PODCAST · business
Hearts & Carts
by Justin Osborne
Weekly Podcast from Justin Osborne about the people behind the products that are winning hearts & filling carts. This cast is for anyone with an interest in the world of consumer products, and our mission is to help you become a better and more informed CPG professional.We deliver interviews with seasoned cross functional CPG professionals, veteran CPG leaders, and entrepreneurs in the broad consumer products space - and more.
Episodes
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Seth Waite - Founder & Buyer Psychologist @ Schaefer
Buyer Psychologist and entrepreneur Seth Waite joins the show to chat about what's happening in the CPG space and his journey. https://www.linkedin.com/in/sethwaite/ https://schaefer.co/ And check out our sponsor Caddle @ getcaddle.com
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Lori Joyce - Founder @ Better Acres Ice Cream
Do we spend way too much time bragging about how awesome Vancouver Island is upfront? Heck yeah! BUT then we get into some great stuff – Lori Joyce joins the first show back for 2025 and chats about her wild, twisty-turny career journey. Lori is one of the most honest, vulnerable, and transparent...
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Emily O'Brian - Founder @ Comeback Snacks
What do you do with a 2nd chance? Emily O'Brien went from convict to social enterprise entrepreneur and is here to share her story and the creation of Comeback Snacks. I can personally vouch for how freakin delicious these snacks are and Emily is on a mission to make a difference....
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Walter Kinzie - Founder @ Kinzie Foods
What started out as a family recipe turned into a surprise business for Walter Kinzie who now makes some of the best sauces on the planet @ Kinzie Foods. Walter jumps into what motivates him, his career journey, his philosophy on growth, and much more. This is a must listen!...
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Fil Bucchino - Founder @ Abandoned Grove, Awarded Olive Oil Expert and Documentarian
Fil joins the show from Florence to discuss his twisting and turning career journey from pre-med to rock & roll to CPG founder to documentarian. Fil dives into his love for Olive Oil and the inspiration and goals behind Abandoned Grove. https://www.linkedin.com/in/filbucchino/...
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John Adams Morgan - Founder & Pelagic
Supply chain expert, John Adams Morgan joins the show to discuss his exciting career in some of the most difficult supply chain environments on earth (and beyond!). John explores his love of supply chain, what he learned during his career and the differences working with rockets at SpaceX to live...
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Akeem Shannon - Founder @ flipstik & Motivational Speaker
Akeem Shannon has had more than his fair share of failures, fall downs, setbacks, and hurdles. But through failing again and again, he found himself inching his way toward success. From college dropout to CEO of an Inc. Magazine, Top 50 Fastest Growing Consumer Brand, Akeem shares his…
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Matt McLean - Founder & Chief Uncle @ Uncle Matt's Organic
Matt founded Uncle Matt's Organic in June 1999, before the FDA organic seal existed. Starting with one item sold locally in his backyard, it has become the oldest organic OJ brand in the US and is sold in over 15,000 stores nationwide. As the steward of 4 generations of sustainable citrus…
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Marcia Moran – Senior Vice President of Sales @ Peet’s Coffee
One of the most impactful leaders I’ve had the chance to work with, Marcia Moran (SVP at Peet’s Coffee, former VP @ Riverside, Vega, and Kraft Heinz) joins the show to share some advice she’s learned throughout her career. Not only does Marcia teach a master class on leadership in this episode…
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Jeff Doucette - General Manager @ Field Agent Canada
CPG veteran Jeff Doucette joins the show to chat about his career journey across big CPG, decision to go out on his own, and why Field Agent rocks. Jeff gets into the importance of relationships, saying yes to new opportunities, and some of the exciting things happening in the CPG space....
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Grant Caton - Founder @ Lite Label
Charismatic industry leader, Grant Caton joins the show to discuss his CPG career in the alcohol and cannabis space. Grant gets into his leadership style, the changing regulatory world, and the best ways to build relationships. Did I mention we've got the always charming Mark Lee as a guest…
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Jessica Shields - Founder of Health and Fitness Activations & beCAUSE minded
Jessica Shields joins the show to talk about her career journey in the natural space and how emerging brands can make the most of their marketing budgets. Must listen for anyone considering demos on their brand! https://www.linkedin.com/in/jessicawebershields/...
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Neil Green - Head of Sales, Canada @ EHP Labs
One of my favourite people in the world, Neil Green (Head of Sales, Canada @ EHP Labs) joins the show to chat about his career. Neil goes into detail on how different the natural wellness world is, what he's learned during his career, and some of the fun the guys used to have working together at...
