PODCAST · arts
Everybody Hates Self-Publishing
by Carrie Rollwagen
Everybody Hates Self-Publishing explores the good, the bad and the ugly of creating and producing your own work. Self-published authors will find advice on writing, book marketing and getting your book in bookstores. Aspiring writers will learn about being an indie publisher: Being an entrepreneur, creating your own DIY publishing house and thriving as an indie publisher means connecting with readers, booksellers and librarians and competing in a market that favors traditional publishing. Host Carrie Rollwagen is author of the self-published book The Localist. She's head of marketing at a web development company and is an advocate for entrepreneurs and frequent speaker on the topics of business and grassroots marketing.
Episodes
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Why I Hate Self-Publishing: Carrie Rollwagen
Welcome to Everybody Hates Self-Publishing, the podcast that explores the good, the bad and the ugly of creating and producing your own work. Host Carrie Rollwagen is author of the self-published book The Localist.
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Saving a Store in Crisis: Paying Creditors and Bending Rules at an Indie Bookshop
This week on The Localist, Carrie reminisces about her time managing Jonathan Benton, Bookseller. Carrie dives in with the lessons she learned through lots of trial and error, and what she took with her to her own shop. Carrie inherited a ton of debt when she became manager, but she was able to...
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Make Your Website Better with Pam Sanderson
This week on the Localist, Pam Sanderson, Director of Account Development at Infomedia, joins Carrie to talk about everything you need to know about websites. Pam and Carrie dive in with where you should start when evaluating your website, and how to assess your goals. One of Pam's best tips is…
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The Last Chapter: Season One Is Over!
In this episode, Carrie Rollwagen wraps up season one of Everybody Hates Self-Publishing. She talks about Charles Dickens (A Christmas Carol was self-published), WordCamp US, her new job with the American Booksellers Association and her upcoming new podcast, Words with Carrie.
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Meet the Bookseller: Author Events and the Art of the Successful Book Signing with Annie B. Jones of The Bookshelf
In this episode, Carrie Rollwagen talks to Annie B. Jones, owner of The Bookshelf bookstore in Thomasville, Georgia about how to host an innovative book signing and how to pitch a book signing for your self-published book to a bookstore successfully.
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Meet the Small Press: Talking Writing, Publishing and Crowdfunding with Betsy Teter of Hub City Writers Project
In this episode, Carrie Rollwagen talks to Betsy Teter of Spartanburg, South Carolina's Hub City Writers Project about small press publishing versus self-publishing, crowdfunding projects, book signings, book selling and more.
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Shop Small Saturday: #shopsmall, #optoutside and Get in Good with Independent Shopkeepers
In this episode, Carrie Rollwagen explains what Shop Small Saturday is and how it can help you establish relationships with bookstores that can help you get your book onto shelves. She also talks about the Shop Small Saturday release of her self-published book, The Localist, and gives tips about...
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Meet the Printer: Leslie Johnson on Color Correction, Book Binding and Converting Digital Files for Your Printer
In this episode, Carrie Rollwagen talks to former Print Production Manager Leslie Johnson about getting your self-published book printed and understanding print terminology to get a better idea of how to manage the printing of your book.
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Meet the Bookseller: Little Professor's Sara Glassman Chats about Nanowrimo, Moving a Bookstore, and Self-Publishing Mistakes
In this episode, Carrie Rollwagen talks to Little Professor bookseller and Nanowrimo winner Sara Glassman about how writing a draft for this year's National Novel Writing Month could be a great first step to writing your book. They also talk about Little Professor's recent move to a new building,...
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Get a Book Signing: Localist Author Carrie Rollwagen Shares How to Schedule a Book Signing at an Independent Bookstore
In this episode, Carrie Rollwagen talks about her own book tour which stretched from New Orleans to New York. She shares how she booked the signings, what she packed to take to signings, what discount she offered on her books, and which mistakes most self-published authors make that keep them…
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Meet the Beauty Expert: Rock Star Style, Korean Skin Care and Travel Beauty Tips with Katie Kelly
In this episode, Carrie Rollwagen talks to Katie Kelly about how to look great while traveling on a book tour, how to keep your skin looking its best and how to create a consistent look that will photograph well on your tour.
