PODCAST · business
Laptop Empires
by Laptop Empires
Welcome to the Laptop Empires podcast hosted by Bobby Hoyt (Millennial Money Man) and Mike Yanda (Red Dirt Marketing Co). In this twice-weekly podcast, the former Band Director and Attorney share cutting-edge strategies for growing an online business. The duo pulls on their experiences building blogs, online communities, and courses to grow businesses for themselves and other business owners. Every episode is packed with content and actionable strategies presented in a laid-back, conversational manner. No topic is too big or small for this no-filter show about making money online and having fun doing it. Whether you’re a full-time entrepreneur, side hustler, or you’re thinking about joining this crazy online business world, you’ll want to join the Laptop Empires crew each Monday and Thursday and learn how to create an online business that lasts.
Episodes
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Online Business Content – What’s Worth Watching? – Episode 180
In this episode, Mike and Bobby discuss the types of content they consume, and the things they tend to avoid. “When coming up with your social media strategy, you have to talk about beginner level things to generate reach to get to your target audience of advanced people.” – Mike Yanda Welcome to...
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Personal Brand vs. “Brand” Brand – Episode 179
Welcome back to the Laptop Empires show! Mike and Bobby discuss their personal experiences with creating their brands and how they and other successful entrepreneurs transitioned between personal and professional branding. “Your brand is more the voice and the message than it is the name.” – Mike...
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How to Use SEO to Turn Your Content Into a Living – Episode 178
This week, Bobby and Mike discuss SEO and how it’s so important to growing an online business or brand – and how you can use it to convert leads into sales. They also discuss misconceptions about SEO and keywords, and some underutilized methods of converting lower volume searches into paying...
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Social Platforms and Their Next Move Towards Short-Form Content – Episode 177
Welcome back to the Laptop Empires show! In this episode, Mike and Bobby discuss the current momentum of short-form media and how social platforms are adapting to it- and where it’s going in the future. Mike also shares his content strategy with TikTok/YouTube leading into the future. “TikTok is...
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Parenting While Pursuing an Online Business – Episode 176
Welcome back to the Laptop Empires Podcast! This week, Bobby and Mike discuss their experiences with parenting while growing their online businesses – and how it’s completely worth the struggle and hardships. “I think the thing that people kind of maybe don’t think about as much is spending time...
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Content Creators – Who Should You Listen To? – Episode 175
Today, Bobby and Mike discuss social media and how comedians are great at it, how niching and experimenting is so important, and how kids actually impact productivity (despite some creators’ opinions). “You’re struggling with this one thing right now that every single person I’ve ever worked with...
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Twitter’s Algorithm and the Cultural Impact of Modern Content – Episode 174
Welcome back to the Laptop Empires show! This week, Bobby and Mike discuss Twitter- its release of its algorithm to the public, how people get good at the platform, and why political content is so powerful in the modern age. “It’s the only social media platform that is like a marketplace of…
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The Guys Discuss A.I. and the TikTok Ban – Episode 173
Welcome back to the Laptop Empires show! This week, Bobby and Mike discuss the ongoing and incessant trend that is A.I. content and its seemingly never-ending presence on social media. Will TikTok actually get banned in the U.S.? “We’re in a weird time. It’s like everything is changing so fast...
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I Asked Marko of Whiteboard Finance How He Built His YouTube Business – Episode 172
Welcome back to the Laptop Empires show! Today Mike is joined by Marko Zlatic, who is the owner of Whiteboard Finance – a successful personal finance YouTube channel targeted at entrepreneurs and investor. “I’m not special, you’re not special. Yes, we have our strengths, we have weaknesses. I…
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Discussing Productivity With a Successful Copywriter – Episode 171
Welcome back to the Laptop Empires show! Today in Bobby’s absence, Mike brings Robert onto the show, who is a successful copywriter. They discuss productivity, their favorite forms of content, and their business books of choice. “One of the biggest indicators of success as an entrepreneur in this...
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How We Hire, And Why It’s So Important As An Online Business Owner – Episode 170
Welcome back to the Laptop Empires show! Today Mike and Bobby discuss hiring new people in their businesses and how they’ve gone hiring previously. Should a business owner also consume content, and is it important to work less as an owner to be successful? “I’ve been doing this a long time. I’ve...
