PODCAST · business
The Fail First Project with Alec Martone
by Fail First Project
Every CEO, Professional Athlete, Entrepreneur, and Creator has failed. Many times. This is where we hear their stories stories of failure and how they used it to find success.Fail First to Learn Fast.
Episodes
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Mental Health Threat Assessment: Is success meaningless? (Or is it everything?) | Ep. 66
Most high-performers spend their lives chasing a "summit," only to reach the top and realize the view isn't what they expected. On this episode of Fail First, we conduct a mental health "threat assessment" to determine if our modern definition of success is actually fueling our fulfillment—or...
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TikTok Shop Expert: From $20k in debt to $22,000,000 on TikTok Shop. (The 100% complete blueprint) - Nick Fowler | Ep. 65
Nick Fowler was $20,000 in debt when he realized the world was changing. While most people look at TikTok as an app for entertainment, Nick saw a lifeline. In this episode of Fail First, Nick reveals how he transitioned from a Military Rescue Swimmer to building a $22 million TikTok Shop empire....
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Pickleball Investment Strategy: How Private Equity is Building Profitable Pickleball Facilities | Ep. 64
In this episode of the Fail First Podcast, we sit down with Travis, the Director of Pickleball at Pickleball X, a private equity group investing heavily in the future of the sport. Pickleball X owns and manages Pickleball Kingdom facilities, with plans for aggressive expansion across the US.…
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Australian Pickleball: This is how pickleball should be played. (Is American pickleball at risk?) - Ron Shell | Ep. 63
Limited capital, getting punched in the mouth, keep building anyway. Ron Shell and Australia’s National Pickleball League (NPL) launched just as MLP and PPA announced they were moving into the same market. Instead of folding, he doubled down—building venues as content engines, designing a true…
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Susannah Barr: What No One Tells You About Going Pro in Pickleball (Totally Unfiltered) | Ep. 62
Pro Pickleball Player, Susannah Barr admits her greatest failure was focusing only on playing — while ignoring the bigger picture of sponsorships, brand-building, and long-term career planning. That lesson shaped her journey: from grinding to pay her way into tournaments, to co-owning Boise’s...
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Why college pickleball is the new startup (does this hurt the NCAA?) | Ep. 61
Pickleball isn’t just a sport at the collegiate level — it’s a startup.At James Madison University, Ryan and Carter have built one of the fastest-growing pickleball clubs in America:📈 500+ social members🏆 32 competitive athletes💰 3 sponsorship deals✉️ 200+ cold emails, reach outs, and even...
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Neuroscientist Dr. Scott Frey: “Your brain gets tired BEFORE your body ever does.” (Here's how to hack it.) | Ep. 60
What if your brain, not your body, was the first thing to quit on you?Dr. Scott Frey — neuroscientist, performance coach, and founder of Cerebral Performance — joins us for a masterclass on mental fatigue, central fatigue, and the neuroscience of high performance.From dopamine addiction to stress...
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Alex Crum (AC Baby): A masterclass on reinventing yourself. From failing out of college to beating pickleball's world #1. | Ep. 59
-🎯 What happens when someone who failed out of school and lost all sense of self beats the best pickleball player in the world?Alex Crum's journey from failing out of school and hitting rock bottom in his 20's to defeating #1-ranked pickleball players is a masterclass in resilience and...
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Mental Performance Expert: She Died For 15 Minutes, Came Back & Coached Serena Williams! | Ep. 58
What happens when a world-class tennis coach has a near-death experience—and comes back to coach some of the greatest of all time! In this powerful interview, Dr. Joy Macci shares how a life-threatening accident, 15 minutes without a heartbeat, and a coma led her to transform not only her…
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Pickleball Business Expert: How a $30 Snow Shovel lead to a 500K+ Online Pickleball Community! (But what did he sacrifice?) | Ep. 57
🎯 What happens when a 12-year-old with a shovel becomes the founder of pickleball's largest online community?Aaron Reznik's journey from door-to-door snow shoveling to building the Pickleball Clinic (500K+ followers) is a masterclass in community building and entrepreneurship. This conversation...
