Episodes
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Is this the NEW TikTok? (Future Tribe Show) E82
It's episode 82 of the Future Tribe podcast AND the final show for the year! We're taking an early Christmas break and will be back better than ever next year. On this episode we discuss: We're hiring! Head to futuretheory.co/careers to see the jobs More on YouTube's dislike button Instagram...
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YouTube Removes Dislikes (Future Tribe Show) E81
It's episode 81 of the Future Tribe podcast and Germaine and Kelsey are discussing the introduction of games to Netflix, Instagram rolling out even MORE features, and YouTube hiding the dislike count on all videos. This episode we discuss: Brand trust for Meta fell after their name change...
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Disappointing New FIFA Logo (Future Tribe Show) E80
It's episode 80 of the Future Tribe podcast (and Germaine's Birthday!) and Germaine and Kelsey are discussing the FIFA Women's World Cup logo for AU/NZ in 2023, Instagram introducing an "add yours" sticker, and a heap of Google news. This episode we discuss: Qatar had a rebrand...
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Goodbye Facebook, Hello META (Future Tribe Show) E79
It's episode 79 of the Future Tribe podcast and Germaine and Kelsey are discussing the introduction of Meta (formerly Facebook), Dollarmites from Commonwealth Bank is finished and how Australian authorities are cracking down on Google's default search monopoly. This episode we discuss: Vistaprint...
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Apple Caused a Stir With a Notch (Future Tribe Show) E78
Welcome back to another episode of the Future Tribe Show. This episode Germaine and Kelsey discuss a few updates in the tech world, new logos and a brand refresh, and why you shouldn't update to Windows 11 (yet). This episode we discuss: Facebook inflating their ad numbers...
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Guerrilla Marketing With Squid Game (Future Tribe Show) E77
It's episode 77 of the Future Tribe Podcast! This season, your hosts are Germaine and Kelsey, who discuss all things business, tech, marketing, branding and more! This episode we discuss: The Way Forward Machine (https://wayforward.archive.org/) Brands jumping on the vegan bandwagon...
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Are We All Addicted To Facebook? (Future Tribe Show) E76
It's episode 76 of the Future Tribe podcast and Germaine and Kelsey delve into some ethical conversations as well as branding news and updates with Google. This season we're going video first - bringing you the latest news in design, tech, branding, business and everything in between. Watch on...
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NAB and TAB Support the Jab (Future Tribe Show) E75
It's episode 75 of the Future Tribe podcast and Germaine and Kelsey discuss brand refreshes, changes with Google and domain updates. This season we're going video first - bringing you the latest news in design, tech, branding, business and everything in between. Watch the video on the Future…
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Pepsi FAIL Again?! (Future Tribe Show) E74
On this episode of the Future Tribe show, Germaine and Kelsey talk about rebrands, refreshes, and acquisitions: Pepsi has a new campaign that didn't hit the mark with it's audience MTV is keeping relevant with a refreshed logo Avast introduces a refreshed brand - and we love it! Mailchimp is...
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Snapchat‘s New AR Camera (Future Tribe Show) E73
In episode 73 of the Future Tribe podcast, we're talking all things brand design and social media innovation. We discuss: Trolli revealing their new logo Zip decided they needed a refresh Is GrubHub the same as Menulog? Facebook shares their Widely Viewed Content report TikTok and Shopify join...
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Chandon and Haagen-Dazs Change Logo (Future Tribe Show) E72
Welcome to a new season of the Future Tribe podcast! This season we're going video first - bringing you the latest news in design, tech, branding, business and everything in between. Your hosts for this season are Germaine Muller, Founder and Managing Director of Futuretheory, and Kelsey Allen,...
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The benefits of updating your online presence and discussing the future of web development E71 (Damiane Muller)
This episode marks the final instalment of the podcast for 2020 as well as the end of our third season of the show. We couldn’t be more proud of all we have accomplished during this tumultuous year and we would like to extend a thank you to all of our listeners for allowing us to work on a…
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Kickstarting your career through the power of networking and mentorship E70 (Alicia Lillington)
This episode we talk to Alicia Lillington, who works in change and communication. Upon receiving her bachelors in International Relations and Affairs at the ANU, Alicia found herself in a position that all thousands of graduates face every year. She had missed out on the Government graduate...
