Marketing Ink: Big Ideas for Local Businesses

What happens when a lawyer turns a niche topic like compliance into a thriving media empire? In this episode of Marketing Inc., Allie Bloyd sits down with Tom Fox—founder of the Compliance Podcast Network—to unpack how he transformed podcasting into a powerful business model, content engine, and industry authority builder. From launching dozens of shows (yes, including Star Trek and Winnie the Pooh through a compliance lens 👀) to building multiple revenue streams through storytelling, Tom shares how curiosity, consistency, and creativity led him to the top of his field. You'll also discover: Why podcasting is more than just content—it's a relationship-building machine How storytelling can make even the "driest" industries engaging and profitable The real monetization strategies behind podcast networks How local podcasting can become part of a community's media infrastructure Why audio content builds trust in a way other formats can't If you've ever thought about starting a podcast—or turning content into a scalable business—this episode will completely shift your perspective.

What if you could have a Fortune 500-level CFO in your corner — without the $500K price tag? In this episode of Marketing Inc, Allie sits down with Nick J, former Wall Street investor turned AI entrepreneur, to talk about how he built an AI-powered CFO agent that gives small businesses the strategic financial insight they've never been able to access before. Nick breaks down how his company, Eagle Rock CFO, is helping 5–50M revenue businesses cut costs, find new revenue streams, and make smarter decisions — all for a fraction of what a human CFO would cost. He also shares why AI isn't just a trend to watch, it's a competitive threat you can't afford to ignore — and exactly where to start if you haven't yet. Whether you're an entrepreneur, a business owner, or someone looking to build with AI, this episode is packed with real, actionable insight on how to use AI tools like Claude Code, how to avoid costly AI mistakes (yes, including hallucinations that cost companies millions), and why your unique background is your biggest competitive advantage in the age of AI. In this episode: Why most small businesses are flying blind without a CFO — and how AI fixes that The difference between "chatbot AI" and enterprise-grade AI (and why it matters) How Nick landed paying clients in under 3 weeks with cold email and LinkedIn The two approaches to AI transformation: faster humans vs. rebuilt processes Why your competitors are already using these tools — and what to do about it

What happens when you climb to the top… and still feel lost? In this powerful episode, I sit down with Michael Unbroken — bestselling author, award-winning speaker, coach, and host of the Think Unbroken Podcast — for one of the most raw, honest conversations we've ever had on this show. Michael grew up in a world most people can't imagine. Poverty, abuse, addiction, absent parents, and a racist grandmother who raised him. By 25, he'd made his first million — and blown every penny. By 26, he was 350 lbs, addicted, and sitting in a bathroom with a gun in his mouth. But that wasn't the end. It was the beginning. In this episode we cover: 🔥 Growing up in extreme poverty and abuse — and how it shaped him 💀 The moment he hit true rock bottom (and what pulled him back) 🚗 Driving across the country with $500 and no plan to save his own life 😢 Not crying for 15 years — and the journal that broke it all open 💸 Making millions and feeling completely empty 🎤 Winning Grant Cardone's Speak-Off and why he calls it "the worst thing that happened to him" 🌍 Disappearing to Asia to rediscover his purpose 🏫 Why he's now focused on speaking to high school students ❤️ The one thing that truly drives him every single day This is not just a business conversation. This is a conversation about what it actually takes to build a life worth living. If you know someone who needs to hear this — share it with them. 🔗 LINKS & RESOURCES Guest – Michael Unbroken: 🎙️ Podcast: https://www.thinkunbrokenpodcast.com 📸 Instagram: https://www.instagram.com/michaelunbroken 🐦 Twitter/X: https://www.twitter.com/michaelunbroken 💼 LinkedIn: https://www.linkedin.com/in/michaelunbroken 🌐 Website: https://www.michaelunbroken.com Connect with Allie: Youtube - www.youtube.com/@AllieBloyd Instagram - https://www.instagram.com/alliebloydmedia/ Facebook - https://www.facebook.com/alliebloydmedia/

