PODCAST · business
Lead With Heart
by Samara Bortz
Hosted by Samara Bortz, Lead With Heart is a podcast for thoughtful entrepreneurs who are building thriving creative businesses without hustle and burnout. We will dig into actionable strategies for marketing, sales, mindset, intentional offer design, spirituality, balancing motherhood with entrepreneurship, and tapping into creative magic. Lead With Heart is a must-listen for anyone who wants to establish, grow, and scale their dream feel-good business. samarabortz.substack.com
Episodes
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The Rulebook I Threw Out to Build My Six-Figure Design Studio
Part storytime, part masterclass! In this episode, I’m breaking down exactly how I went from charging $1,500 for two-week websites to running a six-figure design studio within a year and a half. Even if you’re not a designer, the framework behind this pivot is the same process I’ve used in every...
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Ask These Questions Before Hiring a Mentor or Coach
Not every coach is the right coach for you, and finding a good fit matters way more than finding the most impressive sales page. In this episode, I’m breaking down the most important things to look for when you’re hiring a mentor or coach, including a checklist of questions to bring to the...
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How I'm Prepping My Coaching and Design Business for Maternity Leave
I’m pregnant with baby number two, and this time, I’m prepping my business for maternity leave very differently. In this episode, I’m walking you through the full compare-and-contrast: what I did before my first son was born, what worked, what left me scrambling, and exactly what’s changing for...
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You've Been Fixing Everything But Your Offer
You’re posting, showing up, talking about your work — and it still feels heavy. Most people assume the fix is external: better messaging, more visibility, a bigger audience. But there’s something I always look at first, and it’s almost always the thing people skip. It’s the offer. In this…
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Podcast Guesting as a Feel-Good Marketing Strategy with Candace Dudley
In this episode, I’m sitting down with podcast guesting coach Candace Dudley to talk about a marketing approach that actually feels sustainable — sharing your work on other people’s podcasts. Candace did 50 guest interviews in 2025 and she’s sharing exactly how to find the right shows, pitch...
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How to Make Long-Form Content Creation Easy
Intimidated or overwhelmed by starting a podcast or committing to a weekly newsletter? In this masterclass-style episode, I’m breaking down my exact four-step process for creating podcasts, emails, and Substacks each week—without it eating up my entire schedule or draining my creative energy.…
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When Coaching Isn't the Answer (And When It Is)
My copywriter co-founder asked me a question that made me pause: when is coaching NOT the right fit? In this episode, I’m sharing both sides of the coin—why I believe support is always worthwhile AND the two scenarios where hiring a coach might not move the needle most. What You’ll Learn Why you...
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How to Rebuild Marketing Momentum After a Break
Feeling stuck getting back into your marketing groove after a break? You’re not alone! In this episode, I’m sharing the exact advice I gave a client who asked how to rebuild momentum after the holidays—plus the three approaches that help me (and my clients) move through content resistance and…
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Slow Growth, Bold Pivots, and Legacy Work with Chelsea Riffe
Today’s conversation with Chelsea Riffe is one of those episodes I already know I’ll come back to. We talk about her early years in sports reporting and corporate sales, the power dynamics that pushed her out of those industries, and how all of her different life and work experiences have shaped...
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The Magic of Side-Gig Energy
What happens when you stop putting pressure on your business to “perform” and let it be a side gig again… at least energetically? In this episode, I’m sharing how side-gig energy can help you rebuild safety around charging aligned prices, reconnect to your why, and bring back that scrappy,...
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When Rest IS the Work
In this episode, I share why I took an intentional break from marketing, and how my business kept flowing anyway. If you’ve been busy, burnt out, or feeling blah about your work, this one’s for you. You’ll learn: Why a grounded pause won’t tank your client pipeline when your foundations are…
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Behind the Scenes of Our Website in a Week
In this episode, Samara and Isobel pull back the curtain on their Website in a Week process, the signature In Tandem experience that delivers a fully written, designed, and launched Squarespace website in just five days. We walk through every stage of the process, from client prep and intake, to...
