PODCAST · business
Florist Secrets
by Ali Kanaan
Welcome to Florist Secrets, the podcast for florists who are fed up with losing business to big names like 1-800-Flowers, FTD, Teleflora, and the growing wave of order gatherers. If you're ready to grow your shop, increase your profits, and outshine the big players, this show gives you the tools and strategies to take back control and thrive in today's competitive market.We share actionable strategies, proven sales techniques, and insider tips to help you sell more arrangements, scale your shop, and create loyal clients.
Episodes
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The ACORN Method
In this episode, I share the simple framework I now use to find where growth is actually getting stuck inside a business. I call it ACORN. And once you see your flower shop through this lens, you may realize your biggest opportunity has nothing to do with getting more traffic. Send me an email at...
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You're Not In The Flower Business
In this one I make the case that florists are not competing on price, speed, or arrangement quality. You get handed the biggest moments in people's lives and asked to show up for them, and almost nobody in your town is being recognized for anything. That's the real business you're in. Try…
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What's In Your File?
Want a free custom visibility audit? Send the subject line "Google" to [email protected] and I'll send you a full video breakdown of your Google Business Profile and website. I'll show you what stands out, what may be hurting your visibility, and what I would fix first. Try RoseCore free for...
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Vase Life
Try RoseCore free for two weeks at RoseCore.AI. RoseCore is connected AI built for florists. Type in a bride's wedding details and requests, and RoseCore can create the proposal in seconds. You can also create and save arrangement recipes and use the profitability tab to see whether each recipe…
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300+ Beats 4
More at bats is the answer to your problems. Try RoseCore free for two weeks at RoseCore.ai. RoseCore is connected AI built for florists. Type in a bride's wedding details and requests, and RoseCore can create the proposal in seconds. You can also create and save arrangement recipes and use the...
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The $7.34 Ad
Your next profitable campaign may already be sitting inside your email platform or Ads Manager. Try RoseCore free for two weeks at RoseCore.ai. RoseCore is connected AI built for florists. Type in a bride's wedding details and requests, and RoseCore can create the proposal in seconds. You can…
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Treading Water Principle
Check out the future of floral AI with a Free 14 day trial - RoseCore.AI
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It's Finally Live
Check out the future of floral AI - RoseCore.AI
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The Oprah Rule for Florist Emails
It's not how often you email, it's what's inside. The difference between shops making 40% from email and shops making nothing. Visit FloristSecrets.com
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The Second Yes
The fastest way to make more money is not more customers. It is selling better to the ones already buying. Visit FloristSecrets.com
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1% Rule
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Different Angle, Same Offer
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Own It
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The Fastest Way to Stay Stuck as a Florist
Most florists think beautiful designs are enough to grow their shop. In this episode, I flip that belief upside down. Visit FloristSecrets.com
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Walk Slow
Most people quit the climb too soon. A few bumps, a couple of challenges, and they turn back which makes it easier for you to win if... FloristSecrets.com
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Seeing The Forest Through The Trees
Sometimes we get so close to a problem that we miss the bigger picture. In this episode, we talk about stepping back, gaining perspective, and learning to see the whole forest instead of just the trees FloristSecrets.com
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Do Pretty Flowers Create Loyal Clients?
Designs may get them in the door, but do they keep them coming back? FloristSecrets.com
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Imperfect Start Got Me 56 Brides
I share how my recent bride campaign was full of mistakes broken links, messy targeting, emails out of order yet it still brought in 50+ brides. FloristSecrets.com
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Campaign Compass
Floristsecrets.com
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The "Parthenon" Concept
In this episode, we explore the "Parthenon concept" and how it can strengthen your business. Just like the ancient Parthenon stands on many columns, your business should stand on multiple income streams. We'll break down how building a solid base with different revenue pillars can bring more...
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"You're All The Same..."
Most florist websites and messages all sound the same and how that's hurting your sales. If your site looks just like the next shop's, you're blending in when you should be standing out. 👉 Want to learn what top florists are doing differently? Register now at FloristSecrets.com
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The "Pricing Guide" BS
Prices alone are not the answer. P.S. Want a free strategy call? Schedule your call here: Calendly.com/alikanaan/call P.P.S. Claim your FREE copy of my new book, which is packed with tips to sell premium arrangements, attract loyal clients, and thrive in today's competitive market. I also added 5...
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What Did You Fail At Today?