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Meet the Stylists: Define Your Brand, Find Your Personal Style and Take Better Headshots with Irrelephant's Molly Stilley and Joanna Ballentine
In this episode, Carrie Rollwagen talks to the stylists behind Irrelephant blog — Joanna Ballentine and Molly Stilley — about how to prep for headshots, how to find a stylist, and which makeup and hair products are their favorites.
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The Trouble with Amazon: What Self-Published Authors Need to Know about Amazon and Its Publishing Arm, CreateSpace
In this episode, Carrie Rollwagen talks about why most independent booksellers dislike Amazon and why partnering with Amazon by publishing through CreateSpace isn't the best idea for self publishers who hope to be found on bookstore shelves someday. She also reads an excerpt from her book, The...
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Meet the Bookseller: Book Signings, Book Covers and Awkward Self-Publishing Moments with Michelle Phillips
In this episode, Carrie Rollwagen talks with former bookseller Michelle Phillips of Church Street Coffee & Books about how self-published authors often botch their bookstore pitches. They also talk about how to make the best of your book signing and tone down the awkwardness of a signing or meeting.
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Writing Your Author Website: Digital Copywriting, Book Sales and Affiliate Links
In this episode, Carrie Rollwagen shares her experience as a website copywriter with tips for how to create an author website, including which pages your website should include, where to link your books for sales, and how to process payments.
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Meet the Instagrammer: Talking Book Marketing, Selfies and Hashtag Strategy with Photographer Kelly Cummings
In this episode, Carrie Rollwagen interviews photographer Kelly Cummings about how to design a social media campaign for your self-published book and book tour. We discuss how to use hashtags, how to deal with Instagram changes and how to spin a lackluster book signing into social media gold.
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Meet the Web Developer: Talking Author Websites with Jonathan Walls
In this episode, Carrie Rollwagen interviews Jonathan Walls, the web designer and developer who built the website for her book, The Localist. We talk about whether you should hire a web developer to design your author website or use a template, when to install Google Analytics, the pros and cons…
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How to Know Everybody: Networking, Small Talk and Elevator Pitches for the Self-Published Author
In this episode, Carrie Rollwagen talks about how to network to promote your self-published book, including tips for a short and sweet elevator pitch, ideas for how to drive people to your website, and how to meet people who'll care about your book.
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Meet the Librarian: Talking Library Etiquette, Shelving Mishaps and the Dewey Decimal System with Mollie Hawkins
In this episode, Carrie Rollwagen interviews Mollie Hawkins, freelance writer and former librarian. We talk about why it's difficult to get your self-published book onto library shelves and the best ways to butter up library staff and librarians in hopes of getting your book into a library catalog.
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Meet the Book Buyer: Talking Big Box Bookstores and Genre Fiction with Elisa Munoz
In this episode, Carrie Rollwagen interviews Elisa Munoz, former book buyer at a big box bookstore. They talk about why it's almost impossible for self-published authors to get their books into big box stores, how to approach a book buyer, and which genres perform best in corporate bookstores.
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The Art of the Selfie: Social Media, Spotlights and Self Promotion
In this episode, Carrie Rollwagen gives tips for taking better selfies, including: how to find better lighting, how to get better at turning the camera on yourself, and how to deal with feeling bad about self-promotion. Self-published authors and published authors alike need to know how to...
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Meet the Photographer: Talking Headshots, Press Photos and Photo Credits with Cary Norton
In this episode, Carrie Rollwagen interviews Cary Norton, the Birmingham area photographer who took Carrie's press photos for The Localist book. They talk about how to hire a photographer, how to properly credit a photographer, what photo styling will make the best author photos, and they discuss...
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Meet the Journalist: Talking Media Kits and Press Releases with Sarah Cook
In this episode, Carrie Rollwagen interviews Sarah Cook, freelance journalist for publications like Birmingham Magazine and Social Media Manager for Iron Tribe Fitness. We talk about best practices for press releases, what to include in your press kit, and what to say (and what not to say) when...
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How to Be a Writer: Getting Motivated to Get It Written with Carrie Rollwagen
In this episode, Carrie Rollwagen talks about her writing process, including writing rituals, the magic of deadlines, the importance of grammar and most important writing tool of all — hard work. Carrie brings her experience copywriting, copyediting, writing journalistic pieces, working as a...