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What Clients Think They Need vs. What They Actually Need
This week, I’m pulling back the curtain on how I soft-launched a brand new mentorship offer in my business, and the clarity that unfolded once clients started coming through the door. You’ll hear: Why I resisted offering one-off intensives for so long The three reasons I finally decided to add…
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Orcas, Meatballs, and $30K in Sales: My Chill July Recap
In this episode, you’ll hear a candid recap of my summer, with equal parts vacationy adventures and business breakthroughs. Exactly what’s inside: How I intentionally designed July as a slow, spacious month (and why it worked) The surprising $30K sales that rolled in while I was away from my desk...
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Pinterest Without Burnout: Guest Interview with Coley Lane Bouschet
If your current marketing rhythm has you feeling burnt out, it might be time to add a slower, more sustainable channel to your mix. In this episode, I’m joined by Pinterest strategist and founder of Life Goals Collective, Coley Lane. We talk about why Pinterest is such a powerful long-term growth...
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Why Your Instagram Stories Aren't Selling (And How to Fix Them)
In today’s episode, I’m walking you through the 6 biggest mistakes I see creative business owners making on Instagram Stories, and how they might be quietly costing you sales. I’m also sharing the exact mindset and strategic shifts that helped me go from “cute Stories with my coffee” to using...
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The Sales Mindset Shift that Changes Everything
In today’s episode, I’m sharing one of the most powerful lessons from The Shifts (my free 5-day audio series for creative entrepreneurs) and it’s all about selling. (Not the sleazy kind. The real, embodied, generous kind.) We’re diving into: Why selling isn’t just strategy, it’s energy…
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What Actually Works When Inquiries Slow Down
Slow seasons in business can feel stressful. When inquiries dry up and the calendar looks empty, it’s easy to spiral into panic, scarcity, and over-marketing energy. But what if the slowdown isn’t a problem to fix… but an opportunity to shift? In this episode, I’m sharing what actually works when...
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How to Trust Your Marketing Strategy (and Finally Let It Be Enough)
Ever feel like no matter how much you post, show up, or create… it’s still not enough? We’ll unpack what it really means to trust your content strategy, how to stop spiralling after you hit publish, and why knowing your “enough” is the secret to creating with confidence (not pressure). You’ll…
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Q&A: Scalable Offers, Scheduling with a Baby, and Being 'Professional' Online
In this behind-the-scenes episode, I’m giving you a front-row seat to recent coaching conversations from inside The Expansion Collective: my signature group business mentorship program for creatives. This episode is a goldmine of real questions, and the kinds of actionable, soulful answers you…
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The Power of Human Design for Creatives
What if your energy was your superpower and you had a blueprint to help you use it? In this episode, I’m joined by Lauren Osselton: copywriter turned coach, creative guide, and Human Design expert. We unpack how Human Design offers a practical, spiritual map to help you come home to yourself,...
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When “I’ll Just Do It Myself” Stops Working
In this episode, we’ll talk about: Why overfunctioning feels safer (but slowly burns us out) The cultural and personal reasons it’s hard to ask for support How this pattern shows up in both early motherhood and entrepreneurship And why support (not more strategy) is often the missing piece This…
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Creating the Community I Couldn't Find
In this episode, I’m sharing one of the real stories behind why I created Rebirth–not just as an energetic reset, but as a community of women navigating life, business, and motherhood. I talk about: The loneliness of being a new mom and business owner Why most “mom groups” didn’t meet me where I...
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The Postpartum "Business Strategy" I Wasn't Ready For
In this episode, I’m getting honest about what didn’t work when I returned to my business postpartum. I share: The expectations I had for coming back after mat leave (and what actually happened) Why trying to "jump back in" made everything feel harder The surprising inner work I had to do before…
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Shifting the 'Enough' Mindset: How Creatives Can Step Into Overflow
Money. It’s a loaded topic–especially for women, especially for creatives. If you’ve ever felt like making just enough is something you should be grateful for (but you secretly crave more), this episode is for you. I’m diving into: Why so many creative entrepreneurs get stuck in the ‘enough’...