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6.0 Pickleball Pro Player: The BTS of American Idol changed him! (Was it worth it?) | Ep. 56
What happens when you call a sport "silly" one day and become a sponsored professional pickleball player the next year? Zack Taylor's journey from American Idol contestant to pro pickleball player is one of the most unexpected career pivots you'll ever hear. 🎧 TIMESTAMPS:(00:00) Opening: The…
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CONTROVERSIAL RELEASE: DUPR CEO gets interviewed about recent criticism (we don't hold back) | Ep. 55
The most controversial change in pickleball history happened overnight. The community exploded with criticism and conspiracy theories. Tito Machado, CEO of DUPR, breaks his silence with complete transparency about why they overhauled their entire rating system and what really happened behind the...
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Former Broadcaster: She Abandoned 'Good Morning America' for Pickleball! (Here's Why It Was Her Best Decision Ever) | Ep. 54
What happens when you spend your entire twenties chasing the wrong dream? Kaitlin Miller gave up everything to become a TV news anchor. She moved to Nashville, sacrificing weekends, holidays, and relationships to climb the media ladder. Then, just as she was making it in a major market, she had…
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Compression Wear Expert: He Lost Everything (Then Built A Brand That LITERALLY Changes Your Body) | Ep. 53
How do you go from cutting patterns with rulers and French curves to becoming the compression wear choice of NBA stars, NFL pros, and top Pickleball players? In this episode, Alec sits down with Jonathan Oe, founder of Leorêver, to unpack the decades-long story behind one of sports' most trusted...
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USA Pickleball CEO: He Left the NHL to Lead Pickleball (What Happened Next Surprised Everyone) | Ep. 52
What happens when a seasoned executive from the NHL steps into one of the fastest-growing sports in America? In this episode, Alec sits down with Mike Nealy, former Arizona Coyotes President and now the CEO of USA Pickleball, to unpack the strategy, struggles, and surprising psychology behind...
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Pickleball Training Expert: A highly detailed conversation about training like a pickleball athlete (amateur & pro) | Ep. 51
Welcome to another episode of the Fail First Podcast! Today’s guest is the dynamic Connor Derrickson, widely known as “That Pickleball Trainer.” Connor brings a fascinating story—from his time as a strength and conditioning coach for the Minnesota Twins, to now training amateur and pro pickleball...
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Neuroscientist Dr. Bentzley: He’s Hacking the Human Brain for Good (The Breakthrough You Haven’t Heard About) | Ep. 50
On this episode of the Fail First Podcast, host Alec Martone sits down with Dr. Brandon Bentzley for a fascinating conversation bridging the worlds of plasma physics, neuroscience, and mental health innovation. Dr. Bentzley shares his unique journey—from conducting NASA plasma physics research to...
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A radically transparent conversation with Tom Webb of the Association of Pickleball Players (APP Tour) | Ep. 49
In this episode of the Fail First Podcast, we sit down with Tom Webb, the chief marketing officer of the world's first pickleball tour. Tom shares his incredible journey from working with global giants like Formula One and Red Bull to diving into the exciting world of pickleball. You'll hear…
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A honest conversation with Co-Founder and CEO of Paddletek - Curtis Smith. 14 years of award winning pickleball paddles. | Ep. 48
In this episode of the Fail First Podcast, we sit down with Curtis Smith to delve into the meteoric rise and innovative journey of Paddletek in the pickleball industry. Curtis shares the inspiring origin story of how he was initially skeptical about the sport but ultimately convinced by his…
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Diadem Co-Founder Evan Specht: Diadem's BluCore Paddle Technology, James Ignatowich's Kryptonite, Why Not Sponsor Pickleball Pros? | Ep. 47
In this episode of the Fail First Podcast, join us as we dive into the world of Diadem Sports with co-founder Evan Specht , who shares the story behind their mission, "live to play." Evan provides an inside look at how Diadem is pushing boundaries in innovation both in the tennis and pickleball...
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#2 Pickleball Pro & Content Creation Expert: #1 Lesson from 12 Million+ Views (King of Pickleball Content), Under Pressure Mindset, & Why Jack Can't Beat Jaikin | Ep. 46
In this episode, we dive into the inspiring journeys of our guests, Jack Munro and Jaikin Gomez, as they navigate the world of pro pickleball and beyond. From Jack's strategic approach to building a brand beyond playing, to Jaikin's reflections on transforming his basketball past into pickleball...
