PODCAST · business
eComCatalyst - Selling on Amazon FBA and e-Commerce
by Fred McKinnon
The eComCatalyst Podcast is provided by eComCatalyst, a leading, full service Amazon and e-Commerce agency. Led by brand owners and founders, we discuss news, tips, and strategies to build and operate your ecommerce business, whether it’s Amazon, FBA, Walmart, Shopify, TikTok Shop, or other channels.
Episodes
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Is Amazon Vine Worth It for Getting Reviews in 2025? New Rules, Seller Tips, and Reviewer Truths
Reading Time: 7 minutes Every Amazon seller knows that product reviews can make or break a launch. Over the past year, Amazon Vine has become one of the hottest tools for quickly gathering that all-important social proof. Last year, a video about Amazon Vine on the eComCatalyst channel took…
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Why Q4 2025 Is the Best Time to Scale Your E-Commerce Brand (and Why Hesitation Will Cost You)
Reading Time: 6 minutes If you feel like the e-commerce world just hit fast-forward, you’re not alone. A few months ago, everyone seemed frozen, stuck in a cycle of wait-and-see. Now, with Q4 right around the corner, it’s like someone flipped a switch! The message is loud and clear: it’s go time....
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How We Boosted Amazon Sales by $24K With Virtual Bundles
Reading Time: 5 minutes Growing your sales on Amazon sometimes seems complicated, but every so often, a simple tool can make a huge difference. Virtual bundles let you increase your average order value and boost revenue without adding new products or overhauling your catalog. In this post, we’ll...
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5 Reasons Why Walmart WFS Is Better Than Amazon FBA
Reading Time: 4 minutes If you’re in the e-commerce business, you already know the importance of finding the right fulfillment service. Today, Walmart Fulfillment Services (WFS) is showing up as a serious competitor to Amazon FBA (Fulfillment by Amazon). With over 20 years of experience selling…
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Amazon’s New Five Identical Box Rule & How to Avoid Costly FBA Inbound Placement Service Fees
Reading Time: 4 minutes The New 5 Box Rule and What I Means for Amazon FBA Sellers Amazon just made it harder for FBA sellers—again. Earlier this year, they introduced inbound placement service fees that hit third-party sellers hard. And now, as of September 2024, Amazon has added yet another...
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Is Amazon Vine Worth It To Get Amazon Product Reviews?
Reading Time: 3 minutes Photo by Lennie Schmutz on Unsplash In the competitive world of e-commerce, getting product reviews can be a significant challenge. Many sellers struggle to establish credibility and social proof for their products. One solution that has gained traction is the Amazon Vine...
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Why Amazon Warehousing & Distribution (AWD) is CRITICAL in Q4 for FBA Sellers
Reading Time: 3 minutes As the holiday season approaches, many FBA sellers face critical decisions regarding their inventory management. One of the most pressing questions is whether to utilize Amazon’s Warehousing & Distribution (AWD) services. This blog will explore the benefits of AWD,...
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Private Label vs Wholesale Reselling: Which Amazon FBA Business Model is BEST?
Reading Time: 5 minutes When it comes to selling on Amazon, aspiring entrepreneurs often face a crucial question: Should I resell other people’s products or create my own brand through private labeling? This debate is one that continues to ignite discussions among sellers, and understanding the...
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Comfortably Numb – Episode #31
Reading Time: < 1 minute Who doesn’t love a good Pink Floyd song with perhaps one of the great guitar solos ever, right? Hello? (Hello, hello, hello) Is there anybody in there? Just nod if you can hear me Is there anyone home? This episode serves one purpose. It’s a super quick hello from Fred...