What if your Google Ads campaigns could run, optimize, and scale themselves — completely without human involvement? In this episode, Allie sits down with David Gonzalez, founder and CEO of GROAS.AI, the world's first fully autonomous Google Ads platform. David shares how a dropshipping store selling electric trimmers sparked an idea that evolved into an AI system capable of managing campaigns around the clock, outperforming human ad managers at a fraction of the cost. They dive into how GRAS works behind the scenes, why so many businesses are firing their agencies and switching to AI, what the future of the digital marketing industry looks like, and why taking action — not just having great ideas — is the most important skill in the AI era. Whether you're a business owner, agency owner, or someone building your own AI-powered solution, this episode is packed with honest insights about where advertising is headed and what you need to do right now to stay ahead. In this episode, you'll learn: How GRAS evolved from a basic optimization tool to a fully autonomous ad management system Why the traditional agency model is under serious threat What "full autonomy" actually means in the context of Google Ads The real minimum ad spend needed to see results Why implementation and action matter more than intelligence in the AI age

If you think a GoHighLevel SaaS Business "doesn't work," this episode might make you uncomfortable. Because the truth is, most people don't fail because of the platform. They fail because they quit right when it stops being exciting and starts requiring skill. In this episode, I break down what actually happens in the first 90 days of building a GoHighLevel SaaS Business in 2026. Not the hype. Not the highlight reels. The real part. We're talking about: • Why emotional durability matters more than technical knowledge • The one skill that determines whether you survive long enough to scale • Why hiding in setup feels productive but produces zero revenue • The difference between the people who pivot constantly and the ones who build momentum • How rejection is data, not failure • Why this is still one of the lowest capital, highest leverage models available • And what 2026 has actually changed… and what it hasn't If you're an agency owner, marketer, or entrepreneur thinking about launching a GoHighLevel SaaS Business, or if you've already started and you're in that "quiet phase" where nothing dramatic is happening yet, this episode is your reality check. You'll walk away understanding: • Why acquisition comes before automation • Why clarity beats complexity • Why focus wins over "I'll sell everything" • And why the only permanent failure in this model is quitting before anything compounds This is not about shiny features. It's not about chasing AI tools. It's about building real recurring revenue with discipline, positioning, and consistency. If you want structure instead of guesswork, support instead of noise, and systems instead of chaos, I share exactly where to go next. No hype. No pressure. Just the truth about what it actually takes. If you're serious about building a GoHighLevel SaaS Business that lasts, this is the episode you need to hear.

In this raw and transparent episode, Allie Bloyd takes you behind the scenes of her tumultuous and transformative year—2025. From navigating personal struggles to facing setbacks in her business, Allie opens up about the challenges that shaped her journey and the lessons she learned along the way. In this episode, she dives into: The personal crises that turned her world upside down The business breakdowns that nearly derailed her vision The painful lessons that led to breakthrough moments How AI and innovation became the driving force for her comeback The importance of radical honesty and transparency in building success If you've ever felt stuck or faced obstacles that seemed insurmountable, this episode will show you that even in the darkest times, there's a path forward. Tune in to hear how Allie turned one of her hardest years into the foundation for what's coming next.

In this episode of Marketing Inc, Allie Bloyd interviews Molly Mahoney, a former musical theater performer turned marketing expert. They discuss Molly's journey from performing arts to online education, the evolution of AI in marketing, and the importance of authenticity in content creation. Molly shares her experiences with early business failures, the rise of messenger bots, and how to effectively leverage AI tools for marketing. The conversation emphasizes the significance of community, finding one's unique voice, and the future of AI in business strategies. Chapters 00:00 - Introduction to Molly Mahoney 02:18 - Molly's Journey from Performer to Marketer 04:15 - Lessons from Early Failures 08:11 - The Shift to Messenger Bots 10:10 - Discovering the Power of Messenger Bots 14:14 - Embracing AI in Marketing 17:34 - Navigating the Challenges of AI 20:45 - Aha Moments in AI Utilization 29:11 - The Importance of Foundations in Marketing 30:24 - The Value of AI in Content Creation 31:47 - Identifying Your Brand Voice 34:36 - Creating Engaging Content Strategies 39:57 - Leveraging AI for Creative Projects 41:15 - Exploring New AI Tools 48:12 - Navigating the Overwhelm of AI Tools 53:07 - Defining Your Dream Life

