Manufacturing eCommerce Success

Are you leveraging the power of partnerships to fuel your marketing success? If you’re in manufacturing and want to unlock new opportunities through strategic alliances, this episode is for you! We’re diving into how partnerships within the Manufacturing Extension Partnership (MEP) network can amplify your marketing efforts and drive real business results. Joining us is Erin Read, a marketing strategist with a passion for connecting analytics, insights, and storytelling to drive growth. As th...

Are you ready to elevate your industrial marketing game? Join us for an exclusive preview of the Industrial Marketing Summit 2025 with Chris Luecke, founder and host of Manufacturing Happy Hour. Chris will share insights on hosting impactful live events that leave a lasting digital footprint. With over a decade in the manufacturing industry and extensive experience in creating engaging digital content, Chris helps industrial companies transform marketing expenses into valuable investments. ...

Are you ready for an inside look at the Industrial Marketing Summit? If you’re in manufacturing or industrial marketing, you won’t want to miss this Stop Being the best Kept Secret show! We’re bringing you a sneak peek at the Industrial Marketing Summit with two experts who know how to make an impact—Kasey Tyring and Moby Hayat. Kasey Tyring is a Senior Marketing Specialist at TREW Marketing, where she crafts content strategies that drive engagement and conversions. With a backgro...

Are you still chasing SEO traffic that doesn’t convert? If so, join us for this MFG eCommerce Success show to hear Dale Bertrand, Founder of Fire&Spark, share how AI is reshaping search and what manufacturers must do to stay ahead. Dale has helped brands recover millions in lost revenue due to broken SEO strategies and site redesigns. He’s a sought-after speaker on AI, SEO, and the future of search, showing businesses how to ditch outdated tactics and turn SEO into a revenue engine. At...

Are you ready to create sustainable growth for your manufacturing business? Join us for the MFG eCommerce Success show to explore “Sustainable Growth Through Hybrid Customer Journeys” with our guest, Mark Vanderwarf. As an experienced producer, consultant, and third-generation millwright, Mark has mastered helping businesses simplify, scale, and showcase sustainable business models. Mark’s expertise in growth consulting, revenue generation, and automation makes him a...

Are you ready to get a sneak peek into the Industrial Marketing Summit 2025? Join us for the MFG eCommerce Success show as we welcome Meaghan Ziemba, the dynamic host of Mavens of Manufacturing, to discuss the upcoming summit and share her insights on industrial marketing trends. Meaghan is a seasoned technical writer and brand storyteller with over 15 years of experience in the manufacturing sector. She holds both a B.A. and M.A. in Professional and Technical Writing from the University of W...

Are you ready to discover how Purdue MEP is transforming manufacturing success in Indiana? This MFG eCommerce Success episode features Ranae Stewart, Senior Executive Director at Purdue MEP. We dive into the high-value solutions they use to help manufacturers thrive. Purdue MEP has driven over $6.6 billion in economic impact by improving productivity, growth, and technology adoption. Now, Ranae will share how these strategies can elevate your business. With more than 20 years of experience sp...

Are you looking to enhance your team's competencies and drive better results through innovative learning strategies? Join us for this MFG eCommerce Success show featuring Julia Phelan, Ph.D, Co-Founder and Chief Learning Engineer at To Eleven, LLC. Julia will share insights into creating impactful learning and compliance programs designed to boost performance, productivity, and engagement in manufacturing organizations. As a learning and development strategist with over 20 years of ex...

Are you ready to elevate your industrial marketing game? Join us for the MFG eCommerce Success show featuring Joe Sullivan, co-founder of Gorilla 76 and host of The Manufacturing Executive podcast, as he previews the upcoming Industrial Marketing Summit 2025. The Industrial Marketing Summit is the premier gathering for industrial marketers—organized by the teams at Gorilla 76 and TREW Marketing. Scheduled for February 26-28, 2025, in Austin, Texas, it brings together innovative ma...

Are you ready to elevate your industrial marketing game? Join us for this episode featuring Wendy Covey, CEO of TREW Marketing, and a driving force behind effective marketing for engineering and manufacturing companies. Wendy will preview the Industrial Marketing Summit 2025, the premier event for industrial marketers, happening February 26–28 in Austin, Texas. The Industrial Marketing Summit 2025, organized by Gorilla 76 and TREW Marketing, brings together innovative minds in manuf...