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Discussing Work-life Balance as Online Business Owners – Episode 169
Welcome back to the Laptop Empires show! Bobby and Mike discuss work-life balance, and how hard it is specifically as a father and as a business owner. They also talk about sleep schedule, work efficiency, and their ideal day-to-day routine and priorities. “I want my kids to see me build a thing...
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How We Knew When To Quit Our 9-5 Jobs (Would We Let Our Kids Do the Same?) – Episode 168
Welcome back to the Laptop Empires show! In this episode, Mike and Bobby discuss what it was like quitting their jobs to go into an online business, what they would do if their kids wanted to be entrepreneurs, and the types of people that leave hate comments online. “How you react is like a big[...]
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The Irritating But Necessary Parts of Online Business – Episode 167
Welcome back to the Laptop Empires show! Mike and Bobby discuss things they didn’t know about when they started businesses – bookkeeping, taxes, networking, investing in the business, and personal development. “Spending money to get access to people that have money is a very wise investment.”...
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The Strategy, Vision, and Skills for a 7-Figure Online Business – Episode 166
Welcome back to the Laptop Empires show! Bobby and Mike discuss their experience starting online businesses, their takeaways and advice for new creators, and whether or not having a definite vision or goal in mind really matters at the beginning. “There’s tons of strategies, it’s just a matter of...
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Internet Marketing’s Scammers and TikTok’s Impending End – Episode 165
Welcome back to the Laptop Empires Show! Today, Bobby and Mike discuss why online businesses, (and internet marketing in particular) tend to have so many scammers/slimy businesses and how that hurts everyone in the industry. They also discuss whether they think TikTok is going to get banned by…
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How we’re balancing our work and daily lives in 2023 – Episode 164
Welcome back to the Laptop Empires show! Today Bobby and Mike discuss their resolutions and goals in 2023, both in their business and personal lives. The guys discuss why people fail at their resolutions, and Mike describes his process of figuring out TikTok’s algorithm and an optimal growth...
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Starting a Business or Brand in 2023? Here’s Our Genuine Advice. – Episode 163
Welcome back to the Laptop Empires Show! In this episode, Mike and Bobby give their very honest and blunt advice to people who are trying to genuinely build their businesses and brands in 2023. The guys talk about mindset, aligning your priorities, and ways to keep yourself on the right track...
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Sharing our thoughts on Rick Ross, NFTs, Gary Vee, and ChatGPT – Episode 162
Welcome back to Laptop Empires! Today Bobby and Mike discuss a variety of topics from NFTs and Gary Vee, to Rick Ross’ books and social media expertise. “If you have the dream, you know it’s going to take work and it’s going to take sacrifice. And I think a lot of people don’t want to[...]
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Is Short Form Video Going To Kill Google? – Episode 161
Welcome back to Laptop Empires! In this episode, we delve into the topic of Google and its slow decline. Will short form video platforms like TikTok make the old-school monetization methods like blogging irrelevant? “Pictures are worth a thousand words so how much is the video worth? If somebody...
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We Asked a Successful Copywriter How He Built His Business – Episode 160
Welcome back to the Laptop Empires podcast! Today we’re interviewing and talking with our colleague and friend Robert about his copywriting business, how he found success, and the impending threat of AI copywriting software. “The way to stand out is to actually do the work. And I think a lot of...
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Our Biggest Business Accomplishments and Regrets in 2022 – Episode 159
All great business owners know that the learning process never stops. Mike and Bobby dive into their favorite moments of this past year, what they regret not doing more, and what their goals should be for 2023. “Complexity (in your business) is something that should happen really slowly, over…
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I Asked a Successful Content Creator His Growth Strategy… – Episode 158
Mike asks a successful, 7-figure content creator about his process of building an audience from years of blogging and course creation- and how to apply that knowledge to modern platforms like YouTube and TikTok. “You don’t have to act on your entire plan all at once. You have to act where you can...
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Brainstorming the Best and Worst Business Ideas – Episode 157
We were curious – if we started a new business in 2023, what industry would we choose? Today on Laptop Empires, we talk about various business models, our analysis of different industries, and alcohol. A lot about alcohol. “I always like the idea of having a product. Something like, hey, this is...
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Short Form Video is Changing the Creator Economy – Episode 156
Welcome back to Laptop Empires! Today we do a deep-dive into opportunities that the rise of short-form video has presented, and why you should start taking advantage of them. As YouTube and TikTok’s hold on the creator economy continues, are other major social platforms keeping pace? “We’re in a...