In this session, the speaker covers the effective use of Messenger ads for businesses at any stage, from beginners to experienced advertisers looking to scale.   The session offers a comprehensive guide to tapping into Messenger ads, emphasizing fast and simple lead generation.   Key points include the flexibility and evolvement of Messenger ads since 2015, automation benefits, integration with CRMs, and various types such as click-to-message and comment to DM ads.   The process of setting up these ads using tools like ManyChat and HighLevel is discussed in detail, with examples provided.   The importance of conversations leading to conversions is highlighted, making Messenger ads a valuable strategy for diverse business needs.   TIMESTAMP 00:00 Introduction to Messenger Ads 00:49 The Importance of Conversations in Conversions 01:22 Automating Lead Generation with Messenger 02:23 Different Types of Messenger Ads 03:58 Setting Up Click to Message Ads 04:27 Comment to DM Ads and Their Effectiveness 06:23 Technical Setup for Messenger Ads 09:50 Collecting and Managing Contact Information 12:11 Using ManyChat for Messenger Ads 13:38 Creating Effective Ad Campaigns 16:59 Testing and Optimizing Your Ads 18:54 Conclusion and Final Thoughts

In this episode, the focus is on leveraging Custom GPTs and AI to enhance business efficiency, save time, and improve productivity. The presentation delves into various applications of AI in business, such as creating custom GPTs, delegating tasks, automating processes, and increasing personal productivity. Key topics include training custom GPTs for specific functions like coaching, copywriting, and onboarding; the importance of quality copywriting; setting up and utilizing automation tools like Zapier; and using voice memos for efficient delegation. The episode emphasizes the importance of auditing time and bottlenecks to determine where AI and automation can be most beneficial. TIMESTAMP  00:00 Introduction to Leveraging AI for Business 01:19 Creating Custom GPTs 03:18 Identifying and Addressing Bottlenecks 04:39 Email Marketing and Automation 17:19 Delegation Strategies 19:03 Using Zapier for Automation 23:56 Advanced Automation with Custom GPTs 29:13 Conclusion and Future of AI  

In this episode, we dive deep into the effective use of Video Sales Letters (VSLs) as powerful tools for increasing sales and conversions. We explore various aspects from crafting an engaging script to practical tips on recording and editing, emphasizing the importance of persuasive copy and concise messaging. Learn about the role of social proof, multiple calls to action, and how to strategically structure your VSL for different types of funnels. Additionally, discover practical tools and recommendations for enhancing your video content, ensuring it's both compelling and impactful. What You'll Learn in This Episode: The exact VSL structure Allie uses in her own business and for clients How to grab attention in the first 5 seconds and keep viewers watching The key results section and how to make your offer irresistible Where to place multiple calls-to-action to capture buyers at every stage How to incorporate social proof, guarantees, and urgency to boost conversions Recording and editing tips for professional results without overproduction How to repurpose your VSL into ad creatives and other marketing assets If you've ever struggled to clearly communicate your offer or felt like your landing pages weren't converting, this episode will give you the step-by-step game plan to fix it. Listen now and learn how to create a short, compelling VSL that builds trust, clarifies your value, and gets more people buying—fast. Resources & Links: 🎯 Book a strategy call with Allie: https://alliebloyd.com/book 🎥 Learn more about high-converting funnels: https://onlineprofits.ai TIMESTAMP: 00:00 Introduction to Video Sales Letters (VSLs) 01:22 The Importance of Concise and Persuasive Copy 02:00 Integrating VSLs with Other Marketing Strategies 04:04 Creating an Effective VSL Framework 05:04 Key Elements of a Compelling VSL 19:08 Recording and Editing Your VSL 23:29 Utilizing VSLs Across Different Funnels 27:10 Repurposing VSL Content for Maximum Impact 29:32 Conclusion and Final Tips  

