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PODCAST · business

Happy Market Research Podcast

by Dan Fleetwood

Brought to you by QuestionPro, Happy Market Research is your go-to podcast for insights, trends, and expert perspectives, all delivered in a simple and engaging format. Hosted by industry veteran Dan Fleetwood, each episode dives into the latest in market research with expert interviews, actionable advice, and innovative strategies to keep you ahead of the curve.

Publisher-supplied feed metadata · PodParley refreshed Apr 23, 2025 · Source feed

Episodes

  1. Ep. 614: Jacci Weber, Co-Founder of Insights Career Network & Team Lead at Mars

    Our guest today is Jacci Weber. She is the Co-founder of the Insights Career Network. Also the Team Lead of Pet Parent Insights at Mars. The Insights Career Network (ICN) is a community of marketing, consumer, user, and business research professionals who volunteer their tools, experience, and...

  2. Ep. 613: Frank Gregory, Social Intelligence Lead at Nestlé

    You are listening to the Happy Market Research Podcast. I’m Jamin Brazil, your host and this episode is being done in partnership with Qual360 North America. This year’s event is on March 13-14 at the Gallup global Headquarters in Washington DC. The focus of the event is on navigating the dynamic...

  3. Ep. 612: Esther-Mireya Tejeda CMO at Anywhere Real Estate

    You are listening to the Happy Market Research Podcast. I’m Jamin Brazil, your host and this episode is being done in partnership with Qual360 North America. This year’s event is on March 13-14 at the Gallup global Headquarters in Washington DC. The focus of the event is on navigating the dynamic...

  4. Ep. 611: Marco V, Founder & CEO at Kwantum Analytics

    You are listening to the Happy Market Research Podcast. I’m Jamin Brazil, your host and this episode is being done in partnership with Qual360 North America. This year’s event is on March 13-14 at the Gallup global Headquarters in Washington DC. The focus of the event is on navigating the dynamic...

  5. Ep. 610: Kai Fuentes, President & CEO at Ebony Marketing Systems

    Ep. 610: Kai Fuentes, President & CEO at Ebony Marketing Systems

  6. Ep. 609: Isabel Aneyba, Founder, Director & Lead Researcher COMARKA Research

    Ep. 609: Isabel Aneyba, Founder, Director & Lead Researcher COMARKA Research

  7. Ep. 608: Jorge Calvachi, Director of Insights at La-Z-Boy

    Ep. 608: Jorge Calvachi, Director of Insights at La-Z-Boy

  8. Ep. 607: Natasha Hritzuk, VP Global Consumer Insights at Warner Bros. Discovery

    Ep. 607: Natasha Hritzuk, VP Global Consumer Insights at Warner Bros. Discovery

  9. Ep. 606: Leigh Kessler, Vice President of Client Solutions Mercury Analytics

    Ep. 606: Leigh Kessler, Vice President of Client Solutions Mercury Analytics

  10. Ep. 605: Terrence McCarron CEO and founder at Opinion Route

    Ep. 605: Terrence McCarron CEO and founder at Opinion Route

  11. Ep. 603 – Qual360 North America – Linda Mielnicki Light from Mars Wrigley on Three Key Elements Driving Humans During an Inflation

    This podcast is being done in conjunction with Qual360 North America. The conference will be held on March 8 and 9 in Washington DC at the Gallup World Headquarters. This year's theme is empath, diversity, and resilience. Similar to last year, I will be hosting the event and I would love to see...

  12. Ep. 567 – Importance of Capturing the POV of Healthcare Customers with Daniel Fitzgerald, CEO and President of Apollo Intelligence

    My guest today is Daniel Fitzgerald, CEO and President of Apollo Intelligence. Founded in 2020, Apollo provides access to 2M healthcare stakeholders worldwide — including physicians, patients, caregivers, and allied healthcare professionals — serving the life science insights industry on its...

