PODCAST · business
Make It Pretty Please
by Felix Kilbertus, Wolfgang Philipp
Conversations on the strategic questions shaping automotive design, brand relevance, and the future of mobility.Hosted by Felix Kilbertus and Wolfgang Philipp.
-
3
From a Brand Perspective: Does This Product Belong to Us?
Not every market opportunity is a brand opportunity. As portfolios expand and technologies converge, brands need clear criteria for deciding which products strengthen their identity — and which dilute it.https://make-it-pretty-please.com/s1e4-from-a-brand-perspective-does-this-product-belong-to-us/
-
2
From a Product Perspective: How Can Brands Grow in the New Era?
In an industry shaped by convergence, growth no longer comes from adding features alone, but from creating clearer meaning.
-
1
What Is This Vehicle Supposed to Change for Our Brand?
A vehicle should not only expand a portfolio — it should reinforce or strategically evolve what the brand stands for.
-
0
Why Are We Building This Car at All?
Many OEMs are optimizing products before fully clarifying what those products are supposed to mean.
We're indexing this podcast's transcripts for the first time — this can take a minute or two. We'll show results as soon as they're ready.
No matches for "" in this podcast's transcripts.
No topics indexed yet for this podcast.
Loading reviews...
Loading similar podcasts...