PODCAST · business
Killer Marketing
by Emily Rask
Killer Marketing tells the true crime stories behind the products you use every day, from the Tylenol murders that put a seal on every medicine bottle to the poisoned Halloween candy myth that sent kids home with nothing but wrapped treats. Emily Rask of Lies We Bought traces how each crime, scandal, or panic was sold to the public and how it changed the way companies sell to you today.
Episodes
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Jack the Ripper: The Letter That Sold a Serial Killer
Jack the Ripper is the most famous serial killer in history, and the name may have been written in a newsroom to sell newspapers. In 1888, a red-ink letter signed "Jack the Ripper" arrived at a London news agency, and the men who led the investigation later said they believed a journalist wrote…
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Tylenol Murders: Why Your Medicine Is Sealed
In 1982, seven people in the Chicago area died after taking Tylenol laced with cyanide, and the killer was never caught. Someone poisoned bottles right on store shelves, and Johnson & Johnson had days to decide whether its most profitable brand would survive. What the company did next became the...
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Trailer: Where True Crime Meets Marketing
Killer Marketing is a true crime podcast with a twist, because every case comes with the marketing story that played out behind it. Hosted by Emily Rask, creator of Lies We Bought, each episode digs into real crimes, cover-ups, and scares, and how brands, headlines, and public fear shaped what we...
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ABOUT THIS SHOW
Killer Marketing tells the true crime stories behind the products you use every day, from the Tylenol murders that put a seal on every medicine bottle to the poisoned Halloween candy myth that sent kids home with nothing but wrapped treats. Emily Rask of Lies We Bought traces how each crime, scandal, or panic was sold to the public and how it changed the way companies sell to you today.
HOSTED BY
Emily Rask
CATEGORIES
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