PODCAST · business
From Idea to Intellectual Property
by IPH
A podcast exploring today’s big ideas through the lens of the intellectual property specialists who work with inventors and innovators to bring their ideas to reality. Hosted by broadcaster, author, and former IP lawyer Lisa Leong, each episode is a conversation with an expert from IPH, a leading international intellectual property services group, about a global trend or an industry with global impact. Guests will share first-hand insights on what’s involved in turning an idea into a commercial reality, in particular how to protect an inventors’ IP, and what current trends can tell us about what we can expect from future innovation.
Episodes
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Turning Big Ideas into Big Business: IP and Commercialisation
Picture this – you're an inventor who’s come up with an idea you know is going to change the world and make you rich. You’ve put together a great prototype and a solid product name – but how can you take it to the next level? In this episode of From Idea to Intellectual Property, we explore how...
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IP as a Cultural Shield? Protecting Traditional Knowledge and Expression
For First Nations people, cultural appropriation remains a major issue, and Western intellectual property protections continue to fall short of managing infringement. In this episode of From Idea to Intellectual Property, we explore the IP of indigenous knowledge and cultural expression, and the...
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Duped: Fakes, Frauds and IP Battles
One of the most costly trade mark infringements that commercial businesses face is the “dupe”, “fake” or “fraud” - duplicate, false or fraudulent products intent on poaching consumers at a lower price point (and often poorer quality). In this episode of From Idea to Intellectual Property, we…
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Ideas Saving the Planet: Supercharging Next-Gen Lithium-Ion Batteries
How will the next generation of lithium-ion batteries reshape the future of sustainable energy? Lithium-ion batteries are the powerhouse behind electric vehicles (EVs), and as EVs become more popular, so does the need for better, longer-lasting batteries. After all, no one wants their road trip…
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Faking it: Navigating intellectual property in a deep fake world
How are you feeling about your reliance on technology, with all the news about AI, cyber-breaches and online scams? It’s hard not to feel slightly stressed or anxious. In this episode of the From Idea to Intellectual Property, we plunge into the depths of deep fake technology. We’ll get the...
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"If I told you, I would be giving you the keys to the enterprise": Unpacking Trade Secrets
“If I told you, I would be giving you the keys to the enterprise.” When we think about intellectual property assets, trade secrets don’t typically make their way into the conversation, with more attention given to well-recognised assets like patents and trade marks. However, multi-million-dollar...
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Why breaking into the Chinese market is big business
When developing an IP strategy, considering which regions to acquire IP protection is a vital step in ensuring a product or invention is secure. China boasts a prominent and innovative IP market, and homes one of IPH’s largest offices. Dr Siqi Wang is a Principal at Spruson & Ferguson, and Head…
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Is customer centred AI the way of the future?
In recent times, AI has become a burning hot topic. The popularity of generative AI platforms such as ChatGPT have raised big questions in the world of work. But businesses have been using AI in their processes for longer than you think to create streamlined and efficient processes, for the…
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A Quantum computer in your pocket?
Quantum computing has quickly entered the mainstream, becoming a ubiquitous term used by technologists and non-technologists alike. But is it just a fad or a technological revolution that could alter aspects of all our lives? In this episode of From Idea to Intellectual Property, Lisa Leong is...
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A woollen kayak? Crazy ideas saving the planet
Shear Edge Managing Director Logan Williams recognised an issue in the oversaturation of waste in the wool and plastic industries. His work resulted in the world’s first woollen kayak, made of fully recycled materials, alongside a number of sustainably produced inventions. Logan is a keen…
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That will never catch on! Famous last words about the inventions that changed the world
“The internet? Nah, that will never catch on!” It’s been said before and will be said again, of the ideas that will change the world. What makes one idea fly and another flop and how does the patent system and IP process help and challenge inventors? In this episode ABC broadcaster Lisa Leong is…
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”My therapist is a robot” and other Emotion AI realities
Do you ever feel like your phone knows what you’re thinking? What if your computer could tell how you’re feeling? Or could a robot be your therapist? Emotion AI is an evolving technology, using algorithms to analyse how people feel through words, audio and video. From healthcare to chatbots to...
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Plant variety rights: how IP is giving Mother Nature a helping hand
Plant breeding is often a time and resource heavy activity, so it is important that breeders can achieve a return on their efforts. Plant variety rights (PVRs) or plant breeders rights (PBR) are a form of intellectual property (IP) that protects the work a breeder puts into developing a new plant...
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Femtech: Innovating for women’s health
The rising consciousness of women's health is accelerating female-focused innovation and investment. With many established companies already creating waves in the Femtech space, the untapped potential for innovation is huge. Spanning all areas that affect a woman's physical and emotional…
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Cleantech: IP’s role in building a sustainable future
What comes to mind when you think of the biggest innovators in cleantech? Obvious examples are electric vehicles, solar batteries, and the use of hydrogen in heavy industrial processes like steel and cement, but this is only the beginning. Solving problems sustainably is a booming industry, and...
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Synthetic Biology: Redesigning Organisms for Innovation
Scientists commenced mapping the human genome in 1990, and while we’ve come a long way since then, we’re really only just starting out on the journey of using genetic material to solve problems in medicine, manufacturing and agriculture. However, as Griffith Hack Principal Karen Sinclair explains...
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IP and Sport: A Winning Team
Roger Federer has won USD130m in prize money, but it’s the IP in his brand that’s really built his empire – his 10 year contract with Uniqlo is worth $300m alone, and isn't even dependent on him continuing to play tennis. World IP expert Dr Francis Gurry discusses the monetisation of sport, and...
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ABOUT THIS SHOW
A podcast exploring today’s big ideas through the lens of the intellectual property specialists who work with inventors and innovators to bring their ideas to reality. Hosted by broadcaster, author, and former IP lawyer Lisa Leong, each episode is a conversation with an expert from IPH, a leading international intellectual property services group, about a global trend or an industry with global impact. Guests will share first-hand insights on what’s involved in turning an idea into a commercial reality, in particular how to protect an inventors’ IP, and what current trends can tell us about what we can expect from future innovation.
HOSTED BY
IPH
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