PODCAST · business
Dreading Sundays
by Daniel K Cheung
Hosted by Daniel K Cheung, Dreading Sundays explores the careers of people in organic growth (SEO). Featuring seasoned in-house professionals, agency-side experts, freelancers, affiliate marketers, and niche website builders and flippers, the goal of Dreading Sundays is to break through salary secrecy so that YOU may feel empowered to ask for a promotion, change careers, or start that side hustle.
Episodes
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Jolle Lahr-Eigen opens up about the glass ceiling and discrimination as a female SEO
In this episode, Jolle Lahr-Eigen talks about how she found a career in SEO.
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Morgan Petrov explains what she looks for in candidates and why when hiring for an SEO position
This episode is a follow on from another interview with Morgan Petrov - 'How to advance your SEO career' by Katherine Ong. It covers her origin story and I highly recommend that you give this a listen before this one.
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Travis Tallent on SEO salaries, career growth, and people management mindset
In this episode of #DreadingSundays, Travis Tallent, VP of SEO at Brainlabs describes each rung of the ladder and their corresponding pay bracket. Hear how he started at USD38K all the way to USD180K.
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How freelance writer Momina Asif went from 1 Pakistani Rupee per word to charging 450USD per blog post within 6 years
In this episode of #DreadingSundays, Momina Asif shares the challenges she has overcome as a freelance writer in Pakistan. In particular, she dispels excuses employers use to delay paying freelancers in the Asian continent.
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How Gisele Navarro went from freelancer to CEO of NeoMam Studios and how their role and day-to-day has evolved
In this episode, Gisele Navarro answers the following questions: What did you do before joining NeoMam and how did you become CEO? What makes you an effective mentor or champion of your team? What is your advice on how to prepare for a one-on-one meeting? What does being burnt out feel like? How...
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Chi recounts what is like representing a social media account with 1M followers
We're shifting gears a bit because in this episode I have Chi, a very experienced social media manager come share her experience, especially when a post goes viral but perhaps for the wrong reasons. Those of you who work in social may already know that being immersed in the channel 24/7 can be…
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Amanda King reveals the number one mistake agency-side SEOs make when consulting for enterprise clients
Amanda King is has been in digital marketing and SEO since 2010. With extensive years of experience agency-side, startup, in-house, and now as a growth consultant and strategic advisor, I’m excited to share Amanda’s professional journey with you today. Follow and connect with Amanda on LinkedIn…
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Nikki Halliwell encourages you to have a play, break things, learn, test and repeat
Nikki is a Technical SEO Specialist at Journey Further and continues to have a small portfolio of clients she consults for. Nikki has a bunch of useful resources on her website that all SEOs should check out. Follow and connect with Nikki on LinkedIn.
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Helen Pollitt explains why (SEO) job titles matter and why she hated running her own business
"If you enjoy something, you learn how do it." Helen is the Head of SEO at Car & Classic and has extensive hiring experience. In this episode, I ask Helen to describe how she developed her soft skills and explain how you can use soft skills to further your career progression in SEO. Follow and...
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Jun Arellano describes his experience as a freelancer in The Philippines as a link-builder
In the previous episode, Bibi Raven talked about hiring offshore talent in an ethical manner. In this episode, I am delighted to bring one of her employees, Jun, a creative VA who plays an integral role in finding link prospects and landing those link placements all of you SEOs desire. Being from...
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Bibi the Link Builder explains what "throw-away labor" is and how to avoid being treated as cheap labor
This episode is for my south-east Asian people. Bibi the Link Builder runs an agency that specialises in only link-building (link). But instead of talking about links, Bibi shares her approach to hiring overseas talent. This is a topic close to my heart because most agencies and companies tend to...
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Chloe Smith championed menstrual health day at her workplace and opens up about having a disability and career progression in an agency setting
Chloe Smith is a SEO Manager at UK agency Blue Array. In this episode, Chloe talks about her fear and concern that her career progression would be negatively impacted due to her disability and having to take significant time off. Chloe walks us through a very vulnerable time and how her...
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George Nguyen explains what an 'Editor' actually does
Carving out a career in content that is financially stable is difficult and this is why George Nguyen shares his insights and tips based on his professional experience.
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What it is like being a Hong Kong national moving to Ireland working as an SEO?
Moving countries and finding employment is never easy, especially when you don't look like and sound like everyone else.
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Dhriti Shashikanth recounts how an internship launched her SEO career
"SEO is super approachable and you can transfer a lot of the skills you learned previously." Hear how Dhriti used her background in English and American literature landed her an internship with MindShare and thus launched her career in SEO. Dhriti is a member of the Women in Tech SEO community…
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Tom Critchlow explains how you can develop soft skills to help you further your career and earning potential
The idea of #DreadingSundays was born after a rather frustrating job application process. As someone who had worked in just one agency role, going in-house required an entire set of different language and nuance appreciation. I could do the work - I had done the work - but how do I interview…
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Kristina Azarenko describes how SEO helped her as an immigrant in a new country
Having moved to Canada 4 years ago, Kristina Azarenko, as you can tell from her name, is an immigrant. And as an immigrant, there are many challenges to landing a job or earning a living. Most known for her technical SEO and her free Chrome extension (SEO Pro Extension), Kristina answers my...