  13. Ep. 562 – HMRP Monday Edition: Intergenerational Views on the Job Market – Part 1

    Find Jamin Online: Email: [email protected] LinkedIn: www.linkedin.com/in/jaminbrazil Twitter: www.twitter.com/jaminbrazil Find Us Online: Twitter: www.twitter.com/happymrxp LinkedIn: www.linkedin.com/company/happymarketresearch Facebook: www.facebook.com/happymrxp Website: www.happymr.com Music:...

  14. Ep. 430 – Five Tips on how to Succeed in the Insights Industry with Naomi Henderson, CEO/Co-Founder of RIVA Market Research and Training Institute

    My guest today is Naomi Henderson, CEO/Co-Founder of RIVA Market Research and Training Institute. RIVA, founded in 1981, as a qualitative market research services company. In 1982, RIVA established its moderator training division to meet growing demands from researchers for training in effective...

  15. Ep. 429 - Pepper Miller, Founder of Hunter-Miller Group, the Importance of Inclusion and how you can Make an Impact

    My guest today is Pepper Miller, a principal consultant and an award-winning market researcher and speaker. In 1995, Pepper founded Hunter-Miller Group, a market research and marketing strategy company. She followed this by being the lead consultant in the largest study about African Americans in...

  16. Ep. 428 – SampleCon 2021 Highlights: Vignesh Krishnan, CEO of Research Defender

    Welcome to the SampleCon 2021 Highlights Series. Recorded live in Pasadena, this series is bringing interviews straight to you from exhibitors, speakers and attendees at this year’s event. In this interview, host Jamin Brazil interviews Vignesh Krishnan, CEO of Research Defender. More about...

  17. Ep. 427 – SampleCon 2021 Highlights: Timothy McCarthy, General Manager at Imperium

    Welcome to the SampleCon 2021 Highlights Series. Recorded live in Pasadena, this series is bringing interviews straight to you from exhibitors, speakers and attendees at this year’s event. In this interview, host Jamin Brazil interviews Timothy McCarthy, General Manager at Imperium. More about...

  18. Ep. 426 – SampleCon 2021 Highlights: Ted Pulsifer, Executive Vice President of Enterprise Solutions at Schlesinger Group

    Welcome to the SampleCon 2021 Highlights Series. Recorded live in Pasadena, this series is bringing interviews straight to you from exhibitors, speakers and attendees at this year’s event. In this interview, host Jamin Brazil interviews Ted Pulsifer, Executive Vice President of Enterprise…

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  19. Ep. 425 – SampleCon 2021 Highlights: Roddy Knowles, VP, Product and Research Innovation

    Welcome to the SampleCon 2021 Highlights Series. Recorded live in Pasadena, this series is bringing interviews straight to you from exhibitors, speakers and attendees at this year’s event. In this interview, host Jamin Brazil interviews Roddy Knowles, VP, Product and Research Innovation. More…

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  20. Ep. 424 – SampleCon 2021 Highlights: Patrick Comer, Founder and CEO of Lucid

    Welcome to the SampleCon 2021 Highlights Series. Recorded live in Pasadena, this series is bringing interviews straight to you from exhibitors, speakers and attendees at this year’s event. In this interview, host Jamin Brazil interviews Patrick Comer, Founder and CEO of Lucid. More about…

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  21. Ep. 423 – SampleCon 2021 Highlights: Mario Carrasco, Co-Founder & Principal of ThinkNow

    Welcome to the SampleCon 2021 Highlights Series. Recorded live in Pasadena, this series is bringing interviews straight to you from exhibitors, speakers and attendees at this year’s event. In this interview, host Jamin Brazil interviews Mario Carrasco, Co-Founder & Principal of ThinkNow. More…

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  22. Ep. 422 – SampleCon 2021 Highlights: Jonathan Kurzner, EVP – Head of Americas at Cint

    Welcome to the SampleCon 2021 Highlights Series. Recorded live in Pasadena, this series is bringing interviews straight to you from exhibitors, speakers and attendees at this year’s event. In this interview, host Jamin Brazil interviews Jonathan Kurzner, EVP - Head of Americas at Cint. More about...

