PODCAST · business
I Grow Salons Podcast
by I Grow Salons
This podcast is for hairstylist and salon owners who want to learn new ways to grow their business.
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66
Facebook Ad Targeting 101 For Hairstylist/Salon owners In 2023
Want to make your Facebook and Instagram ads more effective? Targeting the right audience can make or break your campaigns. In this episode, we dive deep into the art and science of audience targeting specifically tailored for salon owners and hairstylists. Identifying Your Ideal Customer: Discover how to create customer personas and use both demographics and psychographics to zero in on your perfect audience. The Power of Lookalike Audiences: Learn what a lookalike audience is, why it's a game-changer for your salon's marketing strategy, and how to set one up for success. Whether you're new to social media advertising or looking to fine-tune your existing campaigns, this episode provides actionable insights that you can apply immediately to drive more bookings and increase revenue. Don't miss out on these proven strategies to elevate your salon's social media marketing game. Tune in now! What You'll Learn:
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65
Beauty Brand Marketing - Private Coaching Call Q&A
Beauty Brand Marketing - Private Coaching Call Q&A
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64
How stylist can use their Facebook ad data to get more clients #1
"In this must-listen episode, we dive into the world of advertising metrics crucial for hairstylists and salon owners. Whether you're new to Facebook and Instagram advertising or looking to optimize your existing campaigns, this episode is your go-to guide for meaningful metrics. We'll discuss everything from the basics like Click-Through Rate and Cost Per Click to deeper insights like Return on Ad Spend and Customer Lifetime Value. Learn how to make data-driven decisions that will enhance your ROI and elevate your business. Tune in for expert tips, case studies, and even some insider advice from industry professionals!"
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63
Which is better Facebook ads or Instagram ads in 2022
Which is better Facebook ads or Instagram ads in 2022
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62
How to increase the ROI of your Facebook/Instagram ads
How to increase the ROI of your Facebook/Instagram ads
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61
Which Facebook/Instagram ads are best for e-commerce?
Which Facebook/Instagram ads are best for e-commerce?
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60
Is $100 enough for Facebook ads?
Is $100 enough for Facebook ads?
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59
5 mistakes you’re making me running Facebook ads in 2022
Five mistakes you’re making me running Facebook ads in 2022
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58
Are Facebook ads worth it in 2022
Are Facebook ads worth it in 2022
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57
Your Number 1 Struggle With Running Facebook Ads #56
In this podcast I answer some of the top questions i've received in our facebook group related to running facebook ads. Follow me on instagram @igrowsalons Join fb group: https://www.facebook.com/groups/hairbrandmarketing
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56
Using Tiktok And Other Social Networks #55
In this episode I discuss the most important thing you should keep in mind when using social media.
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55
What you should be doing when you log on to Instagram #54
This podcast contains audio from a recent instagram live where we discussed what you should be doing when you log on to Instagram.
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54
How To Get Your Instagram Post Seen By More People #53
This episode contains audio from a recent instagram live where I discussed a strategy you can use to get your content seen by more people.
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53
6 Places To Get Content Ideas #52
This episode contains audio from a recent instagram live where we discussed 6 different places to get content ideas.
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52
The purpose of ads and when you should start ads #52
This podcast contains audio from a recent instagram live I did where we discussed the purpose of ads and when you should use them. TEXT MEM to 31996 to get my free content planner
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51
How To Increase Traffic From Instagram & Is It A Good Idea To Run Ads On Multiple Platforms #51
This episode contains audio from a recent instagram live where we discuss how to increase traffic from instagram and is it a good idea to run ads on multiple platforms Text MEM to 31996
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50
5 Ways To Grow Your Email List As A Hair Brand #50
This podcast episode contains audio from a recent instagram live I did where we discussed 5 different ways to grow your email list as a hair brand.
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49
Why Ads Lower Organic Reach, How To Increase Engagement, And Why You Should Follow Up #48
This episode contains audio from a recent instagram live where we discussed why ads lower organic reach, how to increase your engagement on your instagram post, and why you should follow up with your followers in direct message. TEXT MEM TO 31996 For my free content planner and other special offers.
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48
Best Type Of Ads To Run & How To Increase Brand Awareness On Instagram #49
In this episode we discuss the best type of ads you should be running and how to increase brand awareness on instagram. TEXT MEM TO 31996
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47
Why Ads Aren't An Expense And Having The Right Mindset #47
In this episode I discuss why ads aren't an expense, why you should have the right mindset before running ads, and how long should it take to gt your first sale as a hair brand. TEXT MEM to 31996
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46
Content, Conversion Rates, Word Of Mouth
This episode is the audio from an instagram live I did on memorial day. Please excuse the background noise! I dropped a ton of value, we discussed content, conversion rates, word of mouth marketing, and more.