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Ian Walker - President & Founder @ Hippie Snacks & Left Coast Naturals
A pioneer in the space that started at the Granville Island Market and built a natural foods empire, Ian Walker of Hippie Snacks & Left Coast Naturals joins the show. Ian provides some history about natural foods in Canada, how he juggles a distribution company and brand, and what keeps him...
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Austin Calladine - Co-Founder & CMO @ Sweet Nutrition
We've got a sweet one today! The inspiring Austin from Sweet Nutrition stops by to chat about his career journey. Austin jumps into his past career stops, how he built his sales chops, and what led to the invention and iterations of Sweet. https://www.linkedin.com/in/austin-calladine-20810412a/...
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Mark Lee Turns the Tables and Hosts Justin
In what's sure to be our lowest rated and listened to episode, the always insightful Mark Lee decides to host and interview Justin Osborne. Mark and Justin discuss their career paths, moves into the natural space, and how they've built their careers. Make sure to check out our sponsor @...
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Ryan Moran - CEO @ Locke & King
Award winning marketing strategist, brand builder, and entrepreneur, Ryan Moran joins the show to talk about his career journey. Ryan dives into his passion for storytelling and how that drove the creation of Locke & King. https://www.linkedin.com/in/ryanpatrickmoran/ https://lockeandking.ca/
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Devin Powell – Director of Retail @ Pulp & Press
One of the best guys to spend time with at CHFA, Devin Powell from Pulp & Press joins the show to chat about his unexpected journey into CPG, his expansion into the USA, and what stood out to him at Expo West. He gives some advice on the industry, some great local brand shout outs, and what he’s...
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Chris Moeller - CPG Leader
Former President/General Manager of Canada & China for SC Johnson joins the show to catch up with the guys. Chris dives into developing markets, his long career journey with SCJ, and why he likes Alex so much more than Justin.
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Aaron Skelton - President and CEO @ Canadian Health Food Association
Happy CHFA week everyone! What better way to get pumped for the Vancouver show than sitting down with the man, the myth, the legend – Aaron Skelton. Aaron joins the show to discuss the upcoming event, his exciting career beginning on the retailer side, and his focus on advocacy on behalf of the...
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Eiman Raouf - QA Leader
Another old Vega buddy (Vega just had some outstanding people) joins the show, Eiman Raouf comes on to discuss the world of QA. Eiman dives into his family business that led to him being a food scientist, the different areas of innovation & QA, and his thoughts on leadership.
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Tom Gunter – Managing Director @ T.A.G. Marketplace Consulting Inc.
A CPG Veteran who held leadership roles at Kruger, PepsiCo, Molson Coors, ConAgra, and Upper Crust; Tom Gunter joins the podcast to discuss his wildly successful career. Tom shares learnings from throughout his career, some exciting launches like Healthy Choice, and how he’s keeping busy in...
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Kevin Lee – Sr. Director Supply Chain @ Silver Hills
Supply Chain Dad, Kevin Lee joins the show to discuss his career journey from freight to beer to health and wellness. Kevin dives into different areas of supply chain, his leadership philosophy, what drives him, and how supply chain has changed over his career. Did I mention Pirates? If you’re...
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Paul Tedesco - President @ Track
Justin's old professor from McMaster stops by the podcast to chat about the world of teaching, what's new in his world, and what he's learned over his career. Did we mention that he's also an extremely accomplished ad executive? He dives into this and much more.
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Ameen Fadel – Co-Founder @ Cedar Valley
Forbes 30 Under 30, Dragon’s Den, and all around great human being: Ameen Fadel from Cedar Valley Selections joins the show to chat about his entrepreneurship journey. He dives into his ability to pivot the main product, set up manufacturing, and expansion plans. He also gives a shoutout to some...
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Mike Remes - North American Sales Director @ KOS Naturals
The guys sat down with one of Justin's Vega colleagues, Mike Remes. Mike shares the story of broad reaching career in the natural products space, and how he is now helping to lead the charge to build KOS Naturals Mike's LinkedIn KOS Naturals
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Mitch Cobb - Co-Founder and CEO at Upstreet Craft Brewing and Libra Non-Alcoholic Craft Beer
Today the guys chat with Mitch Cobb, one of the masterminds behind red-hot non-alcoholic beer brand Libra. Mitch drew inspiration from values-driven companies in his MBA program which ultimately led him to roll the dice on craft brewery Upstreet Brewing. His own health epiphany kicked off a...
