Inside The Firm podcast artwork

PODCAST · business

Inside The Firm

INSIDE THE FIRM is a raw look inside of a young and ambitious architecture firm. Showtimes air every Monday Morning and Friday afternoon with the co-founders and hosts, Alex Gore and Lance Cayko. We dive into the nitty-gritty details of how to start, run, and grow a small business. We also share our personal stories, zoning and building code issues, Revit tips and tricks, and more!Want to be a guest on Inside The Firm? Send Lance Cayko a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/1627915419920x158717333030279800

  1. 500

    Monday Morning Coffee with Savio P. Clemente

    Savio P. Clemente is a healthcare leadership strategist, keynote and TEDx speaker who helps organizations lead effectively after disruption when pressure remains but clarity fades. Drawing from over 2,000 interviews with global leaders and his own experience surviving cancer twice, he developed the Adaptive Resilience Leadership framework. His work focuses on helping leaders reduce decision fatigue, make better decisions, and sustain performance when it matters most.

  2. 499

    423 – The Conceit of Architects and The Public Who Hates Them

    On this episode of Inside the Firm, why the well-rounded architect is one of architecture's favorite lies, then bad advice from old architects, and finally the conceit of architects and the public who hates them. Join us as we go back Inside the Firm!

  3. 498

    Monday Morning Coffee with Zack Tomlin

    Zack Tomlin is a business craftsman, author of Craft: The Expedition of Business, and founder of Your Craft Your Climb. After spending over a decade building and leading his own company, Zack shifted his focus from chasing tactics to mastering the deeper principles behind leadership and decision-making. Today, he helps leaders of small and mid-sized businesses close the gap between where they are and what they’re truly capable of by improving how they think, decide, and build. His work centers on creating businesses that perform consistently and environments where people can do their best work.

  4. 497

    Monday Morning Coffee with Jay Bourgana

    Jay Bourgana is an operator, investor, and founder of Acquisition Collective, where he helps entrepreneurs acquire and grow cash-flowing businesses. Over the past 25 years, he has built, operated, and acquired companies across manufacturing, real estate, home services, and private equity-backed ventures. His experience includes running manufacturing operations in China, completing more than 20 acquisitions, and helping grow a company to $350 million in revenue before a successful exit. Today, Jay teaches business owners how to buy businesses the right way—focusing on operations, risk management, and long-term value creation instead of hype and shortcuts.

  5. 496

    Monday Morning Coffee with Albert Butler

    Albert Butler is a CPA, MBA, and nationally recognized strategic advisor with over 25 years of experience in accounting and executive leadership. As a Partner-in-Charge at a national firm, he helps leaders and entrepreneurs build aligned, scalable, and transferable businesses. He is the creator of the Legacy Alignment System, a framework focused on connecting purpose, governance, and financial clarity. Albert is also the author of LIFE: Truth, Love, Loss, Success & Failure, where he blends financial insight, leadership, and personal growth into a message about building something that lasts.

  6. 495

    422 – Why Having a Blog Still Matters

    On this episode of Inside the Firm, F9 Productions wins the People’s Choice award for Modern in Denver’s Design in Bloom competition, then how to actually start using Claude, and finally why having a blog still matters. Join us as we go back Inside the Firm!

  7. 494

    Monday Morning Coffee with Derek Fredrickson

    Derek Fredrickson is the founder and CEO of The COO Solution, where he helps founders scale their businesses without staying trapped in day-to-day operations. With a background as a second-in-command across multiple six- and seven-figure companies, Derek specializes in turning vision into execution through systems, structure, and accountability. He works directly with business owners to remove bottlenecks, align teams, and build companies that run without constant founder involvement. His focus is simple: help entrepreneurs regain control, scale sustainably, and lead at a higher level.

  8. 493

    421 – How To Win and Lose Public Work

    On this episode of Inside the Firm, the AIA billings for April are out and not so good, then affordable what 30-60 minutes of silence does for your brain, and finally how to win and lose public work. Join us as we go back Inside the Firm!

  9. 492

    Monday Morning Coffee with David Pourquery

    David Pourquery is the founder and CEO of Groas, an AI company building what he calls a fully autonomous Google Ads management system. With a background spanning private equity, venture capital, and hands-on e-commerce, David built Groas to eliminate the inefficiencies he saw in traditional ad management. As a bootstrapped founder, he has scaled the platform to manage more than $35 million in monthly Google Ads spend while challenging the conventional marketing agency model. He brings a sharp, operator-level perspective on automation, margins, and how AI is changing business execution.

