PODCAST · business
Good Till Canceled
by Good Till Canceled
A podcast for Financial Advisors, Asset Managers, and those interested in a behind-the-scenes look at the industry. Nic Nielsen's a financial advisor, Corey Keating provides marketing for financial advisors. They’re both fired up about the current opportunities in the industry, growing their businesses, attracting more clients, creating better marketing programs on top of their shared desire to talk basketball, sports cards, fitness, family, and bunch of other random topics. **Ideal for those looking to grow**
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63
Advisor Content Flywheel, Why You All Look The Same, Being Lulled Back to Mediocrity — 060
Everyone’s seen the same financial advisor marketing templates flood LinkedIn: Mini case studies, perfect little story arcs, and a clean “problem to solution” post that looks suspiciously familiar. We get real about what that means, why it’s happening, and the mindset shift that keeps you ahead even in a copycat industry: Don’t obsess over the format, obsess over the craft, the reps, and the evolution.From there, we break down what’s actually working right now for client acquisition and long-term brand building. We talk about the content flywheel across LinkedIn, email, and short-form video, plus the role of scroll-stopping digital cards that earn a half-second of attention and then compound trust over months and years. We also address the less glamorous constraint that decides whether any of this happens: capacity. If your business can’t support consistent publishing, your strategy has to include systems, sustainable cadence, and clarity on what matters most.We also pivot into the planning conversations we’re having with real families, including the common mid-40s playbook of “just max the 401(k).” We walk through a cleaner way to frame the tradeoff using lifetime tax planning, why flexibility often gets built outside retirement accounts, and a prospect question that quickly reveals whether an advisor truly controls portfolio decisions or is stuck inside a conflicted model.If you want smarter financial advisor content, better prospect meetings, and a marketing approach you can actually sustain, hit subscribe, share this with another advisor, and leave a quick review so more people can find the show.We hope you enjoy!Thanks for listening!---📄 Dollars & Diagrams Newsletter📃 Marketing Notes NewsletterNic on LinkedInKnow My Plan - YouTubeCorey on LinkedInCorey on YouTube
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62
Financial Planning For Real Life, High-Earners Getting Unstuck, Mortgage Rate Jail, Your Biggest Financial Risk Isn't the Market — 059
A $2 million RSU vest can look like a windfall right up until the tax bill hits and the stock craters. A real-world story where “paper wealth” turned into a financial disaster, then use it as a launch point to talk about concentration risk, RSU taxation, and why diversified portfolios behave very differently than individual stocks. If you’ve ever held too much employer stock or wondered how to handle stock options without guessing, this one will sharpen your instincts fast. From there, we zoom out to the bigger question: Who actually benefits most from financial planning and financial advice. We break down the two core client profiles we see all the time: busy high earners building their first million and financially independent families trying to turn assets into a durable retirement income stream. We talk about what finally gets people to reach out, why so many advisor relationships break down, and what “real planning” looks like beyond investment performance. We also get candid about trade-offs: The car upgrade, the lifestyle creep, the savings rate, and the simple power of automating a plan so you don’t rely on willpower. And yes, we go there on marketing and trust too, including why AI automation can create massive reputational risk when it replaces your voice. If you’re a client, a high-income professional, or an advisor trying to build a practice the right way, you’ll leave with clearer next steps. Subscribe, share this with a friend who needs it, and leave a review with the biggest money question you want answered next.We hope you enjoy!Thanks for listening!---📄 Dollars & Diagrams Newsletter📃 Marketing Notes NewsletterNic on LinkedInKnow My Plan - YouTubeCorey on LinkedInCorey on YouTube
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ABOUT THIS SHOW
A podcast for Financial Advisors, Asset Managers, and those interested in a behind-the-scenes look at the industry. Nic Nielsen's a financial advisor, Corey Keating provides marketing for financial advisors. They’re both fired up about the current opportunities in the industry, growing their businesses, attracting more clients, creating better marketing programs on top of their shared desire to talk basketball, sports cards, fitness, family, and bunch of other random topics. **Ideal for those looking to grow**
HOSTED BY
Good Till Canceled
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