PODCAST · arts
Let's Talk Resale
by Trove Inc.
In 2022 alone, there were 150 billion new garments produced to clothe a world of only 8 billion. 90% of that ends up in landfills. No question, the fashion industry is hurtling toward a reckoning. Here at Trove, we intend to learn, unlearn, and relearn so we can inspire our peers, the industry, and our youth that as a collectively conscious body, we can achieve growth without growing our emissions. Let’s Talk Resale is a foundational series that considers the emerging landscape of resale also known as recommerce. We follow Andy Ruben - Founder and Executive Chair of Trove - as he dives deep into the trends shaping the circular economy. Each episode’s theme will address key issues that brands face when adopting a recommerce platform. We’ll interrogate the nuances of sustainability and discuss t
Episodes
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Let's Talk Resale: Circular Business Models Reshaping Business
Join host Andy Ruben, founder of Trove, in a groundbreaking episode where the intersection of business and sustainability takes center stage. Uncover the strategies and insights that redefine sustainability as not only essential but smart business. In this candid conversation, Andy and industry...
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Let's Talk Resale: Digital Threads- How Item Digitization is Reweaving Retail's Future
In this episode of "Let’s Talk Resale," we dive into the future of item digitization, where every product will have its own digital identity. Joined by industry leaders, we'll discuss how brands are navigating this new terrain, especially in light of emerging initiatives like the EU's digital...
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Let's Talk Resale: IYKYK...Brands' Next Generation of Customers
Who is the customer of tomorrow? How do they shop? What do brand - and brand values - mean to them? In this second episode of Let’s Talk Resale, we consider brands' future customers. We live amid a massive cultural shift in customers' beliefs and priorities. Digital commerce and internet ubiquity...
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The Resale Edit: Decoding ThredUp and eBay's Moves to Uncover the Future of Resale
ThredUp and eBay in the News: Decoding Their Moves to Uncover the Future of Resale This Weeks Key Takeaways: Embrace in-house resale channels: While brands can learn from resale marketplaces, it's essential to bring resale in-house as it becomes a more significant portion of sales Leverage...
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The Resale Edit: Are Recent Handbag Trends a Blip or a Harbinger of a Generational Shift?
This Weeks Key Takeaways: Selling second-hand products has the potential to attract customers in ways that one-off, sustainability-oriented products haven’t Brands and retailers looking to increase profits can benefit from launching resale programs that include returns, as they can provide cost...
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The Resale Edit: Revolutionizing Retail: Why Brands Have an Opportunity to Invest in the Right Circular Model for Their Customers
This Weeks Key Takeaways: Brands will continue to innovate toward a listing/trade-in value proposition that makes sense to their customers. Lululemon and Frye were good examples highlighted in the 2023 Resale Index Although the economics differ, rental and resale both hold brand benefits in more...
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The Resale Edit: The RealReal's Push Upmarket Creates Opportunity for Competitors and Premium Brands to Gain Share
This Weeks Key Takeaways: Changes at The RealReal present opportunities for others in the resale market. Brands will need to treat emissions with the same level of importance as financial performance, as poor performance may have negative market consequences, similar to financial…
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Let's Talk Resale: 2023 Inaugural Brand Resale Index
What is the state of resale today? Which brands are leading the industry? Where exactly is the industry heading? And … how fast? In this episode of Let’s Talk Resale, we discuss Trove’s inaugural resale Index, a report that takes a step back, assesses our progress so far, and anticipates what’s…
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The Resale Edit: The Birkin bag...An indicator of the evolving customer shifts in retail
W. David Marx, author of the book Status and Culture was highlighted In a New York Times Style piece this week, on the evolving status symbol of luxury goods. According to Marx, “Someone carrying a beat-up Hermès bag suggests they are not simply wearing it because of its label. I don’t even care…
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The Resale Edit: Don't Shame Thrifting Hauls. Celebrate Them.
Jacklyn Wells, a 19-year-old Depop seller posted a TikTok in late January showing off “the most insane thrift haul.” The TikTok quickly went negative, really negative with more than 5.9M views inciting a moral reaction that thrifting should be philanthropic not for profit. Jacklyn was called...
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The Resale Edit: We can’t expect business model change from brands that don’t make money on resale
There are high expectations for resale as pointed out by The Guardian. Next-generation customers will seek out pre-owned items that will allow the fashion industry to automatically transform a 100+ year-old linear model into a circular model. This will not happen in a straight path, nor will it...
