PODCAST · business
Inside The Firm
by Alex Gore and Lance Cayko
INSIDE THE FIRM is a raw look inside of a young and ambitious architecture firm. Showtimes air every Monday Morning and Friday afternoon with the co-founders and hosts, Alex Gore and Lance Cayko. We dive into the nitty-gritty details of how to start, run, and grow a small business. We also share our personal stories, zoning and building code issues, Revit tips and tricks, and more!Want to be a guest on Inside The Firm? Send Lance Cayko a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/1627915419920x158717333030279800
Episodes
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431 – Why You Need a Dating Policy in Your Company Manual
On this episode of Inside the Firm, business conditions at architecture firms remain in decline as summer turns to fall, then Denver construction costs rise above the national average, and finally why you need a dating policy in your company manual. Join us as we go back Inside the Firm!
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Monday Morning Coffee with Liz Crowley
Liz Crowley is the founder of HR Collaborative Solutions, where she advises CEOs and senior leaders through high-stakes conflict with someone on their own leadership team. She started her career in investment banking, then moved into senior HR leadership, where she became the person executives...
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Monday Morning Coffee with Matthew Estrin
Matthew Estrin is an entrepreneur, speaker, author, and founder of 477 Distilling who took an unconventional path into business after spending 15 years as a pastor. Since leaving ministry, he has launched seven businesses and experienced firsthand the wins, failures, and hard lessons of...
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Monday Morning Coffee with Mariana Alvarez
Mariana Alvarez is a writer, speaker, entrepreneur, and Founder and CEO of Controller Works, a virtual accounting firm serving small businesses nationwide. At 43, after leaving a 17-year marriage, she began rebuilding her life, identity, confidence, and financial independence while simultaneously...
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430 – ARCHITECTS—DO WE NEED ‘EM?
On this episode of Inside the Firm, where principals go wrong, F9 has a new Ai policy, and finally architects-do we need em? Join us as we go back Inside the Firm!
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Monday Morning Coffee with Francis Rodino
Francis Rodino is an AI growth architect and author who turns messy CRM and sales processes into predictable demand-generation systems for service and operational businesses doing 1m to 20m in revenue. His Amazon bestselling book: “Leads Machine: The nine-step system to generate consistent,...
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Monday Morning Coffee with Richard Spegal
Richard Spegal is an author, disabled veteran, and former member of the 82nd Airborne Division and Pennsylvania National Guard. After years of writing as a hobby, he turned his passion into a full-time career, independently publishing adult-oriented fiction spanning dark fantasy, supernatural,...
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Monday Morning Coffee with Samir Mokashi
Samir Mokashi is an architect, entrepreneur, and exit strategist who went from working 14 years at a large AEC firm to co-founding Code Unlimited with his wife in the basement of their Portland home. Together, they grew it into a multimillion-dollar professional services firm with five offices,...
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429 – How Your AIA Due Support Advocacy
On this episode of Inside the Firm, Revit may be the greatest practical joke ever, U.S. architecture firms are understaffed and shrinking, and finally how your AIA dues support advocacy. Join us as we go back Inside the Firm!
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Monday Morning Coffee with Stephanie Peirolo
Stephanie Peirolo is an executive coach, speaker, and author of The Saint and the Drunk: A Guide to Making the Big Decisions in Your Life. For more than a decade, she has helped leaders navigate career, business, and life decisions by combining practical leadership coaching with insights into...
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Monday Morning Coffee with Lenka Ilic
Lenka Ilic is a New York-licensed architect and Principal of Apartment Renovation NYC, specializing in apartment renovations throughout Manhattan and Brooklyn. She guides homeowners through the entire process, from evaluating floor plans and developing the design to navigating building approvals,...
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Monday Morning Coffee with Sandy Gerber
Sandy Gerber is a TEDx speaker, communication coach, and the award-winning author of Emotional Magnetism, which has received 24 international book awards. A former executive who helped build one of Canada's Top 100 Fastest Growing Companies, Sandy now helps leaders, teams, and families…
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428 – Architects, Are We Cooked?
