Expert Edge Podcast
by Colin Boyd
The Experts Edge Podcast is where experts come to command the stage, position themselves as authorities, and scale their business up. Join host Colin Boyd, as he discusses influence, persuasion, and communication with the industry's leading experts. Are you ready to increase your influence and leverage your passion into a successful business? You're in the right place.
Episodes
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How to Write and Publish a Book That Actually Makes You Money
I didn't write a book for 17 years. Not because I couldn't. Not because I didn't know how. Because I didn't have accountability and didn't actually value creating them. I only valued reading them. Then I decided to change that. I published "One Presentation Away" in November 2025. And what…
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How To Clone Yourself w/ Amber McCue
You know what's crazy? Most coaches are grabbing $1 bills while $100 bills are falling from the sky. They're doing tasks that don't require their genius. Administrative work. Follow-ups. Systems management. Things that keep them busy but don't actually move the needle. And the biggest lie they…
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3 Launch Strategies I Use To Grow My Million Dollar Coaching Business
You know how everyone talks about launching being a one-time thing? Yeah, that's why they're stuck. The truth is there are three different types of launches working together that create real momentum. One puts you on the map. One pays the bills consistently. And one? That's the secret money maker...
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Conversion Events - How to Increase Your Revenue Without Spending Anything on Ads
You've got hundreds. Maybe thousands of people on your email list. They opted into your lead magnet. They bought your $47 course. They got great results. Then... nothing. They just sit there. I call it a clogged pipe. In this episode of The Expert Edge, I break down one of the most profitable...
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Why I Don't Want a $20 Million Business
I watched a guy recently running a $20 million coaching business. He had a hundred employees. Legal issues popped up. Customer problems. Compliance headaches. And just like that, the business went from $20 million down to $2 million. He had to lay off 95 people in a few week. I watched that story...
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Transformational Coaching Strategies for High Ticket Clients
My first coaching session almost made me quit. I was sitting in my laundry room on a landline doing a practice session as part of my coaching certification. Forty-five minutes in, the woman just goes off on me. "Colin, you are pissing me off." I walked out and told my wife, "I don't know if this…
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Adding Premium Private Clients to Your Coaching Business
I just coached someone to $3.2 million in a launch. Now, I've never personally made $3.2 million in a single launch myself. But here's what changed everything for me: I don't have to have done what they're doing. I just have to know how to solve the problems they face. In this episode of The…
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How To Get The Human Advantage In An AI World
Right now, there is somewhat of an existential crisis going on. People are questioning: What value do I bring to the world? How can I, if I'm not smarter than AI, really add value? Where is my business and career direction going? I also think there is a strong movement towards people wanting...
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How Going More 'Niche' Led To Millions w/ Laura Higgins
You're booked solid. All the creative projects you wanted. All the clients saying yes. Your portfolio is overflowing. But you're exhausted. Overworked. The money isn't matching the hustle. And you're wondering if building a bigger creative business means becoming a manager of people you don't…
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The In-Person Workshop Formula™ Part 2
I've run close to a thousand workshop days over 17 years. And if there's one thing I know: it doesn't take thousands of people to change your business. Ten people in a room? Game changing. In this episode of The Expert Edge, I break down the five execution ideas that separate successful in-person...
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The In-Person Workshop Formula™ Part 1
Online events tend to convert weak. Connection feels distant. People disappear after the training. Then you run an in-person workshop. Same content. Same you. And something magic happens. In this episode of The Expert Edge, I break down the in-person workshop formula that separates six-figure...
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How to Be Confident When Having a Conversation with a Stranger – Part 2
In Part 2 of our conversation series, we dive even deeper into the art of connecting with others and turning casual conversations into meaningful, lasting relationships. If you've ever felt like you're stuck in "small talk" and can't quite break through to real connections, you're not alone. But...