Ready to start the year off strong with renewed energy and purpose? Darcy Eikenberg, an executive coach, keynote speaker, and author of “Red Cape Rescue: Save Your Career Without Leaving Your Job” will discuss how to start the year strong. Darcy will share actionable strategies to help you and your team start the year strong, navigate workplace challenges, and achieve your goals. With over 16 years of experience at RedCapeRevolution.com, Darcy has empowered leaders at companies like The Coca-...

Are you ready to take your manufacturing success to the next level in 2025? If you’re feeling the pace of change in manufacturing, it might be time to hit pause—and rethink how slowing down could accelerate your success. On our next MFG eCommerce Success show, we’re thrilled to host Allison DeFord, Brand Architect for Manufacturers, host of the Manufacturing Masters™ Podcast, and Executive Director at the North American Forest Foundation. With over 30 years of experience in retrofitting marke...

Are you ready to revolutionize your sales and marketing strategies? Join us for a special episode of MFG eCommerce Success featuring Shaun Clark, Co-Founder and CEO of HighLevel, as he shares insights into transforming business growth through innovative CRM solutions. Shaun will delve into how HighLevel's all-in-one sales and marketing platform empowers businesses to generate reviews, manage listings across 80+ sites, and engage customers via channels like social media, SMS, and G...

The AI Marketing Strategies for Manufacturers Jam Session was packed with actionable insights for harnessing the power of AI in manufacturing marketing. The discussion showcased how tools like ChatGPT and Claude AI are transforming the industry. Lori Tybon shared a standout prompt for creating ideal buyer personas, demonstrating how specific, detailed prompts drive accurate, useful results. Damon Pistulka and Amy Sariego contributed their expertise on leveraging AI for keyword strategies and ...

Unlock the secrets to building lasting connections with your ideal buyers, or as we like to call them, your "soulmates." Our latest episode promises to transform how you approach your customer relationships, moving from being the best-kept secret to a must-know name in your industry. We break down the art of niching down to tap into customers who resonate with your core strengths, ensuring that every interaction is meaningful and impactful. Whether you run a bustling coffee shop or offer nich...

Looking for a Digital Game Plan to take things to the next level? Well, Great news for you... Today we are going to dive into how the Digital Game Plan helps you laser focus on your SO vs. So What What is the SO vs So What? SOOOO glad you asked.... The "So" in this lesson refers to identifying your core strengths and opportunities. This is your SO without the WT in the SWOT In our discussion, we'll focu...

Are you ready for an unfiltered journey into manufacturing? Join us on the MFG eCommerce Success show as we welcome Tony Gunn, Director of Global Operations at MTDCNC and the host of The Gunn Show podcast. Known for his genuine industry insights and global experience, Tony brings an unmatched perspective on the transformative power of manufacturing technology. With over 20 years on the shop floor, Tony has navigated roles from engineering and operations to international sales and marketing,...

Are you looking to revolutionize your company's internal communications? Join us for the MFG eCommerce Success show as we delve into "The Future of Employee Communications" with industry expert Bobby Angilella. Bobby will share insights on leveraging advanced messaging platforms to enhance employee engagement and streamline internal processes. As a co-founder of SlickText, Bobby has been instrumental in developing innovative SMS marketing solutions that have transformed how businesses commu...

Are you using video to supercharge your manufacturing business? If not, you won’t want to miss this episode of MFG eCommerce Success! Jeff Long, founder of True Focus Media, will show how manufacturing leaders can use video marketing to generate leads, increase sales, and improve SEO. With the power of video, Jeff has helped countless industrial companies grow and thrive. Jeff brings over 15 years of experience helping manufacturers create engaging video content, build optimized websites, a...

Are you looking to enhance your customer experience and drive growth with immersive product demonstrations? If so, join us for the next MFG eCommerce Success show as Schuyler Van Sickle, Founder and CEO of 3MERA, shares how digital transformation can streamline complex sales journeys. With cutting-edge CAD-to-market technology, Schuyler’s approach helps manufacturers turn intricate designs into sales-ready experiences, shortening sales cycles and creating lasting impressions. Schuyle...