  23. Ep. 421 – SampleCon 2021 Highlights: Howard Fienberg, Senior VP of Advocacy at Insights Association

    Welcome to the SampleCon 2021 Highlights Series. Recorded live in Pasadena, this series is bringing interviews straight to you from exhibitors, speakers and attendees at this year’s event. In this interview, host Jamin Brazil interviews Howard Fienberg, Senior VP of Advocacy at Insights...

  24. Ep. 420 – SampleCon 2021 Highlights: Don Golden, CEO of Precision Sample

    Welcome to the SampleCon 2021 Highlights Series. Recorded live in Pasadena, this series is bringing interviews straight to you from exhibitors, speakers and attendees at this year’s event. In this interview, host Jamin Brazil interviews Don Golden, CEO of Precision Sample. More about SampleCon...

  25. Ep. 419 – SampleCon 2021 Highlights: Danielle Blugrind, Senior Consumer Insights Manager at Roku

    Welcome to the SampleCon 2021 Highlights Series. Recorded live in Pasadena, this series is bringing interviews straight to you from exhibitors, speakers and attendees at this year’s event. In this interview, host Jamin Brazil interviews Danielle Blugrind, Senior Consumer Insights Manager at Roku....

  26. Ep. 418 – SampleCon 2021 Highlights: Andrew Abony, CEO of Adbloom

    Welcome to the SampleCon 2021 Highlights Series. Recorded live in Pasadena, this series is bringing interviews straight to you from exhibitors, speakers and attendees at this year’s event. In this interview, host Jamin Brazil interviews Andrew Abony, CEO of Adbloom. More about SampleCon 2021:...

  27. Ep. 417 – SampleCon 2021 Highlights: Adam Jolley, EVP + General Manager Americas at Paradigm Sample

    Welcome to the SampleCon 2021 Highlights Series. Recorded live in Pasadena, this series is bringing interviews straight to you from exhibitors, speakers and attendees at this year’s event. In this interview, host Jamin Brazil interviews Adam Jolley, EVP + General Manager Americas at Paradigm...

  28. Ep. 416 – SampleCon 2021: Market Opportunities, Trends, and Highlights From Our First Post-COVID In-person Event!

    Welcome to the SampleCon 2021 Highlights Series. Recorded live in Pasadena, this series is bringing interviews straight to you from exhibitors, speakers and attendees at this year’s event. More about SampleCon 2021: https://samplecon.com/ Find Our Guests Online: * Adam Jolley, EVP + General…

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  29. Ep. 415 – Why did SurveyMonkey Relaunch and What They Discovered Through the Process That Other Market Researchers can Learn From

    My guest today is Priyanka Carr, general manager of market research and insights at Momentive. Additionally, she is a board member at The Posse Foundation (one of the most comprehensive and renowned college access and youth programs in the U.S.) Momentive (formerly SurveyMonkey) is an American...

  30. Ep. 414 – The Role of Design Thinking in Qualitative Research – Jonathan Grove, Director Of Product Design at Nation Wide

    My guest today is Jonathan Grove, Director Of Product Design at Nationwide. In preparation for this interview, I found Nationwide’s start very interesting. In the 1920s, farmers were paying the same rates on their automobile insurance as city drivers even though they had fewer accidents and…

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  31. Ep. 413 – How to Leverage Multi-Methods to Understand Your Customer with Steve Fadden, Research Lead at Cloud Platform at Google

    My guest today is Steve Fadden, Research Lead for Cloud Platform at Google. Google is an American multinational technology company that specializes in Internet-related services and products, which include online advertising technologies, a search engine, cloud computing, software, and hardware.…

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  32. Ep. 412 – How to use Job’s To Be Done with Qualitative Research with Paul Bruening, Director UX Research and Insights at Thomson Reuters

    My guests today is Paul R. Bruening, Director UX Research and Insights at Thomson Reuters. Thomson Reuters has around 50,000 employees globally and is the world’s leading provider of news and information-based tools to professionals. These interviews are being done in conjunction with the Qual360...