In today's episode, Allie dives deep into the AB3 strategy—her proven method for scaling businesses through smart, effective ad campaigns. She explains why this strategy has stood the test of time despite changes on platforms like Facebook, Instagram, and YouTube. Learn how the human connection behind your ads is the secret to converting leads into loyal customers. Allie walks you through the importance of building a warm audience and why starting with organic content first is crucial for long-term ad success. She also covers how to leverage lookalike audiences and retargeting ads to maximize your ad spend. This episode is packed with actionable insights that you can start applying today to increase your conversions and grow your business. In this episode, you'll learn: How to build a warm audience that converts faster The AB3 strategy and how it can grow your business The difference between audience-building and conversion-focused ads How lookalike audiences and retargeting improve ad performance How to test your ads and know when to scale Why cold traffic is more expensive, but worth it in the long run Related Resources: Online Profits AI: Start automating your business today Local Marketing Mastery: Unlock the blueprint for business growth Book a Call: Schedule a free strategy session TIMESTAMP 00:00 Introduction to the AB3 Strategy 00:47 Building a Warm Audience with Ads 02:00 Conversion Focused Ads 03:31 Understanding Audience Types 03:56 Lookalike Audiences and Data Quality 05:21 Testing and Optimizing Ad Campaigns 06:15 Broad Targeting and Machine Learning 11:36 Offer Validation Ads Process 14:00 Phase One: Lead Forms and Booking Calls 18:11 Phase Two: Funnel and Video Sales Letters 20:40 Phase Three: Expanding and Upselling 24:24 Outbound Follow Up and Consistency 26:52 Conclusion and Next Steps

Struggling to stop the scroll? This episode will show you why the hook is the single most important part of every ad, post, or piece of content you create—and how to master it fast. In this workshop recording from GEL Tampa, Allie breaks down how to craft magnetic hooks and ad angles that make your audience stop, pay attention, and say "YES" to your offer. You'll learn dozens of hook styles, ad angles, and proven frameworks to help you connect with your audience emotionally, logically, and instantly. Whether you're writing copy, filming video ads, or posting on social, this is the training that will change how you think about getting attention—and how to make that attention convert. 💡 What You'll Learn in This Episode: The difference between a hook and an ad angle (and how they work together) Why hooks are essential in video, copy, and even organic content 15+ hook styles that trigger curiosity, urgency, and desire Powerful ad angle categories: education, nostalgia, proof, status, values, humor, and more How to match hook angles to your product type and audience intent Real-world hook examples that you can use and adapt today Prompts to generate dozens of hooks using ChatGPT, Claude, or Grok Why your hook should drive your title, visual, and script How Allie is using this exact process to prepare the launch of her new AI marketing platform 🕒 Timestamps: 0:00 – Why Hooks & Angles Make or Break Your Ad 2:45 – How to Use Hooks Across Ads, Blogs, Video & Organic Content 6:12 – Ad Angles Explained: Education, Mistakes, Origin Story, Nostalgia & More 10:00 – Using Humor, Access, and Values in Hook Strategy 14:15 – Proof-Based Hooks That Build Authority & Trust 17:30 – Real Examples of Magnetic Hooks That Convert 21:00 – Hook Templates You Can Swipe & Customize 25:12 – Live Hook Prompting Using AI Tools 27:50 – Allie's AI Platform Hook Testing in Real Time 30:45 – How to Use These Hooks for Organic Social Media Too 32:00 – Applying Hooks to Titles, Video Intros, and Copywriting 35:45 – Closing Takeaways: Make Hook-First Creation a Habit 36:50 – Break Before the Next Session on Lead Gen + Marketing Systems 📂 Resources Mentioned: 📘 Download Allie's Hook Library inside Local Marketing Mastery ⚙️ Explore Online Profits AI: https://onlineprofits.ai 🎯 Apply for Allie's 12-Month Mentorship: https://alliebloyd.com/marketing-mentorship 💡 Bonus: Try the "Why People Buy" Worksheet to refine your offer messaging 💬 Love this episode? Share it with a fellow entrepreneur or tag @alliebloydmedia on your next hook-style post to let us know you're putting it into action! #AdHooks #AdAngles #MarketingInk #AllieBloyd #DigitalMarketing #CopywritingTips #LeadGeneration #HookFirstContent #OnlineProfitsAI #EntrepreneurTips #HighTicketSales #CreativeStrategy #MarketingMentor