This is how you build your dream. P.S. Want a free strategy call? Schedule your call here: Calendly.com/alikanaan/call P.P.S. Claim your FREE copy of my new book, which is packed with tips to sell premium arrangements, attract loyal clients, and thrive in today's competitive market. I also added…
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Competing Is Killing Your Business
This is one of the most important episode that can impact your shop's future. P.S. Want a free strategy call? Schedule your call here: Calendly.com/alikanaan/call P.P.S. Claim your FREE copy of my new book, which is packed with tips to sell premium arrangements, attract loyal clients, and thrive…
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Stop Pushing Your Ideal Clients Away
How we limit our success and restrict our potential income by putting obstacles in front of our potential clients. P.S. Want a free strategy call? Schedule your call here: Calendly.com/alikanaan/call P.P.S. Claim your FREE copy of my new book, which is packed with tips to sell premium…
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"I Already Know That" Is Costing You Big Time
We talk about the mindset mistake quietly sabotaging your sales. P.S. Want a free strategy call? Schedule your call here: Calendly.com/alikanaan/call P.P.S. Claim your FREE copy of my new book, which is packed with tips to sell premium arrangements, attract loyal clients, and thrive in today's...
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They DON'T Trust You Anymore
In this episode, we break down why florists are losing trust, how to spot the gaps, and simple steps to win confidence (and more orders) back. P.S. Want a free strategy call? Schedule your call here: Calendly.com/alikanaan/call P.P.S. Claim your FREE copy of my new book, which is packed with tips...
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Better Designs DON'T Equal More Sales
We discuss the myth that better designs are the only way to sell. P.S. Want a free strategy call? Schedule your call here: Calendly.com/alikanaan/call P.P.S. Claim your FREE copy of my new book, which is packed with tips to sell premium arrangements, attract loyal clients, and thrive in today's...
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How To Reach Your Shop's Potential
Break free from limiting your income by following these simple steps. P.S. Want a free strategy call? Schedule your call here: Calendly.com/alikanaan/call P.P.S. Claim your FREE copy of my new book which is packed with tips to sell premium arrangements, attract loyal clients, and thrive in…
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Do This BEFORE Saying No To Any Opportunity
We talk about why you shouldn't have a knee-jerk reaction of saying NO to any new money opportunities. P.S. Want a free strategy call? Schedule your call here: Calendly.com/alikanaan/call P.S. Claim your FREE copy of my new book, which is packed with tips to sell premium arrangements, attract…
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Best Ad Type To Run Right Now
This is the first ad type you should run right now. P.S. Claim your FREE copy of my new book which is packed with tips to sell premium arrangements, attract loyal clients, and thrive in today's competitive market. I also added 5 free bonuses to help you grow. Grab everything at FloristSecrets.com
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More Money With The Same Amount of Orders
In this episode, we show you how to make the most out of every single sale. P.S. Claim your FREE copy of my new book which is packed with tips to sell premium arrangements, attract loyal clients, and thrive in today's competitive market. I also added 5 free bonuses to help you grow. Grab…
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Pricing & Easiest Way To Make 10% More Money Overnight
In this episode, we breakdown all the myths around pricing and the biggest step to growing your shop you can do today that can instantly make you 10% more money. P.S. Claim your FREE copy of my new book which is packed with tips to sell premium arrangements, attract loyal clients, and thrive in...
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The Easiest Shift To More Web Orders
In this episode, we dive into the simplest and most impactful change you can make to skyrocket your online conversions. This is the most important and the first thing you should fix on your website for more sales. P.S. Claim your FREE copy of my new book which is packed with tips to sell premium...
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Fixing the #1 Bottleneck
Struggling to increase your sales? It might not be your marketing or product. In this episode of Florist Secrets, we dive into the #1 bottleneck that's hurting your sales and how to fix it fast Claim your FREE copy of my new book which is packed with tips to sell premium arrangements, attract…
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Start Here
Welcome to the Florist Secrets Podcast, where florists learn proven tools and strategies to grow their shops and increase profits. In this trailer, I'll share what this podcast is all about. Let's grow your shop together—starting now! P.S. You can claim your FREE copy of my new book which is…
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ABOUT THIS SHOW
Welcome to Florist Secrets, the podcast for florists who are fed up with losing business to big names like 1-800-Flowers, FTD, Teleflora, and the growing wave of order gatherers. If you're ready to grow your shop, increase your profits, and outshine the big players, this show gives you the tools and strategies to take back control and thrive in today's competitive market.We share actionable strategies, proven sales techniques, and insider tips to help you sell more arrangements, scale your shop, and create loyal clients.
HOSTED BY
Ali Kanaan
CATEGORIES
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Frequently Asked Questions
How many episodes does Florist Secrets have?
Florist Secrets currently has 37 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Florist Secrets about?
Welcome to Florist Secrets, the podcast for florists who are fed up with losing business to big names like 1-800-Flowers, FTD, Teleflora, and the growing wave of order gatherers. If you're ready to grow your shop, increase your profits, and outshine the big players, this show gives you the tools...
How often does Florist Secrets release new episodes?
Florist Secrets has 37 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Florist Secrets?
You can listen to Florist Secrets on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Florist Secrets?
Florist Secrets is created and hosted by Ali Kanaan.
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