Are your prospecting efforts missing the mark? If you’re ready to make prospecting more effective, tune into the MFG eCommerce Success show as we welcome Sara Murray, CEO of Sara Murray, Inc. and host of the “Prospecting on Purpose” podcast. Known for transforming sales approaches, Sara has helped countless professionals build trust-driven connections that turn prospects into loyal customers. With her innovative “Prospecting on Purpose” framework, Sara empowers teams to go beyond product-dr...

This engaging LinkedIn strategy session features insights from dynamic panelists Sami Birch, Lori Tybon, and Damon Pistulka. Sami shared how Mission Design and Automation’s active LinkedIn presence helped double both their team size and sales, all by posting consistently and amplifying their message through employee networks. Lori energized the discussion with her 60-day LinkedIn challenge that sparked major follower growth and impressive lead generation. Damon highlighted how building a Link...

Are you curious about how the MEP National Network™ delivers value to manufacturers? On this episode of the MFG eCommerce Success show, we’re talking with G. Nagesh Rao, the Acting Director of the Manufacturing Extension Partnership (MEP) at NIST. Nagesh will share how the MEP National Network™ delivers tremendous value to manufacturers nationwide, helping them boost productivity, innovation, and competitiveness. With over 25 years of experience in the public, private, and nonprofit sectors, ...

Are you ready to learn how to make a huge impact in manufacturing? If so, join us for the next episode of MFG eCommerce Success, where Arthur Thomas, Director of Business Development at Purdue Manufacturing Extension Partnership (MEP), will share how he helps Indiana manufacturers optimize their operations and financial performance. With 30 years of experience in various manufacturing roles, Art specializes in transforming businesses by improving productivity, capital utilization, and quality...

Are you ready to revolutionize your digital marketing strategy in manufacturing? Join us for the MFG eCommerce Success show as we welcome John LaRoy, CEO of Apparel Redefined. John will be sharing how his company partnered with IMEC to achieve digital marketing success and drive growth in the highly competitive apparel industry. With over 17 years of leadership at Apparel Redefined, John’s expertise in steering a company through innovation and strategic growth is unmatched. His insig...

Are you ready to capture client success at a whole new level? Join us for this MFG eCommerce Success show featuring Chase Buckner, Director of Product Marketing at HighLevel. Chase will dive deep into how manufacturers can leverage HighLevel to streamline client success using marketing automation, CRM tools, and communication strategies—all in one powerful platform. Chase has been instrumental in driving product marketing and education at HighLevel, helping companies scale and improve client ...

Considering utilizing LinkedIn Live to help engage with ideal customers? Awesome! Dedicating yourself to educating clients delivers powerful results. LinkedIn Live is a perfect tool to establish trust while building a vibrant community. To make your LinkedIn Live event as smooth and efficient as possible, automation plays a critical role. Watch this lively discussion on how Go High Level helps scheduling and promoting your LinkedIn Live event, simple and ea...

Are you ready to explore how digital media is shaping the manufacturing landscape? Join us for this exciting episode of MFG eCommerce Success featuring David Mantey, Editorial Director of Digital Media at Industrial Media, LLC. With over 15 years of experience, David has been at the forefront of producing cutting-edge content for manufacturers. He will share how he and his team are navigating the evolving B2B media landscape, launching new shows like IEN Now and Engineering By Design, and ha...

Live streaming is no longer a "nice-to-have," it’s a "must-have" for your business development strategies. It's time to equip yourself with the ultimate resource to increase sales and boost visibility: Live Streaming! By taking this course and attending our weekly strategy labs, you’ll be able to launch a live stream show and: Grow sales by building authentic relationships Transform your company into an industry thought leader Attract high-profile clients you've only dreamed...

Want to learn how innovative manufacturing and strategic partnerships are driving growth in Alaska? This MFG eCommerce Success show features Don Habeger, Founder of Scent Striker, and Sami Jo Lewis, Communication and Outreach Manager at Alaska MEP. Don shares how Scent Striker, an Alaska-based fishing lure manufacturer, is revolutionizing the fishing industry with their patented, scent-holding design that helps anglers catch more fish in Alaska’s world-class waters. Sami Jo discusses how Alas...