  33. Ep. 411 – How Moving Online has Forever Changed Market Research with George Zhang, Director of UX Research at Course Hero

    My guests today are George Zhang, Director of UX Research at Course Hero. Course Hero is an online learning platform with over 60 million course-specific study resources contributed by our community of students and educators, and produced by our team of educational content specialists in...

  34. Ep. 410 – What the Explosion in the Digital Space Means for Online Qualitative Research with Pavi Gupta, Head of Insights & Analytics and Kelsy Saulsbury, Sr. Manager of Strategic Insights & Analytics at Johnson & Johnson Vision

    My guests today are Pavi Gupta, Head of Insights & Analytics at Johnson & Johnson Vision and Kelsy Saulsbury, Sr. Manager of Strategic Insights & Analytics at Johnson & Johnson Vision. These interviews are being done in conjunction with the Qual360 North America 2021. It will take place virtually...

  35. Ep. 409 – Rebecca Brooks, Founder and CEO of Alter Agents, on how to Navigate a Successful Career in Market Research

    My guest today is Rebecca Brooks, Founder and CEO of Alter Agents. Founded in 2010, Alter Agents is based in Los Angeles California, and is a full-service, strategic market research consultancy reimagining research in an era of shifting decision making. Prior to founding Alter Agents, Rebecca has...

  36. Ep. 408 – Semaj Nitta – Meet Gen Y, the Next Generation of Insight Professionals

    My guest today is Semaj Nitta, Student at Loyola University Chicago. Loyola University Chicago is a private Catholic research university in Chicago, Illinois. Founded in 1870 by the Jesuits, Loyola is one of the largest Catholic universities in the United States. Loyola's professional schools...

  37. Ep. 406 – Nadia Masri, founder of Perksy, on how to Navigate a Successful Career in Market Research

    My guest today is Nadia Masri, Founder & CEO at Perksy and Forbes 30 Under 30 in the 2019 Marketing & Advertising division. Founded in 2015, Perksy is a market intelligence platform that leverages mobile to drive real-time insights from hyper-targeted, hyperlocal audiences of Millennials & Gen-Z....

  38. Ep. 405 – How to Navigate a Successful Career in Market Research

    In this episode, we’ll be providing tips on how to navigate a successful career in market research. Stay tuned for the following weeks to hear the individual episodes of our referenced guests. Referenced Guests: Nadia Masri, serial entrepreneur, founder of Perksy, and on Forbes 30 under 30 list *...

  39. Ep. 404 – Two of the Biggest Mistakes Companies Make When Doing Market Research and how to Avoid Them

    My guest today is Ken Roshkoff, President at AMC Global (formerly Attitude Measurement Corporation). Founded in 1989, AMC Global was founded on their proprietary Purchaser Follow-up tool which gathers feedback from REAL PURCHASERS of new or restaged products immediately following launch. Find Ken...

  40. Ep. 403 – Steve Kantscheidt, Founder & CEO at Humantel, on how to add Strategy to Market Research

    This episode was recorded in March 2020. My guest today is Steve Kantscheidt, Founder & CEO at Humantel. Founded in 2020, Humantel conducts large scale longitudinal studies designed to uncover hidden motivations of consumers including feedback from 100,000+ people across 50 countries, per…

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  41. Ep. 402 – How IPSOS Switched From In-Person to Digital Ethnography

    My guest today is Oliver Sweet, Head of Ethnography, Ipsos MORI. Founded in 1975, Ipsos is a multinational market research and consulting firm with headquarters in Paris, France. In October 2011, Ipsos acquired Synovate, making Ipsos the world’s third-largest research agency. Currently, Ipsos has...

  42. Ep. 401 – What is your Outlook for Market Research in 2021

    2020 will be known for many things. Including the rise in the number of podcast. Infact, currently 37% of Americans Listen to Podcasts Monthly and in 2020, for the first time, more than 100 million Americans listen to at least one podcast each month. Today we are going to hear from six podcasters...