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How to Be Confident When Having a Conversation with a Stranger – Part 1
So many struggle with something that has the power to change everything-conversation. The fear of rejection. The worry of not belonging. That awkward moment when you don't know what to say next. We've all been there. But here's the truth: Your ability to make genuine connections will impact your...
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How to Tell Your Conversion Story
You may be thinking your course is the problem. Or your offer. Or your pricing. Or your funnel. But can I be real with you? None of those are the problem. In this episode of The Expert Edge, I break down what people are actually buying when they purchase your program. Spoiler: it's not your…
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How to Overcome the Fear of Public Speaking
Most people think the fear of public speaking means you're not cut out for it. But that couldn't be further from the truth. In this episode of The Expert Edge, Colin gets real about one of the most universal fears out there - speaking in front of people. Whether it's a live audience, a Zoom room,...
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The Two Shifts You Must Make to Thrive in This Current Season
We're halfway through 2026. And if you're anything like most coaches, you're either crushing it or wondering where the year went. AI threw a wrench into everyone's business. New tools drop every week. Everyone's convinced they're behind. But here's the truth nobody wants to hear: that's all white...
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Get the hell out of debt w/ Erin Skye Kelly
You've built something amazing. Your coaching business is thriving. Your courses are selling. You're helping people transform their lives. But if you're honest, something feels disconnected. You're making great money and still stressed about cash flow. You're charging premium prices and somehow...
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3 Ways to Make Cash by Thursday
Your bank account just sent you a distress signal. Not because you don't have a good offer. Not because people don't like you. It's because you're doing everything except the one thing that brings money in the door: selling. In this episode of The Expert Edge, I break down 3 fast-action…
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Uplevel Your Avatar
Same presentation. Same offer. Same you. $91,000 in sales. Two weeks later with a different audience? $4,000. In this solo episode of The Expert Edge, I break down the insight that separates six-figure coaches from seven-figure coaches: the price you charge is based less on what you do and more…
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How to Avoid the Over-Teaching Trap
You're 15 minutes from the end of your presentation. And you're only halfway through your content. That sick feeling your audience has? That's not inspiration. That's overwhelm. In this solo episode of The Expert Edge, I break down the number one mistake speakers make when presenting to sell:...
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When Success Feels Hollow: Building Community w/ Dr. Larry Daugherty
You built something successful. Maybe it's a course that sells. Maybe it's a coaching program. Maybe you're the expert on the speaking circuit. You're established. You're making good money. People know who you are. And something feels off. In this episode of The Expert Edge, I sit down with Dr....
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Scalable Speaking Sales Machine
You look at your bank account and you're $5K to $12K short. Again. Last month you made $20K. This month? $4K. Next month? Who knows. In this episode of The Expert Edge, I break down how to build a scalable speaking sales machine that turns inconsistent chaos into predictable revenue. Most coaches...
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The Oxytocin Launch: Why Connection Outsells Hype Every Time
Countdown timers are dying. Not literally. They'll still work. But they're becoming the marketing equivalent of a used car salesman yelling "ACT NOW!" through a megaphone. In this solo episode of The Expert Edge, I break down the shift from dopamine marketing to oxytocin marketing. Ryan Levesque...
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Episode 321 | Attracting High Ticket Clients
I made $38,000 today. From one sale. One coaching client. A couple of sessions. Seven days ago, I told my Inner Circle group "I'm allowing another $50,000 to flow into my life this month." Not hoping. Not wishing. Allowing. Within seven days, it happened. In this solo episode of The Expert Edge…
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The Secret Way To Discover Your Why w/ Gary Sanchez
Check out Gary's Why Discovery resource here: https://colinboyd.co/gary "Yeah, I'm a coach too." "Yeah, I'm a speaker too." You know what happens when you say that? Nothing. You blend in with everyone else who does what you do. In this episode of The Expert Edge, I sit down with Gary Sanchez,...
