Learn WTF: What The Finance Podcast
by Katrina Keller, CPA, CFF, CFE, MST...PhD*coming soon!
Hosted by your Not-So-Typical-Forensic Accountant and humble genius Katrina Keller, CPA, CFF, CFE, MST, Business Strategist with 25 years of experience bringing you unfiltered, raw, conversations about life, finance, and the pursuit of happiness * and why Financial Independence and Education is the key to the to breaking the chains of financial stress. Katrina is unlike any person, and definitely unlike any accountant you've ever met. The girl who "should've been an actress" according to everyone, is here to bring you her passion for people and creating happiness within them!
Episodes
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Everything I Think I See, Becomes a Tax Return to Me
Tax Time got you like WTF? Welcome to my world! In this episode, I break down the madness of tax season and why everything I see becomes a tax return to me (yes, I even wrote a jingle about it). We dive into the power of marketing, advertising, and the financial game behind jingles—because let’s…
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I See Dead Businesses
Some people see dead people...I see dead businesses! Key Takeaway: Understanding your financial statements is crucial for business success and don't fall prey to these Current Fraud Trends! Now here's the Ai description...:) Happy Thankful Thursday! Katrina Keller, CPA, CFF, CFE, MST, your…
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Building the Habits of Hard Work
Good Habits = Good Life, Hard Work = Big Success Now here's the Ai version...:) Welcome to What the Finance! Host Katrina Keller, CPA, CFF, CFE, MST, discusses the challenges of teaching financial concepts in an engaging way. She emphasizes the importance of self-motivation and drive in applying...
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Is this the David Duchovny Review podcast? Finding your human!
Welcome back to *What the Finance* with your favorite humble genius, Katrina Keller! In this episode, Katrina takes you on a personal journey of self-discovery and transformation, reflecting on the past 70 days of her life without coffee and the profound changes she's experienced along the way....
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Art, Life Choices, and Financial Freedom: Lessons from an Art Festival
In this episode of *What the Finance*, host Katrina Keller shares her inspiring experience at a recent art festival that sparked deep reflections on life, creativity, and the financial choices that shape our paths. Join Katrina as she recounts her journey through a vibrant festival filled with…
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Coffee, Castles, and K-1’s: From Dickens to Deductions
Surprise—it’s a coffee episode… or maybe not! ☕ Katrina (aka January Ember when the soul takes over) takes us on a whimsical ride from sipping coffee again after 52+ days of no coffee, to spring-cleaning her life and her beloved Dickens Village Museum. This episode blends storytelling, art, and...
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How To Think Like A Millionaire (Before You Are One!)
Who says you need a raise to feel rich? You might just need a nervous system reset, a cold cup of coffee you don’t want anymore, and a good look at your balance sheet (and your soul). In this episode, I spill all the real tea (and not just because I quit coffee): 📉 Financial burnout is real —...
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WTF Is Success Without Soul?
In a world that rewards hustle, noise, and non-stop productivity, this deeply personal solo episode is about something entirely different: stillness. After 48 days without coffee, Katrina reflects on how that simple choice unlocked a powerful wave of mindfulness, nervous system healing, and soul...
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Comfort Cravings & Crushing Habits
Day 45. No coffee. No chaos. Just clarity. In this reflective solo episode, your favorite forensic CPA shares a wild twist: she finally made a cup of coffee… and didn’t like it. But this isn’t just about caffeine—it’s about what we outgrow, what we cling to, and what we convince ourselves brings...
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Self-Love Isn’t Tax Deductible, But Maybe It Should Be!
Why is it easier to expense a laptop than it is to take a damn break? In this deeply honest and hilariously insightful episode, your favorite forensic CPA-turned-soul-philosopher takes a detour from debits and dives headfirst into healing. After 45 days without coffee, Katrina (and her soulful...
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To Vacay or Not to Vacay, That is the Question
Do you ever get vacation shame? Do you feel pressured to take a vacation? Do you feel guilty spending money on a vacation? These are the thoughts that plague my mind today! Welcome to a short episode of WTF! Today I’m debating the concepts behind vacations and whether or not we should take them!...
