PODCAST · business
The Sallie Ogden Show
by Sallie Ogden
I’m Sallie Ogden, business strategist. If you’re tired of inconsistent sales, doing everything yourself, and wondering why growth still feels hard—this podcast is for you. Here, we break down how to create a simple, scalable business with clear systems, strong sales, and real momentum.
Episodes
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Your Business Grew. Now It’s Stuck. What Do You Change?
Your business is growing, but you're working harder than ever and struggling to figure out what comes next. If your calendar is full, sales have stalled, or your business depends too much on your time, it's time to rethink your business growth strategy. In this episode of The Sallie Ogden Show,...
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Want More Sales? Don’t Start With Marketing.
If you want more sales, more customers, or more money in your business, the answer may not be to simply post more, run more ads, or launch something new. In this episode, Sallie Ogden explains how to diagnose what your business actually needs next by looking at the outcome you want, the evidence...
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Why Your Business Isn’t Growing: The 5 Most Common Constraints
Your business probably doesn’t need everything fixed. It needs the right thing fixed. If your business isn’t growing the way you want it to, you may assume you need more leads, a new offer, higher prices, another employee or a better website. But those are possible solutions—not a diagnosis. In...
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Episode 93: Your Business Is Supposed to Make Your Life Bigger (Not Smaller)
Your business was never supposed to become your entire life. It was supposed to make your life bigger. But many female entrepreneurs build companies that generate more revenue, hire more people and create more opportunities—while giving the woman who built the business less time, less freedom and...
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Episode 92: Your Business Is Growing. So Why Are You More Exhausted?
Your business is growing. Revenue is increasing. You have more customers, more employees and more opportunities than you did three years ago. So why are you more exhausted than ever? Burnout isn’t always caused by working too many hours—and it cannot always be fixed with better boundaries, a...
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Episode 91: No One Warns You How Lonely Success Can Get
There is a particular kind of loneliness that comes with becoming more successful as a woman. You can be surrounded by people who love you and still feel like no one truly understands the decisions, pressure, risk and responsibility you’re carrying—or why you’re deeply grateful for what you’ve...
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Episode 90: Why Your To-Do List Never Gets Shorter (It Isn't Time Management)
The reason your to-do list never gets shorter isn't time management. It's that half of it belongs to a version of you that already left. Stop confusing busyness with productivity. Learn how to stop doing the old version of your job and start moving the needle forward.In this episode I walk…
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Episode 89: Your Resume Isn't Your Real Story | The Sallie Ogden Show
Master your career strategy by moving beyond the basics. Learn why your role, resume, and survival story are just the start of your professional growth.Many professionals stop after polishing their resume or defining their current role, but this approach limits long-term success. This episode...
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Episode 88: You've Won Everything But Still Feel Lost | The Sallie Ogden Show
Many high-achieving women reach career success, build businesses, raise families, and accomplish every goal on paper, yet still feel disconnected from themselves. In this episode, you'll discover why that feeling isn't failure, it's misalignment.Using the Success Realignment framework, I walk...
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Episode 87: How to Let Go of Your Old Identity & Become the Woman You're Meant to Be | Sallie Ogden Show
In this episode, Sallie Ogden explores why true personal transformation begins by releasing outdated identities, embracing change and allowing yourself to grow into the person you're meant to become. Through powerful coaching insights and Amanda's inspiring story, you'll discover why letting go...
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Episode 86: Your Business Is Waiting for You to Get Out of the Way | The Sallie Ogden Show
Most founders don't have a growth problem, they have a role problem. The habits that helped you build a successful business can become the very things that prevent it from growing. Approving every decision, writing every important email, reviewing every deliverable and saying yes to everything…
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Episode 85: You're Running the Wrong Engine Why Your $2M-$10M Business is Stuck | The Sallie Ogden Show
Sallie Ogden introduces the powerful Founding Self, Plateau Self and Scaled Self framework to explain why so many successful founders unknowingly become the bottleneck in their own companies. Learn how the same instincts that helped build your business can eventually limit its growth, compress...
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Episode 84: You Don't Have a Revenue Problem | You Have a Visibility Problem | The Sallie Ogden Show
In this episode, Sallie Ogden breaks down the concept of trapped revenue and reveals how an $8.2M business uncovered $777,000 in hidden profit without adding new products, increasing ad spend or working longer hours. Through a real-world case study, you'll learn how dormant customers, overlooked...