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Elly Smith: Pickleball Content Creator scales to 5.2 Million Views, Partnering w/ BIG Brands, Cold DM Tactics |Ep. 45
In this episode, we sit down with Elly Smith, a passionate pickleball player who has turned her love for the sport into a vibrant career in content creation and social media. Elly shares her journey from managing a coffee shop in Illinois to embracing the challenges and unknowns of the growing...
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From Wall Street to Pickleball Agency: The Team Behind Gabe Tardio's $800K Deal + Pickleball Industry Secrets! David Hathaway of Godfather Pickleball Agency | Ep. 44
From Wall Street to Pickleball: Inside Gabe Tardio's $800K PPA Contract & Other Pickleball Industry SecretsDavid Hathaway (Co-Founder of Godfather Pickleball Agency) reveals the truth behind Gabe Tardio's viral contract, why leaked deals could be dangerous for players, and how the PPA's cash flow...
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Eric Oncins & Richard Livornese Jr.: 49.36 minutes of Pickleball Mental Strategies from MLP Champ & #1 Next Gen Male | Ep. 43
In today's episode, we are joined by two exceptional guests, Richard Livornese Jr. and Eric Oncins, as they share their personal journeys through the world of sports, particularly focusing on the challenges and triumphs they've experienced on and off the pickleball court.Richard, candidly…
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Father Daughter Pro Pickleball Players: #1 Next Gen Female. How The Bohnert's are build pro pickleball careers together. "We had her win at every level." I love telling people he's my coach." | Ep. 42
In this episode of the Fail First Podcast, we are joined by Riley Bohnert, a rising pickleball star, and her father, Chris Bohnert, as they dive into Riley's inspiring journey to professional success on the pickleball courts. Riley shares the pivotal moments that led her to choose pickleball over...
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Tyler Glauser: Pickleball's "Shoe Dog". How Montis Pickleball Overcame Challenges to Create Raving Fans | Ep. 41
In this episode of the Fail First Podcast, we sit down with Tyler Glauser, the entrepreneurial mastermind behind Montis Pickleball. Tyler shares his intriguing journey from a light bulb moment in November 2021 to launching a business amidst the challenges of a crowded market. With a background...
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Pickleball Hall of Famer Kyle Yates: On Building Pickleball Champions | Ep. 40
In this episode of the Fail First Podcast, we sit down with Kyle Yates, a former number one men's pickleball player and recent inductee into the Pickleball Hall of Fame. Kyle shares his journey from being a top-tier athlete to becoming a mentor and coach for the next generation of pickleball...
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Sport Psychologist Dr. Cassidy Preston: 67.16 Minutes of EXACTLY how Kobe built the 'Black Mamba.' (PART 1) | Ep. 39
BONUS RESOURCES - Here is a link to all the resources (diagrams and worksheets) from Dr. Cassidy's book that we used within the episode to built Alec's Alter Ego. https://drcassidypreston.com/resources/ On this Episode, we sit down with Dr. Cassidy Preston: Founder of CEP (Consistent Elite...
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Neuroscientist Dr. Scott Frey: “This is the single biggest discovery in brain science in the last 40 years.” Expanding Brain Capacity for Peak Athletic Performance | Ep. 38
Welcome to another insightful episode of the Fail First Podcast! Today we are joined by the brilliant Dr. Scott Frey, a cognitive neuroscientist and founder of Cerebral Performance. In this episode, Scott delves into the fascinating realm of cognitive training for athletes, discussing how…
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Founder Ken Herrmann : "World's First Pickleball Tour." Building the APP Pickleball Legacy (Part 2) | Ep. 37
Another exciting episode of "Fail First Podcast"! Today we have a special guest joining us—Ken Kerrmann, the founder driving force behind the Association of Pickleball Players (APP) Tour. In this episode, Ken takes us on an insightful journey through his experiences in the world of…
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Scaling simple businesses, How to find funding, and building THE PERFECT Pickleball from scratch! | Ep. 36
Welcome to the latest episode of the Fail First Podcast! Today, we're diving into the entrepreneurial journey of Troy and Tyler, the dynamic duo behind No Apologies Nutrition and acquiring C&D Nets. In this episode, we'll explore their candid insights on scaling businesses, overcoming challenges,...