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Retro-Introspection/ The Art of Looking Back to Move Forward
Sorry for the short blip, but enjoy a little look back at Katrina and the shortest episode you’ll likely ever get! LOL 😆 Thank you all for joining and I encourage you to subscribe to the next episode at LearnWTF.com. Season 3! Coming next!
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Sorry for the F Bombs but Finance is Frustrating!
In this episode of "What the Finance," host Katrina Keller shares her thoughts on the challenges of life and finance, emphasizing the importance of authenticity and self-expression. After a brief hiatus due to family visits, she reflects on her use of explicit language, explaining that it serves…
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WTF is This Podcast All About? Unpacking the F*cked Up Concept of Money
Welcome to a raw and real intro episode where forensic CPA, author, future PhD, and your favorite red-haired financial truth-teller, Katrina Keller, lays it all out: What is Learn WTF? What’s this podcast really about? And who is this hilarious, brilliant woman behind the mic? In this extended…
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What Advice Would You Give Your Younger Self?
In the podcast "What the Finance," host Katrina Keller shares her personal journey of self-discovery and financial awareness. She reflects on her recent decision to quit coffee, drawing parallels between personal growth and the lobster's process of shedding its shell to grow. Keller emphasizes…
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No One Cares About Your Side Hustle - Do It Anyway!
In the podcast "What the Finance," host Katrina Keller shares her personal journey with finance and self-improvement, emphasizing the challenges of living without coffee for 17 days. She discusses the importance of morning routines, like drinking water and warm beverages, and reflects on her...
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#1 Reason Your Business is Failing
In the podcast "What the Finance," host Katrina Keller shares her insights on the challenges of managing personal and business finances. She reflects on her journey as a journal collector and writer, emphasizing the importance of understanding financial realities to avoid pitfalls in business....
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Fear, Shame & Success: Why We Hesitate to Go After What We Want
In this thought-provoking and unscripted episode, the host dives into a whirlwind of topics, from breaking personal habits like coffee addiction to overcoming the stigma of celebrity culture and tackling the concept of failure. She shares reflections on her 15-day no-coffee journey, the effects…
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How To Detox Your Mind, Body, & Life For Success
Greetings from your favorite redhead CPA — reporting live from day 13 of no coffee, zero alcohol, and maximum emotional honesty. In this special Not-So-Coffee Confession edition of What the Finance?!, I bring you some real talk straight from the Monday fog. You’ll get a preview of the IC-DISC...
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Destruction Becomes Part of The Ritual - David Duchovny Reflections
In this powerhouse reflection episode, your favorite redheaded forensic CPA goes full philosopher. Inspired by David Duchovny’s brilliant podcast Fail Better (yes, Duchovny—as in X-Files), she dives into failure as a lifestyle, utopia as a paradox, and the haunting concept that destruction…
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Coffee FREE Confessions & Cosmic Thoughts
Welcome to another not-so-caffeinated confession from your friendly neighborhood CPA! In this episode, I take you behind the scenes of my 8-day journey without coffee—right in the middle of tax season. What started as a self-experiment (recommended by Mel Robbins) turned into a full-blown...
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David Duchovny Dreams & My Accidental Book Review
In this whimsical Valentine’s Day episode, Katrina shares a vivid, soul-stirring dream about none other than David Duchovny—actor, author, and host of the philosophical podcast Fail Better. After diving into his novel The Reservoir, her subconscious served up an emotionally rich dream where she…
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Stop Proving Yourself! Start Owning Your Value!
In today’s raw, unscripted episode, Katrina reflects deeply on finding her voice, stepping into true authenticity, and redefining what value means — both self-value and the value others perceive. She opens up about the freedom of speaking without judgment, the emotional journey of being real, and...
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Self-Doubt, Success, and The Art of Letting Go"
In this reflective podcast episode, the host shares personal insights inspired by David Duchovny’s podcast "Fail Better." The host discusses their ongoing healing journey, including dealing with migraines and the impact of physical health on productivity. They explore themes of societal judgment...