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Episode 83: The Belief That Cost Her a Million Dollars (And How to Fix It)
A female entrepreneur mindset shift on how scarcity thinking and a broken success mindset hide profit in plain sight. The business mindset upgrade that unlocked $1M already sitting in her company — without one new sale. She had the million dollars. She just couldn't see it. In this episode of The...
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Episode 82: If You're in Your 30's, Let Me Save You 10 Years
I'm 46. And there are things I know now — about self trust, identity, playing small, and what it actually costs to build a life that isn't yours — that I desperately needed at 35. This episode is the closing chapter of Act II of Season 1, and it's the most honest one I've recorded so far. I'm...
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EPISODE 70: When Everything Looks Right, But Nothing Feels Right
Have you achieved all your goals but still feel an “inner void”? This episode is for those who've built successful careers and lives, yet find themselves “feeling lonely” or unfulfilled. Join Sallie Ogden as she shares her journey through corporate life, entrepreneurship, and “burnout recovery”,...
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Episode 81: Most People Use AI Wrong; Here's The Real System
In this episode of The Sallie Ogden Show, Sallie Ogden reveals her real journey of experimenting with AI tools for business, AI automation, and AI powered content systems, including signing up for 85 free trials to understand what actually works in a real business environment. Instead of the...
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Episode 80: Your Competitors Are Already Using AI; Stop Losing Ground
Are you a founder with a real business, real revenue, and real complexity, wondering how to navigate the overwhelming noise around Artificial Intelligence? In this episode of The Sally Ogden Show, we dive deep into the honest truth about AI integration and why it is critical to understand it…
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Episode 79: Here's Why Profitable Doesn't Mean Healthy - A Business Reality Check
How to fix a business that looks successful but feels suffocating — the hidden profit, blended reporting, and "four businesses problem" draining founders running 6 and 7-figure companies. Stop scaling chaos. From the outside, your business looks fine. Revenue is up. People think you're crushing…
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Episode 78: Here's the Exact Pattern that Keeps You Stuck
If you've been struggling with people pleasing — this episode might explain everything.What if feeling stuck in life has nothing to do with laziness or lack of ambition — and everything to do with a pattern you've been quietly living inside for years? In this episode of The Sallie Ogden Show, I...
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Episode 77: The Yes Trap: You're Not Overwhelmed, Your Overcommitted
You're not overwhelmed. You're over-committed. And there's a difference — because one happens to you, and the other is a life you built one tiny yes at a time. In this episode of The Sallie Ogden Show, I go deep on the Yes Trap — the people-pleasing pattern that slowly erodes your sense of self,...
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Episode 76: Just Because You Can Doesn't Mean You Should
I once set my kitchen on fire making dinner. Not because I couldn't cook — but because I believed that since I could, I was supposed to. That same belief followed me everywhere. Into a corner office I didn't need. Into a backyard renovation nobody asked for. Into launching product after product…
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Episode 75: The Belief Costing This Founder $1M a Year
She built a nearly $3 million business from scratch. Her customers loved her. Her repeat purchase rate was extraordinary. And she was drowning. Not in debt. Not in failure. In noise, complexity, and the feeling that no matter how hard she worked, she couldn't see what she'd actually built. When I...
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Episode 74: The Unfiltered Version: My husband asks the questions I'd never ask myself
What happens when the person who knows you best asks the things you've been avoiding? In this episode, my husband Jason asks the questions I'd never ask myself — about who I really am underneath the version I built for everyone else, and what I'm actually afraid of. No script. No safety net. Just...
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Episode 73: Why Did I Build All of This and It Still Feels Empty?
The degree. The career. The marriage. The house. She checked every box. So why did it feel like something was missing? In this episode, Sallie explores the achievement trap — the lie that “enough” is always one more accomplishment away — and what happens when you finally stop running long enough…
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Episode 72: How Do I Know If This Is What I Really Want — or What I Think I Should Want?