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Critical Deadlines for Amazon FBA Sellers During the Peak Q4 Holiday Season [Episode 30]
Reading Time: 3 minutes As Q4 and the holiday season approaches, it’s crucial for Amazon FBA sellers to be aware of the key deadlines and strategies to maximize their sales potential. With Black Friday, Cyber Monday, and the Christmas selling season just around the corner, preparation is…
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Welcome to eComCatalyst: Your Partner for E-commerce Success [Episode 29]
Reading Time: 2 minutesHello, Fred McKinnon here! I’m excited to introduce eComCatalyst, formerly known as E-Business Online. We’ve rebranded to better reflect our mission and services in the e-commerce world. Let’s dive into who we are, what we do, and how we can help you. About Me and...
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Amazon’s New Social Media Codes, Wasted Ad Spend, and Long-Term Storage [Episode 28]
Reading Time: 3 minutesHello EBO’ers: Welcome back to the E-BusinessOnline Podcast – this is Episode 27 where we’re talking about Amazon Seller Fulfilled Prime and some of the pitfalls in purchasing liquidation lots for resale. DON’T FORGET THE CONTEST TO WIN ONE HOUR OF FREE E-Commerce COACHING!...
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Contest, Amazon’s Seller Fulfilled Prime, and Pitfalls with Liquidation Lots [Episode 27]
Reading Time: 4 minutesHello EBO’ers: Welcome back to the E-BusinessOnline Podcast – this is Episode 27 where we’re talking about Amazon Seller Fulfilled Prime and some of the pitfalls in purchasing liquidation lots for resale. DON’T FORGET THE CONTEST TO WIN ONE HOUR OF FREE E-Commerce COACHING!…
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EBO New Year 2018 – Hype, Hysteria, and Honesty plus CONTEST! [Episode 26]
Reading Time: 2 minutesHello EBO’ers: Welcome back to the E-BusinessOnline Podcast – the first episode in many months and our first for 2018. In this episode: CONTEST: I want to kickstart our EBO Community so I’m hosting a fun little contest to offer a ONE HOUR FREE CONSULT with me for your...
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Long Term Storage Fees are Coming & Free 30-Minute Coaching [Episode 25]
Reading Time: 2 minutesWelcome to Episode 25 of the E-BusinessOnline Podcast Host & Speaker: Fred McKinnon Topic: Fred discusses the upcoming Long Term Storage Fees, changes in Amazon’s Multi-Channel Fulfillment fees, and the new liquidation options. 2 Things We Are Asking Every Listener to...
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Amazon Suspensions – The Horror Stories [Episode 24]
Reading Time: minuteWelcome to Episode 24 of the E-BusinessOnline Podcast Host & Speaker: Fred McKinnon Topic: Fred returns after a few weeks of some really rough e-business events, including two account suspensions, staff layoffs, and a significant battle with sickness. 2 Things We Are Asking...
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Amazon Prime Day is Coming – How to Prepare [Episode 23]
Reading Time: 2 minutesWelcome to Episode 23 of the E-BusinessOnline Podcast Host & Speaker: Fred McKinnon Topic: Fred discusses Amazon’s Prime Day and how to prepare your Sponsored Product Ads. 2 Things We Are Asking Every Listener to Consider: JOIN OUR MAILING LIST: SEND A TEXT MESSAGE TO 44222...
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Amazon Changes: Unsolicited Email Saga and New Early Reviews [Episode 22]
Reading Time: minuteWelcome to Episode 22 of the E-BusinessOnline Podcast Host & Speaker: Fred McKinnon Topic: Fred breaks the big rule of Private Label and reveals a product and his launch strategy. 2 Things We Are Asking Every Listener to Consider: JOIN OUR MAILING LIST: SEND A TEXT MESSAGE TO...
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Am I Crazy Enough To Launch Fidget Spinners? Case Study [Episode 21]
Reading Time: 3 minutesWelcome to Episode 21 of the E-BusinessOnline Podcast Host & Speaker: Fred McKinnon Topic: Fred breaks the big rule of Private Label and reveals a product and his launch strategy. 2 Things We Are Asking Every Listener to Consider: JOIN OUR MAILING LIST: SEND A TEXT MESSAGE…
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Guest: Connor Gillivan – $20M Amazon Seller and CMO of FreeeUp [Episode 20]
Reading Time: 2 minutesWelcome to Episode 20 of the E-BusinessOnline Podcast Host & Speaker: Fred McKinnon Topic: Fred interviews guest Connor Gillivan, a $20M Amazon Seller and CMO/Co-Founder of FreeeUp 2 Things We Are Asking Every Listener to Consider: JOIN OUR MAILING LIST: SEND A TEXT MESSAGE...
