Get Booked: A Photography Marketing Podcast

We're back with round two of our email marketing series — and this time we're getting into the good stuff: how to actually turn random website visitors into people on your email list. On this episode: What opt-ins are and why "stay connected with me" doesn't cut it anymore The four types of opt-in placements (and when to use each one) Real lead magnet ideas you can steal today ________________________  Email marketing not dead, we promise. Turn random website visitors into potential clients with an platform you own.Alison is hosting a 60 minute workshop specifically for photographers - join now! Save 25% on Flodesk for your first year with  the discount here. Want more content ideas to keep your emails (and blog) full? Melissa put together 35 Blog Post Topics so you never run out of things to say. Save 25% on Flodesk for your first year? Grab the discount here. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Hit Send: Email Marketing for Photographers Save 25% off your first year with Flodesk.  Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌getbookedpodcast Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

We know, we know — "CRM vs. ESP" sounds like alphabet soup, but getting email marketing for photographers right might just be the missing piece between random Instagram eyeballs and clients who actually read what you send. On this episode: The real difference between your CRM and your ESP Why owning your email list beats borrowing your audience on social media What to look for before you invest in an email service provider Turn random website visitors into potential clients with an platform you own-email! It's not dead, we promise. Alison is hosting a 60 minute workshop specifically for photographers - join now! Want more content ideas to keep your emails (and blog) full? Melissa put together 35 Blog Post Topics so you never run out of things to say. Save 25% on Flodesk for your first year? Grab the discount here. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: https://flodesk.com/c/0QOFJM Get 25% off your first year Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌getbookedpodcast Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

The easiest clients to book might be the ones who already love you. One Facebook comment. That's all it took. Melissa was doom scrolling when she spotted a video of a store reopening in her old town, two hours away, and recognized a past client family cutting the ribbon (with a brand new baby she didn't even know about). She left a quick congrats comment, the kind you'd leave for a friend, and within a few hours mom had messaged asking if Melissa would travel back to photograph their family again. No promotion, no discount, no "my fall calendar is open, link in bio." Just a comment. In this episode, Melissa makes the case that we pour so much energy into chasing total strangers while the people who already know us, trust us, and have our work hanging on their walls are one quiet reminder away from rebooking. She shares how she stays connected with past clients on social media without being weird about it, why back to school season is the perfect window to reconnect, and how to start locking clients in for next year's sessions right now. What You'll Learn: Why past clients are the easiest people on the planet to book (the know-like-trust work is already done) Melissa's "quiet reminder" approach to commenting on past clients' posts without ever pitching Why back to school season hands you five solid weeks of natural reasons to reconnect How one Instagram comment habit brought an overseas client back for family photos Ways to lock in next year's sessions at gallery delivery, from soft email commitments to deposits for peak fall foliage week How this works beyond family sessions: seniors with younger siblings, baby plans, extended family sessions, and branding clients Why this strategy needs no algorithm, no keyword research, and no funnel Join Alison's Email Marketing Workshop Sept 24!  Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Join Alison's Email Marketing Workshop Sept 24!  Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌getbookedpodcast Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

Confession: our reel game has been feast or famine all summer. So we brought in a marketing pro to show us how to build a B-roll bank so full, you'll never scramble for content again. Kate is a marketing specialist supporting photographers with everything from Instagram to lead magnets. She loves helping photographers build out the marketing ecosystem that works for them, so everything works together (without more work for them). On this episode: Building a B-roll bank that keeps your content consistent, even in your busiest season The B-roll ideas most photographers skip that Instagram actually rewards Simple tools and systems for filming (and finding) your footage later Alison's favorite (and surprisingly affordable) gimbal hack for hands-free BTS footage at sessions Join Alison's Email Marketing Workshop Sept 24!  Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌getbookedpodcast Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

Grab a red pen — we're grading our own Q2 goals on air, and not everybody's getting a gold star. From a marketing launch that tripled expectations to a very suspicious streak of "I didn't see the prices" clients, this quarterly update is equal parts confession and game plan. On this episode: Our Q2 wins, flops, and honest report cards Raising the barrier to entry for better-fit clients Setting fewer, more realistic goals for fall Want your blog doing the heavy lifting while you're busy shooting? Melissa's 35 Blog Post Topics will keep your content — and your SEO — working for you. Alison's next pop-up workshop is all about email marketing — nurturing past clients and turning new leads into booked sessions. Get on the waitlist now so you don't miss it. Links: Braden Drake's Contract Club - Alison's Fave Join the Black Friday Summit - Alison is teaching! Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌getbookedpodcast Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

This summit isn't about photography. It's about business: 26 business experts and mentors talking about launches, strategies, sales, copywriting, integration, and automation - the behind the scenes things that make it all work.  On this episode: What the Black Friday Summit actually is (and who it's really for) The strategy behind whether a Black Friday sale makes sense for your business What's free, what's not, and how to decide if the upgrade is worth it Aug 25, 26, 27 VIRTUAL Talks are 20 to 30 minutes long each, buy for just 24 hours unless you get the VIP. Register here! The Black Friday Summit is a free 3-day virtual event — August 25th, 26th, and 27th - with 26 speakers each teaching their single best Black Friday strategy. Registration is free, and I'm honestly not a Black Friday person, so if I'm speaking, you know it's worth a look. Quick disclosure: I'm a speaker at this summit and an affiliate — if you upgrade through my link, I earn a commission. The summit itself is free either way.  