  10. 491

    420 – How Local Politics Affect The Building Industry

    On this episode of Inside the Firm, how Boulder is becoming the next Aspen, then affordable units in Denver are more vacant than market-rate apartments, and finally how Spencer Pratt will empower architects and builders to make LA beautiful again. Join us as we go back Inside the Firm!

  11. 490

    Monday Morning Coffee with Mark Gordon

    Mark Gordon, known to founders as “The Rebel CRO,” is a revenue growth leader who has helped scale companies from $1 million to over $30 million in annual revenue. He specializes in breaking conventional sales and growth models, focusing instead on building predictable, scalable revenue systems that actually work in the real world. Mark works directly with founders and leadership teams to align sales, marketing, and operations into one cohesive growth engine. His approach is grounded in execution, not theory, helping businesses grow without relying on guesswork or hype.

  12. 489

    Monday Morning Coffee Amber Hoffman

    Amber Hoffman is the Founder of The FS Agency, a digital marketing and AI advisory firm that specializes in high-precision visibility for local service businesses and professional firms. With over 15 years of expertise in digital marketing, Amber helps businesses navigate the shift from traditional search to LLM Visibility, ensuring brands are not just found on Google, but are accurately cited by AI models like ChatGPT, Claude, and Perplexity.

  13. 488

    Monday Morning Coffee with Rion Westfall

    Rion Westfall is a founder, growth strategist, and creator of the Own Your Revenue program, where he helps small and mid-sized businesses identify the exact revenue levers that drive scalable, profitable growth. With experience spanning over 15 countries, work with the Department of Defense, and nine companies built across multiple industries, Rion brings a no-nonsense, battle-tested approach to scaling businesses without scaling chaos. His focus is simple: find what works, double down, and grow with margin.

  14. 487

    Monday Morning Coffee Javier Santana

    Managing Broker Javier Santana plays a central role at Miami’s Sunland Group, a vertically integrated firm with development, design and construction capabilities. Specializing in residential and land sales, Javier leads Sunland’s Land Division, launched just over two years ago and quickly emerging as a dominant force in the market. Focused exclusively on unbuilt residential land, the division fills a critical market gap by providing dedicated brokerage services for an often overlooked yet high-volume segment of real estate.

  15. 486

    Monday Morning Coffee with Danny Brassell

    Danny Brassell is a highly sought-after speaker, trainer, and coach—often called “Jim Carrey with a Ph.D.”—who has delivered over 3,500 presentations worldwide. A former inner-city teacher turned entrepreneur, he is the author of 20+ books, including Leadership Begins with Motivation and Misfits and Crackpots. As co-founder of WellCrafted Story™, Danny helps entrepreneurs and leaders turn storytelling and speaking into powerful client-generation tools. His work focuses on helping people communicate with clarity, authenticity, and impact.

  16. 485

    419 – Ai Workflows for Architectural Visualizations

    On this episode of Inside the Firm, home remodeling profit margins hit highest rates since 2006, then we are short 10 million homes, and finally Ai workflows for architectural visualizations. Join us as we go back Inside the Firm!

  17. 484

    Monday Morning Coffee with Ben Olmos

    Ben Olmos is a business leader, entrepreneur, and media founder with over 30 years of experience in the consumer packaged goods industry, working with both Fortune 500 companies and emerging brands. He is the founder of DissedMedia and The Daily Pitch, and the author of 10 Topics to Help Managers, Leaders & Entrepreneurs Get Better at What They Do. In addition to building companies, he has spent more than 20 years in higher education teaching business from undergraduate to doctoral levels. Today, he hosts the DissedMedia: A Startup Story podcast, sharing real-time lessons from building a company and interviewing founders in the trenches.

  18. 483

    Monday Morning Coffee with Phillip Lanier

    Phillip Lanier is an entrepreneur who built and sold an eight-figure business after growing up in poverty and experiencing homelessness. He didn’t follow a traditional path—he built success through discipline, problem-solving, and learning in real time. Today, he helps everyday people take control of their money through practical strategies, mindset shifts, and personal responsibility. He’s the author of No College, No Problem and teaches how to move from financial survival to stability and long-term wealth.

  19. 482

    418 – The Most Expensive Way to Build a House is in a Factory

    On this episode of Inside the Firm, is over regulation a help or kick in the butt for architects to become builders, then an update on interest rates, and finally why the most expensive way to build a house is in a factory. Join us as we go back Inside the Firm!