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Helping Women Get Paid What They Are Worth w/ Richa Bansal
This week in the podcast, we interviewed the exceptional career coach and advisor Richa Bansal from Pink Careers. "I am lucky to have this job." That sentence just cost you $50,000. Maybe more. Here's what most coaches miss: the same mindset that keeps corporate professionals undervaluing...
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The Message Your Body Is Sending You - Dr Jin Ong
You know that thing you've been ignoring? That business move you keep putting off because it doesn't make logical sense? That pivot your gut keeps nudging you toward but your brain keeps talking you out of? Your intuition has been whispering. Then speaking. Now it's probably yelling. In this...
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3 Secrets To Market Leadership
Van Halen demanded only blue M&Ms in their green room. Everyone thought they were being divas. They weren't. It was a test. If the concert promoter couldn't get the M&Ms right, they probably didn't read the part of the contract about pyrotechnics and stage rigging either. Blue M&Ms = we read the...
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How to Build A Highly Valuable Network
"Colin, how did you get connected to these big names you've collaborated and worked this? People like Amy Porterfield, Jenna Kutcher, Anthony O'Neal and Carrie Green?" Here's the honest answer nobody wants to hear: I paid to be in the same room as them. Not like... I didn't bribe anyone. I paid…
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Nailing Your Niche
I was terrified to niche down. Genuinely terrified. I thought if I narrowed my focus, I'd miss out on helping so many people. So I stayed broad. "I help people with leadership and career advancement and life coaching and business coaching and high performance and..." You know what happened?...
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How to Actually Use AI in Your Business (Without the BS) w/ Rick Mulready
99% of AI use is making you less efficient, not more. You open ChatGPT and ask "What are some things I can do with AI for my business?" Then you spend three hours going down rabbit holes, testing random prompts, and convincing yourself you're being productive. You're not. You're procrastinating...
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Psychology of a Personal Brand
Your course isn't the problem. Your offer isn't broken. Your pricing isn't off. The problem is simpler - and harder to hear: People don't buy courses. They buy coaches. In this solo episode of The Expert Edge, I break down the psychology of building a personal brand that actually sells. Six…
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Selling High Ticket 1-1 Stuff
The coaching industry loves to tell you to stop doing one-on-one work. Scale up. Build leverage. Get out of trading time for money. And they're right. Sort of. But here's what they're not telling you: dismissing high-ticket one-on-one completely is leaving $300K-$400K on the table while...
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The 4 Patterns Of Growth
You know how to create success. You're already doing it in at least one area of your life. The question isn't whether you can build mastery - it's why you're not applying it everywhere. In this solo episode of The Expert Edge, I break down a four-level framework that shows you exactly where…
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Secrets Behind Profitable Paid Traffic w/ Kerry Egeler
Month one looks great. Month two looks even better. Then month three hits and your revenue drops by 60%. What just happened? Your organic audience ran out of people. That's what happened. In this episode of The Expert Edge, I sit down with Kerry Egeler, a veteran in the expert space who's been...
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How To Activate The Power Of Your Voice w/ Sally Prosser
Many coaches think their speaking problem is about confidence. It's not. You can be confident and still sound disconnected. You can nail every word and still feel like something's missing. Because the real issue isn't what you're saying - it's where you're saying it from. In this episode of The...
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Under The Hood Of A $50 Million Coaching Business
Most coaches get stuck chasing the next strategy, the next funnel, the next offer tweak. But the real constraint isn't what you're selling - it's whether you're solving what your clients actually need. In this episode of The Expert Edge, I sit down with Andrew Stickel, who went from a $10K/month...
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[Case Study] Financial Breakthrough Using Only One Presentation w/ Lindsay Williams
Most coaches and course creators don't hit their stride because everything went perfectly. They get there because they stopped trying to do everything… and finally did the right thing. That's exactly what happened for my student and podcast guest, Lindsay Williams. Before building a $20k/month...