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Ron Monteiro - Founder @ KICT Inc.
CPG Veteran (and our first finance expert) joins the show to chat about his journey from large multinationals to starting his own company. He dives into concepts around uncovering your values, pushing outside of your comfort zone, and learning to appreciate the journey to be successful. He...
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Mark Lee - Head of Global Marketing & US CBD @ Canopy Growth Corporation
To celebrate 1 year as a podcast (We’re as surprised as you!) we’re joined by our first ever guest Mr. Mark Lee to see what’s going on in his world. Like usual, Mark mixes in some humour, learnings and advice we can’t wait for you to hear. Mark's LinkedIn Canopy Growth
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Aja Horsley – CEO & Queen Bee @ Drizzle Honey
Even a bee allergy couldn’t keep Aja Horsley away from her love of bees, healthy honey, and the need for sustainability! Aja chats about quitting her day job and creating the premium brand Drizzle Honey, the importance behind your “why”, and how to scale effectively. Aja's LinkedIn Drizzle Honey
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Melinda Divers - CEO & Founder @ Moonshine Mamas
Wandering the halls of CHFA, the guys were sent by multiple people to check out Moonshine Mama’s and their amazing founder Mel. After trying the original Lemon Turmeric Elixir and meeting Mel, they knew she had to be on the show! Mel gets into her personal wellness journey and how her battle with...
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Amanda Kenny - Founder & Chief Merchandiser @ Hive Naturals
The majority of purchase decisions are made in a store and no one knows this better than Amanda Kenny, Founder & Chief Merchandiser at Hive Naturals. Amanda works with some of our favourite brands and past guests – Righteous Gelato, Humble Potato Chips, Chiwis, Made with Local, Nuts for Cheese…
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Lisa Schimnowsky - CEO @ L8
Justin’s old Vega colleague Lisa Schimnowsky joins the show to chat through her experience of growing Vega, moving across North America, and stepping out as an entrepreneur with L8. Lisa talks about the importance of balance, scaling slowly, and the differences between working in the USA &…
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Jeff Lahey – Co-Founder & COO of Humble Snacks
Justin is joined by the amazing Jeff Lahey in this special episode titled: Two Guys and a Bunch of Chips. As the Co-Founder and COO of Humble Snacks, Jeff is uniquely positioned to know almost everything about snacks. He dives into his exciting career journey including PepsiCo, Guru, and Skinny…
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Margaret Coons - Founder & CEO at Nuts For Cheese
A brand crush for many of our previous guests, the amazing Margaret Coons of Nuts For Cheese joins the show to chat about her journey from Chef to wildly successful CPG entrepreneur. Margaret dives into her inspiration for the brand, selling out her first farmers market, expanding into 4,000…
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Julia Kirouac - Founder & CEO @ nud fud Inc.
Holistic Nutritionist turned founder, Julia Kirouac of nud fud Inc. joins the show to chat about her journey. Julia shares some of the struggles entrepreneurs face, the CPG landscape, and her mission of disrupting our food system with nutrient-dense, delicious snacks made from real food. Julia's...
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Mario Masellis - Vice President of Sales & Marketing @ Catania Worldwide
Mario Massellis of Catania Worldwide sits down with the guys to discuss his career in the produce world. Mario chats about the importance of strong relationships, being curious, the focus on quality, and why he still loves working in the industry.
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Mokhtar Asmi - Co-Founder and CEO of Phoeapolis Organics
The man behind the incredible Phoeapolis Organics, bringing ultra-premium organic extra virgin olive oil to every Canadian, Mokhtar Asmi joins the show. Mokhtar chats about his experience working in tier 1 CPG with Bayer & Lactalis before his jump into entrepreneurship and what he’s learned along...
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James Boettcher - Chief Empowerment Officer (CEO) & Custodian of Culture @ Righteous Gelato
The incomparable James Boettcher joins the show to talk about his childhood journey that led him to the un-freakin-believably delicious Righteous Gelato. James spends time discussing how the challenges and obstacles throughout his journey made Righteous the business it is today and changed his...