Summer bonus time. While we're on our mid-season break, we wanted to drop something in your ears that you might have missed — because it's too good to sit on. This episode is a re-air of Melissa's takeover on The Motherhood Anthology podcast, where she broke down exactly how to structure a blog post so Google actually finds it and future clients actually book from it. If you've been posting session shares and wondering why they're not bringing in inquiries, this one will show you why and what to do instead. Blogging for photographers isn't about sharing pretty photos. It's about answering the questions your future clients are already Googling. Melissa walks through the full framework she uses — from picking a strategic topic to placing your keyword, structuring headers, writing alt text, and adding the buttons most photographers completely forget about. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Thinking about a pivot or transition in your photography business? 1:1 Mentoring is closed for the summer but you can get on the waitist for  a free 15 minute discovery call with Alison for the fall. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌getbookedpodcast Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

We're flipping the script this week — Alison's in the guest chair for a replay of her conversation with Colie James on the Business-First Creatives Podcast. When every client has flown thousands of miles for a session with zero room for a redo, client experience isn't a nice-to-have — it's the whole game. On this episode: Client experience when your clients are on vacation Communicating your non-negotiables (unapologetically) Why more client emails is actually better service Want more of Colie? Find her over at the Business-First Creatives Podcast. Need to brain dump some business ideas or decisions? Wanna chat it out? Get your name on the waitlist for Alison's Free 15 and Mentoring when it returns this fall. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: 5 SEO Mistakes Killing Your Photography Business Masterclass Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌getbookedpodcast Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!    

  You sat down and wrote the blog post. You hit publish. And then...nothing. No traffic, no inquiries, no traction. The post just sits there. That's the part nobody talks about, and it's exactly where family photographer and systems educator Dolly DeLong steps in. Dolly runs the Systems and Workflow Magic Podcast and helps family photographers think like marketers by building smart, repeatable systems for their businesses. She's the kind of person who will hand you a framework, a Canva template folder, and a ChatGPT bot trained in your voice and send you on your way in under an hour. We had her on to talk about the PIGFEL system, a content promotion workflow that takes a single blog post and gets it in front of people across multiple platforms, and we ended up covering a lot more ground than that.   Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Thinking about a pivot or transition in your photography business? 1:1 Mentoring is closed for the summer but you can get on the waitist for  a free 15 minute discovery call with Alison for the fall. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌alisonbellphotog Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!  

If your schedule is running you instead of the other way around, this one's for you. We're bringing back one of our favorite episodes because the advice is just as relevant now as it was the first time around, and honestly, summer is the perfect time to look at your calendar and ask: is this actually working for me? In this episode, Melissa and Alison dig into how they structure their weeks to protect their time, their mental health, and their sanity as photographers and business owners. From blocking days off for meetings to batching content so you only have to do your hair once a week (yes, that's a real strategy and we are here for it), this conversation is full of the kind of small tweaks that make a big difference over time. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Thinking about a pivot or transition in your photography business? 1:1 Mentoring is closed for the summer but you can get on the waitist for  a free 15 minute discovery call with Alison for the fall. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌alisonbellphotog Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

You know that feeling when you've thrown together a mini session announcement two weeks before the date and then spent the whole time stressed, underbooked, and hating life? Yeah, us too. This episode is the fix. We're walking you through exactly how to build a marketing plan that actually works, one that has you starting your runway early, staying proactive instead of reactive, and never scrambling last minute again. Grab a notebook, open up your calendar, and get ready to do a little homework. What You'll Learn: How to audit your year and decide what you're keeping, dropping, and adding to your offer lineup Why blocking off time for editing and rest is just as important as blocking shoot dates The concept of a "marketing runway" and exactly how far out you need to start promoting different types of sessions (it's longer than you think) How to work backward from your event date to build a marketing calendar that fills spots before the panic sets in Why your clients need lead time too, and how giving it to them actually gets you booked faster The case for a VIP waitlist and how embedding a Flodesk signup in your blog posts can get you leads year-round How to use evergreen blog content to drive traffic to seasonal sessions, even years after you've shot them Tools and systems for tracking your plan, from color-coded paper calendars to Google Calendar marketing tasks How to batch your content using a dedicated Monday workflow so nothing falls through the cracks Resources Mentioned: Flodesk (for embedded waitlist forms): https://flodesk.com The Blogging Club (Melissa's membership for photographers): https://bloggingclub.com The Motherhood Anthology: https://membership.themotherhoodanthology.com Plum Paper planners: https://plumpaper.com Kat Schmoyer Calendar (mentioned by Melissa) Listen to the Marketing Monday batching episode for more on content batching Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Thinking about a pivot or transition in your photography business? 1:1 Mentoring is closed for the summer but you can get on the waitist for  a free 15 minute discovery call with Alison for the fall. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌alisonbellphotog Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

Ever look at your to-do list and think, "I will never get to this unless something changes"? Same. That's exactly why we're re-airing this episode — because a workcation might be the thing that finally gets your biggest projects off the back burner and actually done. We're talking about the kind of focused work session where you pack a bag, check into somewhere you actually want to be, and knock out the project that's been sitting in a Google Doc for six months. No school pickups, no dinner to cook, no one asking where their socks are. Just you, your laptop, and a hotel lobby with good wifi. What You'll Learn: What a workcation actually is (and why it's not just "working from a different couch") Why big projects like website overhauls, email sequences, and content planning need uninterrupted time to get done right How to decide when to go, how long to stay, and what to actually work on What to look for in a hotel so you're set up to be productive, not stressed The logistics that will make or break your workcation (parking, food, lobby access, and a few lessons learned the hard way) How to make it work even if you can't get away overnight — and why sending your family off counts too Project ideas that are perfect for a workcation: website relaunches, blog backlogs, Santa mini editing, email flows, new offers, and even finishing that course you bought six months ago 3 Things To Do After This Episode: Make your "parking lot" list. Write down every big project you keep pushing off because it needs focused time. That list is your workcation agenda. Pick your dates. Look at your calendar and find a 24-48 hour window that works for your family — a Sunday/Monday combo, a family birthday weekend you can skip, or a school week where logistics line up. Research one hotel. Look for somewhere with a comfortable lobby, parking, food nearby, and decent wifi. Bonus points if it's somewhere you'd actually enjoy being. Melissa has her eye on a Virginia Beach spot. Go find yours. Timestamps: [00:00] — Welcome back + what exactly is a workcation? [01:30] — Why you can't do big projects in stolen 20-minute windows at home [03:00] — The kinds of projects that belong on a workcation list [04:00] — Sending the family away counts too [05:30] — When to go and how long to stay [06:00] — What to look for in a hotel (and what Alison learned the hard way in Hawaii) [09:30] — Using travel time you already have [12:00] — Project ideas: websites, email sequences, courses, content planning, and more [13:00] — Tag us in your workcation photos! Resources & Links: Find us on Instagram: @keep.it.moving.pod Planning a Honolulu workcation? Alison may or may not be available to join you. Open invitation. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Thinking about a pivot or transition in your photography business? 1:1 Mentoring is closed for the summer but you can get on the waitist for  a free 15 minute discovery call with Alison for the fall. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌alisonbellphotog Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!  