In this episode, Allie dives deep into the essential components of building high-converting offers that not only attract customers but also scale your business to new heights. Whether you're a business owner, marketer, or entrepreneur, you'll learn practical strategies for creating offers that are profitable, scalable, and risk-free for your customers. Allie discusses key concepts such as pricing, packaging, risk reversal techniques, and how to structure your offers to maximize conversions while ensuring long-term business growth. Get ready to transform your approach to sales and marketing with actionable insights you can implement immediately to drive real results. Key Takeaways: How to create offers that resonate with your audience. Understanding risk reversals and why they are essential. The importance of pricing and packaging for scalability. Practical tips to grow your business without burning out. 🚀 Resources Mentioned: 📚 Download the "Why People Buy" worksheet 📂 Access the hook templates & offer prompt bank inside Local Marketing Mastery ⚙️ Explore Online Profits AI: https://onlineprofits.ai 🎓 Apply for Allie's 12-Month Mentorship: https://alliebloyd.com/marketing-mentorship 💬 Book a strategy call: https://alliebloyd.com/book TIMESTAMP 00:00 Introduction: The Ever-Changing Economy 00:27 Building a High Converting Offer 02:08 Types of Offers Explained 04:09 Structuring Your Offer Suite 05:18 Pricing Strategies and Considerations 09:03 Identifying Your Target Audience 12:02 Creating a Membership Model 14:26 Adapting Based on Feedback   

In this episode of Marketing Ink, host Allie Bloyd welcomes Damon Burton, an SEO expert with over 18 years of experience, to dive into the world of search engine optimization and business growth strategies. Damon shares his journey from working with clients like Tony Robbins and Russell Brunson to building a multimillion-dollar SEO agency that thrives on reputation and social proof, without spending a dime on ads. He opens up about the struggles he faced, including his initial low earnings, his rise in the SEO world, and the lessons he learned about trust, reputation, and client relationships. What Does Damon Share? 🚀 SEO Success: How Damon turned his side hustle into a thriving SEO agency with global clients. 📈 Scaling Without Ads: How building a reputation led to consistent business growth without any paid advertising. 💡 Client Relationships: The importance of trust and transparency in business, and how they've helped Damon build long-lasting relationships with clients. 🔍 SEO for Beginners: Damon's advice for newcomers looking to grow their online presence and scale their businesses. 🎯 The Power of Giving: Why Damon believes in offering valuable advice for free and how it helps attract the right clients. Connect with Damon Burton: Follow Damon for SEO insights: [@DamonBurton] Visit his website: [damonburton.com] Connect with Allie Bloyd: 🚀 Learn AI-powered marketing strategies: [alliebloyd.com/marketing-mentorship] 🎯 Get expert insights for business growth: [alliebloyd.com] If you're ready to take your SEO game to the next level and grow your business sustainably, this episode is a must-watch! 🎧 Tune in now! 00:00 Introduction to SEO and Business Journey 02:47 Building a Business on Reputation 05:35 The Importance of Client Relationships 08:27 Working with Influential Clients 11:28 Fundamentals of SEO in 2025 14:38 Content Strategy and Keyword Focus 21:52 Keyword Strategy and Focus 23:53 Quality vs. Quantity in Content Creation 26:02 Maintaining SEO Targets 27:12 Evaluating Keyword Competition 29:27 Setting Client Expectations for SEO 30:52 The Role of Pillar Pages in SEO 35:08 Integrating AI in Content Creation 41:01 Final Thoughts on SEO Best Practices

