PODCAST · business
In Good Taste
by Sprudge Media
In Good Taste is a new podcast on coffee marketing—what it means to sell coffee here in 2021—and some of the biggest ethical questions and issues that are in the marketing sphere of specialty coffee right now. Hosted by Ever Meister, produced by Sprudge Media.
Episodes
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Reflections
Now here for the Series One finale of In Good Taste, host Ever Meister speaks with three coffee professionals who offer reflections on the episodes that carried the most meaning for them. This episode features Scott Lucey (Likewise Coffee, Milwaukee WI), Brandon Bir (Crimson Cup, Columbus OH)…
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Apologies
Episode five of In Good Taste with Ever Meister—a coffee podcast about marketing, or a marketing podcast about coffee—is all about apologies. Corporate apologies, to be precise, and how they've become a marketing issue and ethics issue and, as we've seen in recent years, a coffee issue. Meister...
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Transparency
In this episode, Meister ponders out loud whether price transparency is a two-headed monster: As a business practice, it is a pivotal weapon in the fight for increased equity along the supply chain, but as a marketing asset… could it be more of a liability? And most importantly, to whom? Drawing…
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Appropriation In The Coffee Industry
We explore the far-reaching effects of appropriation in the coffee industry—and beyond. What does it mean to "borrow" images, language, icons, and other cultural elements in order to create and promote our coffee brands? And, perhaps more importantly, how do we make things right when we realize...
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The Ethics Of Photography In Coffee Marketing
In the second episode of In Good Taste on the Sprudge Podcast Network, host Ever Meister is diving deep into what it means to sell coffee here in 2021—asking some of the biggest ethical questions and issues that are in the marketing sphere of specialty coffee right now. This episode explores the...
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Pilot
In Good Taste is an eight-episode series on coffee marketing—what it means to sell coffee here in 2021—and some of the biggest ethical questions and issues that are in the marketing sphere of specialty coffee right now. "My goal here is to use my training as a journalist to create a platform…
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ABOUT THIS SHOW
In Good Taste is a new podcast on coffee marketing—what it means to sell coffee here in 2021—and some of the biggest ethical questions and issues that are in the marketing sphere of specialty coffee right now. Hosted by Ever Meister, produced by Sprudge Media.
HOSTED BY
Sprudge Media
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