You don't have a marketing system. You have a presence. And Melissa is about to prove it. This week it's just Melissa in your ears, and she's tackling the thing most photographers were never actually taught: what a marketing system is versus the random pile of tactics we've all been collecting. Post more. Blog consistently. Optimize your bio. Those aren't wrong, they're just ingredients with no recipe. So you end up throwing flour, sugar, and eggs in the bowl at the same time and wondering why the cake won't rise. Melissa breaks the whole thing down into five parts that build on each other, from the keyword someone types into Google all the way to the email where you finally ask for the booking. By the end, you'll know exactly what order to do things in so a stranger can find you and book a session without you reinventing the wheel every week. What You'll Learn: The difference between a marketing system and a marketing presence (and why the second one keeps you stuck) How to research keywords your ideal client is actually typing, including the "zero volume" and AI-search phrases most photographers ignore What belongs on a service/landing page so it answers every question before she even asks Why your blog is your trust-builder, not a place for session shares Where social media, Pinterest, and your Google Business Profile fit (hint: it's part three, not part one) How to grow an email list with a freebie instead of a sad "join my list" popup The five-word framework: get found, build trust, amplify, stay connected, close the loop Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌getbookedpodcast Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

We're calling out the sneaky, quiet thoughts that are quietly talking you out of building the business you actually want. In this episode, Alison goes solo to name the limiting beliefs she hears most from photographers (and has had to overcome herself), and gives you a direct, no-fluff reframe for each one. On this episode: Why treating your photography income as "just fun money" is quietly keeping you stuck The truth about starting over after a PCS — and what actually comes with you Why waiting for word of mouth is not a strategy — and what to do instead Want blog content that works as hard as you do? Melissa has put together 35 Blog Post Topics to help you create content that actually brings in the right clients. Ready to get found on Google? The Blog to Book Workshop recording walks you through keyword research, a 12-month blog plan, and local lead magnets in 90 minutes. Grab it here: Blog to Book Workshop. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌getbookedpodcast Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

Turns out the secret to a fully booked calendar might be hiding inside the app you've been avoiding. We sat down with Facebook ads experts Matt and Heidi of GoBookYourself.club to break down exactly how photographers can use Meta ads to generate consistent inquiries — without needing a huge following, a fancy funnel, or a marketing degree. On this episode: How to structure your first Facebook ad — even if you have zero followers and one portfolio shoot to work with The three-tier ad strategy that lets you match your budget and time to the right approach for your business Why boosting posts isn't the same as running ads — and what to do instead   Alison's workshop recordings are up! Dig deeper into your business so you can book more clients. Map Out Your Marketing & Blog to Book are available now Ready to get your photography business in front of the right people? Melissa has compiled 35 Blog Post Topics to help your website work harder for you between ad campaigns. Need to brain dump some business ideas or decisions? Wanna chat it out? Get your name on the waitlist for Alison's free 15-minute calls and mentoring when it returns in the fall. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌getbookedpodcast Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

Your homepage has one job: tell people where to go — and right now, a lot of photography websites are dropping the ball. We're walking through exactly what needs to be on your homepage for both Google and your dream client, so you stop losing bookings to a pretty-but-confusing website. On this episode: Why your homepage structure is the backbone of your SEO — and what Google's actually reading The homepage sections that build trust, overcome objections, and direct visitors to book How to use clear calls to action in every section so no one leaves confused Download Melissa's Homepage Framework she mentioned in the episode here: https://pictureperfectrankings.myflodesk.com/homepage-framework Dig deeper into your business so you can book more clients with Alison's workshops. Map Out Your Marketing & Blog to Book are available now Need to brain dump some business ideas or decisions? Wanna chat it out? Get your name on the waitlist for Alison's Free 15 and Mentoring when it returns in the fall. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌getbookedpodcast Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

Hot take: your CRM should be working harder than you are. If that's not currently the case — hi, welcome, you found the right episode. We're getting into the nitty-gritty of VSCO Workspace with Nicole Hoffman, a photographer-turned-CRM-evangelist who runs her entire business in about an hour a day — and she's here to show you exactly how. On this episode: Why a CRM is non-negotiable for photographers who want to stay in business Automations that do the client-communication heavy lifting (so you don't have to) How to use VSCO Workspace reports to actually know your numbers Alison's workshop recordings are up! Dig deeper into your business so you can book more clients. Map Out Your Marketing & Blog to Book are available now Melissa has also pulled together 35 Blog Post Topics to help you create content that gets your photography business found online. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌getbookedpodcast Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

We hit 100 episodes of the Get Booked Podcast — and if you want a crash course in photography podcast top episodes worth bingeing, this is the one. We're pulling back the curtain on our five most-downloaded shows of all time, plus the episodes Alison and Melissa each personally think you need in your ears — even if the download numbers didn't reflect it yet. On this episode: The top 5 most downloaded episodes — and why they hit so hard Alison and Melissa's personal favorites and the lessons that stuck A birthday ask: what you can do in the next 5 minutes to help the show keep growing Melissa put together 35 Blog Post Topics to help you create content that actually works for your photography business SEO. Alison's workshop recordings are available! Map Out Your Marketing & Blog to Book are available now Loving the podcast? Leave a review on Apple Podcasts — it takes 2 minutes and helps more photographers find us.   Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Need to brain dump with someone about business? Get on the waitlist for Alison's Free 15 and Mentoring when it returns in the fall. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Get Melissa's Free Blog Post Topics Find Alison on IG @‌getbookedpodcast Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