In this episode of Marketing Ink, host Allie Bloyd welcomes Jonathan Mast, a digital marketing expert turned AI enthusiast, to uncover how AI tools like ChatGPT, MidJourney, and Flux are revolutionizing marketing and business growth. From his journey into AI-driven marketing to his top recommendations for AI-powered content creation, Jonathan shares insider strategies to maximize efficiency and amplify results without losing the human touch. What Does Jonathan Share? 🚀 AI as a Business Amplifier: How AI can enhance your marketing, streamline workflows, and unlock creativity. 🛠️ The Best AI Tools for Image & Video: Why MidJourney, Flux, and AI video generators are game-changers for content creators. 💡 Effective AI Prompting: The biggest mistakes marketers make when using ChatGPT—and how to fix them. ❌ Avoiding AI Pitfalls: Why AI isn't a get-rich-quick scheme and how to use it responsibly. 📈 AI for Business Growth: How AI automation can free up time for high-level strategy and innovation. Connect with Jonathan Mast: Follow Jonathan for AI & marketing insights: [@JonathanMast] Get in touch with Jonathan: jonathanmast.com Connect with Allie Bloyd: 🚀 Learn AI-powered marketing strategies: alliebloyd.com/marketing-mentorship 🎯 Get expert insights for business growth: alliebloyd.com If you're curious about how AI can scale your business, enhance creativity, and supercharge your marketing efforts, this episode is a must-watch. 🎧 Tune in now!

In this episode of Marketing Ink, Allie Bloyd sits down with YouTube advertising expert Ben Jones to uncover the secrets behind running high-converting YouTube ad campaigns that can transform your business. From transitioning away from Facebook ads to mastering YouTube's unique ad formats, Ben shares expert insights on targeting, creative strategy, and conversion tracking that service-based businesses and event marketers can leverage for massive ROI. What Does Ben Share? ✅ Why YouTube Ads Are a Game Changer – Discover how businesses are using YouTube ads to scale faster and more predictably than with Facebook ads. ✅ Competitor Targeting Strategies – Learn how to target visitors of competitor websites with YouTube ads to maximize return on ad spend. ✅ The First 5 Seconds Rule – The first five seconds of your ad are critical—find out what makes viewers stay or skip. ✅ Authenticity vs. High Production – Do you need Hollywood-level videos? Ben explains why real, authentic content often outperforms expensive productions. ✅ Metrics That Matter – Learn how to track the right KPIs, from cost per lead to conversion rates, to scale profitably. ✅ Event Marketing Ads vs. Standard Ads – Running ads for a live event? Ben reveals why they require a different approach than traditional lead-gen campaigns. ✅ Testing Hooks for Maximum Impact – Find out how small tweaks in your ad's opening hook can make a massive difference in engagement and performance. ✅ Service-Based Business Strategy – Learn how understanding your unique selling proposition (USP) is the key to crafting ads that convert. Connect with Ben Jones: 👉 Follow Ben for more YouTube ad insights: @benjones 👉 Learn how Ben's strategies can scale your business: benjones.com 🚀 Explore Ben's YouTube ad services at titanmarketer.com Connect with Allie Bloyd: 🚀 Explore Allie's mentorship programs: alliebloyd.com/marketing-mentorship 🎯 Get actionable strategies to grow your business: alliebloyd.com Whether you're new to YouTube ads or looking to optimize your existing campaigns, this episode is packed with expert advice to help you diversify, scale, and maximize your ad performance. 🎯💰

In this episode of Marketing Ink, host Allie Bloyd welcomes operations expert Jhana Li to uncover the hidden keys to building a scalable and efficient business. From her early journey as a COO for startups to founding her own company, Jhana reveals the operational strategies that help entrepreneurs plug the leaks in their businesses and reclaim their time and profits. What Does Jhana Share? The Role of Operations: Jhana explains how operations act as the glue that holds a business together, fixing inefficiencies and retaining resources. Recognizing Operational Gaps: Learn why visionary founders often overlook operational cracks and how audits can reveal the problems draining time, money, and energy. When to Hire an Operator: Discover the revenue milestones and signs that indicate it's time to bring in an operator, and how to find the right fit for your business. Building a Scalable Team: Jhana outlines the transformation from generalist teams ("Swiss Army knives") to specialized experts ("scalpels") for long-term success. Onboarding for Success: Gain insight into how structured onboarding can triple employee retention and boost productivity by 72%. Connect with Jhana Li: Follow Jhana on Instagram for operational insights: @thejonnalee Learn how her company helps businesses scale: spyglassops.com Connect with Allie: Explore Allie's mentorship programs at alliebloyd.com/marketing-mentorship Get actionable strategies to grow your business at alliebloyd.com Dive into this episode for practical advice on how to systemize your business, free up your time, and unlock sustainable growth.