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Our Last Episode…For Now… – Episode 155
This is it… Our last podcast episode… For now! The journey doesn’t end here. It’s not yet goodbye, it’s a see you later. For today’s episode, Mike and Bobby will talk about their plans on improving and making the Laptop Empires podcast bigger and better than ever. They will be back for more brand...
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Search Engine Optimization (SEO) with Larry Ludwig – Episode 154
SEO is a mysterious thing– like a black box as Larry Ludwig states. It might sound complicated, but we’ll provide the SEO basics and strategies that you’ll need for building your personal brand. SEO will also help your website get more organic traffic from search engine platforms like Google. In...
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Affiliate Marketing with Larry Ludwig – Episode 153
Having a business is a huge investment and growing it is the biggest challenge. Learn from the expert on how to effectively manage your time and resources to achieve your goals using Affiliate Marketing. On today’s episode, it’s a great privilege having Larry Ludwig as our guest. He has a long,...
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Building an Agency Team – Episode 152
Do you ever think about building your own agency? There are a lot of factors you might need to consider. Enter Mike. Mike started his own agency five years ago, and he’s sharing his business structure and how he successfully manages it. He also shares how his agency has grown, and what agency…
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Building a Blogging Team – Episode 151
You can always do great things in business with a helpful team. That’s what Mike and Bobby have in their successful businesses. Their teams may be small, but together the team can do powerful things. In today’s episode, Mike and Bobby will share some experiences in building a successful team and...
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Behind the Scenes Look at the LE Team – Episode 150
You might be wondering how Mike and Bobby juggle their work and still go on vacation, without any disruption in their businesses. They have a great team in place that helps them with nearly every aspect of their businesses. And if you think there’s a lot of manpower needed to have such a…
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Tips for Hiring a Rockstar Team – Episode 149
In business, it is always great to have a team of people rather than doing it solo. Together you can do so much more for the business. You just have to find the right people for you to work with as a team. In today’s episode, Mike and Bobby will share some experiences in business[...]
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Why You Should Intentionally Break Your Business – Episode 148
Mike just came back from a week-long vacation, and he’s sharing how to unplug as a full-time business owner. “How is that even possible?” you may be thinking. It’s not easy. It takes time and experience to get to a place where you can step away for a week and nothing bad happens with the[...]
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Ask Bobby & Mike – Round 2 – Episode 147
We’re back for another ‘Ask Bobby & Mike’ episode. This is part two of a special Q&A series, which Mike and Bobby answer interesting questions from their students. They received a LOT of questions so here’s the second round. In today’s episode, Bobby Hoyt and Mike Yanda will continue to answer…
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Ask Bobby & Mike – Round 1 – Episode 146
We have a special Q&A episode today, in which Mike and Bobby are answering their students’ interesting and cool questions! They received a lot of questions so this could be a two-parter! Who knows- this might be an ongoing episode in our podcast rotation too! Listen to today’s podcast as Bobby…
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Scattershooting Business Topics #2 – Episode 145
Ever wonder what having your own business is like? Or how your day to day life could change? Building a successful business is a process. It takes time, hard work, patience, daily experiences and even failures. In today’s podcast, Mike and Bobby will play another fun question game. Stay tuned as...
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4 Ways To Build Your Coaching Or Consulting Business with Lauren Zoeller – Episode 144
Are you a coach or a business consultant or maybe planning to start your own own coaching or consulting business? We have some pointers that could help you build your business and save you time and money. You might be wondering how and where to start. It is not easy, but listen to today’s...
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How To Make $1,000+ Per Month Running Facebook Ads – Episode 143
Posting ads on Facebook is a valuable side hustle. Learn how to create profitable ads and target potential customers for local businesses. Why is this side hustle so profitable? Facebook is one of the most powerful marketing platforms for lead generation. On this episode, DollarSprout gets all…
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What To Do If You Don’t Want To Go Back To Work – Episode 142
Most of us are working from home now due to the pandemic and I am pretty sure that a lot of you enjoyed this setup. Who wants to go back to the office anymore? No worries, we feel you. You might be thinking about what you should do and how you can leave the office[...]
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The Worst Blogging Advice Ever – Episode 141
Are you overwhelmed with all the information and opinions flying around from people who think they have all the experience on blogging? When you’re a beginner blogger, you tend to seek and receive tons of blogging advice that would lead you to ponder which is legit and which should be…
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How To Build Consistency As A Content Creator – Episode 140
Thinking about what you should be creating next? It can be stressful, especially brainstorming and trying to plan ahead. Trust me, rushing your content will not do any good. If you are tired of rushing your content and losing that momentum, hit that play button and listen as Bobby Hoyt and Mike...
