PODCAST · arts
Igniting the future of hot & spicy
by Givaudan
Across six episodes of ‘Igniting the future of hot and spicy’, our chefs unpack the heat you already know, and the heat that’s coming next – so you can differentiate on the shelf and win market share. These chefs’ visionary creativity expands Givaudan’s hot and spicy innovations. Through marrying authentic culinary artistry and advanced flavour science, Givaudan continues to deliver bold, resilient taste experiences that push boundaries and captivate consumers in hot and spicy taste innovation.
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6
Europe: ‘lasting warmth’
There’s a difference between heat and warmth, and Chef Cyrus Todiwala has spent more than three decades in London making the case for it. Heat, he explains, is chilli-driven and fleeting; warmth is spice-driven and built to last – a whole-body experience rooted in the Ayurvedic principle Hippocrates carried home from India in 323 BC. In this episode he unpacks why layering matters more than intensity, and what European palates are only now becoming ready to taste.
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5
SAMEA: ‘extreme, complex heat’
For Chef Mythrayie Iyer, Noma-trained, San Pellegrino Young Chef winner, and a head of R&D who says ‘extreme’ flavour has nothing to do with how much something burns. It’s about character: how much an ingredient shows up on the plate. A chilli, she points out, might scorch you at first and leave a floral note at the end. This episode runs from a childhood spice-market memory to the science of fermentation, and the complexity it can build.
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4
Asia Pacific: ‘layered heat’
After nearly 40 years in Chinese kitchens, training professional chefs and leading R&D for major restaurant groups in Shanghai, Chef Qian YiBin builds heat as something layered, never something singular. In this episode he shows how classic Sichuan málà beef, lifted with tangerine peel, becomes a sequence rather than a single hit: aroma first, then the numbing tingle, then the warmth. It’s a case for spice as one voice in a chorus – and why, for him, the most unforgettable heat is the kind that resonates long after the last bite. Listen on the landing page.
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3
North America: ‘time-released heat’
Born in Mexico, trained across Italian and Mediterranean kitchens for 27 years, Chef Saul Montiel treats every pepper as a personality to be understood and respected. His theme is timing: heat that arrives in stages rather than all at once, built like a song so the spice reveals itself slowly. He’s candid about the gap between an American fear of spice and what layered heat can actually be – and why he believes spicy is the new sweet.
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2
Latin America: ‘salivating hotness’
Mexico has more than 120 chillies, and Chef Ricardo Muñoz Zurita, the ‘anthropologist of Mexican cuisine’ and author of twelve books, knows the difference every one of them makes. In this episode he shows how a single jalapeño becomes three distinct ingredients depending on whether it’s fresh, dried or smoked, and makes the case that great Mexican heat is never about maximum spice. It’s about balance: where a whole chilli dropped into a stew adds, in his words, the soul of the flavour.
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ABOUT THIS SHOW
Across six episodes of ‘Igniting the future of hot and spicy’, our chefs unpack the heat you already know, and the heat that’s coming next – so you can differentiate on the shelf and win market share. These chefs’ visionary creativity expands Givaudan’s hot and spicy innovations. Through marrying authentic culinary artistry and advanced flavour science, Givaudan continues to deliver bold, resilient taste experiences that push boundaries and captivate consumers in hot and spicy taste innovation.
HOSTED BY
Givaudan
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