Your email list has dead weight — and it's costing you more than you think. We're talking about email list cleaning for photographers: what it actually means, why Gmail and Yahoo's new deliverability rules make it non-negotiable, and how a smaller, more engaged list will book you more sessions than a bloated one ever will. On this episode: Why your open rates are the real metric — and what a healthy benchmark actually looks like How to find and segment cold subscribers without nuking your whole list The breakup email: what it is, why it works, and when to just let people go Need content to actually fill that email list? Melissa has put together 35 Blog Post Topics to help you create content that works for your photography business SEO. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Thinking about a pivot or transition in your photography business? Get on the waitlist for Alison's Free 15 and Mentoring when it returns in the fall. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌alisonbellphotog Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

NEW! Join the Get Booked Anywhere Facebook group to chat with biz-minded creatives. Alison will be in there all summer long to help answer questions and of course, share the show! Summer is coming in hot, and so are the kids — so we're breaking down exactly how to keep your photography business running when your whole house becomes a daycare. From mindset shifts to real-deal strategies (and yes, chore lists that actually work), this one's for every photographer-mom who refuses to let summer derail the business she's built. On this episode: How to decide your summer work mode — full on, full off, or somewhere in between Work strategies that actually fit around kids at home (including the early morning goldmine) Age-by-age tips for keeping kids busy so you can actually focus Want to get your content working harder for your photography business? Check out Melissa's 35 Blog Post Topics for blog content that actually brings in clients. Need to brain dump some business ideas or decisions? Wanna chat it out? Get your name on the waitlist for Alison's Free 15 and mentoring when it returns in the fall. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: 5 SEO Mistakes Killing Your Photography Business Masterclass Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌getbookedpodcast Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

We set goals in January. We recorded a quarterly review episode in April. And somewhere in between, we genuinely forgot what those goals were. Relatable? Probably. This episode is our real, unfiltered quarterly business review — Q1 wins, Q1 flops, and the Q2 goals we're actually going to look at this time. On this episode: How our Q1 goals actually shook out — what hit, what flopped, and what we'd do differently What a sustainable Q2 looks like when summer busy season is coming fast How we're structuring our work schedules with kids home for summer — and why it actually requires planning ahead Why a Quarterly Review download might be the easiest system upgrade you make all year Ready to do your own Quarterly Review? Grab Alison's printable Quarterly Review from the shop — it's a pretty little PDF you'll want to use every single quarter. Link in the show notes. Looking for fresh blog content ideas to fuel your SEO strategy? Melissa has put together 35 Blog Post Topics to help you create content that actually works for your photography business. Want to talk through where your business stands heading into summer? Join the waitlist for a free 15 minute discovery call — spots reopen in the fall. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌getbookedpodcast Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

We're looking for photographers to be featured on future Mini Mentoring episodes! Click this link to throw your name in the hat!  Mini Mentoring is a series where Alison & Melissa get the low down on a real life business owner in need of more business. Whether that's because they've relocated, or pivoted niches we're walking through their business can giving them our recommendations to Get Booked. If you're in the early years of your photography business and wondering why being busy doesn't always feel like progress, this episode is for you. We sat down with Morgan Walworth, a newborn and family photographer based in Minnesota who is 18 months into her business — leasing studio space, shooting in-home and on location, and doing a solid volume of sessions. But she's ready to stop relying on her personal network and start building the systems that get her found by cold leads. We walked through her pricing structure, blogging strategy, email marketing setup, and what to prioritize when everything feels equally urgent. On this episode: How to evaluate your pricing structure and know when you're leaving money on the table Why blogging and email marketing work together to drive real, lasting SEO results Creative ways to get in front of cold leads through local business collaborations Links: Leave a review in Apple or on Spotify Grab the Local Lead Magnet Playbook Download Blog Post Topics @‌getbookedpodcast @‌pictureperfectrankings Used #GetBookedPodcast on socials!

If you've been searching for ways to make money as a photographer during slow seasons, after a move, or while you're rebuilding — this episode is going to feel like permission. Melissa and I broke down four real income avenues that use the skills you already have, no camera required. On this episode: How to audit your skills and find the income opportunity that fits your life right now Four income avenues for photographers: digital products, consulting, virtual services, and teaching/coaching Why military spouse photographers and anyone who moves frequently have a serious advantage with portable income Build a blogging strategy that BOOKS - On April 23, Alison is hosting her next LIVE workshop Blog To Book: Build a 12 Month Blogging Plan that Books. She'll cover the strategy for ranking, optimizing content, and getting found. Alisonbell.co Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌alisonbellphotog Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

If you've been wondering about the right blog content strategy for photographers, this episode is your answer. We're breaking down the three types of blog posts your photography website actually needs — and why getting the ratio right could be the thing that finally makes Google take you seriously. On this episode: The three blog post buckets every photographer needs — and exactly how many of each Why your FAQ posts are secretly your hardest-working SEO content How local feature posts help (and hurt) when you get the balance wrong Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌alisonbellphotog Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

DISCLAIMER: We are not CPAs or financial advisors. This is provided for informational purposes only. Always consult with a qualified tax professional about your own specific tax situation, including local and state tax laws that may apply to your photography business. Tax laws vary by jurisdiction and change frequently. A certified public accountant or tax attorney should review your business expenses and tax strategy.   If you've been wondering which photography business tax deductions you're actually allowed to take — and which ones are slipping through the cracks — this episode is for you. We're getting into the deductions photographers miss most, what to watch out for with 1099s, and why your accountant might not catch everything unless you bring it up first. Grab the full download of possible tax deductions right here On this episode: 📚 The tax deductions photographers overlook most — from home office and mileage to payment processing fees and continuing education ⚠️ The 1099 double-income trap and how to make sure you're not paying taxes on money you never actually received 👥 How to vet, hire, and build a great relationship with an accountant who actually knows your business Ready to go deeper? Alison has put together an eight-page guide to potential deductions and expenses specifically for photographers — grab the link in the show notes.   Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Build a blogging strategy that BOOKS April 23 Alison is hosting her next LIVE workshop Blog To Book: Build a 12 Month Blogging Plan that Books. She'll cover the strategy for ranking, optimizing content, and getting found. Alisonbell.co Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now.   Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @getbookedpodcast Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