On this episode of Inside the Firm, the July 2026 architecture billings still suck, what does the current run of Bitcoin mean for the macro economy, and finally why you should create your firm’s project database, like now! Join us as we go back Inside the Firm!
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Monday Morning Coffee with Bill Derrick
Bill Derrick is a second-generation construction leader with more than 50 years of experience as President of the Derrick Companies. He helped guide his family business through the Great Recession, only to face another unexpected challenge when he was diagnosed with multiple myeloma, an incurable...
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427 – Why Architecture Firms Stay Stuck in The Boom-Bust Cycle
On this episode of Inside the Firm, where are people moving and why should architects care, and finally why architecture firms stay stuck in the boom and bust cycle and how to break it. Join us as we go back Inside the Firm!
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Monday Morning Coffee with Jay Setchell
Jay Setchell is a Marine veteran, entrepreneur, and lifelong business leader whose life has been defined by resilience, perseverance, and an unwavering belief in personal responsibility. Raised on a working farm and now in his seventies, Jay continues to lead multiple ventures despite being…
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Monday Morning Coffee with Glenn Bostock
Glenn Bostock is the founder of SnapCab, the industry-leading manufacturer of elevator interiors and custom privacy pods. After struggling with learning disabilities in school, Glenn built a one-man cabinet shop into a company of more than 140 employees serving some of the biggest names in the...
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Monday Morning Coffee with John Patrick Winberry
John Patrick Winberry, AIA is the founding partner and architect at The Up Studio, an architecture, interior, and brand design studio in New York City, specializing in contemporary design. John’s approach to architecture balances theory and approachability, comfortably guiding the client to an...
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426 – Why Leaders Must Keep Small Problems in Perspective
On this episode of Inside the Firm, the largest housing affordability bill in decades becomes law, and finally why leaders must keep small problems in perspective. Join us as we go back Inside the Firm!
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Monday Morning Coffee with Andrea Waltz
Andrea Waltz is the co-creator of Go for No!, the bestselling book and business philosophy that has helped more than half a million entrepreneurs and sales professionals rethink rejection, courage, and success. What started as a self-published book became a global phenomenon with more than 5,000...
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Monday Morning Coffee with Alex Andreakos
Alex is a Principal at Mancini, where he leads firm-wide strategy and business development for the nationally recognized design practice. With more than a century of legacy and a forward-looking, technology-driven approach, Mancini specializes in architecture, interior design, and master…
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425 – The Risks and Rewards of AE Firm Ownership
On this episode of Inside the Firm, lot sizes for new homes are growing, then architecture’s recovery is on the up and up, and finally the risks and reward of AE firm ownership. Join us as we go back Inside the Firm!
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Monday Morning Coffee with Lauren Schafer
Lauren Schafer is the founder of Lake House Digital Media, a boutique, high-touch marketing agency supporting clients across the U.S. She’s known for building long-term visibility through SEO and thought leadership, especially for life sciences and startup companies where credibility is…
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Monday Morning Coffee with Walter Dusseldorp
Walter Dusseldorp, known as The Dutch Mentor, is a speaker, mentor, and personal development coach focused on helping people unlock their full potential through resilience, leadership, and growth-minded thinking. Through his platform, TheDutchMentor.com, Walter shares practical strategies and...
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424 – The Dirty Dozen: Why 12 People Can Outserve 120
On this episode of Inside the Firm, only three percent of architects are under 30 and why isn’t everyone talking about it? Then architecture’s recovery just collapsed again, and finally why 12 people can out serve 120. Join us as we go back Inside the Firm!
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Monday Morning Coffee with Ethan Heisey
Ethan Heisey is a tax strategist and the founder of Exponential Freedom, a firm focused on helping business owners reduce their tax burden through advanced planning strategies. After working inside the traditional financial advisory world, Ethan recognized a major gap between tax preparation and...
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Monday Morning Coffee with Marcy Sagel
Marcy Sagel is the Founder & CEO of DesignerBank, an online learning platform bridging the gap between design education and professional practice, and the Founder & Principal of MSA Interiors, a leading commercial design firm specializing in multifamily, student, senior, and affordable housing...