  20. 481

    Monday Morning Coffee with LuAnn Buechler

    LuAnn Buechler, known as “The Little Spark,” is a transformational speaker, master trainer, and business coach who helps entrepreneurs align their passion with purpose to create meaningful success. After a 25-year career in corporate event planning, she hit burnout and pivoted into helping others build businesses that fuel both profit and fulfillment. She’s the creator of the Make Your Pa$$ion Pay™ Playbook and the 6 C’s Framework, guiding entrepreneurs to grow without sacrificing themselves in the process. LuAnn is also the founder of the iHug Movement™, a national initiative promoting human connection and emotional well-being through simple acts of kindness.

  21. 480

    417 – Why Is The Bar So Low for Running A Successful Architecture Firm

    On this episode of Inside the Firm, should institutional investors own single family homes, then an update on interest rates, and finally why is the bar so low for running a successful architecture firm? Join us as we go back Inside the Firm!

  22. 479

    Monday Morning Coffee with Van Carlson

    Van Carlson is the Founder & CEO at SRA and has over 25 years of experience within the risk management industry. Van began his career with Farmers Insurance Group as an agent; eventually growing his book to be among the largest in his home state of Idaho. Van’s primary goal is to continue the upward growth of SRA and continue to develop new products to bring to market.

  23. 478

    416 – Why Architects Must Reclaim the Master Builder Mentality or Become Irrelevant

    On this episode of Inside the Firm, business conditions for architecture firms may stabilize soon, then lessons from General Contracting, and finally why architects must reclaim the master builder mentality or become irrelevant. Join us as we go back Inside the Firm!

  24. 477

    Monday Morning Coffee with Matthew Fornaro

    Matthew Fornaro is a South Florida business and commercial litigation attorney who has been serving clients since 2003. After working at two AmLaw 200 firms, he launched his own practice focused on contract disputes, construction law, intellectual property, and business formation. As both an attorney and small business owner, Matthew brings practical legal insight to entrepreneurs and mentors emerging business leaders throughout the community.

  25. 476

    Monday Morning Coffee with Carl Fudge

    Carl Fudge is a "narrative strategist" who bridges the gap between deep business logic and world-class design. As the founder of Presentation Mode, he helps startup founders unlock capital by transforming complex business models into high-conviction fundraising stories.

  26. 475

    415 – How Ai Pushes Architecture Marketing Into a Sea of Sameness

    On this episode of Inside the Firm, could Ai replace 64% of architects’ jobs, then Erie Colorado might get rid of sprinklers for single family homes, and finally how Ai pushes architecture marketing into a sea of sameness. Join us as we go back Inside the Firm!

  27. 474

    Monday Morning Coffee with Claudine Ripert

    Claudine Ripert is the Chief Operating Officer of Critical Control Restoration, where she works alongside executive teams during high-pressure operational disruptions such as fires, floods, and major system failures. She helps leaders maintain clarity, authority, and momentum when normal processes break down, protecting productivity, revenue, and team alignment when it matters most. Claudine brings practical, execution-driven insights on how disciplined leadership and strong systems prevent small incidents from becoming prolonged crises.

  28. 473

    414 – Why Firms Racing to Automate May Lose Their Project Architects

    On this episode of Inside the Firm, Claude can Revit?, then the Colorado AIA on how architects can use two new state housing bills to build denser, more affordable multifamily, and finally why firms racing to automate may lose their project architects. Join us as we go back Inside the Firm!

  29. 472

    Monday Morning Coffee with Benas Leonavicius

    Benas is a freelance SEO expert and micro-agency owner who quietly built a six-figure business generating over $120K per year with a lean, high-margin model. After stumbling into SEO more than a decade ago, he rejected corporate life and slowly built a sustainable solo practice by niching down, developing real case studies, and focusing on long-term client relationships. Today, he works hands-on with 4–6 clients at a time, runs an 80%-margin agency, and teaches freelancers how to charge more, escape feast-and-famine cycles, and design businesses that support their lives. Benas isn’t an overnight success story — he’s proof that slow, intentional growth works.

  30. 471

    413 – Inside Architectural Ai Today

    On this episode of Inside the Firm, AIA says billings are down, then BLOK and Jack lead the way on Ai driven layoffs, and finally what Ai software you need to be implementing NOW at your firm to stay ahead of the curve. Join us as we go back Inside the Firm!

  31. 470

    Monday Morning Coffee with Randy Gage

    Randy Gage is known as The Entrepreneur Whisperer — a Speaker Hall of Famer, bestselling author of 15 books, and one of the most respected voices on prosperity and success today. His journey from a jail cell as a teenager to a global thought leader gives him a rare, no-nonsense perspective on wealth, mindset, and personal responsibility. Randy’s books, including Risky Is the New Safe, Mad Genius, and Radical Rebirth, have been translated into more than 25 languages, and his work has been featured in Forbes, Fortune, Fox News, and SUCCESS Magazine. Today, he challenges audiences to question their conditioning, rethink risk, and create prosperity from the inside out.