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Helping Indigenous Australians through the power of business E69 (Dion Devow)
On this episode of the podcast, we had the pleasure of chatting with local entrepreneur and recipient of the 2018 ACT Australian of the Year, Dion Devow. Dion is a proud indigenous Australian who has spent most of his adult life using his business acumen to provide opportunities for disadvantaged...
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What is the cost of being your own boss? E68 (Adrian King)
On this episode of the podcast, we chat with the founder of Redboat animation studios and Brivvio, Adrian King. Adrian is a veteran of the animation industry who started his first business nearly 20 years ago after he became disenfranchised with not receiving the full fruits of his labour. His...
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The Holiday Buying Guide For freelancers, side-hustlers and entrepreneurs E67
With the holiday season fast approaching, we thought it would be a good idea to once again record a gift buying guide for our listeners. Unlike last year’s instalment, however, this episode will focus much more on functional products that will help our community achieve their personal and...
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The story behind Canberra's cleanest social enterprise E66 (Lianne Brink)
On this episode of the podcast, we chat with the co-founder of Base Soaps, Lianne Brink. Lianne and her life partner Mick started their company almost four years ago as a “passion project”, with the hope it would eventually generate some additional household income. The couple had no idea that in...
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Building a fashion boutique from scratch E65 (Tahlia Jae Cooper)
On this episode of the podcast, we had the pleasure of chatting with Tahlia Cooper, a local fashionista and entrepreneur who founded the wildly successful Jaeke collection in 2017. Despite her initial reservations about starting a fashion label with no previous industry experience, it took Tahlia...
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Promoting sustainability in business and in parliament E64 (Jo Clay)
On this episode of the podcast, we had a chance to chat with the founder of Send and Shred, Jo Clay. For those who don’t know, Send and Shred is an E-commerce business that allows companies to dispose of their sensitive documents in an environmentally friendly manner and ensure this waste does…
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The challenges of refreshing your brand E63 (Kelsey Allen)
After a brief hiatus, the Future Tribe team is back with an all-new season of the show. We are excited to bring you some of our best interviews yet, as well as some other valuable content that will hopefully help you make your goals come true. To kick us off, Germaine sat down with Futuretheory’s...
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Empowering Canberra's businesswomen; one event at a time E62 (Rae Knopik)
On this episode of the podcast, we had a chance to chat with the founder of the CBR Gals, Rae Knopik. For those who don’t know, the CBR Gals is a not-for-profit organisation that focuses on helping females in Canberra connect and support one another through networking events. As Rae says in the...
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Finding Canberra's cutest pets E61 (Alanna Davis)
On this episode of the Future Tribe Podcast, we had a chance to chat with Alanna Davis, who is the Community Development & Engagement Manager for Canberra’s Domestic Violence Crisis Service (DVCS). Alanna is currently on the hunt for Canberra’s 13 cutest pets so that they can be featured in the...
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How an injured army veteran became one of Canberra's premier entrepreneurs E60 (Ian Lindgren)
In this episode of the Future Tribe Podcast, we had the pleasure of chatting with Ian Lindgren, an army veteran turned entrepreneur who currently owns and operates four companies here in Canberra. After suffering a career-ending injury during one of his deployments, Ian was forced to forge a...
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Developing WordPress' top-rated donation plugin E59 (Eric Daams)
This episode’s guest is Eric Daams, the co-founder of Studio 164a (creators of the WP Charitable WordPress plugin), who talks about the niche industry of WordPress plugin development. After studying history and Spanish in university, Eric discovered he had a profound interest in coding and...
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One year anniversary episode E58 (Hayden Fitzgerald)
Boy does time fly when you’re having fun! This episode marks the one-year anniversary of the Future Tribe Podcast, which means a full year of sitting down with amazing self-starters and having them share their personal experiences/advice for your listening pleasure. Our team here is so proud of…
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Starting an e-commerce business amidst COVID E57 (Tom Falco)
For this episode of the podcast, we invited Tom Falco to chat with us about his vintage clothes business, Primetime Pickups. Tom is a local entrepreneur who, like many, fell on hard times due to COVID-19 and found himself with limited job prospects as a result of the virus’ effect on the job...
