PODCAST · business
Drunk On Social
by Drunk On Social
Social Media Influencers Tristan Ahumada & Jeff Pfitzer host The Social Genius Podcast brought to you by Drunk On Social, weekly with the goal of delivering the latest News, Trends, & Strategies impacting all social media platforms. We share our insights into how listeners can take their business to new levels through social media. Our focus is to keep our audience perpetually ahead on all things social media. Whether it’s an update to platforms, new tools within the platforms, or even the introduction of a brand new platform, we want to be your source to stay ahead. We will also highlight what is working for others and help you find your rhythm to elevate your brand and grow your business.
Episodes
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Instagram’s 5 New Updates That Will Change How You Reach Customers - EP. 184
Instagram just made silent waves, and if you’re not paying attention, you’re already behind. In this no-fluff solo episode of Social Genius Coaching, Jeff breaks down what actually matters in Instagram’s latest update and how it’s changing the way real estate pros, entrepreneurs, and creators…
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How Broad Content Builds Local Influence: Real Estate, Airbnb & the Rise of ChatGPT - EP. 183
Broad content is the new gateway to local real estate dominance, and it’s reshaping how agents and creators build influence. In Episode 183 of the Social Genius Podcast, hosts Tristan Ahumada and Jeff Pfitzer dive into the rise of ChatGPT (now a global top 5 site), how platforms like YouTube,...
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How We’re Using YouTube and Short-Term Rentals to Build a Real Estate Brand Without a License - EP. 182
Stop Prospecting, Start Marketing! Real Estate Insights Inside. Tristan Ahumada and Jeff Pfitzer on the Social Genius Podcast, brought to you by Drunk on Social, deliver a powerful message on the necessity of proactive marketing in real estate. They break down where to begin with your strategy…
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From Dancing to Dominating: How Real Estate Pros Can Evolve on Social Media - EP. 181
In this episode of the Social Genius Podcast, Tristan Ahumada and Jeff Pfitzer break down what it really takes to evolve as a real estate pro on social media and why just following trends isn't enough anymore. If you're ready to build a bold brand, stay consistent, and grow your audience with...
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Zillow, Compass, and NAR: What Real Estate Professionals Need to Know About CCP and the Future of Listings - EP. 180
Zillow, Compass, and NAR are shaking up the real estate world. Are you ready for what’s next? This episode breaks down what agents must know. In this timely and thought-provoking episode of Social Genius Coaching, Tristan Ahumada teams up with Jeff Pfitzer to tackle the hottest real estate issues...
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Turning Fake News Into Content Gold: A Strategy for Authority & Engagement - EP. 179
Unlock the power of social media for real estate success with this episode of Your Daily Real Estate Podcast. Dive into the world of Social Genius Coaching and discover actionable strategies to enhance your online presence, boost client engagement, and grow your business. Main Topics: Social…
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Mastering the Content Grind: Discipline, Mindset, and Showing Up Daily - EP. 178
Social media isn’t the problem. It's inconsistency . Learn how top creators build daily habits that fuel real estate success without burnout. Guest Jeff Pfitzer reveals his bulletproof content system Tristan Ahumada shares tips for planning smarter, not harder Discover why most agents fail at...
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The Power of Pattern Interrupt: How to Stand Out in Marketing - EP. 177
Tired of the same old content that gets ignored? The key to standing out is pattern interrupt. Let us tackle breaking expectations to grab attention. In this episode, learn how real estate agents and business owners can break free from cookie-cutter marketing, disrupt the norm, and create content...
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How AI is Revolutionizing Social Media: Grok, AI Labels & Live Video Trends - EP. 176
The rise of AI in social media is reshaping engagement, but is it improving or replacing real connections? This episode of the Social Genius Podcast explores how AI-generated content, automation, and platform updates are transforming the way people interact online. Tristan Ahumada and Jeff…
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TikTok Ban? CapCut Crisis? Here’s What You NEED to Know! - EP. 175
The TikTok ban sent shockwaves across social media—but what does its return mean for creators and marketers? Plus, how holidays can fuel engagement, why CapCut’s removal caused a stir, and how to future-proof content strategies. Topics covered: The TikTok & CapCut ban: What happened and why it...