Want to learn how to create an unstoppable marketing strategy for your business? If so, join us on the MFG eCommerce Success show as we welcome TK Kader, Founder of Unstoppable and expert in Go-To-Market (GTM) strategies for SaaS businesses! TK has helped 250+ SaaS founders build scalable growth strategies that drive revenue and reduce risk. If you're a SaaS leader looking to accelerate your path to $10M ARR and beyond, this is the episode for you! With over 15 years of experience in buildi...

Ready to take your sales strategy to the next level?? Been thinking about using LinkedIn Live as a powerful sales tool and not sure where to start? We have your back! You will learn how to use Streamyard to stream your Live events on LinkedIn and other social platforms. No more excuses. Let's get your awesomeness out there with LinkedIn Live...now :-) ****************** Stop Being the Best Kept Secret with Live Streaming Training Sessions: https://training...

Are you ready to learn how to disrupt the RF cable industry through innovative eCommerce strategies? Chuck Coxhead, General Manager of Koaxis, dives into how eCommerce is transforming the RF cable market. Chuck's unique approach is reshaping how companies solve market problems, driving industry-changing lead times, and creating standout differentiation. With over 30 years of experience spanning engineering, sales, marketing, and general management, Chuck has a deep understanding of the chal...

Are you tired of repetitive, mundane tasks holding your business back? Imagine a world where those tasks are handled automatically, freeing up your time and energy for what truly matters! Rob Howze, Chief Marketing Officer at Simply Automate, dives into how intelligent automation can revolutionize your business. Rob is a thought leader in Robotic Process Automation (RPA) and AI, dedicated to enhancing human performance by automating business processes. Rob brings over 20 years of lea...

Tired of being the "Best Kept Secret"? LinkedIn Live delivers powerful results for your Sales and Marketing strategies. In this Live Session, you will learn about the essential "what's" you need to consider when planning and executing your LinkedIn Live streaming journey. The goal is to help you gain a clear roadmap for your LinkedIn live streaming efforts, from setting goals to choosing the right platforms as well as lining up awesome guests. *********...

How can a tea company blend Alaska's wild resources with business innovation? Megan Weston, founder of Felicity Loft Tea, shares how partnering with the Alaska MEP is helping her bring the taste of Alaska to tea lovers everywhere. Megan’s story is one of passion, local economy support, and creating a business that thrives on nature’s bounty while nurturing relationships. With years of experience in food service, including almost a decade as a restaurant owner, Megan launched Felicity Loft i...

Are you ready to transform your marketing for manufacturers? If you've been handing out marketing materials that make you cringe, it's time for a change! Vicky Winkler, Owner of The Marketing Shop, shares insights on "Marketing for Manufacturers That Doesn't Make You Cringe." Vicky will dive into practical strategies for creating professional, impactful marketing that truly represents your brand. With over 21 years in business, Vicky has a wealth of experience in bra...

How does LinkedIn Live and live streaming enhance business development? It starts by changing the initial outreach. LinkedIn Live gives you the opportunity to reach out to potential customers and referral partners & ask them to share their knowledge and expertise on a topic they are passionate about. LinkedIn Live can help you... * Become an industry thought leader by creating real-time connections with your clients and referral partners while making them feel valued. * A...

Are you a manufacturer looking to dive into eCommerce but don’t know where to start? Joseph Maxwell, Founder & CEO of SwiftOtter, Inc., will share his expertise on "Getting Started in eCommerce for Manufacturers." Joseph Maxwell is a leader in the eCommerce space with over 12 years of experience. As an expert in BigCommerce and Adobe Commerce, he’s dedicated to helping manufacturers and developers alike build solid eCommerce foundations, avoid costly mistakes, and achieve explosive grow...

Are you ready to elevate your marketing and sales game? If so, join us for this exciting episode of the MFG eCommerce Success show, where Robin Alex, Co-Founder of HighLevel, will reveal how businesses can power up their growth by leveraging innovative marketing automation and CRM tools. Robin will dive into the strategies that have made HighLevel a game-changer in the industry, helping agencies and small businesses streamline operations, enhance customer engagement, and boost revenue. With...