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The journey to becoming a full-time tech YouTuber E56 (Jarrod Farncomb)
In this week's episode we had the pleasure of talking with Canberra-based YouTuber, hardware reviewer, and all-around tech guru, Jarrod Farncomb. Jarrod started his YouTube journey just over five years ago as a creative side hobby, and now has amassed 230k subscribers across all of his accounts.…
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Why should I join a start-up? E55 (Steve Kahan)
In this week’s instalment of the Future Tribe podcast, we chat with CMO of Thycotic and best-selling author, Steve Kahan. Steve has worked in the start-up scene for over 30 years and in that time has been able to help companies such as Thycotic go public or be sold, resulting in a total value of...
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The growing importance of workplace inclusivity and social responsibility E54 (Katie Zink)
In this week’s episode of the Future Tribe Podcast, we had the pleasure of talking to young business owner and inclusion consultant, Katie Zink. For those who are unaware, inclusion specialists such as Katie consult with businesses on how they can improve their workplace culture in order to make…
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Why it is so hard for businesses to overcome cultural gaps? E53 (Carlos Hernandez)
In this week’s episode of the Future Tribe Podcast, we chat with the Founder and CEO of Crediverso, Carlos Hernandez. Crediverso is an informational software suite that is aimed at helping Hispanic and Latino Americans become more financially literate. As Crediverso is a young company that is...
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Which is more important, talent or hard work? E52 (Pip Rasmussen - Part 2)
This week’s episode is Part 2 of our chat with ABC TV host and Triple J radio personality, Pip Rasmussen. We kick off the show with a lengthy discussion about how your attitude towards your work is often more important to your career progression than your talent alone. With that being said, Pip...
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How to break into the entertainment industry E51 (Pip Rasmussen - Part 1)
In this episode, we talk to Pip Rasmussen, an ABC TV host and Triple J radio personality. In part 1 of our discussion, Pip gives some insight into the nature of both the TV and radio industries, as well as the professional pathways you can follow to enter them. This then leads into an interesting...
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The skills you need to succeed in marketing E50 (Germaine Muller - Part 2)
After a little under a year of recording, the Future Tribe Podcast has finally reached its 50th episode and we can’t be thankful enough for all the support along the way! Like last week we are commemorating this occasion by interviewing our fortunate, formidable and highly favoured host, Germaine...
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The current state of digital marketing E49 (Germaine Muller - Part 1)
To celebrate us reaching our 50th episode (next week), we thought it would be interesting to shake up the formula and interview our host Germaine Muller. When he isn’t recording podcasts, Germaine typically spends his days running Futuretheory, a marketing agency based in Canberra, Australia, and...
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Setting goals that align with your personal values E48 (Our Freedom Years - Part 2)
This week's episode is the second part of our discussion with travel YouTubers, Stephanie and Gillian. The show begins with our guests discussing their vastly different paths to financial freedom, as well as what made them decide to pursue their unique lifestyle. Afterwards, the pair talk about…
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Investment tips for retiring early E47 (Our Freedom Years - Part 1)
This episode is Part 1 of our discussion with travel YouTubers, Stephanie and Gillian. The pair subscribe to the financial independence movement and have been able to retire before the age of 40 so they can spend their days travelling the world. Our discussion begins with the ladies giving some...
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The nature of online courses and how to find your niche E46 (Kat McLead - Part 2)
This week's episode is Part 2 of our discussion with online business consultant, Kat McLead. Our conversation starts off with Kat talking about the difficulty she faced building credibility for her courses online, despite working in the industry for over a decade. This then leads into a deep dive...