What if the life you’re building isn’t actually yours? In this episode, Sallie explores conditions of worth — the invisible “if/then” rules we absorb as kids about what makes us lovable — and how those rules quietly shaped every major decision she made for decades. If you’ve ever achieved…
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Episode 71: Five Years on the Sidelines
For five years, Sallie Ogden sat on the sidelines — researching, planning, hiding behind the idea that she wasn’t ready. In this first episode, she finally stops waiting. She shares why she’s doing this, what she hopes you’ll get from it, and why the scariest thing she’s ever done isn’t getting...
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Episode 70: What Achievement Doesn't Fix
Welcome to The Sallie Ogden Show. If you've been here since Hitting Rock Middle, this is the moment the show steps into its next chapter. The past 70-plus episodes are still here, still available, still part of the body of work — but the show has grown into something fuller, and this trailer is…
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Episode 69: Maacha Le Blanc on Raising Capital as a Woman of Color
In this episode, I sit down with Maacha Le Blanc, the founder of Milli Mylk and one of the very few women of color who has raised more than a million dollars in capital for her business. That fact alone is significant — capital access for women of color remains one of the most lopsided realities…
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Episode 68: The Quiet Question About Your Relationship with Alcohol
In this episode, I sit down with Cait Madry, the founder of Clearheaded — and a woman whose path to clarity about her own life included a fundamental rethinking of her relationship with alcohol. The phrase know thyself gets quoted often in personal-growth content, but Cait's story names something...
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Episode 67: When to Consult with a Lawyer
In this episode, I sit down with Elizabeth Hamilton — an attorney whose career has taken her through significant legal work, but whose deepest passion is something more specific: helping female entrepreneurs feel genuinely protected and properly represented in the businesses they're building. As…
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Episode 66: Jessica Thiefels on Marketing That Fits You
In this episode, I sit down with Jessica Thiefels — a mindset and organic traffic expert who has built a career around helping people show up online in a way that actually fits them. The premise of our conversation pushes back on something most marketing advice gets wrong: the assumption that...
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Episode 65: The Gap Between Building and Selling with Jamie Banks of Change of Scenery
In this episode, I sit down with Jamie Banks, the founder of Change of Scenery — a swimwear brand she launched into one of the most crowded and competitive consumer categories there is. Her early experience taught her something most first-time founders learn the hard way: the if you build it…
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Episode 64: Emily Tisch Sussman on Pivoting
This conversation with Emily Tisch Sussman is one I think about often. If you've ever felt stuck inside a chapter of your life that no longer fits — a job, a relationship, a city, an identity — and quietly wondered whether you're allowed to change it, this is the episode I want you to hear. Emily...
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Episode 63: How to Be the Person Who Questions It with CMT Exec. Leslie Fram
In this episode, I sit down with Leslie Fram, Senior Vice President of Music Strategy for CMT, and one of the most consequential voices working in country music today. Leslie has spent her career questioning the assumptions everyone else in the industry treated as just the way things are — and…
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Episode 62: Emily Giffin on Doing the Work in Obscurity
In this episode, I sit down with Emily Giffin — author of multiple #1 New York Times bestsellers, and one of the most successful contemporary novelists working today. You probably know Emily from her books. What you may not know is how openly she talks about the role of luck in her career, and…
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Episode 61: The Version of the Story That Doesn't Make It Into the Highlight Reel
In this episode, I sit down with Krysti Henderson of The Chocolate Heaven Company — a baker who started making cakes for family and friends on the side while working full-time in hospitality, and who has since grown that side project into a seven-figure business with more than a hundred wholesale...