Welcome to this exciting lesson on how to "Out-Teach the Competition" on your quest to "Stop Being the Best Kept Secret." In today's competitive business landscape, simply being knowledgeable in your field isn't enough. You need to become the go-to educator in your industry to truly stand out. This lesson is designed to guide you on how to leverage your expertise to build trust, attract your soulmate customers, and position yourself as a thought leader in your niche. **************...

Are you ready to sharpen your competitive edge with AI? In today’s fast-paced eCommerce landscape, staying ahead of the competition is more critical than ever. Join us for this exciting episode of the MFG eCommerce Success show, where we delve into how AI is revolutionizing the way businesses operate and compete. Our special guest, Parag Mamnani, will be sharing his deep insights on how AI can empower small and medium-sized businesses (SMBs) to outpace their rivals and thrive in an increasin...

Are you ready to unlock the full potential of automation in your manufacturing business? If so, join us for the MFG eCommerce Success show, where Wilton Rogers III, CEO of Simply Automate, Inc., will share how Intelligent Automation and Robotic Process Automation (RPA) can revolutionize your operations. Wilton’s expertise in crafting custom automation solutions has empowered countless businesses to streamline processes, boost efficiency, and drive significant growth. With over 30 years of e...

LinkedIn Live is powerful business development tool Ready to get started? Let's dive into the wild benefits of live streaming and how it will help you build awesome relationships, amplify business development, and supercharge your marketing efforts. Plus.... Create a Content Machine for Your Business ****************** Stop Being the Best Kept Secret with Live Streaming Training Sessions: https://training.b2btail.com/sbtbks-live-streaming-course B2Btail – Helping Awesome Co...

Are you looking to elevate your SEO strategies as a manufacturer? Holly P. Jobe, Chief Operating Officer at protocol 80, Inc., and Zachary Ware, Inbound Education Consultant at protocol 80, Inc., share actionable insights on "SEO Success Strategies for Manufacturers." Whether you're struggling to get noticed or looking to refine your digital footprint, their expertise will provide you with the strategies needed to stand out in the competitive manufacturing sector. Holly's robust background ...

Is your company culture thriving in today’s fast-paced world? Join us for the next MFG eCommerce Success show as we dive into the power of flexible schedules with Richard Coleman, author of The 24-Hour Business and founder of Coleman Consulting Group. He’ll be sharing his expert insights on how flexibility in the workplace can fuel a thriving company culture, boost productivity, and enhance employee satisfaction. Dr. Coleman is a leading authority on shiftwork and productivity. He has decad...

Tired of Being the Best Kept Secret? Have you considered diving into LinkedIn Live Streaming to get your message out to the market? Join Damon Pistulka and myself for a fun-filled discussion on the powerful benefits with LinkedIn Live streaming for your business and how it will help you... * Build awesome relationships and supercharge sales & marketing efforts. * Attract and retain clients more effectively than conventional methods like cold calling. * Generate a steady s...

Are you ready to take your family business to the next level? Join us for this MFG eCommerce Success show as we dive into the unique dynamics of running a thriving family business with your spouse. In this episode, Dan Bigger, a seasoned expert with over 20 years in manufacturing sales and a passion for US manufacturing, will share his insights. Dan’s dedication to continuous growth, effective communication, and teamwork has fueled his success in sales, business development, and social media...

Are you curious about how top manufacturing associations are driving success for their members? If so, join us on the MFG eCommerce Success show as we welcome Daniel Ott, Creative Content Manager at NTMA, to discuss the innovative strategies that NTMA employs to help manufacturers thrive. Daniel will share insights on how NTMA supports its members with cutting-edge marketing techniques and resources. Daniel Ott brings over 18 years of marketing experience in the manufacturing industry. At N...

LinkedIn Live Streaming is no longer a "nice-to-have," it’s a "must-have" for your business development strategies. Do any of these sound familiar? * You struggle to build meaningful relationships with prospective clients and vendors. * Your traditional business development efforts are not yielding desired results. * You find it hard to consistently produce engaging content. * You’re intimidated by the technical aspects of setting up and running live strea...