PODCAST · business
Horror Business
by Blood Bound Books
A podcast dedicated to helping authors make a career of their writing. Support this podcast: https://anchor.fm/blood-bound-books/support
Episodes
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How to Reach 1K Reviews on Goodreads
John Durgin shares his strategy to garner 1K Goodreads reviews in 1 year. Check out his novel The Cursed Among Us: https://amzn.to/444N94r Inside the Indie Horror World: https://amzn.to/3Xz1gMX Get a FREE book from S.C. Mendes: https://www.bloodgutsandstory.com/ytdownload Connect with Lucy…
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Do conventions help indie authors? - Part 2
On this episode of HORROR BUSINESS, Lucy and S.C. discuss the branding and networking that happened at Authorcon II in April 2023. LISTEN to Part 1 on AMAZON: https://amzn.to/3SAEroD Spotify, Stitcher, and more: https://www.bloodgutsandstory.com/horror-business SC Mendes and Blood Bound Books are...
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Do conventions help indie authors? - Part 1
On this episode of HORROR BUSINESS, Lucy and S.C. discuss the advantages and obstacles of conventions for indie authors. This episode comes on the heels of their appearance at Authorcon II in April 2023. LISTEN on AMAZON: https://amzn.to/3SAEroD SC Mendes and Blood Bound Books are on a mission to...
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Indie Author Reveals How He Boosted Book Sales with Facebook Ads
On this episode of HORROR BUSINESS, Joseph Sale takes you step-by-step through setting up a Facebook ad that can help you boost book sales without breaking your bank. He also discusses strategies to employ depending on where you are in your career and what genre you write. Get more insight from...
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Indie Author’s Guide to Editing
On this episode of HORROR BUSINESS, Lyndsey Smith poses the big question all authors must ask themselves and explains why writing your novel is the easy part. Smith reveals her biggest self-editing tips, how to choose the correct editor for your project, writing and marketing techniques, ways to...
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Why Friends are the Best Co-Authors - Tips from the Writing Team of CLICKERS NEVER DIE
On this episode of HORROR BUSINESS, Stephen Kozeniewski and Wile E. Young discuss their experiences with co-authoring novels, the expectations when beginning, how to pitch publishers and approach authors, as well as FEAR AND LOATHING IN CLICKERS – the inside scoop on the pitch that landed...
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Write in Multiple Genres w/ Kristopher Triana
Kristopher Triana knows the business of horror, but more importantly, he understands the business of storytelling. In this episode, Lucy and S.C. interview the award-winning author on how he successfully tells a story and markets a book regardless of the genre. You'll get insider tips on pen…
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Bookstagram for Horror Authors - with Mona Kabbani
Not sure how to use IG as an author? On this episode of the Horror Business podcast, Mona Kabbani shares how she grew her Instagram audience to more than 10K with no gimmicks or paid advertising. And most importantly, how she has fun with it. Step behind the scenes and learn how she started her...
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How to make audiobooks — Author and Narrator explains
Getting started on your audiobook is simpler — and more affordable — than you think. Author and audiobook narrator John McNee explains how he started narrating his horror audiobooks under a blanket to becoming an in-demand narrator for Highlander romance books. John reveals what authors should…
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Daniel J. Volpe: From splatterpunk fan to writing fan favorite Left to You
If you’re in a Facebook horror group, you know the name Daniel J. Volpe. In this episode, the Left to You author reveals his marketing secrets. One of them is not fighting on the internet. Watch the full episode for the others that may or may not be more than being a supportive member of the…
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Every Indie Dark Fiction Author SHOULD be on Godless
Drew Stepek of Godless dispels the myths and explains the true spirit of the platform. Take control of your intellectual freedom, get involved in the horror industry, and find success in all forms of dark fiction. Explore the distribution platform for yourself: https://godless.com/ Your hosts can...
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AuthorTok + BookTok: Should horror authors get on TikTok?
According to TikTok’ing horror-loving mom Marian, aka @TF_DID_I_JUST_READ, horror authors should start getting on TikTok. It’s not because there’s anything special about this platform; it’s because Facebook’s era is over. It’s adapt or die for authors and indie horror, as Marian says. AuthorTok…
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Facebook ads for authors - Pt. 1 with John Le
You publish a book. You spend a couple hundred bucks on Facebook ads. You get no results. Sound familiar? “Facebook ads don’t work” is a common refrain in the horror writer community. The thing is, Lucy’s been writing Facebook ads for years for clients in a wide range of industries. And they’ve...
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Creating Professional Landing Pages for Authors
Whatever you are selling, the structure of a landing page that converts does not change. In this episode of Horror Business, we discuss best practices to build landing pages for authors. A landing page is the destination web page for traffic from other sources. If you’re promoting your book on...
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Publishing through multiple presses with horror author Glenn Rolfe
The small press vs. self-publishing conversation continues! According to Glenn Rolfe, the best answer may be both. After his original publisher went under, Glenn has been diversifying, publishing with several presses as well as self-publishing. Keep up with Glen: https://glennrolfehorror.com/…
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Treat Your Writing Career as a Business
If you’re an author, then you’re also an entrepreneur, and there’s no time like the present to create a business entity to ensure your future success! In this episode, we discuss the surprisingly easy steps you can take to protect yourself and reap the maximum benefits. -LLC vs sole proprietor...
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Stop Making Facebook Author Pages
If you're deciding which social network will get you the most exposure as an author, listen to this episode. Author/small press owner SC Mendes and author Lucy Leitner discuss how your personality should influence your social media strategy. As a horror author, your social media presence should…
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Self-Publishing vs. Small Press
If you're deciding between self-publishing and working with an indie horror press, listen to this episode. Author/small press owner SC Mendes and author Lucy Leitner discuss what you can expect from each publishing route. Marketing skills for effective book promotions: What can a small press do...
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