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How to manage your time and tackle big projects E45 (Kat McLead - Part 1)
This week's episode is Part 1 of our discussion with online business consultant, Kat McLead. During our chat, Kat talks about her entrepreneurial journey and addresses the question of whether someone is born a self-starter or if it can be learned. We also ask her about what time management tips…
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Having business partners and why good customer service is so important E44 (Bill Dwight - Part 2)
This week's episode is Part 2 of our discussion with the Founder & CEO of Famzoo, Bill Dwight. On this episode with Bill, he talks about his journey to making Famzoo profitable and the importance of personable customer service. This topic then leads to a discussion regarding what tasks you should...
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Teaching the next generation how to be financially literate E43 (Bill Dwight - Part 1)
This week's episode is Part 1 of our discussion with the Founder & CEO of Famzoo, Bill Dwight. During our chat with Bill, he talks about Famzoo and his greater goal of helping kids become more financially literate. This conversation eventually leads into talking about his extensive industry...
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Defining and communicating your unique value proposition to employers E42 (Allie Delury Part 2)
This week's episode is Part 2 of our conversation with journalist, freelance content creator, podcast co-host and world traveller, Allie Delury. During our discussion, we touch on the financial implications of leaving full-time employment in favour of freelancing, the shifting power dynamic…
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Becoming a freelancer and how to deal with difficult clients E41 (Allie Delury Part 1)
This week's episode is Part 1 of our conversation with journalist turned freelance content creator and world traveller, Allie Delury. We talk about why she chose to leave her previous career, as well as some of the difficulties freelancers have to face when starting out in the industry, such as...
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Rebranding your business and how entrepreneurial programs can help you E40 (Jeremy Jones Part 2)
This week's episode is Part 2 of our conversation with Trivia Master and Founder of 99 Trivia, Jeremy Jones. We talk about rebranding his business and how the mentoring he received from innovationACT helped him turn his dream into a reality. What we talk about Rebranding The benefits of...
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The pitfalls of being a young business owner and how to overcome them E39 (Jeremy Jones Part 1)
In this week's episode, we sit down with the local funny man and founder of 99 trivia Jeremy Jones as he talks about what led him to start his trivia business and what being a young business owner has taught him. What we talk about Word of mouth marketing Challenges of being a young business…
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Scalability vs profitability and establishing culture at your company E38 (Tomas Ratia - Part 2)
This week on the Future Tribe podcast we sit down again with the founder of Frase (the world’s first Answer Engine Optimization platform) Tomas Ratia. Our discussion this week centred around the importance of ensuring your product features align with market needs, how difficult it can be for...
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Software start-ups and the ever changing nature of SEO E37 (Tomas Ratia - Part 1)
This week on the Future Tribe podcast we sit down with the founder of Frase (the world’s first Answer Engine Optimization platform) Tomas Ratia. During our discussion, he talks a little bit about his new endeavour and how it is helping companies adapt to modern changes to SEO, as well as what he...
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Authenticity and the advantages of having a singular focus E36 (Jack Murray- Part 3)
This week on the Future Tribe podcast we again sit down with Jack Murray, a Sydney based entrepreneur who has started multiple businesses by himself, including the Australian Institute of Coaching. In this episode, he talks about the importance of authenticity in marketing as well as why you…
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Useless habits to avoid when starting a business E35 (Jack Murray - Part 2)
This week on the Future Tribe podcast we again sit down with Jack Murray, a Sydney based entrepreneur who has started multiple businesses by himself, including the Australian Institute of Coaching. In this episode, he talks about his experience in scaling up a business, not making yourself overly...
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Building a business and finding the right clients E34 (Jack Murray - Part 1)
This week on the Future Tribe podcast we sit down with Jack Murray, an entrepreneur from Sydney who has started multiple businesses by himself, including the Australian Institute of Coaching. In the episode, he talks a lot about how his early struggles shaped his success, how he goes about...
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Finding good freelancers E33 (Leonie Seysan - Part 2)
This week on the Future Tribe podcast we again sit down with the founder of Article Writers Australia, Leonie Seysan. During our discussion, she shares the importance of stockpiling capital prior to starting a business and how to run a business with freelance employees. As always you can watch…
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About this show
The podcast that helps you in your journey to build a better future for yourself. We focus on optimistic go-getters doing interesting and unique things. Proudly based in Canberra, Australia.
Hosted by
Germaine Muller
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