. DigiKnow Podcast Ep: 03 Know Your Audience

    On episode 3 of the DigiKnow Podcast, Paul Harvey sits down with Chumney & Associates Partner Brett Hawkins to relive times when sales pitches didn't go so well in order to illustrate the importance of knowing your audience.

  11. DigiKnow Podcast Ep: 02 Redefining TV

    On episode 2 of the DigiKnow Podcast, Senior Production Editor Greg Hartmann joins Paul Harvey in the studio where they attempt to redefine the word "television." By discussing On Demand, OTT, Live Streaming, Social Media and even Mark Wahlberg, Paul and Greg bring traditional TV advertising into...

  12. DigiKnow Podcast Ep: 01 Marketing 101 Branding

    On the first DigiKnow Podcast, we welcome Stephanie Prince of ESPN to talk branding. Paul Harvey delves into the classic, but still highly relevant topic, and how to best leverage your resources to drive top of mind awareness for your dealership.

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TOPICS IN THIS SHOW

advertising trends agency insights brand storytelling client case studies creative strategy digital marketing marketing tools

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ABOUT THIS SHOW

With over 15 years of experience in full-service marketing and advertising, host Paul Harvey has created the DigiKnow Podcast to be a fun and engaging platform where advertising and marketing ideas can be shared. Now a Partner at Chumney & Associates, Paul brings a wealth of knowledge to the table and provides a unique perspective on what it takes to succeed in the fast-paced, ever-changing world of marketing and advertising. By recanting first hand experiences, sharing success stories and engaging in open-form conversations with special guests throughout the industry, Paul looks to provide his audience with the best practices needed to take their advertising and marketing campaigns to the next level. As the son of a nationally syndicated radio broadcaster, and a family namesake to boot, you could say that podcasting is in Paul's DNA. Originally born in Pittsburgh, Paul has spent his entire life growing up in and being around the broadcasting industry, including stops in Colorad

HOSTED BY

Paul M. Harvey

Produced by Chumney & Associates

CATEGORIES

business marketing

Frequently Asked Questions

How many episodes does DIGiKNOW have?

DIGiKNOW currently has 12 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is DIGiKNOW about?

With over 15 years of experience in full-service marketing and advertising, host Paul Harvey has created the DigiKnow Podcast to be a fun and engaging platform where advertising and marketing ideas can be shared. Now a Partner at Chumney & Associates, Paul brings a wealth of knowledge to the table...

How often does DIGiKNOW release new episodes?

DIGiKNOW has 12 episodes. Check the episode list to see recent publication dates and frequency.

Where can I listen to DIGiKNOW?

You can listen to DIGiKNOW on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts DIGiKNOW?

DIGiKNOW is created and hosted by Paul M. Harvey.
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