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Why You Should Consider Hiring a Virtual Assistant (VA) – and How! [Episode 19]
Reading Time: 3 minutesWelcome to Episode 19 of the E-BusinessOnline Podcast Host & Speaker: Fred McKinnon Topic: Reasons to Hire a VA 2 Things We Are Asking Every Listener to Consider: JOIN OUR MAILING LIST: SEND A TEXT MESSAGE TO 44222 with message: EBOPODCAST Visit the Podcast on iTunes and...
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What’s Happening in E-Commerce World? [Episode 18]
Reading Time: 2 minutesWelcome to Episode 18 of the E-BusinessOnline Podcast Host & Speaker: Fred McKinnon Topic: Updates on the status of things Summary: Fred returns to the podcast after a 2-week break and discusses a whirlwind of activity in e-commerce world. 2 Things We Are Asking Every...
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Building a Huge Social Media Following and Monetizing: Russ Hutto with “Marching Band is Awesome” [Episode 17]
Reading Time: 2 minutesWelcome to Episode 17 of the E-BusinessOnline Podcast Host & Speaker: Fred McKinnon with guest, Russ Hutto Topic: Building a Social Media Following and Monetizing Niche Markets Summary: Join us as Fred interviews long time friend and business partner, Russ Hutto. Russ grew…
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Breaking: Everything You Need to Know About Amazon’s Opt-Out of Buyer-Seller Messaging [Episode 16]
Reading Time: 3 minutesWelcome to Episode 16 of the E-BusinessOnline Podcast Host & Speaker: Fred McKinnon Topic: Amazon.Com’s new Opt-Out of Messaging Summary: This is a breaking news podcast episode to discuss the latest change by Amazon, allowing customer to opt-out of unsolicited buyer-seller...
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Amazon Sponsored Ads, Part 3 – Finding Keywords and Optimizing [Episode 14]
Reading Time: minuteWelcome to Episode 14 of the E-BusinessOnline Podcast Host & Speaker: Fred McKinnon Topic: What are Amazon Sponsored Products and Ads? Summary: This podcast picks up as a continuation of Episode 12 and Episode 13 and moves into best practices in finding the keywords and…
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Amazon Sponsored Product Ads, Part 2 – Manual Campaign Adjustments [Episode 13]
Reading Time: minuteWelcome to Episode 13 of the E-BusinessOnline Podcast Host & Speaker: Fred McKinnon Topic: What are Amazon Sponsored Products and Ads? Summary: This podcast picks up as a continuation of Episode 12 and moves into manual campaigns and how to monitor profitability of keywords. 2...
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Amazon Sponsored Product Ads – Auto Campaigns [Episode 12]
Reading Time: minuteWelcome to Episode 12 of the E-BusinessOnline Podcast Host & Speaker: Fred McKinnon Topic: What are Amazon Sponsored Products and Ads? Summary: Join Fred for a live walk through as he discusses Amazon Sponsored Products and adjusts his auto campaigns. 2 Things We Are Asking...