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The Resale Edit: Luxury's Chassé Into Resale: Canada Goose Generations
The secondhand luxury goods market grew 28% in 2022 to reach $45.21 billion, according to Bain & Company and Fondazione Altagamma. This is 1.3X higher than the growth rate for new luxury goods. For a related growth stat, eBay shared they saw a 24 percent increase in circular fashion businesses...
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The Resale Edit: Rolex Certified Pre-Owned - What Every Brand Should be Watching
J. Crew launched its resale program, J Crew Always, with Thredup’s Resale as a Service (RaaS) last week, well-timed to be announced at NRF’s Big Show. Given the existing Madewell program with ThredUP, it wasn’t surprising to see J Crew enter resale in this way. According to WWD, “The J. Crew…
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The Resale Edit: Watch Out Brands-Rent the Runway is Now Selling Your Stuff on Amazon
Rent the Runway’s deal with Amazon is a five-alarm fire for brands such as Rag & Bone and Tory Burch. RTR sells pre-owned branded fashion and its own branded pieces on Amazon at significant discounts. RTR started with selling via Thredup the Sacks Off Fifth and now Amazon. Their stock was…
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Let's Talk Resale: Don't Buy This Jacket - A Story with Former Patagonia’s Nellie Cohen
Don't Buy This Jacket - A Story with Former Patagonia’s Nellie Cohen and Trove’s Founder Andy Ruben The birth and evolution of Patagonia’s Worn Wear is a story of confronting the hard truths about our linear business models that overproduction is ultimately unsustainable. It is a story of...
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The Resale Edit: All 2023 Predictions Come Down to Staying Close to Your Customers and Offering More Value
It’s been a week of 2023 prediction soup. Nearly all the prediction lists included Resale–some predictions driven by younger customer preferences, some by value in difficult economic times, and some for sustainability-oriented shoppers. Learn how these predictions can be acted on for your brand…
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The Resale Edit: Why Brands Need To Understand The Structure Of The Resale Market
Happy New Year, and Welcome to what is sure to be a dynamic 2023 for Resale. Let’s start with Glossy’s article, The state of resale in 2023: Competition, consolidation and a push for profitability. The piece assessed players from The RealReal to Treet and summarized with “twin challenges of an...
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The Resale Edit: 5 Resale Predictions for 2023
5 Resale Predictions for 2023 As the news slows down for the Holidays and New Year, we’d love to share our resale predictions for 2023. Let’s start with how the end of this year. 2022 will be the year Branded Resale became table stakes. We went from 31 to 120+ brands with dedicated resale…
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The Resale Edit: Borrowing $80M with Interest Rates Tied to GHG Reduction Targets, That’s New
As Sourcing Journal writes, Money Keeps Flowing Into Secondhand Shopping. Yes, and this week we will cover Vestiaire’s $80M in a credit line and Beni’s raise of $4M. There is a lot of talk about how secondhand is accelerated by the economy or this or that. The reality is, shopping secondhand…
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The Resale Edit: Tapping Into The Holiday Gifting Resale Market With Sarah Pinner
Join host Samantha Dersarkissian and Co-founder and CEO of Beni, Sarah Pinner, as they dive into consumer sentiment for gifting resale and how brands can tap into resale to acquire new customers and increase loyalty with existing customers. To learn more about Beni please visit joinbeni.com If…
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The Resale Edit: There Will Be A ‘Before and After’ Of The Rolex Pre-Certified Announcement
There Will be a ‘Before and After’ of the Recent Rolex Pre-Certified Announcement Rolex continued to make news this week as the industry digests the implications of their pre-certified program. Charles Gorra of Rebag was quoted in PYMTS saying “It’s incredible. I think [Rolex entering the market]...
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The Resale Edit: Why Are Third-Party Resale Marketplaces Cutting Their Growth Forecasts?
We are in a tough economic environment. Increased costs of new items make resale more attractive by comparison. Yet third-party marketplaces such as ThredUP and The Real Real (TRR) have reduced their growth projections. Let us look at the variety of factors at play: Less discretionary income…
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The Resale Edit: What To Do With 92 Million Tonnes Of Clothing Nobody Wants
Ahh…so it begins. The barrage of Black Friday and Cyber Monday emails and now SMS appears to be the hallmark of the Holiday season. In the 2000s national chains such as Walmart, Target, and Best Buy found a way to take advantage of this timing as a marketing moment to kick off holiday...