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Episode 60: The Bottleneck Is You with Etu Home Founder Stacy Borocz
In this episode, I sit down with Stacy Borocz, the founder of etúHome — a brand built on a foundation of nearly two decades in the wholesale business bringing European designs to the U.S. market. After all those years on the wholesale side, Stacy made the move into direct-to-consumer with…
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Episode 59: What I Learned Building The Laundress (And What I'm Doing Differently This Time)
In this episode, I sit down with Lindsey Boyd — best known as the co-founder of The Laundress, the cult laundry-care brand she helped build into one of the most recognizable names in the home-goods space. Today, Lindsey is in a different chapter, working on a brand new venture: Rondel Jewelry.…
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Episode 58: Lindsay Pinchuk on Building Real Community
In this episode, I sit down with Lindsay Pinchuk — an award-winning entrepreneur, consultant, community builder, and one of the most generous voices I've encountered on the subject of building real audiences for your business. Lindsay's story is the kind every founder should hear at least once.…
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Episode 57: Marguerite Adzick, the Founder of Addison Bay, on Going Before You're Ready
In this episode, I sit down with Marguerite Adzick, the founder of Addison Bay — the athleisure brand she started at six months pregnant while still working at a major fashion company. Marguerite saw a real gap in the market, and instead of waiting for the right time to act on it, she did what…
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Episode 56: The Founder Who Refuses to Settle Into Routine
In this episode, I sit down with Courtney Folk, the CEO of Renewal Logistics — a company she has built with her husband over nearly two decades and that, in her own words, she still treats like a startup in many ways. That framing is unusual coming from a leader of an established business, and…
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Episode 55: The Founders Who Win Aren't Always the Ones with the Biggest Budget
In this episode, I sit down with Christy Laurence, the founder and CEO of Plann — a marketing and productivity platform you may know primarily as an Instagram scheduler. As Christy explains, that's only the surface of what Plann actually does, and the problem she set out to solve is meaningfully...
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Episode 54: Looking at Your Money Without Flinching
In this episode, I sit down with Yarelys Tifa, founder of Cash Is Queen — a company built around a truth most ambitious women learn the hard way: real freedom in your business and your life starts with an honest look at your money. Yarelys's own story is the short version of the conversation. She...
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Episode 53: Why You're Not Outsourcing Yet (And Why That's Costing You)
In this episode, I sit down with Ashleigh and Kat of Allora Solutions Group — two women who have made a business out of solving the operational mess that quietly eats up most founders' time. Allora handles the kind of work that doesn't grow your business but absolutely has to get done — the...
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Episode 52: Carrie Morey on Growing at Your Own Pace
When you launch a business, the cultural pressure to do everything at once is enormous. Hit the sales numbers. Build the distribution. Open the brick-and-mortar. Land the press. Do it all faster than the founder you saw on Instagram last week. Most entrepreneurs absorb that pressure without...
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Episode 51: Elizabeth Rees on Building Chasing Paper
In this episode, I sit down with Elizabeth Rees, the co-founder of Chasing Paper — a brand that turned removable wallpaper from a niche concept into a category-defining business. Elizabeth has built Chasing Paper through a combination of design instinct, operational discipline, and one trait she...
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Episode 50: When to Outsource Your Fulfillment (with Maddie Clark of Nice Commerce
In this episode, I sit down with Maddie Clark of Nice Commerce — a third-party logistics company that handles fulfillment, inventory, and shipping for product-based businesses so the founders running them don't have to. If the operational side of selling physical products has been the part you...
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Episode 49: Why You're Operating Under Outdated Rules
Every decision you make in your business is based on a paradigm — a set of assumptions about how things work, what's possible, what's required, and what counts as success. Most entrepreneurs don't think of it that way. We tend to treat our operating assumptions as just the way things are. But...
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Episode 48: Stop Setting Goals That Sit in Your Journal
Goal setting. I know — your eyes just glazed over a little. The phrase has been so worn down by motivational posters, journaling prompts, and end-of-year listicles that the actual practice has lost most of its meaning. Most ambitious women have a complicated relationship with goal setting…
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ABOUT THIS SHOW
I’m Sallie Ogden, business strategist. If you’re tired of inconsistent sales, doing everything yourself, and wondering why growth still feels hard—this podcast is for you. Here, we break down how to create a simple, scalable business with clear systems, strong sales, and real momentum.
HOSTED BY
Sallie Ogden
CATEGORIES
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Frequently Asked Questions
How many episodes does The Sallie Ogden Show have?
The Sallie Ogden Show currently has 71 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is The Sallie Ogden Show about?
I’m Sallie Ogden, business strategist. If you’re tired of inconsistent sales, doing everything yourself, and wondering why growth still feels hard—this podcast is for you. Here, we break down how to create a simple, scalable business with clear systems, strong sales, and real momentum.
How often does The Sallie Ogden Show release new episodes?
The Sallie Ogden Show has 71 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to The Sallie Ogden Show?
You can listen to The Sallie Ogden Show on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts The Sallie Ogden Show?
The Sallie Ogden Show is created and hosted by Sallie Ogden.
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