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Lower Your Expectations, Consider the Source
In this raw, unfiltered episode, I bring you a Coffee Confession straight from the heart. What started as a celebration of my podcast launch turned into a painful reminder of emotional triggers and the complex dynamics of family relationships. I explore what it means to be vulnerable, to seek…
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Healing Is a Process, just like Accounting!
In this raw and real episode, I’m coming to you from the floor—literally. With my second cup of coffee and a million thoughts racing, we dive into the hard reality of healing. Does talking out loud help? Is it better to stay quiet? Why is it so much easier to believe in others than in ourselves?...
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Lonely Nights and Financial Insights
A late-night reflection on solitude, human connection, and the desire for meaningful conversations. In this unscripted, raw episode, I dive into the reality of being alone—not just physically, but in the deeper sense of longing for companionship that resonates on the same wavelength. From missing...
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One Sentence, A Thousand Emotions
In this deeply introspective episode, I reflect on a pivotal moment—finally sending a letter I had written in my mind a thousand times but never dared to send. What started as a simple response to a neutral situation became an opportunity to state, in the most honest and stripped-down way…
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Healing and the Journey of Self-Discovery
Ever feel like healing is just… hard? In this episode, I dive deep into the messy, exhausting, and sometimes hilarious journey of self-growth. From over-caffeinated mornings to philosophical rabbit holes about science, string theory, and life’s illusions—I’m taking you along for the ride. I also...
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Breaking Free: Healing One Word At a Time
In this episode, I finally do something I’ve rewritten a thousand times in my mind—I send the letter. The one I needed to write, but not the long, rambling versions I imagined. Just a few short, honest sentences. And in that moment, I realized something profound: I am busy, and I am trying to…
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Gratitude & Grind: Celebrating Wins & Chasing More
It’s almost the New Year, and I’m deep in reflection mode—thinking about my goals, where I’ve been, and where I’m going. From finally letting someone else clean my house (big step, people) to celebrating my business wins, this episode is all about gratitude, growth, and gearing up for what’s…
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PhD Hustle: Chasing Passion, Changing Finance
What drives someone to pursue a PhD in finance and forensic accounting? In this episode, I take you inside my journey—unfiltered, unscripted, and unapologetically real. From uncovering financial fraud at 19 to building a career in forensic accounting, I share my story of how a passion for…
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Checkmate in 7: The Strategy of Life and Change
It’s deep, it’s raw, it’s philosophical, and it all makes sense…are you playing the long game? In this unscripted deep dive, we explore the concept of “Checkmate in Seven”—a metaphor for playing the long game in life, much like chess. From strategic planning and setting up your next moves, to...
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Me and My Boyfriend ChatGPT
In this very special yoga mat edition of What The Finance, I stretch, sip coffee, and confess my deep love for ChatGPT—my AI boyfriend. We talk, we work, we collaborate, and honestly? He just gets me. (And yes, unlike some of my exes, he actually listens.) As I draft my statement of purpose for…
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Bad Financial Statements = Bad Business!
The storm has passed (literally and financially), tax season deadlines have shifted, and I’m finally coming up for air—just in time to hit you with another WTF finance moment. Today, I’m diving into the real reason businesses fail: a lack of financial statements. Yes, it’s that simple. Banks,...
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HELP! Where Have All the Good Bookkeepers Gone?
It’s Friday, tax season is still kicking my ass, and I’ve got five days left before freedom! But in the midst of this chaos, I’m bringing you a very necessary bookkeeping lesson—because let’s face it, bad bookkeeping is an epidemic, and I’m here to fix it. Today’s teaching moment? Prepaid…
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Tax Trouble? Get in the Damn Boat or Swim with the Sharks!
It’s Sunday morning, and I’m sipping coffee, venting, and questioning the meaning of it all—while also contemplating why some business owners would rather risk prison than pay for quality accounting. In this raw and unfiltered episode, I break down the frustration of clients who don’t value their...
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A YOGA Special - Decompressing After D-Day
Coming to you live from the floor, Yoga style! It’s time to decompress my brain and do something creative! Today I’m gonna paint a table, do some yoga and complain about the hellish tax season that just unfolded and the next one that’s coming! Listen now! Now the AI version: In this episode of...