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The Super Bowl, Social Media, & The Engagement Trap—What Actually Works? - EP. 174
Did the Super Bowl live up to the hype? Maybe not on the field, but social media exploded with opinions, memes, and heated debates. But here’s the real question—should you jump on trending topics just because they’re viral? In this episode, we break down: Our Super Bowl reactions—game, halftime...
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Social Media, Wildfires & the Power of Online Perception - EP. 173
Summary: Tristan Ahumada and Jeff Pfitzer are back! In this episode, they talk about social media's influence, California wildfires, and how online platforms shape our perception. Tristan also shares his personal experience dealing with the fires and how they affected his home, family, and…
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Trump’s Amicus Brief, TikTok’s Fate, and Our 2025 Social Media Roadmap - EP. 172
Summary: In episode 172, Tristan and Jeff discuss Donald Trump’s surprising amicus brief to save TikTok and what it could mean for creators, businesses, and real estate pros in 2025. They also share personal strategies for dominating social media—covering everything from niching down on Instagram...
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What Real Estate Agents Can Learn from Brian Quinlan's Social Media Journey - EP.171
Summary: In this Social Genius Podcast episode, host Jeff chats with Brian Quinlan, a former teacher turned real estate agent, who shares his journey of using social media to build connections and attract clients. Brian explains how he transitioned from traditional marketing to content creation,...
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The Power of Social Media in Politics | EP. 170
Summary: In this episode of the Social Genius Podcast, Tristan and Jeff discuss the powerful role of social media in shaping elections, from influencers in politics to shifts in news consumption on platforms like TikTok and YouTube. They also share insights on adapting business strategies...
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Gen Z, Politics, and Social Media Influence! - Ep.169
Summary: In this episode of the Social Genius Podcast, Tristan and Jeff chat with Cayli Pfitzer about how social media shapes Gen Z's views on elections, the economy, and trending topics. Cayli highlights the power of authenticity and consistency in content and shares why businesses need fresh...
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Instagram Hacks & TikTok Algorithm Tips - EP. 168
Summary: In this Social Genius Podcast episode, Tristan and Jeff discuss Instagram’s latest updates, including profile link sharing and boosting engagement with Carousel posts. They also break down TikTok’s algorithm, highlighting the importance of watch time and shares. The episode wraps up with...
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YouTube’s Latest Update You Must Know - EP.167
Summary: In this episode of the Social Genius Podcast, Tristan and Jeff dive into YouTube's exciting new update allowing Shorts to extend up to 3 minutes. They discuss the growing competition with TikTok, the benefits of longer videos for monetization, and how creators can leverage this change to...
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Power of Storytelling: Boost Engagement in Newsletters & Social Media - EP. 166
Summary: In this episode of the Social Genius Podcast, Tristan and Jeff discuss the power of storytelling in newsletters and social media. Tristan shares how a personal story in his newsletter led to increased engagement, highlighting the value of mixing personal and business content. They also...
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Politics and Social Media: Turning Trends into Growth! - EP.165
Summary: In this episode of the Social Genius Podcast, Tristan and Jeff discuss how politics impacts social media. They cover reactions to the latest debates, strategies for using political trends to boost engagement, and tips for targeting different audiences. Whether you're neutral or have…
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Apple Event Highlights! - Ep. 164
Summary: In this Social Genius Podcast episode, Tristan and Jeff summarize the latest Apple Event, highlighting the iPhone 16 Pro, Apple Watch, and AirPods upgrades. They discuss how these tools can enhance real estate and content creation, focusing on AI features like ChatGPT for simplifying…
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Benefits of Community-Focused Content - EP. 163
Summary: In this episode of the Social Genius Podcast, Tristan and Jeff delve into the power of community-focused content creation, using Jeff's experiences at the Lake of the Ozarks as a prime example. They discuss how documenting and sharing local events consistently can establish you as a...
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iPhone 16 and Apple Intelligence - Everything We Know So Far! - EP. 162
Summary: Join Tristan and Jeff on this episode of the Social Genius Podcast as they dive into Apple’s latest innovations, including the iPhone 16 and AI advancements. Discover how these cutting-edge technologies can revolutionize the way you work and connect. Whether you're in business…
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Social Media Lessons from the Olympics! - EP. 161
Summary: In this episode of the Social Genius Podcast, Tristan and Jeff explore how lessons from the Olympics, like Snoop Dogg's role and the viral Australian breakdancer, apply to social media success. They introduce the "bronze medal mindset," essential for new real estate agents and anyone...