We're digging into one of the most misunderstood tools in a photographer's marketing kit — the local lead magnet for photographers. If your freebie is attracting followers from across the country (or across the ocean) instead of clients in your city, this episode is the fix. On this episode: Why generic lead magnets fill your list with the wrong people — and how to make yours hyper-local Lead magnet ideas by genre: destination, newborn, family, senior, wedding, branding, and pet photography How to repurpose your existing blog content into a powerful, city-specific freebie without starting from scratch Get Alison's Local Lead Magnet Playbook   Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Local Lead Magnet Playbook Leave a review in Apple or on Spotify Find Alison on IG @‌alisonbellphotog Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

If you've been wondering how to market mini sessions for photographers the right way — not the last-minute, panic-post-and-pray way — this episode is your step-by-step blueprint. We're walking through exactly how to build a repeatable marketing plan that fills your mini session calendar, creates real FOMO, and gets clients booking before you've even finished your morning coffee. On this episode: Why starting 3–4 months out is the difference between booked out and crickets The 4-phase marketing timeline: lock the details, tease & build, launch, sustain & close How to use your email list, blog content, FOMO tactics, and ads to fill every spot Map Out a YEAR of Marketing with Alison- a full hour of how to plan your marketing no matter what type of photography you do. Ready to map out your marketing for every season, not just minis? Melissa has 35 Blog Post Topics ready to help you create content that keeps working for your photography business all year long. Not sure where to start with your photography business? Book a free 15 minute discovery call with Alison to figure out your next best move.   Links: Alison's shop - past workshops, downloads & more Leave a review in Apple or on Spotify Download 39 FREE Ways to Get More Clients Live Workshop coming in April! Get the details in your inbox Map Out a YEAR of Marketing Find Alison on IG @‌getbookedpodcast Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

If you've ever wondered how to build local SEO for photographers without playing the exhausting game of chasing magazine features, this episode is for you. We're breaking down citations, backlinks, and domain authority — why they matter more than ever now that AI is recommending local businesses, and exactly what you can do about it today.   On this episode: What citations vs. backlinks actually are — and why both matter for getting found Domain authority: the credit score for your website (and why changing your domain is like closing all your credit cards) How to audit, fix, and build your off-page SEO without losing your mind Backlinko Link Checker Melissa's Citation Service Citations & Backlink Self Audit freebie Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Get on Alison's Workshop Waitlist here Leave a review in Apple or on Spotify Find Alison on IG @‌alisonbellphotog Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

We're tackling the episode nobody wants to have — but every photographer needs. In Episode 89, we are breaking down the photography business policies that protect your time, your income, and your sanity before a difficult client situation forces you to figure it out the hard way. On this episode: Weather, sickness, and reschedule policies Model release policies and how to navigate pushback Late client policies — and how communication is your secret weapon The Contract Club - Alison's favorite contract lawyer Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Get on the Waitlist for Alison's next LIVE Workshop Braden Drake's  Contract Club Leave a review in Apple or on Spotify Find Alison on IG @‌alisonbellphotog Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

We're looking for photographers to be featured on future Mini Mentoring episodes! Click this link to throw your name in the hat!  Mini Mentoring is a series where Alison & Melissa get the low down on a real life business owner in need of more business. Whether that's because they've relocated, or pivoted niches we're walking through their business can giving them our recommendations to get booked.   Relocating your photography business doesn't have to feel like driving off a cliff without knowing where you'll land. We sat down with Christian Grant, a family photographer moving from Chattanooga to the Atlanta area this summer, and walked through exactly how to transition smoothly without losing momentum—or clients—in either location. On this episode: Strategic SEO keyword planning when moving to a new market Maximizing bookings and creating scarcity before a big move Leveraging free sessions and collaborations to establish yourself in a new city Running a photography business in two locations at once might sound overwhelming, but with the right game plan, you can maintain your current client base while building traction in your new market. Whether you're switching up your blog posts, timing your big announcement, or figuring out how to juggle both locations, this episode breaks down the exact steps to make your transition work.   Looking for fresh content ideas to boost your SEO? Grab our 35 Blog Post Topics to keep your content calendar full while you're managing the chaos of a move. Ready to strategize your own business transition? Book a free 15 minute discovery call and let's map out your next steps together. Join Alison's LIVE workshops tackling client communication, pricing, blogging and more. Get on the waitlist to get the details first! Links: Join Alison's LIVE workshops Get on the email list Leave a review in Apple or on Spotify @alisonbellphotog @‌pictureperfectrankings Used #getbookedpodcast on socials!

Managing a homeschool and business from home requires more than just hustle—it requires strategic systems, clear boundaries, and the confidence to prioritize what matters most. We sat down with operations expert and fellow military spouse Mikel Dyer to talk about the real-life strategies that make it possible to be both a present homeschool mom and a thriving business owner. From setting working hours that protect your family time to batching tasks by energy level, this conversation is packed with actionable insights for ambitious moms who refuse to choose between motherhood and entrepreneurship. Mikel Dyer is an Operations Strategist and founder of Adroitly & Co. She helps founders build businesses that support their life, not consume it, through clear frameworks and steady partnership. She's a 2‑time business owner and the creator of Founders At Home, a space dedicated to leaders growing businesses while nurturing family and home.   On This Episode: Setting boundaries and client expectations as a homeschool entrepreneur Systemizing your day to maximize productivity without burnout The "systemize, prioritize, remove" framework for sustainable business growth   Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Join Alison's LIVE workshops tackling client communication, pricing, blogging and more. Get on the waitlist to get the details first! Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Workshop Waitlist with Alison Try WhisperFlow - get a free month with this link Mikel's Treadmill Desk Attachment Leave a review in Apple or on Spotify Find Alison on IG @‌alisonbellphotog Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

