PODCAST · society
Doing Good, Badly
by Joanna Buczkowska-McCumber & Kristy O'Leary
Two sustainability consultants. Too tired for hype. Too stubbornly optimistic to quit. And we are not letting 'purpose' off easy. We are here to rant, about the future we can build. Doing Good, Badly is the podcast for anyone who's paying close enough attention to be frustrated. Hosted by Joanna and Kristy, two experienced sustainability and impact consultants who've worked across corporate strategy, systems change, startups, investment and impact communication, the show examines the gap between organizational rhetoric and real practice and why that gap keeps showing up.Each episode unpacks a headline, a leadership decision, a corporate claim, or a trend in sustainability, business, culture or investment not to cancel, but to understand. What's the history behind it? What incentives are actually shaping behaviour? What does the system reward, and what does it quietly make impossible? Where are the real constraints, and where are the excuses? Subscribe for extended analysis,
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3
Why Corporate Values Fail, Who Pays for It, and One Very Famous Hot Dog
Every company has values. They're on the wall, in the handbook, probably in a custom font. Most of them 'are bland, toothless, or just plain dishonest.' In Episode 03, Jo and Kristy get into taxonomy of corporate values and why most companies get them ...
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2
The Devil Bought Everlane: The Heartbreak and Economics of Selling Out
The brand that trademarked radical transparency just got sold to the least transparent fashion company most people can name. In this episode we break down the Everlane acquisition by Shein -- what actually happened, why it hit so hard, and what it reve...
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1
In A Capitalist System There Is No Alternative (Until There Is)
In January 2026, Mark Carney stood at Davos and said what most people in power have spent years carefully not saying: the old model isn't coming back, and nostalgia isn't a plan. We had so many thoughts, and we still have more. The speech didn't come o...
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0
Finally. Someone Said It.
Doing good is complicated. Doing it badly is apparently very easy. We investigated.We've spent years inside sustainability, impact, and strategy work. In boardrooms. In workshops. In decks that promised transformation and delivered incremental change. ...
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ABOUT THIS SHOW
Two sustainability consultants. Too tired for hype. Too stubbornly optimistic to quit. And we are not letting 'purpose' off easy. We are here to rant, about the future we can build. Doing Good, Badly is the podcast for anyone who's paying close enough attention to be frustrated. Hosted by Joanna and Kristy, two experienced sustainability and impact consultants who've worked across corporate strategy, systems change, startups, investment and impact communication, the show examines the gap between organizational rhetoric and real practice and why that gap keeps showing up.Each episode unpacks a headline, a leadership decision, a corporate claim, or a trend in sustainability, business, culture or investment not to cancel, but to understand. What's the history behind it? What incentives are actually shaping behaviour? What does the system reward, and what does it quietly make impossible? Where are the real constraints, and where are the excuses? Subscribe for extended analysis,
HOSTED BY
Joanna Buczkowska-McCumber & Kristy O'Leary
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Frequently Asked Questions
How many episodes does Doing Good, Badly have?
Doing Good, Badly currently has 4 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Doing Good, Badly about?
Two sustainability consultants. Too tired for hype. Too stubbornly optimistic to quit. And we are not letting 'purpose' off easy. We are here to rant, about the future we can build. Doing Good, Badly is the podcast for anyone who's paying close enough attention to be frustrated. Hosted by Joanna...
How often does Doing Good, Badly release new episodes?
Doing Good, Badly has 4 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Doing Good, Badly?
You can listen to Doing Good, Badly on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Doing Good, Badly?
Doing Good, Badly is created and hosted by Joanna Buczkowska-McCumber & Kristy O'Leary.
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