  32. 469

    412 – Denver Turns to Ai for Faster Building Permitting?

    On this episode of Inside the Firm, Elon Musk on AI replacement, then the impact of affordability challenges and demographic shifts on housing trends in 2026, and finally Denver Turns to Ai for Faster Building Permitting? Join us as we go back Inside the Firm!

  33. 468

    Monday Morning Coffee with Lidia Axe

    Lidia Axe is an executive and business coach helping professionals and entrepreneurs build resilient, purpose-driven businesses. After a 13-year corporate career, including leadership roles at PwC, she earned an Executive MBA from London Business School and founded Get It Done Coaching. Her work focuses on resilience, clarity, and helping founders overcome growth and self-promotion challenges.

  34. 467

    411 – They Can’t Replace You If You Build

    On this episode of Inside the Firm, the AIA is taking action, then Trump wants to build 1 Million Trump Homes, and finally they can’t replace you if you build! Join us as we go back Inside the Firm!

  35. 466

    Monday Morning Coffee with Brad Farris

    The biggest hurdle to your firm's growth is between your ears. Join Brad Farris as we discuss how being stuck in the weeds, with decisions bottlenecked at your desk, isn’t a systems problem—it’s an invitation to a leadership evolution. Take the Business Growth Phase Assessment: http://www.anchoradvisors.com/growth-phase Take the Self-Leadership Assessment: https://anchoradvisors.com/self-leadership-assessment/

  36. 465

    410 – Are You Designing a Porsche or a Pinto - How to Win More Work!

    On this episode of Inside the Firm, how to win more work, then we have a new fed chair, and finally are young, laid off, or can’t find a job then join us as we go back Inside the Firm!

  37. 464

    Monday Morning Coffee with Joel Benge

    Joel Benge is the author of Be a Nerd That Talks Good. He mentors others on why smart people and businesses run up against the blank stare moment and how to turn it into blank checks and breakthroughs.

  38. 463

    Monday Morning Coffee with Vince Quinn

    Vince Quinn is the Co-Founder and Creative Director of SBX Productions, where he helps businesses launch impactful podcasts and use them to power their marketing. He also coaches podcasters to unlock their full hosting potential, drawing from his years as a nationally syndicated radio host and professional communicator.

  39. 462

    409 – How to Reach your 2026 Goals

    On this episode of Inside the Firm, how to reach your 2026 goals, then how to better prompt Ai for better architectural writing, and finally a fresh look at the economy ahead. Join us as we go back Inside the Firm!

  40. 461

    Monday Morning Coffee with Anthony Franco

    Anthony Franco is a serial entrepreneur, AI strategist, and the co-author of AI First Principles and the WISER Method. Anthony has successfully exited six of his own businesses and spent over two decades guiding business leaders on how to grow smarter, automate strategically, and prepare for valuable exits. As the host of his own podcast, How to Founder, Anthony is passionate about sharing practical, no-nonsense strategies that entrepreneurs and business owners can immediately put into action.

  41. 460

    408 – How to Win More as an Architect in 2026

    On this episode of Inside the Firm, big wins in 2025 from the NAHB, then why you need a mountain builder for mountain properties, then how to win more as an architect in 2026. Join us as we go back Inside the Firm!

  42. 459

    Monday Morning Coffee with Jim Tracy

    Jim Tracy is a sought-after speaker and influencer on workplace culture and leadership, drawing on decades of real-world CEO experience. A serial entrepreneur, bestselling author, and podcaster with over 350 episodes, he has founded, scaled, and sold multiple businesses and even testified before the U.S. House of Representatives. Jim is also a licensed jet pilot trained by F-16 fighter pilots and a proud grandfather of 18, earning honors including induction into the Wireless Hall of Fame and recognition as a Business ICON of Idaho.

  43. 458

    Monday Morning Coffee with Mike Deaton

    Mike Deaton is a real estate entrepreneur, endurance athlete, and co-founder of Flipping Dirt, a land-flipping coaching program that’s helped hundreds of people create income, time freedom, and peace of mind through simple vacant land deals. After leaving senior leadership roles in Big Tech, Mike and his wife Ligia built a profitable land business producing consistent five- and six-figure returns, while also partnering in over $90 million in commercial real estate syndications. He’s the co-author of Flipping Dirt and the voice behind Life: Elevated, where he shares lessons on performance, wealth, and designing a life on your own terms.