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5 Things Keeping People From Starting A Blog (That Shouldn’t) – Episode 139
Have you ever thought of starting a blog? Especially with everything that’s going on now. A few things that keep most people from starting are lack of time, not knowing where to start, and lack of funds. If you’re stuck on choosing a website domain or picking a niche/ topic, Bobby and Mike have...
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Ditching the Corporate World for Entrepreneurship with Lauren Zoeller – Episode 138
There are plenty of benefits to working in the corporate world, but some people feel they aren’t given the chance to grow at the pace they desire. On the other hand, there are some who have already risen to the top with a fat salary, however, still feel something’s lacking… And they start to...
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The Thing We HATE About Courses – Episode 137
We’ve been talking about courses and everything, and there are a LOT of courses out there. But are they worth it? How do we know if it’s a helpful info product or if it is legitimate? Through media? By course creators showing off their stripe accounts? Or Social proof? It can be tricky, but...
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Creating a Hands-Free Business With the Kings – Episode 136
Earning money and taking care of your growing family are both vital tasks. However, meeting your family’s financial needs while being readily available for your children and/or spouse can be truly challenging if you have a 9-to-5 job. And these are the very reasons why many are dreaming to own a...
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The Info Product Advantage In Tough Times – Episode 135
Due to the pandemic, the economy might be in recession for two or more years. During these tough times, affiliate programs are affected and affiliate marketers worry about sales. Having an info product gives you the flexibility to alter the direction or make quick decisions to help grow your...
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How To Improve Retention For Your Membership – Episode 134
Are you checking your churn? If you’re thinking about making butter, unfortunately, it’s not that. We’re referring to customer churn which transpires when your subscribers ceased doing business with your service. Though entrepreneurs love recurring income, it can be difficult at times to continue...
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Creating A (Physical) Subscription Newsletter with Chris Orzechowski – Episode 133
Email is indeed a fast and important method of business communication. Despite the digitization of customer experience, it’s still a fact that most people are overwhelmed by the number of emails received daily. As a result, you simply delete or just skip some of the newsletters inside your inbox....
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Pay Yourself First with Chris Orzechowski – Episode 132
Most of the people are now at home due to the coronavirus. Did you know that a major benefit of having more people at home is more online sales? Today’s episode is about the concept ‘Pay Yourself First’ brought to you by Chris’s Make it Rain monthly newsletter. This $99 per month newsletter…
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Escaping the Daily Grind With an Online Course – Episode 131
It’s easy to get caught in a nonstop cycle of work, work, and even more work. Non-stop grinding can cause burnout, especially when it reaches the point where it’s all-consuming. Wouldn’t it be nice to find a way to escape the daily grind and have more lifestyle freedom? In today’s podcast…
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ABOUT THIS SHOW
Welcome to the Laptop Empires podcast hosted by Bobby Hoyt (Millennial Money Man) and Mike Yanda (Red Dirt Marketing Co). In this twice-weekly podcast, the former Band Director and Attorney share cutting-edge strategies for growing an online business. The duo pulls on their experiences building blogs, online communities, and courses to grow businesses for themselves and other business owners. Every episode is packed with content and actionable strategies presented in a laid-back, conversational manner. No topic is too big or small for this no-filter show about making money online and having fun doing it. Whether you’re a full-time entrepreneur, side hustler, or you’re thinking about joining this crazy online business world, you’ll want to join the Laptop Empires crew each Monday and Thursday and learn how to create an online business that lasts.
HOSTED BY
Laptop Empires
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Frequently Asked Questions
How many episodes does Laptop Empires have?
Laptop Empires currently has 100 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Laptop Empires about?
Welcome to the Laptop Empires podcast hosted by Bobby Hoyt (Millennial Money Man) and Mike Yanda (Red Dirt Marketing Co). In this twice-weekly podcast, the former Band Director and Attorney share cutting-edge strategies for growing an online business. The duo pulls on their experiences building...
How often does Laptop Empires release new episodes?
Laptop Empires has 100 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Laptop Empires?
You can listen to Laptop Empires on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Laptop Empires?
Laptop Empires is created and hosted by Laptop Empires.
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