How to Generate Income During Photography Slow Season We're diving into creative ways photographers can monetize their downtime and turn their "sawdust"—those byproducts of your primary business—into real revenue streams. Whether you're facing seasonal slumps or looking to diversify your income, there's something here for every photographer. On this episode: Studio rental opportunities and side income ideas Local business partnerships and product photography gigs Associate shooting and volume photography strategies Here's what we cover: The beauty of these income streams? You don't have to advertise them as part of your main brand. Create a sub-brand, keep it quiet, or use your existing client list. Many of these started as temporary fixes and became legitimate revenue sources. From renting your studio or home on peer-to-peer platforms to shooting headshots, Google My Business photos, and volume work—you've got options whether you're fully booked or in a slump. Want to dig deeper into restructuring your business for sustainable income? Grab a free 15 minute discovery call with Alison to talk through what might work for your specific situation.   Get Booked is for ambitious female photographers and service providers who are restructuring, relocating, or scaling their businesses while managing the demands of family life. Real talk, real strategies, real results. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Get on Alison's email Waitlist for Live Workshops Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌alisonbellphotog Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

Its our 2-year podcast anniversary! Diving into one of the most crucial business practices for photographers: using the slow season to refine & review workflows and systems. If you're wondering how to streamline your photography business workflows during slow seasons, this episode is packed with practical strategies for reviewing and refining everything from client onboarding to product offerings. On this episode: Using the slow season as your dedicated time to refine workflows and systems (not just working in your business, but working on it) Updating top-performing content like blog posts, lead magnets, and email sequences to keep them relevant and converting Identifying what to delegate to a VA—and how to train them during slow season, not busy season Ready to tackle your systems during slow season? Join Alison's LIVE workshops tackling client communication, pricing, blogging and more. Get on the waitlist to get the details first! Get the FREE Funnel worksheet to see where your marketing is lacking.  Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Get on Alison's email Waitlist for Live Workshops Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌alisonbellphotog Find Melissa on IG @‌pictureperfectrankings Weddingworkflows.com use code ALISONBELL for a free week.  Episode 68: Hotels & Hustle: Workcation to get it done Used #getbookedpodcast on socials!

Last call! Map Out Your Marketing pop-up workshop with Alison is on February 4th—60 minutes to get your entire year planned so you can stop reactive marketing and start getting booked. Get all the details here! DM Alison on Instagram @‌alisonbellphotog with questions ________________________   We're diving into the backend systems that keep a photography business running smoothly—because staying organized with photo file organization systems isn't just about tidiness, it's about saving time and reducing stress when you're juggling client work, blogging, and marketing content. Whether you're restructuring your business or relocating, having a clear system for organizing your client files, financial records, and marketing assets is non-negotiable. On this episode: Client folder systems and naming conventions Financial organization and bookkeeping workflows Marketing assets and brand elements management   Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them here: https://35topics.com Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required: https://mentor.alisonbellphotographer.com/freebie Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌alisonbellphotog Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

Map Out Your Marketing pop-up workshop with Alison is on February 4th—60 minutes to get your entire year planned so you can stop reactive marketing and start getting booked. Get all the details here! DM Alison on Instagram @‌alisonbellphotog with questions ________________________ We're breaking down exactly why image SEO for photographers matters and giving you the actionable steps to stop sabotaging your website's performance while increasing visibility in Google image search where real clients are actually looking for you. On this episode: File naming strategies that actually drive SEO traffic Image sizing and compression techniques to improve page speed Alt text best practices without keyword stuffing If you're ready to optimize every image on your website and finally show up in Google image search, Melissa has created an image optimization checklist to grab—it's a simple download you can print and reference anytime you're uploading to your blog or exporting images. Join Alison for a free 15 minute discovery call to discuss if this workshop is the right fit for you, or reach out on Instagram @‌alisonbellphotographer to get on the email list for workshop details.   Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them here: https://35topics.com Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required: https://mentor.alisonbellphotographer.com/freebie Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌alisonbellphotog  Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

We're sharing how we're actually using AI in our photography businesses—from client meetings to content creation to email writing. If you're not an early adopter, this episode shows you practical, real-world ways to use AI to enhance your work without replacing your personal touch. On this episode: Practical AI tools for recording meetings, taking notes, and capturing client consultations Creating SEO-optimized alt text and polishing written content with AI assistance Using voice memos and transcription to turn spoken ideas into blog posts and emails Tools & Resources Mentioned Fathom records your meetings and generates notes automatically, so you can stay focused on your clients instead of typing during consultations. For creating content from voice, Google Meet with Gemini lets you transcribe your live videos and turn them into written format for blogs, emails, or emails for your audience. Claude and ChatGPT are both powerful for refining alt text, rewriting copy with your brand voice, organizing client questions for FAQs, and turning transcripts into content. Important Reminder While AI is a powerful tool to make your life easier, always review and personalize AI-generated content. Your voice, stories, and personality are what connect with your clients and set you apart from other photographers. Never post AI content without double-checking for accuracy and adding your unique perspective. Get Personalized Guidance If you're overwhelmed figuring out where to start with your website and content strategy, Melissa has created 35 Blog Post Topics to help you build a foundation that connects with your audience. For one-on-one conversation about your photography business goals, Alison offers a free 15 minute discovery call to help you map out your next steps.   Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes   Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required: https://mentor.alisonbellphotographer.com/freebie Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌alisonbellphotog https://www.instagram.com/alisonbellphotog/ Find Melissa on IG @‌pictureperfectrankings Used #getbookedpodcast on socials!

Big News: We're officially Get Booked: A Photography Podcast as of January 12, 2026! Same hosts, same real talk about building profitable photography businesses, new name that reflects our mission to help you get booked with your ideal clients. If you've been struggling with setting quarterly business goals that actually stick, you're not alone. We're kicking off the new year (and our new podcast name!) by sharing our Q4 wins, misses, and what we're tackling in Q1 2026 for our photography and mentoring businesses. Want these notes sent to you? Sign up here! On this episode: Quarterly goal review and accountability Scaling photography businesses for profit over revenue Destination photography and mentoring offerings Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them here: https://35topics.com Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required: https://mentor.alisonbellphotographer.com/freebie Links: Leave a review in Apple or on Spotify Move Your Business Checklist Get show notes emailed to you here Blog Post Topics @alisonbellphotog @‌pictureperfectrankings        

This will be same show, same content, and same purpose, just with a new look and new name. Listen in to hear why we decided to change it!     Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌alisonbellphotog Find Melissa on IG @‌pictureperfectrankings Keepitmovingpod.com Used #keepitmovingpod on socials!