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Bonus Episode with Writer and Editor Josh Miller: ebooks, Erotic Fiction and the Economics of Self-Publishing
In this bonus episode, Carrie Rollwagen continues her conversation with writer and editor Josh Miller (from Taste of the South and Southern Cast Iron magazines). In this bonus episode, Josh turns the tables on Carrie and asks her questions about self-publishing — including whether or not she made...
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Meet the (Other) Writer: Talking Fiction, Fantasy and Writing Inspiration with Josh Miller
In this episode, writer Carrie Rollwagen interviews Josh Miller, a writer and editor at two magazines: Taste of the South and Southern Cast Iron by Hoffman Media. They talk about how to get and keep inspiration, the mechanics of writing, whether grammar matters and who taught who to use a semicolon.
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Meet the Copyeditor: Grammar, Constructive Criticism and Family Drama with Susan Rollwagen
In this episode, Carrie Rollwagen interviews Susan Rollwagen, her mother and copyeditor of The Localist book. They talk about the difference between a content editor and a copyeditor, how to give a take edits and criticism, and which parts of The Localist Susan took issue with.
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Raise Money for Your Book: Budgets, Crowdfunding and Side Hustles
In this episode, Carrie Rollwagen talks about what budget you should plan for your self-published book and how to make the money, including how to start a side hustle and how to work your crowdfunding platform like Kickstarter to self-publish your own book.
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Meet the eBook Coder: Talking upload Errors and eReaders with Jonathan Walls
In this episode, Carrie Rollwagen interviews Jonathan Walls, the web designer and developer who coded the ebook of The Localist. We talk about differences between print and epub, why to submit to different ereaders, and what errors to look out for in your self-published ebook.
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Meet the Designer: Book Design, Cover Art and Book Blurbs with Andrew Thomson
In this episode, author Carrie Rollwagen interviews Andrew Thomson, product designer, graphic designer and designer of The Localist book. We talk about the limitations of self-publishing and small print runs and how to utilize a self-publishing printer like Ingram Spark.
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How to Ask for Help: Working with Freelancers and Asking for Favors
In this episode, I share my top 10 tips for asking for favors when self-publishing your book. Whether you're paying professional freelancers or asking for help from family and friends, it's important to be courteous and professional — I'll show you how to do that.
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Meet the Editor
Welcome to Everybody Hates Self-Publishing, the podcast that explores the good, the bad and the ugly of creating and producing your own work. In this second podcast, author Carrie Rollwagen interviews her editor, Bobby Watson about the book editing process.
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Find Your First Reader
Welcome to Everybody Hates Self-Publishing, the podcast that explores the good, the bad and the ugly of creating and producing your own work. In our first full-length podcast, author Carrie Rollwagen interviews her first reader (and sister) Courtenay Rollwagen about deadlines and raw feedback on...
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ABOUT THIS SHOW
Everybody Hates Self-Publishing explores the good, the bad and the ugly of creating and producing your own work. Self-published authors will find advice on writing, book marketing and getting your book in bookstores. Aspiring writers will learn about being an indie publisher: Being an entrepreneur, creating your own DIY publishing house and thriving as an indie publisher means connecting with readers, booksellers and librarians and competing in a market that favors traditional publishing. Host Carrie Rollwagen is author of the self-published book The Localist. She's head of marketing at a web development company and is an advocate for entrepreneurs and frequent speaker on the topics of business and grassroots marketing.
HOSTED BY
Carrie Rollwagen
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Frequently Asked Questions
How many episodes does Everybody Hates Self-Publishing have?
Everybody Hates Self-Publishing currently has 34 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Everybody Hates Self-Publishing about?
Everybody Hates Self-Publishing explores the good, the bad and the ugly of creating and producing your own work. Self-published authors will find advice on writing, book marketing and getting your book in bookstores. Aspiring writers will learn about being an indie publisher: Being an entrepreneur,...
How often does Everybody Hates Self-Publishing release new episodes?
Everybody Hates Self-Publishing has 34 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Everybody Hates Self-Publishing?
You can listen to Everybody Hates Self-Publishing on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Everybody Hates Self-Publishing?
Everybody Hates Self-Publishing is created and hosted by Carrie Rollwagen.
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