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Q&A: Private Label or Dropship, Sourcing in USA, Integration and Tools [Episode 10]
Reading Time: 5 minutesWelcome to Episode 10 of the E-BusinessOnline Podcast Host & Speaker: Fred McKinnon Topic: Fred answers questions from fellow EBO’ers sent via email and on the Facebook Group Summary: Fellow EBO’ers (that’s code for folks in our E-BusinessOnline community!) ask questions…
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EBO On The Go: A Day In The Life of an E-Business Owner [Episode 9]
Reading Time: minuteWelcome to Episode 9 of the E-BusinessOnline Podcast Host & Speaker: Fred McKinnon Topic: EBO on the Go – live/remote broadcast Episode 9 is one of our “EBO On The Go” episodes where we take the recording of the podcast out of the studio and into the world. With a super busy…
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Amazon Suspended Our Account During Christmas – The Horrific Nightmare [Episode 8]
Reading Time: 2 minutesWelcome to Episode 8 of the E-BusinessOnline Podcast Host & Speaker: Fred McKinnon Topic: Fred tells his story of how his primary seller account on Amazon got SUSPENDED for 4 days during the peak Christmas buying weekend in December. Episode 8 is a story, and a horrific…
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Q&A from EBOers: Amazon, Brands, Insurance, Dropshipping, and Research Tools [Episode 7]
Reading Time: 2 minutesWelcome to Episode 7 of the E-BusinessOnline Podcast Host & Speaker: Fred McKinnon Topic: Fred answers questions from fellow EBO’ers on Facebook, Messenger, and Reddit Summary: Fellow EBO’ers (that’s code for folks in our E-BusinessOnline community!) ask questions and have...
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Interview with James Thomson, Co-Founder Prosper Show [Episode 6]
Reading Time: 2 minutesWelcome to Episode 6 of the E-BusinessOnline Podcast Host & Speaker: Fred McKinnon with guest, James Thomson Topic: Interview with James Thomson, Co-Founder of the Prosper Show Summary: In Episode 6, Fred is joined with guest, James Thomson. James is a former Amazon…
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The 4Ms: Strategic Leadership & Time Management [Episode 5]
Reading Time: 2 minutesWelcome to Episode 5 of the E-BusinessOnline Podcast Host & Speaker: Fred McKinnon with guest, Justin Davidson Topic: The 4Ms: Maintain, Maximize, Margin, and Move Into – Time Management and Leadership Summary: In Episode 5, Fred is joined with guest, Justin Davidson, to...
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Intro to Dropshipping, Part 2: Finding Suppliers and Critical Steps To Prevent Loss [Episode 4]
Reading Time: 3 minutesWelcome to Episode 4 of the E-BusinessOnline Podcast (Part 1 of this series is in Episode 3 – listen to it here) Host & Speaker: Fred McKinnon Topic: Introduction to Dropshipping, Part 2 – Finding Suppliers, Critical Steps to Prevent Loss Summary: In Episode 4, Fred…
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Intro to Dropshipping: Pros and Cons with the Dropship E-Commerce Model, Part 1 [Episode 3]
Reading Time: 2 minutesWelcome to Episode 3 of the E-BusinessOnline Podcast Host & Speaker: Fred McKinnon Topic: Introduction to Dropshipping Summary: In Episode 3, Fred McKinnon discusses the process of dropshipping in e-commerce. What is dropshipping? Dropshipping is a process where a seller...
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EBO On the Go [Episode 002]
Reading Time: minuteIn our second episode of the brand new E-BusinessOnline podcast, Fred McKinnon debuts a quick sample of an attempt at mobile podcasting. Because of time constraints this may be one of the best ways to produce episodes quickly and efficiently. Recording episodes in the studio…
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E-BusinessOnline Podcast: The Inauguration [Episode 001]
Reading Time: minuteMerry Christmas and welcome to “The Inauguration Episode” of the E-BusinessOnline.Com Podcast. This podcast has absolutely nothing to do with the presidential inauguration but it has everything to do with our FIRST EPISODE. This welcome episode introduces the host, Fred...
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ABOUT THIS SHOW
The eComCatalyst Podcast is provided by eComCatalyst, a leading, full service Amazon and e-Commerce agency. Led by brand owners and founders, we discuss news, tips, and strategies to build and operate your ecommerce business, whether it’s Amazon, FBA, Walmart, Shopify, TikTok Shop, or other channels.
HOSTED BY
Fred McKinnon
CATEGORIES
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