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45
Facebook Ads, Sales Funnels, Marketing For Beauty Brands
This episode contains the audio from a instagram live I did May 20th. Some extremely valuable content was shared so I though my podcast listeners would enjoy. Get Your Instagram Account Audited: https://igrowsalons.com/live-instagram-audit/ Sign Up For My Membership Program: https://igrowsalons.com/membership Get My Instagram Ads Masterclass Replay: https://igrowsalons.com/instagram-ads-masterclass/ Schedule A Coaching Call: https://calendly.com/igrowsalons-1/60min Get My Instagram Secrets Ebook: https://igrowsalons.com/instagram-secrets-ebook-sales-page-wf Listen To My Podcast: https://podcasts.apple.com/us/podcast/i-grow-salons-podcast/id1484692310?i=1000457056519 Get My Free Content Planner: https://igrowsalons.com/free-content-planner Get My Free Ebook: https://igrowsalons.com/salon-secrets-ebook-wf Follow Me On Instagram: https://www.instagram.com/igrowsalons/ Join Our Private Facebook Group: https://www.facebook.com/groups/hairbrandmarketing/
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44
Branding Your Hair Business And Attracting The Right Customers
In this episode I discuss branding and getting extremely specific about who you want to serve in your business. Instagram ads masterclass - discounted link: https://igrowsalons.com/instagram-ads-masterclass
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43
The Types Of Ads You Should Be Running As A Beauty Brand
In this episode I explain the difference between conversion ads, lead ads, and messenger ads. In this episode I discuss the differences between a small budget and a higher budget. I also discuss how to determine which is right for you. Sign Up For The Instagram Ads Masterclass: https://bit.ly/IGADSMC
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42
How Much Should You Spend On Ads
In this episode I discuss the differences between a small budget and a higher budget. I also discuss how to determine which is right for you. Sign Up For The Instagram Ads Masterclass: https://bit.ly/IGADSMC
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41
Why Your Instagram Ads Don’t Work
In this episode I discuss some of the key reasons your Instagram ads don’t work and how to fix them! Sign up for my Instagram ads masterclass here: https://bit.ly/IGADSMC
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40
Sell more wigs using direct message
This podcast features Audio from one of my YouTube videos on how to sell more wigs using direct message.
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39
Interview With @heroinehairsalon (how she started her salon and her journey)
In this interview I chat with the owner of @heroinehairsalon https://instagram.com/heroinehairsalon
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38
Interview With @bellevoushairextensions
https://instagram.com/bellevoushairextensions
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37
Why You Need A Sales Strategy If You Want To Get Customers Online
In this episode I cover the importance of marketing and having some type of sales strategy.
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36
Why profile visits matter and what you can do to increase them
In this episode I discuss the importance of profile visits and how they effect your growth and sales. I also discus a few activities you can do to increase your profile visits.
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35
How To Turn Followers Into Customers In 3 Easy Steps
In this episode I cover what you need to do to turn your followers into paying customers.
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34
How To Get Followers 20+ New Followers Per Day
In this episode I’ll be sharing a simple strategy you can use to get followers fast with only a few minutes of work per day.
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33
How To Get More Views On Your Stories By Using Hashtags
In this episode I quickly cover how using hashtags in your stories can help increase your views.
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32
How To Use Hashtags The Right Way
In this episode I explain what you should look for when researching hashtags. I also discuss a strategy you can use for ranking for high competition hashtags.
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31
The Easy Way To Get Customers Using Youtube
In this episode I cover a strategy I see to get clients from youtube.
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30
If You Aren’t Making As Many Sales As You’d Like, Do This
In this episode I talk about the importance of niching down and getting very specific about who you serve.
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29
Interview With @Magichairco, One Of The Largest Natural Wig Companies In The USA
In this podcast I interview the owner of @magichairco where she shares some extremely valuable tips for anyone thinking about joining the hair industry.
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28
What You Should Know Before Trying Paid Ads
This episode contains audio from an IGTV video I did about paid ads.
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27
TikTok Marketing Strategy For Beginners
In this podcast I go over a simple strategy you can use to post content on tiktok.
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26
Grow Your Instagram Account By Doing This One Thing For 5 Minutes Per Day
In this podcast episode I explain one thing you can do to organically grow your Instagram with only 5 minutes of work per day.
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25
How To Spot A Fake Influencer On Instagram
In this podcast episode I’ll be discussing how to spot a fake influencer.
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24
How To Grow A Local Instagram Audience In 2019
In this podcast episode I discuss how Grow a highly targeted local audience.
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23
How To Get Your First 250 Followers In A Week
In this episode I detail exactly what I did to get 250 active followers for a local restaurant in 7 days.
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22
How To Get More Views On Your Stories
In today’s episode I’ll be discussing how to use location and hashtags to get more views on your stories.
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21
How To Get 10,000 Followers On Instagram Fast
In this episode I’ll discuss the 3 things you need in order to get your first 10,000 followers on Instagram.
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20
2 Of The Best Ways To Market Your Hair Salon On Facebook in 2019
In this episode I discuss how Facebook groups and Facebook live are some of the best ways to market your business on Facebook.
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19
Why You Aren’t Getting Sales And How To Fix Your Sales Problem
In this podcast episode I go over how the lack of trust from your audience is stopping you from getting sales and what you can do to establish trust. Follow me on instagram: https://www.instagram.com/igrowsalons/ If you'd like to join the waiting list for my Instagram Mastery For Beauty Professionals Course send me a DM!
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18
#1 Thing stopping you from growing on Instagram
In this short episode I talk about one of the key things that stop you from growing on Instagram and what you can do to fix it.
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17
Creating A Sales Funnel With Stories And IGTV To Make More Money
In this episode I discuss how to use Instagram stories and IGTV to create a sales funnel. This strategy allows you to warm your audience up before sending them straight to your website.
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ABOUT THIS SHOW
This podcast is for hairstylist and salon owners who want to learn new ways to grow their business.
HOSTED BY
I Grow Salons
CATEGORIES
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