PODCAST · business
How I Sell This
by Christina Bruce
Hosted by Christina Bruce from Sellabilities, How I Sell This is a deep dive into the world of sales where we interview top performing sales people to understand what it is that makes them the best. Hosted on Acast. See acast.com/privacy for more information.
Episodes
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The missing piece to your sales process
In this solo episode of the How I Sell This podcast, Christina continues the conversation about sales process, exploring why a healthy-looking pipeline doesn’t always translate into an accurate sales forecast. While many organisations track opportunity values and close dates in their CRM…
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The Sales Process Mistake Costing Teams More Than They Realise
In this solo episode of the How I Sell This podcast, Christina Bruce dives into one of the most overlooked drivers of sales performance: the end-to-end sales process. While many organisations invest heavily in CRM platforms and sales training, Christina explains why so many teams still struggle...
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Where Marketing Ends and Selling Begins & the One Thing You Should Do After Every Discovery Call w/Trish McLachlan
Episode Description Today we’re joined by Trish McLachlan, founder of Catch Me Marketing and a fractional Chief Marketing Officer who blends strategic leadership with hands-on execution. With 25 years in marketing and deep experience across brand strategy, digital growth and campaign leadership,...
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When the Referral Tap Turns Off (And You Have to Relearn How to Sell)
Episode Description Today we sit down with Katie, co founder of Structured Creative, whose career has moved from elite triathlon to big firm consulting to building an evidence based product for high performing teams. In this conversation, Katie reflects on how elite sport shaped her approach to...
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How Problem Awareness Drives Better Selling with Adele Anthony
Episode Description Today we sit down with Adele Anthony, who runs not one but two businesses, Adele M Anthony Legal and The Queen of Evolution. In her legal practice, Adele specialises in wills, estate planning, business succession, and small business legals. Through her second business, she…
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An honest take on stalled growth and the cringe factor in selling w/ Sam McFarlane
Episode Description Today we sit down with Sam McFarlane, founder of Sam Says, a digital marketing agency specialising in social media, content creation, and email marketing for service-based business owners. With more than 13 years in business and a background in corporate marketing, Sam has…
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A multi award winning approach to selling in complex markets w Kimberley Marshall
Today we sit down with Kimberley Marshall from Konica Minolta, a consistent top performer in print and technology solutions, specialising in the private and tertiary education sector. Kimberley’s track record speaks for itself, she’s been recognised multiple times for excellence in sales…
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13. Understanding the importance of selling value w/Giles Cunningham
Today we are speaking with Giles Cunningham, a Senior Sales Specialist & Infield Trainer for the Endo Therapy Division at Olympus Australia. Giles has over 20 years of sales experience and he has a very long list of sales achievements to his name. But really interesting about Giles is that he's...
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12. Gaining sales growth through a commitment to community W/ Craig Mundy
Today we are joined by Craig Mundy, the owner and managing director at Snap Print Solutions in Albury/Wodonga. Craig has a really unique and long career in sales and marketing and it has resulted in an interesting outlook and philosophy when it comes to sales. With his diverse experience and the...
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11. Top tips for effective selling w/ Greg Sampson
Today we are speaking with Greg Sampson, the Vice President, US Field Sales at Coopervision. He has extensive experience across both Australia and internationally in senior management roles across a variety of technologies and industries. Not only does he have wisdom to share on how he first made...
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10. Why having fun can help you make sales w/ Alexis Large
How I Sell This – Today we’re talking with Alexis Large, an agency account manager at The Australian Radio Network. Alexis is an absolute delight of a human being and I can honestly see why she is having great success in north queensland selling radio advertising because she seems like a really...
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9. Using expert knowledge to win clients w/ Alyssa Telfer
Today we are speaking with Alyssa Telfer a Principal from Phillips Ormonde Fitzpatrick. Alyssa is an IP advisor and Med Tech Patent attorney, which might have you thinking, does she sell? Well you can’t be a successful patent attorney if you can’t win client work. She probably wouldn’t describe...
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8. The secrets to wooing procurement w/ Andrew Peacock
Today we are doing things a little bit differently. Instead of getting the secrets to success from another salesperson we’re going to be getting the secrets on how to successfully approach and understand a department that can often appear to get in the way of sales. Procurement. To help us we are...
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7. How providing extra value for clients ensures future success w/ Evan Scantleton
Today we’re speaking with Evan Scantleton, the national account manager for Bodycare Workplace Solutions. Evan has had a varied and unique career, and it could very well be his background in Allied Health that contributes to his success. Throughout this episode you are going to hear some very…
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6. Leveraging your selling capability to work across industries w/Samantha Smith
Many of us in sales have worked across a few different industries, but there would be few whose breadth of experience matches Samantha Smith at carsales.com.au. Samantha is a business development manager within the automotive corporate industry and leisure team. Before working at Carsales she...
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5. Selling with belief w/Corey Lindner from IVE Group
Today we are talking to someone whose sales superpower comes from her incredibly strong belief in herself and her product. Corey Lindner is the national agency business development manager with IVE Group and she is joining us to talk about her experience as a sales professional. She has been...
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4. Selling with Curiosity w/Wayne Reuben
Today we are speaking with Wayne Reuben, a man with a lengthy career in sales as both a top performing salesperson and leader of high performing sales organisations. Now, he is the cofounder of the curious leader’s circle, owner of a successful consulting business, podcaster and author of 2…
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3. Boosting your sales performance with self-accountability strategies w/ Stephen from Sharp & Carter
Today we are speaking with Stephen Carter from Sharp & Carter. He is one of the managing partners and owners at Sharp & Carter, and I am thrilled to share his experience as a sales professional. In fact, as well as having a wealth of knowledge from his own sales and recruitment experience, he…
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2. Selling with empathy & understanding w/ Corinne from Bell Real Estate
Today we are speaking with Corinne Sukroo from Bell Real Estate. She is a licensed estate agent, and I am absolutely thrilled to have her on to talk about her extensive experience in sales in real estate. I think if you’re new to sales or looking to take the next step in your career, there are a...
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1. Importance of building relationships to drive sales w/ Alex from Boehringer Ingelheim
Today we are talking to Alex Taylor, a territory manager for Boehringer Ingelheim and a recent winner of the 2023 Companion Animal Sales Champion award. Now, Boehringer Ingelheim has a great reputation in Australia and has received a Top Employer certification for the 4th consecutive year across...
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Introducing: How I Sell This
Hosted by Christina Bruce from Sellabilities, How I Sell This is a deep dive into the world of sales where we interview top performing sales people to understand what it is that makes them the best. Hosted on Acast. See acast.com/privacy for more information.
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ABOUT THIS SHOW
Hosted by Christina Bruce from Sellabilities, How I Sell This is a deep dive into the world of sales where we interview top performing sales people to understand what it is that makes them the best.
Hosted on Acast. See acast.com/privacy for more information.
HOSTED BY
Christina Bruce
CATEGORIES
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Frequently Asked Questions
How many episodes does How I Sell This have?
How I Sell This currently has 21 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is How I Sell This about?
Hosted by Christina Bruce from Sellabilities, How I Sell This is a deep dive into the world of sales where we interview top performing sales people to understand what it is that makes them the best. Hosted on Acast. See acast.com/privacy for more information.
How often does How I Sell This release new episodes?
How I Sell This has 21 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to How I Sell This?
You can listen to How I Sell This on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts How I Sell This?
How I Sell This is created and hosted by Christina Bruce.
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