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2024 Olympics Viral Stars! - EP.160
Summary: In this Social Genius Podcast episode, Tristan and Jeff explore how to use trending topics to enhance social media engagement. They highlight viral moments from the Olympics and discuss aligning trends with your brand, a strategy they call "brandify the trends." The episode also covers…
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Olympic Controversies & Social Media Insights - Ep.159
Summary: In this episode of the Social Genius Podcast, Tristan and Jeff tackle the controversy surrounding the Olympic opening ceremony and its impact on social media. They explore the emotional reactions and biases that shape public perception, emphasizing the importance of understanding…
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Latest News and Instagram's Added Features - EP. 158
Summary: In this episode of the Social Genius Podcast, hosts Tristan and Jeff discuss the importance of authenticity in social media engagement, leveraging trends, and handling controversial topics. They also share tips on using new Instagram features to enhance your social presence. Tune in for...
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Turning Viral Moments into Long-Term Success - EP.157
Summary: In the latest episode of the Social Genius Podcast, hosts Tristan and Jeff delve into the power of viral content, using recent trends and events to explore how social media can be leveraged for personal and professional growth. They discuss the phenomenon of the Haktua girl, the…
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Overcoming Industry Hurdles with Ariel Carroll - EP.156
Summary: In this episode of the Social Genius podcast, hosts Tristan and Jeff are joined by Ariel Carroll, a Realtor/Content Creator as she shares her background and personal experiences with her content creation journey on Instagram, providing listeners with unique insights and practical advice....
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TikTok Rise as A Discovery Platform! - EP. 155
Summary: In this episode, Tristan and Jeff delve uncovers TikTok's impressive rise as a discovery platform, highlighting how it is revolutionizing brand and content discovery for users worldwide. Don't miss out on this deep dive into TikTok's evolving landscape. Tune in to the full episode now!...
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Boost Your Business with AI with Trenton Bodin - EP. 154
Summary: In this episode of the Social Genius Podcast, hosts Tristan and Jeff chat with Trenton Bodin about using AI and social media strategies for business growth. Trenton shares tips on creating valuable content, optimizing videos, and using tools like Koala Writer and MidJourney. Don't miss…
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Facebook Attracting Younger Users! - EP.153
Summary: Join us on this Social Genius Podcast episode as Tristan and Jeff explore Instagram's exciting new Carousel features that give creators unprecedented creative flexibility. Plus, we'll delve into Facebook's bold plans to re-engage younger users. Don't miss this insightful episode—tune in...
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TikTok and YouTube Growth Strategies! - EP.152
Summary: In this episode of Social Genius Podcast, Tristan and Jeff share tips for growing on TikTok and YouTube, focusing on understanding algorithms, creating engaging content, and maintaining consistency. They also discuss recent TikTok updates and their impact on user engagement. Tune in to...
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Gabby Le’s Journey in Content Creation: Tips, Tricks, & Inspiration - EP.151
Summary: In this episode of Social Genius Podcast, hosts Tristan and Jeff sit down with Gabby Le, a rising content creator, to explore her journey from a novice to a successful digital influencer. Gabby shares her strategies for growing an engaged audience, emphasizing the importance of...
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Will TikTok Really Be Banned? Everything You Need to Know - EP. 150
Summary: In this episode of the Social Genius Podcast, host Jeff explores the controversy over a potential U.S. TikTok ban, analyzing the legislative process and questioning the security threats posed by ByteDance’s ownership. He highlights the political implications and advises content creators…
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Meta Adds More Verification For Business Package! - EP.149
Summary: In this episode of the Social Genius Podcast, host Tristan and Jeff Pfitzer deep dive into Meta's latest update. They unpack its impact, explore its features, and discuss what it means for the future of digital connectivity. Don't miss out on these insights! Episode Highlights: - Meta’s...
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Instagram Algorithm Changed!? - EP. 148
Summary: Join Tristan Ahumada and Jeff Pfitzer in this episode of Social Genius Podcast as they discuss Instagram's latest updates focusing on original content and emerging creators, comparing it to TikTok's creator-friendly environment. Dive into algorithm changes, engagement metrics, and...