  44. 457

    Monday Morning Coffee with Maja Kalra

    Maja Kalra is a former architect turned marketing coach who spent over a decade in architectural practice before helping others avoid the same burnout she experienced. Today, she works with architects to attract better clients, get paid what they’re worth, and build sustainable practices without relying solely on word of mouth. Through strategic LinkedIn marketing, Maja helps architects turn overlooked profiles into clear, compelling client magnets—so they can work on projects they actually enjoy and build a future on their own terms.

  45. 456

    Monday Morning Coffee with Scott Reynolds

    Scott Reynolds is the co-founder and CEO of UpCodes, an AI-powered platform transforming how the building industry accesses and navigates construction codes. Driven by the belief that access to the law shouldn’t be a burden, Scott teamed up with his brother Garrett, a software engineer, to build a smarter, more equitable solution. A Y Combinator alumni, Scott brings a rare blend of industry insight and startup tenacity. Today, he leads UpCodes’ mission to empower the people who design and build our cities, by making the law accessible, actionable, and AI-enhanced.

  46. 455

    407 – How Architecture Fees Got So Low

    On this episode of Inside the Firm, the biggest prefabricated home building plant is clowing, then natural gas is being phased out?, what’s the solution to get more Colorado ADUs built, and finally, how did architecture fees get so low?! Join us as we go back Inside the Firm!

  47. 454

    Monday Morning Coffee with Nathalia Melo

    Nathalia Melo is a mother of two, wife, former Olympia champion, and globally recognized fitness and wellness expert with over 15 years of experience. She’s a sought-after speaker on health, wellness, and lifestyle—regularly presenting to corporations, including AM100 law firms—and has spoken in more than 30 countries. As a coach leading a multidisciplinary team with a Registered Dietitian and Licensed Counselor, Nathalia has helped thousands of high-achieving women over 35 simplify their approach to fitness, health, and life so they can thrive both personally and professionally.

  48. 453

    406 – Why Are Houses so Expensive?

    On this episode of Inside the Firm, an Ai review, then why are houses so expensive, and finally, we’re repealing sprinkler requirements, really?! Join us as we go back Inside the Firm!

  49. 452

    Monday Monday Morning Coffee with Kevin Kennon

    Kevn Kennon, is here today to discuss. “Modern Cities, Historic Souls" and the intersection of architecture, sustainability, and storytelling. In 1988, he joined Kohn Pedersen Fox (KPF) in New York and became a partner in 1996. In 2002 he founded Kevin Kennon Architects, an architecture and design firm based in New York City. He has received major design awards ranging from the American Institute of Architects, the Architectural League Young Architects Award, and the Progressive Architecture Award.

  50. 451

    Monday Morning Coffee with Gianpiero Pugliese

    Gianpiero has built one of Toronto’s leading design studios (Audax), around Human Architecture, a philosophy born from recognizing how modern environments often overlook beauty in favor of efficiency. His work seeks to restore the enduring design principles that create spaces of meaning and emotion.

Type above to search every episode's transcript for a word or phrase. Matches are scoped to this podcast.

Searching…

We're indexing this podcast's transcripts for the first time — this can take a minute or two. We'll show results as soon as they're ready.

No matches for "" in this podcast's transcripts.

Showing of matches

No topics indexed yet for this podcast.

Loading reviews...

ABOUT THIS SHOW

INSIDE THE FIRM is a raw look inside of a young and ambitious architecture firm. Showtimes air every Monday Morning and Friday afternoon with the co-founders and hosts, Alex Gore and Lance Cayko. We dive into the nitty-gritty details of how to start, run, and grow a small business. We also share our personal stories, zoning and building code issues, Revit tips and tricks, and more!Want to be a guest on Inside The Firm? Send Lance Cayko a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/1627915419920x158717333030279800

HOSTED BY

Alex Gore and Lance Cayko

Produced by Inside The Firm | Start, Run, and Grow a Business

CATEGORIES

Frequently Asked Questions

How many episodes does Inside The Firm have?

Inside The Firm currently has 50 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is Inside The Firm about?

INSIDE THE FIRM is a raw look inside of a young and ambitious architecture firm. Showtimes air every Monday Morning and Friday afternoon with the co-founders and hosts, Alex Gore and Lance Cayko. We dive into the nitty-gritty details of how to start, run, and grow a small business. We also share...

How often does Inside The Firm release new episodes?

Inside The Firm has 50 episodes. Check the episode list to see recent publication dates and frequency.

Where can I listen to Inside The Firm?

You can listen to Inside The Firm on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts Inside The Firm?

Inside The Firm is created and hosted by Alex Gore and Lance Cayko.
URL copied to clipboard!