We're breaking down the common photography website redesign mistakes that tank your Google rankings—and how to protect your SEO while giving your site a fresh look. Whether you're changing platforms entirely or just updating your design, this episode covers the strategic planning and technical steps you need to know. On this episode: Planning your redesign strategy before you start rebuilding Preserving headers, redirects, and internal linking structure for SEO protection Submitting sitemaps and cleaning up old code and pop-up forms Tools & Resources Mentioned Use Go Full Page Chrome plugin to screenshot your entire website before redesigning—this captures all your copy, headers, and layout so you don't lose important content during the transition. The Pretty Links plugin makes it easy to set up redirects and preserve your internal linking structure, which is crucial for maintaining your SEO rankings when URLs change. Check out Melissa's Website Redesign SEO Checklist if you are planning a redesign this season. Stay ahead of the mistakes and keep your rankings!   Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them here: https://35topics.com Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌keep.it.moving.podcast Find Melissa on IG @‌pictureperfectrankings Keepitmovingpod.com Used #keepitmovingpod on socials! About Keep It Moving: A podcast for ambitious female photography business owners who are restructuring, relocating, or scaling their operations while juggling it all. We're here to help you do business better.  

We're sharing why hiring a photography business coach is one of the best investments for your business—and exactly how to find the right fit for your specific needs. On this episode: Finding a coach: podcasts, recommendations, and being open to unexpected opportunities How to vet a coach before hiring Different coaching models: one-on-one, group coaching, and masterminds Looking for More Guidance? If you're overwhelmed about where to start with your website strategy and content, Melissa has created 35 Blog Post Topics to help you build out your foundation. If you're considering coaching and want to explore your options, Alison offers a free 15 minute discovery call to discuss whether coaching is right for your photography business goals. About Keep It Moving: A podcast for ambitious female photography business owners who are restructuring, relocating, or scaling their operations while juggling it all. We're here to help you do business better. Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌keep.it.moving.podcast Find Melissa on IG @‌pictureperfectrankings Keepitmovingpod.com

This episode is a re-share of an interview we did with Sabrina on her podcast, Shoot It Straight. Sabrina is a fellow photographer and business educator. We talk a lot about navigation transitions in photography and in business. Its that "messy middle." Enjoy this bonus episode and as always, let us know what you think on the Gram.    Links: Leave a review in Apple or on Spotify Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌keep.it.moving.podcast Find Melissa on IG @‌pictureperfectrankings  

We're looking for photographers to be featured on future Mini Mentoring episodes! Click this link to throw your name in the hat!  Mini Mentoring is a series where Alison & Melissa get the low down on a real life business owner in need of more business. Whether that's because they've relocated, or pivoted niches we're walking through their business can giving them our recommendations to keep it moving. Kristina Graff moved from New Mexico to Washington state two years ago - talk about a change of scenery! She's gone from fully booked in NM to struggling to fill short sessions in WA. She's a senior and family photographer offering digital files & print credit. Kristin has been working hard to restablish her Google rankings, but also needs to think creatively with her new seasonal constraints - more rain, more cold, more inside.  On this episode we talked about: Header structure on her homepage Struggling to fill events Seasonal marketing & quarterly planning Analyzing what is worth her time Automating backend sales  CRMs & gallery hosting   Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: 5 SEO Mistakes Killing Your Photography Business Masterclass Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them here: https://35topics.com Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required: 39 Ways to Get New Clients - Alison Bell Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌keep.it.moving.podcast Find Melissa on IG @‌pictureperfectrankings Keepitmovingpod.com Used #keepitmovingpod on socials!

This is not a normal business episode. It may seem like left field for our norm, but in that waiting period of re-establishing yourself, your business, or niche, you need to live your life.  Amy's podcast, Conversations With a Hostess, is all about building community wherever you are through hosting. We discuss everything from Alison's personal background on holiday hosting to super easy, no-planning parties with the neighbors.  On this episode we chat: How to include your kids in party prep Small party ideas to meet your neighbors How moving challenges our holiday events Adapting to new communities  Amy is a podcaster from Conversations With A Hostess, running a small business while she's on Active Reserve orders.  Links: Find Amy on Instagram Leave a review in Apple or on Spotify Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌keep.it.moving.podcast Find Melissa on IG @‌pictureperfectrankings Keepitmovingpod.com Use #keepitmovingpod on socials!

We're diving deep with Dolly DeLong, a family photographer and systems guru who learned how to scale her business while juggling motherhood and entrepreneurship. Dolly shares the exact frameworks and strategies that helped her build a thriving photography business without sacrificing her sanity—and she's breaking down how photography business systems can transform how you manage clients, marketing, and everything in between. On this episode: How to build backend systems, SOPs, and workflows that actually work for family photographers The PIGGFEL framework for strategic marketing and client launches Why your contact forms matter more than you think (and how to make them stand out) Dolly's Resources: Podcast: The Systems and Workflow Magic Podcast Free Training: Contact Forms That Wow Find her on The Gram Enji The Family Photographer's Marketing Society YouTube   Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass. Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them here: https://35topics.com Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required. Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Get Melissa's Free Blog Post Topics Find Alison on IG @‌keep.it.moving.podcast Find Melissa on IG @‌pictureperfectrankings Sugar Studios Canva Templates The Canva Template Shop Keepitmovingpod.com Used #keepitmovingpod on socials!

