PODCAST · business
#DigitalRetailer Podcast
by intice
Training ON-Demand.Customers today demand a sales process that is an extension of their online shopping experience. Whether in-store, over the phone, via text or over email. The digital retailing experience is not one-sided and sales people make the difference between selling and completing a transaction.#DigitalRetailer University is founded on the principle of a duplicatable, replicatable process on enhancing the customer experience through the path to purchase.From the Greeting to Trade Appraisal – Selection to Test Drive and presentation of purchase options and overcoming objections – #DigitalRetailer University is a 24-7 resource for enhancing your sales team’s selling skills.
Episodes
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Title: Quick Wins for Honda & Acura Dealers: 5 Digital Moves to Drive More Leads
**Title:** Quick Wins for Honda & Acura Dealers: 5 Digital Moves to Drive More Leads Description**:** In this 30-minute Quick Wins session, David Farmer from Intice shares five practical digital marketing moves Honda and Acura dealers can review and implement this month to create better shopper...
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Digital-Retail’s-Big-Lie-Why-Dealerships-Don’t-Need-More-Tech—They-Need-Better-Design
Most of what the industry believes about digital retailing is wrong. Not because the technology isn’t powerful. Not because innovation hasn’t happened. But because we’ve been solving the wrong problem. I didn’t write *Becoming a #DigitalRetailer* to celebrate technology or add another buzzword to…
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Google Rich Results + AI Discovery: The Dealer Website Coding Review That Moves the Needle
Google Rich Results + AI Discovery: The Dealer Website Coding Review That Moves the Needle
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Semantic SEO for Dealerships: How to Get Found in ChatGPT, Gemini & Google
AI search is changing the rules. Customers aren’t just typing “Honda dealer near me” anymore—they’re asking ChatGPT and Gemini real questions like: “Who has the best Civic lease in Tampa?” In this video, I break down semantic SEO for dealerships in plain English: what it is, why it matters, and…
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“The Power of THANK YOU: The #1 Word to Open Every Internet Lead”
“The Power of THANK YOU: The #1 Word to Open Every Internet Lead” 📄 Description: In this 360° Live Session, I’m breaking down one of the most powerful—and underused—phrases in automotive sales: THANK YOU. We’re talking about how starting every phone call, every text, every email, and every...
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Digital Retail Success Starts with Staffing: People, Process & Performance
Everyone wants to be a digital retailer—but most dealerships fail because they don’t have the people in place to execute. In this 360 live, I break down the foundational math of digital retailing: leads per person, opportunities per person, and the accountability layer that separates strategy…
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360° LIVE: You Convert More When You Think Like a #DigitalRetailer
In today’s live session, I break down one of the most powerful — and underutilized — tools in digital retailing: price curiosity. We dive deep into how locking the best price on your dealership website, then unlocking it through a transparent, secure process (including two-factor authentication),...
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How the VIP Express Sales Process redefines what it means to sell cars in the Digital Retailing era.
What does it really mean to sell cars in the digital retailing era? In this 360° LIVE session, David Farmer — founder of Intice, Inc. and creator of the pioneering desking solution ePencil — breaks down the VIP Express Sales Process, a modern approach that aligns perfectly with how customers...
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360° LIVE: Is Your Dealership Website Optimized for AI? | The Digital Retailer Test
The next evolution of digital retailing is here — AI discoverability. In this 360° LIVE session, David from Intice, Inc. shows how to test whether your dealership website is fully optimized for AI engines like ChatGPT, Google Gemini, and Claude. You’ll see a real live test — searching ChatGPT for...
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360° LIVE: Beating Creative Fatigue with Creative Diversification — Powered by intice360°
Creative fatigue kills performance. Creative diversification fuels growth. In this 360° LIVE session, we’ll explore how the intice360° ecosystem — powered by Flux, Photon, and Pulse — helps dealers automatically refresh, rotate, and personalize creative across every channel. See how smart...
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360° Live | How #DigitalRetailers Handle Sight-Unseen Appraisals
More and more customers expect trade-in offers without ever visiting the store. In this episode of 360° Live, I show how to handle sight-unseen appraisals with confidence using Express Cash Offer and Trade Maker from Intice. You’ll learn how to: Build trust with sellers who never set foot in the...
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How a $25 Visa Card Can Fill Your Showroom—Without Discounting a Dime
Let’s talk real showroom traffic—not empty clicks or fake leads. I’m going live to break down exactly how dealers are using a simple $25 Visa Reward Card to get real buyers to walk in the door using our intice360° LeadMaker system. No gimmicks. No discounting gross. Just the perfect combo of...
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Wearing My Acura Shirt... Let’s Talk intice360° ADDP Website Solution 👕
In honor of my Acura t-shirt today, I’m walking you through our ADDP-approved website solution: intice360°. This isn’t just another plug-and-play site. It’s a full digital showroom experience—engineered for conversion, built for performance, and 100% Acura Digital Dealer Program certified. I’ll...
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Free Vehicle Listings Are Going Away – What Dealers NEED to Know About VLA & GBP Posting
Big changes are happening on Google—and most dealers aren’t ready. The free vehicle listings that used to give you visibility in Search and Shopping are disappearing fast. In this video, I’ll break down what’s happening, why it matters, and how to pivot using VLA (Vehicle Listing Ads), optimized...