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New YouTube Updates! - EP. 145
Summary: In this episode of Social Genius join hosts Tristan and Jeff as they dive into topics like YouTube, A/B testing, and audience retention data. Learn how to navigate the ever-changing landscape of social media and grow your business authentically. Tune in to Social Genius and become part…
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TikTok Gets Banned, What's Next? - EP 147
Summary: In this episode of the Social Genius podcast, Tristan and Jeff dive deep into the latest developments surrounding TikTok, including ownership changes and potential bans. They debunk misconceptions, discuss the implications of government intervention, and offer insights into the…
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How To Set Up Your TikTok & Facebook Profile Correct - EP.146
Summary: In this episode of Social Genius Podcast join hosts Tristan and Jeff as they dive into practical tips and insights for mastering social media on platforms like TikTok and Facebook. Learn how to optimize your profiles, create compelling content, and engage with your audience…
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TikTok Trouble Strikes Again: Facing Another Ban? - EP.144
Summary: In the latest Social Genius Podcast, hosts Tristan and Jeff tackle the possibility of TikTok's ban, discussing potential outcomes for content creators amidst political uncertainties. They explore diversification strategies, advocating for creators to expand onto platforms like YouTube…
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Real Estate Agents EXPOSED in TikTok? - EP.143
Summary: In this Social Genius Podcast episode 143, hosted by Tristan and Jeff, they discuss a trending topic related to a real estate settlement, offering contrasting perspectives on its significance. They dissect a TikTok video by a real estate agent, critiquing its content and implications....
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Paid Ads vs. Organic - EP. 142
Summary: In this Social Genius podcast episode, host Tristan and Jeff tackle a Facebook post on marketing ROI. They note that while organic social media gets a lot of attention, paid ads actually bring in the most revenue. Their discussion stresses the synergy of organic content for...
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Mastering Content Creation and Analytics - EP. 141
Summary: In this "Social Genius" podcast episode, hosts Tristan Ahumada and Jeff Pfitzer share valuable insights into content creation and analytics. They discuss strategies for optimizing content across platforms and engaging with audiences effectively. Tune in for practical tips on mastering…
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LinkedIn and X in 2024 - EP.140
Summary: In this episode of Social Genius, hosts Tristan and Jeff embark on a detailed exploration of the enduring significance of LinkedIn and the rebranded Twitter, now known as 'X', within the ever-evolving landscape of 2024. They meticulously dissect the pivotal role of LinkedIn as a...
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YouTube in 2024 - EP.139
Summary: In this episode of the Social Genius podcast, co-hosted by Tristan Ahumada and Jeff Pfitzer, the focus was on crafting an effective social media content strategy, particularly on YouTube. They talked about the importance of mastering short-form content as a precursor to YouTube and...
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Unlock Your Content Potential! - EP 138
Summary: Join Tristan Ahumada and Jeff Pfitzer in the latest episode of the Social Genius podcast, where they unravel strategies for creating captivating social media content. From leveraging videos with text overlays to sharing creative ideas for upcoming events, the hosts dive into the nuances…
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Why Choose TikTok in 2024? - EP 137
Summary: In today’s Social Genius Podcast episode, join our hosts Tristan and Jeff as they discuss the importance of authenticity on platforms like TikTok, emphasizing green screens, trending music, and staying attuned to what's popular. Jeff shares insights on building a community around Lake of...
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Is Instagram Worth It in 2024? - EP 136
Summary: Dive into the latest episode of Social Genius! Hosts Tristan Ahumada and Jeff Pfitzer discuss the power of Instagram for content creation, reveal trending features, and share insights into the psychology of social media. Don’t miss out on these valuable tips for leveraging social media…
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Is Facebook Still Useful for Business in 2024? - EP 135
In this episode of Social Genius, hosts Tristan Ahumada and Jeff Pfitzer discuss the ongoing value of Facebook for businesses in 2024. They explore emerging trends like short videos, groups, and ads, with a focus on the potential of live video and the introduction of MetaView glasses. The hosts...
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ABOUT THIS SHOW
Social Media Influencers Tristan Ahumada & Jeff Pfitzer host The Social Genius Podcast brought to you by Drunk On Social, weekly with the goal of delivering the latest News, Trends, & Strategies impacting all social media platforms. We share our insights into how listeners can take their business to new levels through social media. Our focus is to keep our audience perpetually ahead on all things social media. Whether it’s an update to platforms, new tools within the platforms, or even the introduction of a brand new platform, we want to be your source to stay ahead. We will also highlight what is working for others and help you find your rhythm to elevate your brand and grow your business.
HOSTED BY
Drunk On Social
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