  43. Ep. 319 – Kristin Luck, founder of ScaleHouse, on 2021 Global Market Research Outlook

    My guest today is Kristin Luck, founder and managing partner of ScaleHouse. ScaleHouse is a management consultancy that provides a range of advisory services for companies aiming for exponential growth. Prior to founding ScaleHouse, Kristin co-founded OTX, an online research business that was…

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  44. Ep. 318 – Dominic Carter & Debbie Howard, of The Carter Group, on how to add Strategy to Market Research

    My guests today are Dominic Carter, CEO, and Debbie Howard, Chairman, of The Carter Group. Founded in 1989, The Carter Group is a strategic market research agency that has been helping clients engage with consumers and businesses in Japan. Prior to joining The Carter Group, Dominic served as the...

  45. Ep. 317 – Daniel Stradtman, VP of Consumer & Market Insights at The Lubrizol Corporation, on how to add Strategy to Market Research

    This episode of the Happy Market Research Podcast was recorded in July 2020. My guest today is Daniel Stradtman VP of Consumer & Market Insights at The Lubrizol Corporation, a Berkshire Hathaway Company The Lubrizol Corporation is a provider of specialty chemicals for the transportation,...

  46. Ep. 316 – Aaron Burcell, CEO of methinks, on the Role of Diversity in Consumer Insights

    This episode of the Happy Market Research Podcast was recorded in June 2020. In this episode, we’ll hear from Aaron Burcell, CEO of methinks on his opinions and experiences about diversity in consumer insights. Find Aaron Online:

  47. Ep. 315 – Adam Froman, Founder & CEO of Delvinia, on how Amplify Summit is Helping Market Researchers Adapt to the New World

    My guest today is Adam Froman, Founder & CEO of Delvinia. Founded in 1998, Delvinia is a Canadian based Group of Companies that provide technology-enabled consumer insight and data collection solutions including Methodify, AskingCanadians,

  48. Ep. 314 – Dom Boyd, Kantar’s UK Managing Director, on how to add Strategy to Market Research

    My guest today is Dom Boyd, Kantar Managing Director, UK. Kantar was founded in 1992 and characterizes itself as a "data, insights and consulting company." It has more than 30,000 employees working in 100 countries in various research disciplines,

  49. Ep. 313 – How to add Strategy to Market Research

    In this episode, we’ll be providing tips on how to add strategy to market research. Stay tuned for the following weeks to hear the individual episodes of our referenced guests. Referenced Guests: Dan Stradtman, VP,

  50. MrWeb Series – Tobi Andersson, Chief Product Officer at Confirmit, on Data Visualization

    This episode is in partnership with MrWeb’s Data Visualization segment and was recorded on April 30, 2020. Since then the merger of Dapresy and Confirmit has progressed significantly. Details of the new company's structure and approach will be announce...

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ABOUT THIS SHOW

Brought to you by QuestionPro, Happy Market Research is your go-to podcast for insights, trends, and expert perspectives, all delivered in a simple and engaging format. Hosted by industry veteran Dan Fleetwood, each episode dives into the latest in market research with expert interviews, actionable advice, and innovative strategies to keep you ahead of the curve.

HOSTED BY

Dan Fleetwood

Frequently Asked Questions

How many episodes does Happy Market Research Podcast have?

Happy Market Research Podcast currently has 300 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is Happy Market Research Podcast about?

Brought to you by QuestionPro, Happy Market Research is your go-to podcast for insights, trends, and expert perspectives, all delivered in a simple and engaging format. Hosted by industry veteran Dan Fleetwood, each episode dives into the latest in market research with expert interviews, actionable...

How often does Happy Market Research Podcast release new episodes?

Happy Market Research Podcast publishes regularly with 300 episodes available. Check the episode list for the typical release schedule.

Where can I listen to Happy Market Research Podcast?

You can listen to Happy Market Research Podcast on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts Happy Market Research Podcast?

Happy Market Research Podcast is created and hosted by Dan Fleetwood.
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