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Brian Lim: The Man BEHIND THE SCENES of Pro Pickleball Players, Founders, and Brands. Founder of 'Building Pickleball' | Ep. 35
Brian has anything but an ordinary journey. He overcame losing his father to finding a true purpose in 'Building Pickleball'. He now is a major part of creating the behind the scenes of Professional Pickleball as well as the founders stories, brands stories, and players stories. Find Brian HERE…
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Collin Johns: #2 Pickleball Player in the World, How to Overcome Failures, Navigating Fears, Beyond Pickleball | Ep. 34
Join Collin John’s, the #2 pickleball player in the world, as he shares his tips on overcoming failures, navigating fears, and more! Beyond pickleball, Collin's insights will inspire and motivate you to achieve success in all areas of your life. 13.25 minutes of #2 Pickleball Player in the…
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Eric Daddario: "I lost my eye and my brother." Former D1 Hockey Player, Mental Health Speaker, and Youth Mental Health Advocate | Ep. 33
Eric has anything but an ordinary journey. He overcame losing his brother and losing his eye. He now speak to the youth about the importance of mental health and provides them with tools to make decision that support their future -- not hinder it. This one is worth every second. Find Eric HERE 👉...
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Yvonne "Gogo" Gomez: Mental Performance Coach, Olympian, and World Championship Athlete | Ep. 32
Join us on the Fail First Podcast powered by the Fail First Project for this jaw dropping episode with Yvonne "Gogo" Gomez - Mental Performance Coach, Olympian, and World Championship Athlete. Gogo has anything but an ordinary journey. She went from Olympic Figure Skater, to TV Director, to a...
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Sky Kim:‘Road to Pro’ Founder, Pro Coach, and Former ATP Tour Tennis Pro | Ep. 31
In this captivating episode of the Fail First Podcast, join us as we explore the inspiring journey of Sky Kim, former professional tennis player turned founder and CEO of Road to Pro Inc. Dive into Sky's transition from the ATP tour to creating a revolutionary company aimed at supporting athletes...
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Matt Miller: "It is my BELIEF that YOU CAN be the next Nike." Founder of Maverix Pickleball, Firefighter, and Dad | Ep. 32
Join us on the Fail First Podcast powered by the Fail First Project for this jaw dropping episode with the Founder of Maverix Pickleball - Matt Miller. Not only is he an Entrepreneur building one of the highest quality paddles on the market BUT he is also a full time firefighter and Dad. This one...
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10,532! THEY SET THE WORLD RECORD, What was thrown at them LAST MINUTE, and the CRAZY way it finished! | Ep. 30
In this gripping episode of the Fail First Podcast, join host Alec, alongside Angelo and special guest Ettore, as they delve into the mental resilience and intense preparation behind setting a Guinness World Record in pickleball. Explore the strategic nuances and personal insights that culminated...
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PICKLEBALL WORLD RECORD IS HERE, Breaking Down ALW's Mental Game, Why Mental Skills is a Cheat Code | Ep. 29
n this episode of the Fail First Podcast, Alec sits down with Angelo as he shares invaluable insights into the mental skills honed through pickleball, a journey marked by his pursuit of world records and deep-rooted passion for coaching. Discover how Angelo leverages techniques like blue-blocking...
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How to Break World Records: MORE THAN ONCE! | Ep. 28
On this episode of the Fail First Podcast, Ettore and Angelo prepare to set a new Guinness World Record for the longest pickleball volley rally happening on August 17th, 2024 at Pickleball America! Discover the rigorous preparation, the dedication, and the unique challenges they face in achieving...
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3...2...1 Method: The MISSING KEY to your SUCCESS in Pickleball and Life | Ep. 27
Description: Welcome to Episode 27 of the Fail First Podcast! Today, we dive deep into mastering pickleball techniques, whether you're a rec player or a pro. Join us as we explore the 3-2-1 method for effective practice and discuss how to perfect your shots under pressure. Timestamps: [0:00:00]...