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Sujala Balaji - Founder & CEO @ Rainfed Foods
Are you familiar with millets? You should be. One of our faves from CHFA West: the incredible Sujala Balaji, Founder & CEO of Rainfed Foods joins the show to tell us all about Millets, her exciting career journey, and her approach to sustainability. Sujala's LinkedIn Rainfed Foods
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Ron Lemaire - President @ The Canadian Produce Marketing Association
Sports broadcaster turned produce expert; "Rocket" Ron Lemaire joins the show to chat about his career journey. Ron helps explain some of the difficult sustainability issues we face, changing consumer dynamics and his role as President of the CPMA. Ron's LinkedIn The CPMA The Plastic Pact
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Aamir Malkani - Founder & CEO @ Plant Up
Aamir Malkani of Plant Up Inc. joins the guys to chat about everything plant based. Aamir shares some great stories and insights into how entrepreneurs can get started in the space and what makes Plant Up special. Aamir's LinkedIn Plant Up
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Jade Herrmann & Nina Nicholls of Yoggu!
Justin's favourite operations person Nina Nicholls joins the show with founder and friend Jade Herrmann from Yoggu! We dive into the creation of the incredible dairy free yogurt company inspired by France and some of the different challenges and shifts along the way with our first ever 2 guest...
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Andrew Russell - Chief Growth Officer @ Made with Local
Today the guys connect with Andrew Russell, the Chief Growth Officer at Made with Local where we chat about how he and his wife Sheena are turning their passion for quality, farm-fresh ingredients into a thriving national snack bar brand. We learn how they've grown from a humble farmers' market...
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Mimmo Franzone – VP Merchandising @ Longos
Mimmo Franzone of Longo’s joins the guys to discuss the produce world, the importance of execution (with an example from our friends at Mid-Day Squares), how brands can best partner with retailers, and changing consumer trends. We also spend some time gushing about Justin’s favourite topic –...
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Zack Jones – General Manager @ Save-On-Foods
We are excited to have our first retailer guest! Zack Jones of Save-On-Foods joins the guys to chat about their history, what differentiates their stores, changing consumer trends, and his successful career in retail. Zack's LinkedIn Save-On-Foods
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Brian Yam - VP of Regulatory Affairs & Quality Assurance @ Blue Ocean Regulatory
The guys are joined by Brian Yam - the VP of Regulatory Affairs and Quality Assurance at Blue Ocean Regulatory and host of the popular podcast Mighty Startup. Brian is an expert in navigating complex regulations and ensuring consumer safety, with a diverse background in lab research and…
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Asha Wheeldon – Founder & CEO @ Kula Foods & Co-Founder @ Chop it Up!
Asha Wheeldon discusses breaking down barriers, handling push back, and changing the narrative around plant-based with her incredible brand Kula Foods. She gets into detail on the importance of building community, being purpose driven, and understanding everyone’s food journey. Asha's LinkedIn…
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Sarah Goodman – CEO & Founder @ Chiwis
Former health tech professional, Sarah Goodman, discusses the inspiration behind Chiwis - the 100% natural upcycled fruit chip brand that has grown from zero to 1,800 doors in 18 months. Sarah dives into expanding into club, channel margin challenges, and the importance of packaging. Sarah's...
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Ransom Hawley - CEO @ Caddle
Come listen to the story of the start-up Steve Wozniak didn’t know he inspired! Our friend and former colleague Ransom Hawley tells us the story of his career journey and the creation of Caddle featuring Dragon’s Den, big CPG, and some amazing consumer insights. Ransom's LinkedIn Caddle
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ABOUT THIS SHOW
Weekly Podcast from Justin Osborne about the people behind the products that are winning hearts & filling carts. This cast is for anyone with an interest in the world of consumer products, and our mission is to help you become a better and more informed CPG professional.We deliver interviews with seasoned cross functional CPG professionals, veteran CPG leaders, and entrepreneurs in the broad consumer products space - and more.
HOSTED BY
Justin Osborne
CATEGORIES
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Frequently Asked Questions
How many episodes does Hearts & Carts have?
Hearts & Carts currently has 81 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Hearts & Carts about?
Weekly Podcast from Justin Osborne about the people behind the products that are winning hearts & filling carts. This cast is for anyone with an interest in the world of consumer products, and our mission is to help you become a better and more informed CPG professional.We deliver interviews with...
How often does Hearts & Carts release new episodes?
Hearts & Carts has 81 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Hearts & Carts?
You can listen to Hearts & Carts on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Hearts & Carts?
Hearts & Carts is created and hosted by Justin Osborne.
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