We're breaking down SEO for photographers in plain English to show you why it matters so much for your business—because the people finding you through search spend the most money and book the easiest. On this episode: How to choose the right keywords your ideal clients are actually searching for Optimizing your homepage to clearly answer who you are, what you do, and where you serve Setting up Google Search Console and image SEO to drive consistent traffic Episodes from the show: 65: The Truth About AI 49: Our Favorite keyword Research Tool 43 Blog Better than a Bot 27 One Week of Marketing from a Blog Post 24 Blogging as Local Expert 22 Blog Categories & Tags 15 Blogging for Photographers 005 Keywords for High Performing SEO How to Set up Google Search Console for Photographers   Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them here: https://35topics.com Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required.   Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌keep.it.moving.podcast Find Melissa on IG @‌pictureperfectrankings Keepitmovingpod.com Used #keepitmovingpod on socials!

We're sharing our favorite business books to read during your holiday travels—the ones that actually changed how we run our photography businesses. Whether you're relocating, restructuring, or ready to scale, these books tackle pricing, marketing, niching, and making money as a photographer. On this episode: Website tools and platforms that make updates easy without hiring a designer Five must-read business books every photographer entrepreneur should read How to pick just one actionable idea from each book to implement immediately Top 5 Business Books for Photographers StoryBrand by Donald Miller Your brand isn't about you—it's about your client as the hero. This book teaches you how to clarify your messaging and why your website copy matters. Both of our websites are built on the StoryBrand framework. Marketing Made Simple by Donald Miller This is the practical how-to guide. Step-by-step instructions on website structure, lead magnets, email nurture sequences, and sales funnels. We keep this one dog-eared and highlighted. The Pumpkin Plan by Mike Michalowicz Helps you identify which niche you love AND which is most profitable. This book helped clarify that extended family sessions are our sweet spot—high energy, high value, high profitability. You're a Badass at Making Money by Jen Sincero All about money mindset. If you've struggled with pricing, worth, or believing you deserve to charge premium rates, this book addresses the psychology behind your blocks. Profit First by Mike Michalowicz A complete system for managing cash flow in your photography business. Especially valuable when relocating or when your tax structure changes. Re-read this as your business grows. Additional Books Worth Reading Jab, Jab, Right Hook by Gary Vaynerchuk - Social media strategy and content Atomic Habits by James Clear - Building systems and routines 100 Million Dollar Offers by Alex Hormozi - Creating irresistible service offers The E Myth Revisited by Michael Gerber - Systems for scaling Website Tool Mentioned Showit makes it easy for photographers to design and update their own websites without needing to hire a web designer. No coding required—it's like Canva for websites. Alison saw her SEO search results triple in six months after switching to Showit. Pro tip: Start with a template (find them on Etsy for $50 or in Showit's design library) rather than building from scratch. It's much faster and more effective. Get Your Strategy in Place If you're feeling overwhelmed about which business areas to focus on first, Melissa has created 35 Blog Post Topics to help you build content and identify what your audience is searching for. Ready to map out your photography business for a move or restructure? Alison offers a free 15 minute discovery call to discuss your goals and next steps. About Keep It Moving: A podcast for ambitious female photography business owners who are restructuring, relocating, or scaling their operations while juggling it all. We're here to help you do business better.

We're diving into the technical side of email marketing today because what's the point of crafting the perfect marketing email if it never actually reaches your clients? Let's talk about sender reputation, engagement strategies, and how to make sure your mini session announcements don't end up in digital purgatory. On this episode: Setting up email authentication and building sender reputation Warming up your email list with engaged subscribers Creating a consistent email schedule year-round   Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them here: http://35topics.com Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required: https://mentor.alisonbellphotographer.com/freebie Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌keep.it.moving.podcast Find Melissa on IG @‌pictureperfectrankings Keepitmovingpod.com Used #keepitmovingpod on socials!

We're back with another quarterly check-in where we're sharing what's working, what we've let go, and how we're pivoting our businesses as we head into the new year. Spoiler: sometimes the best business move is knowing what not to do anymore. On this episode: Hiring support and building systems Letting go of offers that no longer serve you Shifting focus from revenue goals to profit Jessica Tutton Podcast - Ready Set Launch on Apple Wedding Workflows - Use code ALISONBELL to get  your first whole week FREE.    Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move. Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them here: https://35topics.com Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required: https://mentor.alisonbellphotographer.com/freebie Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌keep.it.moving.podcast Find Melissa on IG @‌pictureperfectrankings Keepitmovingpod.com Used #keepitmovingpod on socials!

We're looking for photographers to be featured on future Mini Mentoring episodes! Click this link to throw your name in the hat!    Mini Mentoring is a series where Alison & Melissa get the low down on a real life business owner in need of more business. Whether that's because they've relocated, or pivoted niches we're walking through their business can giving them our recommendations to keep it moving. Mollie Salazar is a wedding and family photographer moving from Texas to Florida and she's got tons of lead time! The stressor is that Mollie is the primary breadwinner for her family of 4 - including some expensive teenagers.  At the time of this recording, she'd already done a scouting trip (episode 10!), started blogging for the new location and already booked her first FL wedding! So what did she need us for? Not much! She's gotten a massive start as we always preach, but there's a few more things to keep the dominoes tipping her favor: Start collaborations with local vendors Double her prices Get wedding planners on her side   Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌keep.it.moving.podcast Find Melissa on IG @‌pictureperfectrankings Keepitmovingpod.com Used #keepitmovingpod on socials!

We're getting real about why knowledge isn't enough and how accountability changes everything. Alison shares her personal experience hiring a nutritional coach—and the powerful parallels it revealed about what we actually need to move our businesses forward. On this episode: Why you already know enough (but still aren't getting results) The real value of coaching: accountability and application Calculating the cost of not investing in yourself Ready to stop spinning your wheels and start implementing? Melissa has resources to help you create content that attracts your ideal clients—check out her blog post topic guides. If you're ready for someone to get up in your business and help you apply what you already know, book a free 15 minute discovery call with Alison to see if coaching is your next move. Links: Leave a review in Apple or on Spotify Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌keep.it.moving.podcast Find Melissa on IG @‌pictureperfectrankings Keepitmovingpod.com Used #keepitmovingpod on socials!