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The Resale Edit: If It Wasn’t For Brands, Resale Wouldn’t Be A Thing
In an article titled, ‘Secondhand Luxury: Opportunity or Threat’ BoF raises the question: what's the right path for brands? Buyback and then resell their own goods, or route them to resale sites, which give brands a cut of sales? The growth of resale is all about brands... imagine shopping on The...
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The Resale Edit: Shein, H&M, & Zara... Resale? A Prelude Of What's To Come
It’s been a week for resale. First, fast-fashion giant Shein launched Shein Exchange, a peer-to-peer resale platform powered by Treet as reported by Forbes. Then, H&M launched their take on resale, Re:ware also peer-to-peer and powered by Reflaunt. And finally, Zara announced plans to launch a...
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Bonus Episode: Amplify Our Voices for Pakistan-How Consumers & Brands Should Calibrate Efforts Toward Climate Emergency
Welcome to the first episode of our new series: Amplify Our Voices. A space where we investigate and educate on what is happening to our planet and communities so we can collectively work together as individuals and companies to drive change. Amplify Our Voices for Pakistan: How Consumers and...
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The Resale Edit: Is It Marketing Or Business Model Innovation?
The best piece of the week was @Joel Makower’s, “How to Greenwash Like a Pro.” It’s worth a read. While it is satire, Joel’s larger points play out across the resale news this week. We are witnessing an industry that continues to accelerate around a customer shift to buying used, look no further...
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The Resale Edit: Fast Fashion, Is (Sadly) Doing Just Fine
The Resale Edit: Fast Fashion, Is (Sadly) Doing Just Fine “As inflation rises, fast fashion proves more tempting” was Glossy’s headline for an insight article this past week. It highlights a new Shein competitor, the Chinese ultra-fast fashion company Pinduoduo, which allows customers to buy...
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The Resale Edit: What Brands Should Consider When Building A Resale Program
The Resale Edit: What Brands Should Consider When Building A Resale Program The only place to start this week is the Charnard’s decision to give 100% of Patagonia to a trust and holding company charged with manifesting Patagonia’s mission: to save our home planet. There are few leaders that live...
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The Resale Edit: How Can Brands Address Scope 3 Emissions Through Circular Models?
The Resale Edit: Weekly Edition #4 How Can Brands Address Scope 3 Emissions Through Circular Models? Selfridges put a climate stake in the ground–and it was a big one: Reduce scope 3 emissions by 2030 and transition 45% of the business to circular models such as resale and rental. Why is this a…
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The Resale Edit: Shiny Is A Good Start But Can It Scale?
The Resale Edit: WeeklyEdition #3-This past week we saw the launch of three new brand resale platforms: Michael Kors, Marimekko, and PrettyLittleThing (PLT). Dicks Sporting Good expanded a local trade-in program, Amazon invested in Cashify, an Indian electronics trade-in marketplace, Trove…
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The Resale Edit: Brand Resale Momentum Continues
The Resale Edit: Weekly Edition #2- The hot news this week was Farfetch’s option to acquire Yoox/Net-a-Porter from Brand House, Richemont. Richemont had to exit this business but Farfetch is the real winner. This is a game changer for Farfetch, already a leader in digital luxury, now folding in...
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The Resale Edit: Do No Harm To Your Brand
The Resale Edit: Weekly Edition #1- Kaley Roshitsh’s WWD article on Thrifting reminds us that while the lion's share of resale is online, the 25,000 US physical thrift stores still make up a bulk of the resale industry. She also highlights the growing value and importance of well-made items in…
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ABOUT THIS SHOW
In 2022 alone, there were 150 billion new garments produced to clothe a world of only 8 billion. 90% of that ends up in landfills. No question, the fashion industry is hurtling toward a reckoning. Here at Trove, we intend to learn, unlearn, and relearn so we can inspire our peers, the industry, and our youth that as a collectively conscious body, we can achieve growth without growing our emissions.
Let’s Talk Resale is a foundational series that considers the emerging landscape of resale also known as recommerce. We follow Andy Ruben - Founder and Executive Chair of Trove - as he dives deep into the trends shaping the circular economy.
Each episode’s theme will address key issues that brands face when adopting a recommerce platform. We’ll interrogate the nuances of sustainability and discuss t
HOSTED BY
Trove Inc.
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