PODCAST · business
Layers
by Ply
Layers is a conversation about building brands with more depth.
Episodes
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Layers - Season 3, Episode 7: What is a brand custodian and why you might need one
Layers is a podcast about building brands with more depth. In this episode we chat about disjointed brands, how they happen and what you can do to fix them. If you enjoyed this podcast of Layers, stream all of our episodes by heading to layerspodcast.com Follow us on instagram: @ply.studio for…
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Layers - Season 3, Episode 6: What it takes to make a brand consistently great over decades
Layers is a podcast about building brands with more depth. This episode is all about making your brand stand the test of time. If you enjoyed this podcast of Layers, stream all of our episodes by heading to layerspodcast.com Follow us on instagram: @ply.studio for more Branding, UX, Design,...
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Layers - Season 3, Episode 5: Six questions to ask when defining your positioning
Layers is a podcast about building brands with more depth. If you enjoyed this podcast of Layers, stream all of our episodes by heading to layerspodcast.com Follow us on instagram: @ply.studio for more Branding, UX, Design, Strategy and Positioning tips. Sponsored by Ply.Studio
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Layers - Season 3, Episode 4: 13 ways modern brands can build more depth in 2020 (Part 2)
The 13 pillars emerging brands are building their companies on (and you can too) There’s too many brands in this world.Too much fighting for the same space. Too much same-same. That’s probably because old players tend to get stale, stop taking risks while new starters leap in, absent of mission…
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Layers - Season 3, Episode 3: 13 ways modern brands can build more depth in 2020 (Part 1)
The 13 pillars emerging brands are building their companies on (and you can too) There’s too many brands in this world.Too much fighting for the same space. Too much same-same. That’s probably because old players tend to get stale, stop taking risks while new starters leap in, absent of mission…
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Layers - Season 3, Episode 2: The fundamentals of brands on social media
Most brands are on social media but they fall short on expectations. They tend to lack focus or seem off brand. What are the fundamentals for brand on socials and how do we avoid losing our wows on these platforms? Layers is a podcast about building brands with more depth. If you enjoyed this...
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Layers - Season 3, Episode 1: The future of brand
Layers is a podcast about building brands with more depth. Its 2020, a New Year and a new decade. So now is as good a time as ever to talk about the future of brands. If you enjoyed this podcast of Layers, stream all of our episodes by heading to layerspodcast.com Follow us on instagram:...
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Layers - Season 2, Episode 5: The best way to show the world your rebrand
This is our final episode of Season 02; The Rebrand. We've been stepping you through the process of rebranding and in this episode we chat about the best ways to get it shown to the world. Layers is a podcast about building brands with more depth. If you enjoyed this podcast of Layers, stream all...
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Layers - Season 2, Episode 4: The process of a rebrand
This week we're talking about going through the process of a rebrand, the rebrand project's been green-lighted and now it's time to put the project in go mode. But, a rebrand is a little different to doing it clean skin. Understanding the differences between a rebrand and a brand can help you get…
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Layers - Season 2, Episode 3: Getting started with your rebrand
After last weeks episode you've sold the rebrand and it's all signed off, you've got the budget to work with and it's on you to make it happen. Where do you get started? That's what the latest episode of Layers is here to help you with. Sponsored by Ply.Studio @ply.studio
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Layers: Season 2, Episode 2 - Navigating objections to your rebrand
Many brand managers have trouble convincing CEO's or founders of businesses to rebrand, even if it is obvious the brand is beginning to look tired. In this episode of Layers we take a look at the factors that contribute to naysayers objecting a rebrand and workshop ideas on how to navigate those...
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Layers: Season 2, Episode 1 - What can trigger a rebrand?
Layers is a podcast about building brands with more depth. Join Dave and Mark this week chatting about re-branding and what the potential triggers are to re-brand your business. We talk in depth about the positive and negative reasons to re-brand. Layers is a podcast by Ply Studio
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Layers: Episode 6 - The intersection of brand and website
Your website is a culmination of your entire brand. It's where your messaging and visual elements come together to tell a story about your brand. In this digital world it is also the first point of contact you have with new and existing customers. Layers is a podcast about building brands with…
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Layers: Episode 5 - Crafting visual identity
Visual Identity is the 'good looks' that go along with your brand personality. Many people think that branding is simply the logo or just the visual elements. Sure, visual identity plays a vital role in your branding however there is much more involved. Layers is a podcast that breaks down all…
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Layers: Episode 04 - Exploring brand messaging
Layers is a podcast about building brands with more depth. The better your brand message, the better your chance is to start a successful venture. So, in episode 04 we explore brand messaging. Sponsored by Ply Studio
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Layers: Episode 3 - What makes a strong brand position?
In this podcast we dissect brand positioning. Does it all come down to a formula?
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Layers: Episode 2 - Breaking down your brand strategy
In this podcast we talk about the core elements in brand strategy that once broken up, work together to create the ultimate playbook for your brand.
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Layers: Episode 1 - What makes a brand, a brand?
We unpack what really goes into a modern-day brand, common misconceptions of 'brand' in the business world and how properly understanding and embracing the true meaning of brand can positively impact your business.
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ABOUT THIS SHOW
Layers is a conversation about building brands with more depth.
HOSTED BY
Ply
CATEGORIES
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Frequently Asked Questions
How many episodes does Layers have?
Layers currently has 18 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Layers about?
Layers is a conversation about building brands with more depth.
How often does Layers release new episodes?
Layers has 18 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Layers?
You can listen to Layers on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Layers?
Layers is created and hosted by Ply.
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