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Overcome the Fear of Visibility
Growing your business isn't just about better strategies, smarter funnels, or posting more content. At a certain point, the thing holding most experts back isn't tactical at all - it's visibility. In this episode of The Expert Edge, I unpack the real reason so many coaches and course creators...
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Influencing Humans in an AI Generation
AI is getting faster, smarter, and more accessible by the day. Content is cheaper. Tactics are everywhere. And "good enough" is now automated. So why does it feel harder than ever to actually influence people? In this episode of The Expert Edge, Colin breaks down what still moves humans in an...
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Running Transformational Workshops For Your Clients
Most workshops don't fail because the content is bad… They fail because nothing actually changes afterward. People leave inspired, take a few notes, and then go right back to doing the exact same things they were doing before. No behavior shift. No momentum. No real results. In this episode of…
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Planning For High-Revenue Months
Big revenue months shouldn't feel like a surprise. Yet for most coaches and course creators, they do. One month feels great. The next feels… confusing. And somewhere in between, you're wondering if you did something wrong or if this is just how business works. In this episode of The Expert Edge…
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3 Beliefs For Adding Big Revenue This New Year
What if the income ceiling in your business has less to do with strategy and everything to do with what you believe is possible for yourself? In this episode of The Expert Edge, I share a moment that quietly changed everything for me. At the time, I was doing around $110- $120K a year in my...
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Creating A Personal Brand That Stands The Test Of Time
Most people think building a personal brand is about better content, sharper hooks, or posting more consistently. That's part of it - but it's not the reason some brands last while others fade the second the algorithm changes. In this episode of The Expert Edge, I break down what actually creates…
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Using The "4 Birds System" To Grow Your Coaching Business w/ Merrick Rosenberg
Most coaches think their biggest challenge is messaging, funnels, pricing, or niching… But more often than not? It's communication. In this week's episode of The Expert Edge, I sit down with Merrick Rosenberg - author, speaker, and the creator of the 4 Birds System, a personality framework used…
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10 Biggest Lessons From 2025 (Part 2) w/ Sarah & Colin Boyd
In Part 2 of our annual reflection series, Colin and Sarah Boyd take you behind the scenes of their real, unfiltered year - one filled with cross-country moves, business pivots, health challenges, parenting wins (and fails), and the hard-earned lessons that shaped it all. This episode is a...
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10 Biggest Lessons From 2025 (Part 1) w/ Sarah & Colin Boyd
Most business owners move from one year to the next like they're jumping between moving trains - no pause, no reflection, no integration. But if there was ever a year that deserved a real look under the hood, it's this one. In this episode, Sarah and I sit down for our annual "State of the Union"...
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Reaching Financial Freedom While Building a Coaching Business w/ Justin Donald
What if the entire point of building a coaching or course business wasn't to work harder, scale faster, or stuff more clients into your calendar… …but to buy back your time and design a life you actually want to live? In this episode of the Expert Edge, Colin sits down with Justin Donald, author…
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When Your Mess Becomes Your Market: Turning Neurodivergence into a Superpower w/ Emily Hamblin
What if the very things you think disqualify you from success - the overwhelm, the distraction, the sensitivity, the "I swear I'm smart but my brain won't sit still" moments are actually signs of a brilliant, high-capacity entrepreneurial mind? In this powerful and refreshingly honest episode, I...
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The Truth Behind Selling From Stage: What It Really Takes
Everyone talks about "selling from stage" like it's some mysterious superpower… But the truth is, it's not about being the loudest or flashiest speaker-it's about connection. In this episode, Colin pulls back the curtain on what it really takes to convert from stage (or webinar) without feeling...
About this show
The Experts Edge Podcast is where experts come to command the stage, position themselves as authorities, and scale their business up. Join host Colin Boyd, as he discusses influence, persuasion, and communication with the industry's leading experts. Are you ready to increase your influence and leverage your passion into a successful business? You're in the right place.
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Colin Boyd
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