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Monday Morning Coffee with Savio P. Clemente
Savio P. Clemente is a healthcare leadership strategist, keynote and TEDx speaker who helps organizations lead effectively after disruption when pressure remains but clarity fades. Drawing from over 2,000 interviews with global leaders and his own experience surviving cancer twice, he developed…
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423 – The Conceit of Architects and The Public Who Hates Them
On this episode of Inside the Firm, why the well-rounded architect is one of architecture's favorite lies, then bad advice from old architects, and finally the conceit of architects and the public who hates them. Join us as we go back Inside the Firm!
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Monday Morning Coffee with Zack Tomlin
Zack Tomlin is a business craftsman, author of Craft: The Expedition of Business, and founder of Your Craft Your Climb. After spending over a decade building and leading his own company, Zack shifted his focus from chasing tactics to mastering the deeper principles behind leadership and...
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Monday Morning Coffee with Jay Bourgana
Jay Bourgana is an operator, investor, and founder of Acquisition Collective, where he helps entrepreneurs acquire and grow cash-flowing businesses. Over the past 25 years, he has built, operated, and acquired companies across manufacturing, real estate, home services, and private equity-backed...
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Monday Morning Coffee with Albert Butler
Albert Butler is a CPA, MBA, and nationally recognized strategic advisor with over 25 years of experience in accounting and executive leadership. As a Partner-in-Charge at a national firm, he helps leaders and entrepreneurs build aligned, scalable, and transferable businesses. He is the creator…
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422 – Why Having a Blog Still Matters
On this episode of Inside the Firm, F9 Productions wins the People’s Choice award for Modern in Denver’s Design in Bloom competition, then how to actually start using Claude, and finally why having a blog still matters. Join us as we go back Inside the Firm!
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Monday Morning Coffee with Derek Fredrickson
Derek Fredrickson is the founder and CEO of The COO Solution, where he helps founders scale their businesses without staying trapped in day-to-day operations. With a background as a second-in-command across multiple six- and seven-figure companies, Derek specializes in turning vision into…
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421 – How To Win and Lose Public Work
On this episode of Inside the Firm, the AIA billings for April are out and not so good, then affordable what 30-60 minutes of silence does for your brain, and finally how to win and lose public work. Join us as we go back Inside the Firm!
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Monday Morning Coffee with David Pourquery
David Pourquery is the founder and CEO of Groas, an AI company building what he calls a fully autonomous Google Ads management system. With a background spanning private equity, venture capital, and hands-on e-commerce, David built Groas to eliminate the inefficiencies he saw in traditional ad...
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420 – How Local Politics Affect The Building Industry
On this episode of Inside the Firm, how Boulder is becoming the next Aspen, then affordable units in Denver are more vacant than market-rate apartments, and finally how Spencer Pratt will empower architects and builders to make LA beautiful again. Join us as we go back Inside the Firm!
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Monday Morning Coffee with Mark Gordon
Mark Gordon, known to founders as “The Rebel CRO,” is a revenue growth leader who has helped scale companies from $1 million to over $30 million in annual revenue. He specializes in breaking conventional sales and growth models, focusing instead on building predictable, scalable revenue systems...
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Monday Morning Coffee Amber Hoffman
Amber Hoffman is the Founder of The FS Agency, a digital marketing and AI advisory firm that specializes in high-precision visibility for local service businesses and professional firms. With over 15 years of expertise in digital marketing, Amber helps businesses navigate the shift from…
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Monday Morning Coffee with Rion Westfall
Rion Westfall is a founder, growth strategist, and creator of the Own Your Revenue program, where he helps small and mid-sized businesses identify the exact revenue levers that drive scalable, profitable growth. With experience spanning over 15 countries, work with the Department of Defense, and...