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This Is What a 360° Dealer Platform Looks Like
Most vendors throw around the word “360”—but they can’t back it up. At intice, we didn’t just slap 360° on a feature list. We engineered it into every part of the platform. 👉 360° website experience 👉 360° digital retailing 👉 360° advertising execution 👉 360° shopper engagement 👉 360°…
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Why We Build Brands Like Express360° — Not Just Run Ads
Car dealers don’t need more ads — they need more brand. In this live session, I’m breaking down how we’re transforming dealership marketing through Express360°, our full content-driven ecosystem that includes: 🚗 Express Test Drive — save time, skip the wait. 💰 Express Cash Offer — get a real...
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Your Ads Suck Because of This: Creative Fatigue is Killing Your Facebook ROI
Let’s be real—most dealership ads suck. Same ad. Same message. Same weak creative… running on repeat for weeks. And then everyone wonders why performance tanks. If your Facebook or Instagram ads are burning money and barely generating leads—it’s not the algorithm. It’s not your budget. It’s your...
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F* Your Fake Credit Score! Get Real or Get out!
"Real Credit. Real Leads." This hits like a statement, not a pitch. It’s assertive, clean, and converts curiosity into clicks. 💬 LinkedIn Post (to share the video): Hey. It is four sixteen on Tuesday, October twenty-first. And yeah — we’re talking hands again. Someone asked on one of my videos,...
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Your Leads Deserve Better
Your Leads Deserve Better Let’s get real for a second. I’ve been in this business for over two decades — as a salesperson, a manager, a trainer, and now building software to help dealers sell more cars. And I can say without a doubt: most dealerships are butchering their lead follow-up. I know,...
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Beat CarMax at Their Own Game: How Express Cash Offer Wins More Trade-Ins
CarMax trained your customers to expect instant offers—so we built a tool that gives your dealership the same power, with better results. In this episode of 360° Live, I’ll walk you through how Express Cash Offer creates a dedicated trade funnel that pulls in motivated sellers, drives real...
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Stop Wasting Marketing Dollars: Fix This First to Close More Leads
We all want more traffic, more leads — but the truth is, you don’t have a lead problem. You have a conversion problem. In this live session, I’m breaking down the full journey: ✅ From digital marketing driving traffic to your website ✅ To customers clicking CTA buttons and submitting leads ✅ And...
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LIVE: Why Lead Tech is Failing & How Engagement Funnels Fix It | Test Drives, Trade-ins, & Real Offers
David Farmer leads a session focused on enhancing CRM opportunities to boost closing percentages for dealerships. He emphasizes the need to improve the overall system rather than just generating more leads, introducing the intice360° for effective lead engagement. The session showcases a…
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How to Build a Content-First Strategy That Sells: Video, CTV, YouTube Ads & SEO in One Unified Campaign
In this live session, I'm breaking down exactly how to build a content-first strategy that doesn’t just get attention — it drives results. We’re talking real-world tactics that integrate: ✅ Connected TV video ✅ YouTube advertising ✅ Website video with connected offers ✅ SEO-optimized blog content...
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Set Goals. Track Everything. Sell More Cars.
In this live session, I’m breaking down how to set real goals and actually track your progress across Internet Leads, Phone Calls, and Walk-In Traffic. I’ll be revealing a brand-new Dealer Dashboard Tool I built using AI—designed to help you monitor total leads, sales by source, and pacing in…
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We’re Not Just Honda Anymore: The Full Power of intice360° Across OEMs
By David Farmer, Founder & CEO of intice After my last video, I got a comment that made me realize something: even though we’ve been talking about our success with Honda for a while now, there’s still a misconception out there that intice360° is just for Honda dealers. Let me be crystal…
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Honda Digital Solutions Program
Just announced intice360 is a certified provider in the Honda digital Solutions program
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ABOUT THIS SHOW
Training ON-Demand.Customers today demand a sales process that is an extension of their online shopping experience. Whether in-store, over the phone, via text or over email. The digital retailing experience is not one-sided and sales people make the difference between selling and completing a transaction.#DigitalRetailer University is founded on the principle of a duplicatable, replicatable process on enhancing the customer experience through the path to purchase.From the Greeting to Trade Appraisal – Selection to Test Drive and presentation of purchase options and overcoming objections – #DigitalRetailer University is a 24-7 resource for enhancing your sales team’s selling skills.
HOSTED BY
intice
CATEGORIES
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Frequently Asked Questions
How many episodes does #DigitalRetailer Podcast have?
#DigitalRetailer Podcast currently has 138 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is #DigitalRetailer Podcast about?
Training ON-Demand.Customers today demand a sales process that is an extension of their online shopping experience. Whether in-store, over the phone, via text or over email. The digital retailing experience is not one-sided and sales people make the difference between selling and completing a...
How often does #DigitalRetailer Podcast release new episodes?
#DigitalRetailer Podcast publishes regularly with 138 episodes available. Check the episode list for the typical release schedule.
Where can I listen to #DigitalRetailer Podcast?
You can listen to #DigitalRetailer Podcast on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts #DigitalRetailer Podcast?
#DigitalRetailer Podcast is created and hosted by intice.
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