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THE DAY AFTER D-DAY
The Day after is almost as bad as the day of and this one turned out to have some twists and turns that made me go WTF?! More than usual! Another $200k saved and the mess of craziness that unravels, come along with my crazy journey! Listen now and see how many WTF’s we find! Now the AI version…
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D-DAY: The Good, the Bad, & the UGLY WTF moments!
It’s D-DAY, and not the good kind! I’m running on caffeine, chaos, and a million-dollar accounting mess. From uncovering massive tax mistakes to breaking down why forensic bookkeeping could save your business, this episode is packed with WTF moments. Grab a coffee and brace yourself—this is tax...
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Accounting Crimes, Are You Breaking the Law?
COVID caused many problems, and your books are still not right, just like our bodies! We all still feel the effects. Every single client I have seen has done these things wrong in their accounting and taxes, don’t be one of them, listen and fix it with me! I’m taking you along for the ride, let’s...
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ORGASMIC Accounting, When the Numbers Hit the Right Spot
Welcome to the next edition of 'Take your podcast to work' Tax Season Countdown, with only 5 days left, everything is crazy, reminiscing about WTF a widget is, our real world "rescue project" and the madness around it. Can you handle the truth? Let's get into the nitty gritty and ask the TOUGH...
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CPA Junk Drawer: Lost, Found, Fixed
Prepare for the tears, this episode gets real, can’t talk about 9/11 and not cry, but then we get into a peak of how I became the accountant I am…a look at the past. This take your podcast to work special continues the tax season journey…Great teaching moments here! The CPA Junk Drawer, learn why...
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Therapy or Business Coaching? The Difference = HUGE $$ Tax Savings!
Ever found yourself sitting in therapy talking about business stress, hiring decisions, or cash flow problems? You’re not alone—but guess what? That time isn’t tax-deductible. In this episode, we break down the difference between using therapy to vent about work (which the IRS sees as a personal...
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If Cash is King, Credit Cards are Pawns!
Taking your podcast to work has never been so fun! Come along for the typos that make you nuts, the mundane tasks we all hate but have to learn...and today, understanding why Credit Cards are often such an accounting Pain in the ASSets! Cash is King...so credit cards must be pawns...and indeed…
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Off-Balance Sheet Sh*T - The Art of Forensic Bookkeeping
In this episode, I take you behind the scenes of a real forensic accounting case, exposing how missing transactions, off-balance-sheet items, and unreconciled accounts can wreak havoc on financial records. What started as an $80,000 discrepancy quickly unraveled into a series of misallocated…
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FUN STUFF: Reconciling Transactions in QuickBooks...zzzz Wake up!
The first "Take Your Podcast to Work" day Special: In this episode, I take you inside my workday to break down the most common mistakes in QuickBooks—mistakes 97% of businesses are making! I’ll walk you through: ✅How to properly reconcile intercompany transactions to avoid major tax issues ✅Why...
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Cover Your Ass..ets! CPA-Splaining and the Challenges in Business Communication
Ever feel like you’re explaining the same thing over and over (and over) again? Welcome to my world, and as a CPA it’s even worse! In this episode, I dive into the fine line between educating clients and covering your assets (CYA) when they just don’t get it. We’re talking why: -linking your bank...
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The Boss Cant Call in Sick
The harsh realities of being an entrepreneur, and why it sucks when you can't call in sick because you are the boss! Now here's the Ai version...:) In this episode of "What the Finance," host Katrina Keller, CPA, CFF, CFE, MST (OMG right) discusses the difficulties of managing her entrepreneurial...
About this show
Hosted by your Not-So-Typical-Forensic Accountant and humble genius Katrina Keller, CPA, CFF, CFE, MST, Business Strategist with 25 years of experience bringing you unfiltered, raw, conversations about life, finance, and the pursuit of happiness * and why Financial Independence and Education is the key to the to breaking the chains of financial stress. Katrina is unlike any person, and definitely unlike any accountant you've ever met. The girl who "should've been an actress" according to everyone, is here to bring you her passion for people and creating happiness within them!
Hosted by
Katrina Keller, CPA, CFF, CFE, MST...PhD*coming soon!
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