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Monday Morning Coffee Javier Santana
Managing Broker Javier Santana plays a central role at Miami’s Sunland Group, a vertically integrated firm with development, design and construction capabilities. Specializing in residential and land sales, Javier leads Sunland’s Land Division, launched just over two years ago and quickly…
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Monday Morning Coffee with Danny Brassell
Danny Brassell is a highly sought-after speaker, trainer, and coach—often called “Jim Carrey with a Ph.D.”—who has delivered over 3,500 presentations worldwide. A former inner-city teacher turned entrepreneur, he is the author of 20+ books, including Leadership Begins with Motivation and Misfits...
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419 – Ai Workflows for Architectural Visualizations
On this episode of Inside the Firm, home remodeling profit margins hit highest rates since 2006, then we are short 10 million homes, and finally Ai workflows for architectural visualizations. Join us as we go back Inside the Firm!
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Monday Morning Coffee with Ben Olmos
Ben Olmos is a business leader, entrepreneur, and media founder with over 30 years of experience in the consumer packaged goods industry, working with both Fortune 500 companies and emerging brands. He is the founder of DissedMedia and The Daily Pitch, and the author of 10 Topics to Help…
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Monday Morning Coffee with Phillip Lanier
Phillip Lanier is an entrepreneur who built and sold an eight-figure business after growing up in poverty and experiencing homelessness. He didn’t follow a traditional path—he built success through discipline, problem-solving, and learning in real time. Today, he helps everyday people take…
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418 – The Most Expensive Way to Build a House is in a Factory
On this episode of Inside the Firm, is over regulation a help or kick in the butt for architects to become builders, then an update on interest rates, and finally why the most expensive way to build a house is in a factory. Join us as we go back Inside the Firm!
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Monday Morning Coffee with LuAnn Buechler
LuAnn Buechler, known as “The Little Spark,” is a transformational speaker, master trainer, and business coach who helps entrepreneurs align their passion with purpose to create meaningful success. After a 25-year career in corporate event planning, she hit burnout and pivoted into helping others...
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417 – Why Is The Bar So Low for Running A Successful Architecture Firm
On this episode of Inside the Firm, should institutional investors own single family homes, then an update on interest rates, and finally why is the bar so low for running a successful architecture firm? Join us as we go back Inside the Firm!
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Monday Morning Coffee with Van Carlson
Van Carlson is the Founder & CEO at SRA and has over 25 years of experience within the risk management industry. Van began his career with Farmers Insurance Group as an agent; eventually growing his book to be among the largest in his home state of Idaho. Van’s primary goal is to continue the...
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416 – Why Architects Must Reclaim the Master Builder Mentality or Become Irrelevant
On this episode of Inside the Firm, business conditions for architecture firms may stabilize soon, then lessons from General Contracting, and finally why architects must reclaim the master builder mentality or become irrelevant. Join us as we go back Inside the Firm!
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ABOUT THIS SHOW
INSIDE THE FIRM is a raw look inside of a young and ambitious architecture firm. Showtimes air every Monday Morning and Friday afternoon with the co-founders and hosts, Alex Gore and Lance Cayko. We dive into the nitty-gritty details of how to start, run, and grow a small business. We also share our personal stories, zoning and building code issues, Revit tips and tricks, and more!Want to be a guest on Inside The Firm? Send Lance Cayko a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/1627915419920x158717333030279800
HOSTED BY
Alex Gore and Lance Cayko
CATEGORIES
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Frequently Asked Questions
How many episodes does Inside The Firm have?
Inside The Firm currently has 500 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Inside The Firm about?
INSIDE THE FIRM is a raw look inside of a young and ambitious architecture firm. Showtimes air every Monday Morning and Friday afternoon with the co-founders and hosts, Alex Gore and Lance Cayko. We dive into the nitty-gritty details of how to start, run, and grow a small business. We also share...
How often does Inside The Firm release new episodes?
Inside The Firm publishes regularly with 500 episodes available. Check the episode list for the typical release schedule.
Where can I listen to Inside The Firm?
You can listen to Inside The Firm on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Inside The Firm?
Inside The Firm is created and hosted by Alex Gore and Lance Cayko.
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