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You’re Not Owning Your Success (And It’s Costing You Kindred Clients)
Today, we're diving into a topic many creative entrepreneurs struggle with: confidently showing your expertise without feeling arrogant. You’ll learn how to overcome the fear of sounding like you’re bragging when sharing your accomplishments and techniques for building trust and credibility with...
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How to Charge More as a Creative Solopreneur
This episode is all about the energetics of raising your prices as a creative solopreneur or online service provider. You’ll hear: - My story of a flopped price increase and why it led to *crickets* instead of clients - The key mindset and energetic steps to master before increasing your rates -...
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Galentine's Day Special: Guest Interview With Emma Rendell + Kaitlin Lane
In this episode, I’m joined by my two friends of 20+ years, Emma Rendell and Kaitlin Lane. We yap about: - The difference between regular friendships and sisterhood. - Navigating dynamics as a trio of besties. - Secrets to maintaining relationships as long-distance friends. - Kaitlin’s list of...
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Steal My Soft Launch Strategy
In this episode, you’ll learn: - The pros and cons of a Soft Launch strategy. - How to determine if it’s the best launch strategy for your next offer. - The process we followed to launch In Tandem Studios and book $12k worth of beta projects within a few weeks. Links: 🍦 FREE! The Soft Launch...
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Permission to Pivot: Interview with Isobel Griffin
This episode is a guest interview with Isobel Griffin, a copywriter who specializes in feel good web copy for creatives and small business owners. We discuss: Isobel's unexpected journey to becoming a copywriter! Advice for aspiring entrepreneurs and the importance of trusting your gut, having...
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Stories of Imposter Syndrome (and How to Release It)
In this episode, we dive deep into the world of imposter syndrome and how it affects creative entrepreneurs like you. We explore: Why imposter syndrome is so common, especially during times of transition and growth. The difference between imposter syndrome that signals a need for change and...
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The Messaging Shift To Fill Your Offers With Dream Clients
n this episode, I offer a perspective shift and action step to help you create more magnetic messaging for your high-ticket service. Plus, an invitation to join the January 2025 cohort of The Expansion Collective! We kick off on January 23rd. Use the code ‘LETSEXPAND’ for $150 off any payment…
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How To Use Authority-Building Content To Spark Aligned Sales
Building "authority" online doesn't have to feel icky. In this episode, learn how to cultivate trust and credibility with your audience to help prop up your offers in your sales process. I break down two different content pillars for Instagram grid posts with examples and frameworks you can adapt...
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Build a Feel-Good Content Creation Workflow
Tired of staring at your phone, feeling stressed because you have nothing to post on Instagram today? In this episode, I'm breaking down my structured approach to batching engaging IG content that attracts dream clients. No more random posting! Learn how to plan and execute a content strategy…
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Welcome to The Lead With Heart Podcast
This is the first episode of The Lead With Heart Podcast. I'm your host, Samara Bortz – a business coach for creatives who are growing their income and impact. 🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching ✨ Private Mentorship Options:...
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ABOUT THIS SHOW
Hosted by Samara Bortz, Lead With Heart is a podcast for thoughtful entrepreneurs who are building thriving creative businesses without hustle and burnout. We will dig into actionable strategies for marketing, sales, mindset, intentional offer design, spirituality, balancing motherhood with entrepreneurship, and tapping into creative magic. Lead With Heart is a must-listen for anyone who wants to establish, grow, and scale their dream feel-good business.
samarabortz.substack.com
HOSTED BY
Samara Bortz
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Frequently Asked Questions
How many episodes does Lead With Heart have?
Lead With Heart currently has 35 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Lead With Heart about?
Hosted by Samara Bortz, Lead With Heart is a podcast for thoughtful entrepreneurs who are building thriving creative businesses without hustle and burnout. We will dig into actionable strategies for marketing, sales, mindset, intentional offer design, spirituality, balancing motherhood with...
How often does Lead With Heart release new episodes?
Lead With Heart has 35 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Lead With Heart?
You can listen to Lead With Heart on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Lead With Heart?
Lead With Heart is created and hosted by Samara Bortz.
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