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Overcome EVERYTHING in Your Path: Elite Reflection Techniques for Athletes | Ep. 26
Welcome to Episode 26 of the Fail First Podcast, where Alec and Angelo dive deep into post-competition reflection and learning. In this engaging episode, they explore the mental tools and frameworks essential for evaluating and enhancing performance in competitive environments, especially in…
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An Athlete's Playbook for Navigating Highs and Lows: "Make Sure Your Goals are NOT Expectations" | Ep. 25
Tune in to Episode 25 of the Fail First Podcast as we venture into the thrilling journey towards setting a groundbreaking fourth Guinness World Record in pickleball. In this episode, hosts Alec and Angelo dive deep into the meticulous preparations required for the longest pickleball volley rally....
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Secrets to Elite Mental Preparation: Unlock Peak Performance | Ep. 24
Welcome to Episode 24 of the Fail First Podcast, where we dive deep into the crucial aspects of mental preparation for major sports events. Join us as Alec discusses his recent experiences at the APP NYC and delves into the essential preparation strategies every athlete should know. With Angelo...
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Is WINNING under your CONTROL? | Ep. 23
Dive into Episode 23 of the Fail First Podcast as we explore the crucial topic of controlling the controllables with Angelo Rossetti. In this insightful session, Angelo breaks down the distinction between what athletes can and cannot control, especially in dynamic sports like pickleball and…
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3x World Record Holders: Blueprint to Mental, Physical, and Emotional Adversity. "That was the SECRET to our Success." - The Rossetti Brothers | Ep. 22
In Episode 22 of the Fail First Podcast, The Failure Coach (Alec Martone) dives deep with Angelo and Ettore Rossetti to uncover the intense preparation and mental fortitude required to set a world record. From honoring their mentor to battling physical exhaustion, the Rossetti brothers share…
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RAW & UNFILTERED: Overcoming Performance Anxiety at The U.S. Open (Part 1) | Ep. 21
In this revealing episode of the Fail First Podcast, host Alec Martone (The Failure Coach) takes us behind the scenes of the U.S. Open of Pickleball, sharing his personal struggles with anxiety and the emotional toll of competitive sports. Discover how Alec navigates high-pressure situations and...
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RAW, UNFILTERED, UNEDITED: If You’re an Athlete, You Need Emotional Intelligence | Ep. 20
Dive into a profound conversation with Alec Martone, where he delves into the essence of true competition, the intricate balance of pushing limits, and the role of emotions in driving success. This unfiltered session explores the psychological battles athletes face, the value of routine in mental...
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How To Define "Hard Work" To Achieve Your Dreams | Ep. 19
On this episode, join The Failure Coach (Alec Martone) in this uncut exploration of what truly constitutes hard work and why it’s crucial for achieving greatness. In this episode, Alec dives deep into personal reflections and experiences, illustrating how everyone's definition of hard work varies...
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Negative Emotions: Your Guide To A Fulfilling Life | Ep. 18
Join The Failure Coach (Alec Martone) in a profound journey exploring the uncharted terrains of our internal landscapes on this week's episode of the Fail First Podcast. Amidst the backdrop of the prestigious Masters tournament, Alec delves into the dichotomy of sunny days and thunderstorms,...
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ABOUT THIS SHOW
Every CEO, Professional Athlete, Entrepreneur, and Creator has failed. Many times. This is where we hear their stories stories of failure and how they used it to find success.Fail First to Learn Fast.
HOSTED BY
Fail First Project
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Frequently Asked Questions
How many episodes does The Fail First Project with Alec Martone have?
The Fail First Project with Alec Martone currently has 66 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is The Fail First Project with Alec Martone about?
Every CEO, Professional Athlete, Entrepreneur, and Creator has failed. Many times. This is where we hear their stories stories of failure and how they used it to find success.Fail First to Learn Fast.
How often does The Fail First Project with Alec Martone release new episodes?
The Fail First Project with Alec Martone has 66 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to The Fail First Project with Alec Martone?
You can listen to The Fail First Project with Alec Martone on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts The Fail First Project with Alec Martone?
The Fail First Project with Alec Martone is created and hosted by Fail First Project.
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