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Win Shi Wong shares what representation in marketing means to them
Win Shi Wong is a Malaysian born full-stack digital marketer living and working in Toronto, Canada. What this means is that they do everything in marketing. This includes working a lot in spreadsheets, SEO, direct email marketing, social media, paid, content strategy, design in Figma, write JIRA...
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Billie Geena Hyde recommends applying for roles you don't think you'll get
After writing 40x 300 word articles per day, Billie got burned out from being a content writer. This spurred her to pursue an SEO track within the agency and she shares what this transition looked and felt like. Billie is now the Learning & Development Manager at The SALT Agency. Prior to this…
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Jamar Ramos brings a much-needed human approach to 1:1 meetings with his employees
When I learned that Jamar is a classically trained writer, I had to ask him to dig deep and provide actionable advice for writers to improve their earning potential. Jamar Ramos is an agency owner (Crunchy Links). In this episode of #DreadingSundays, he opens up about how he reacted to COVID,...
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Crystal Wong opens up about her darkest period of her life (personal and business)
With her relationship having fallen apart, the pressure was building for single mum Crystal. Even though she had performed well at school, graduated and entered the workforce as a pharmacist, pharmacy wasn't her calling. In this episode, hear how Crystal overcame her darkest period in her life to...
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Kevin Indig discusses the management crisis and how you can leverage this to your advantage
Kevin Indig was the Director of SEO at Shopify prior to their recent round of unexpected layoffs. In this episode of #DreadingSundays, Kevin reveals why he took a lower job on the job title ladder from VP "down" to Director level. More importantly, in the later half of the episode, we discuss how...
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Mercy Janaki offers advice on how you can demonstrate to your boss what you have achieved so you can ask for a RAISE
Group Head of SEO, Mercy Janaki shares her SEO journey. Based in India, she offers us some insight as to why there is a common conception that India has many low-quality link builders. Not to be missed, I ask Mercy for advice on how you can ask for a promotion or a raise. More importantly, Mercy...
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Jacky Chou ($4.2M net worth) breaks down his income streams made from understanding SEO
Jacky Chou studied electrical engineering but wanted to make money online. Fast forward 8 years later he has a net worth of in excess of $4 million (USD). To put things into perspective, Jacky earns more money with his understanding and execution of SEO in a month than I do in an entire year....
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Sam Torres reveals what hiring managers are looking for in a SEO
Samantha (Sam) Torres is the Chief Digital Officer at Gray Dot Company - a SEO consulting firm she co-owns and co-runs with Tory Gray. I have invited her to share her experience because she has worked in-house as an SEO, worked agency-side and owns her own SEO agency. In this episode of...
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Peter Macinkovic walks through his SEO-related resume from $20/hr to earning 6-figures
This episode is a masterclass on how to further your career in SEO because Peter Macinkovic walks us through how he got started in SEO, how he was poached, and how his command of Shopify, coding, technical SEO and client communications got him recruited by EasyGo Gaming. One of the main takeaways...
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Katherine Ong shares her insights as an independent contributor, in-house SEO, consultant, and mentor
In this very first episode of Dreading Sundays, you will hear from Katherine Watier Ong. Why have I asked her to headline the podcast? Is it because she has her own Google knowledge panel? Well, Katherine has worked in-house, for not-for-profits, run her own consultancy (wostrategies.com) and...
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Let me convince you why you NEED to subscribe to Dreading Sundays
Committing to a new podcast series that isn’t true crime is a big investment. “What if their story doesn’t resonate with me?” “Does the host talk over the guest speaker?” “Will there be a bunch of banter I won’t understand?” “Will the guests cover topics that matter to me?” “And if they do, will...
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What is Dreading Sundays and why should YOU subscribe to this podcast?
Hello everyone, I’m your host Daniel Cheung and welcome to Dreading Sundays - a podcast dedicated to helping you further your career in SEO. In this coming season, I have some banger guests lined up for you. Whether you’re working or thinking of working in an agency, in-house, or an entrepreneur...
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ABOUT THIS SHOW
Hosted by Daniel K Cheung, Dreading Sundays explores the careers of people in organic growth (SEO). Featuring seasoned in-house professionals, agency-side experts, freelancers, affiliate marketers, and niche website builders and flippers, the goal of Dreading Sundays is to break through salary secrecy so that YOU may feel empowered to ask for a promotion, change careers, or start that side hustle.
HOSTED BY
Daniel K Cheung
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