In this episode of Marketing Ink, host Allie Bloyd sits down with serial entrepreneur Nathan Hirsch to explore the essential elements of building and scaling a business. From starting his entrepreneurial journey selling textbooks in college to creating multiple successful ventures, Nathan shares the strategies that helped him hire effectively, scale efficiently, and plan for exit opportunities. What Does Nathan Reveal? Hiring the Right Talent: Nathan breaks down his proven method for identifying and onboarding top talent, including the use of virtual assistants and operators to streamline business operations. Systems for Scaling: Learn how Nathan creates systems and processes that empower businesses to grow sustainably while maintaining high efficiency. Financial Clarity for Success: Discover the importance of clean financials and structured planning to ensure your business is always ready for growth or sale. Marketing and Client Acquisition: Nathan shares actionable tips on pricing strategies, organic lead generation, and paid advertising to attract the right clients. Exiting a Business: Gain insights into what makes a business attractive to potential buyers and how to prepare for a smooth and profitable exit. Connect with Nathan Hirsch: Learn how to build efficient hiring systems for your business. Visit nathanhirsch.com Nathan's bookkeeping service for entrepreneurs. Visit accountsbalance.com Connect with Allie: Learn more about her mentorship and mastermind programs at alliebloyd.com/marketing-mentorship Get insights into how she helps businesses grow at alliebloyd.com Dive into this episode for actionable strategies to hire smarter, scale faster, and prepare your business for its next big move.

In this episode of Marketing Inc, Allie Bloyd shares her highs and lows of 2024 and outlines her goals and market predictions for 2025. Allie recounts her journey of launching her first public event detailing the extensive promotional efforts, initial fears, and ultimate success. Discussing the importance of stepping out your comfort zone and having invaluable support. With a substantial response to the event, Allie reflects on the lessons she learned and prepares for her future endeavors. ---------------------------------------------------------------- Connect with Allie: If you want to learn about my 12-month mentorship or mastermind programs, book a call today! https://alliebloyd.com/marketing-mentorship If you want to learn about the services I offer to help you grow your business, book a call at https://alliebloyd.com

In this episode of Marketing Ink, host Allie Bloyd sits down with YouTube advertising beast Aleric Heck to dive deep into the world of YouTube ads.  Aleric shares his journey from starting a YouTube channel as a teenager to becoming a leading authority in YouTube ad strategies for education based, coaching, and consulting businesses.  What Secrets Does Aleric Share?  The Winning Ad Formula: Aleric breaks down the hook, educate, and call to action structure for high performing ads.  Creative Strategies: Tips on creating authentic, high converting video content with minimal equipment. Advanced Targeting Techniques: Learn about custom audiences and Aleric's "Alpha AI Targeting Strategy" for pinpointing your ideal clients. Retargeting Strategies: Hot and warm retargeting methods to re engage your audience and drive conversions. Actionable Advice: Tips for those new to YouTube ads to optimize campaigns and achieve better results.   ----------------------------------------------------------------   Connect with Aleric Heck: Free 19 Page YouTube Ad Strategy PDF: Get Aleric's detailed guide on YouTube ad strategies, plus accompanying training at adoutreach.com/gift KeywordSearch Tool: Aleric's software for AI ad targeting on YouTube and Google Ads. Try it with a five day unlimited free trial at keywordsearch.com   Connect with Allie: If you want to learn about my 12-month mentorship or mastermind programs, book a call today! https://alliebloyd.com/marketing-mentorship If you want to learn about the services I offer to help you grow your business, book a call at https://alliebloyd.com  

In this episode of Marketing Ink, Allie shares actionable steps for growing a coaching business to over $100,000 per month. She outlines four types of coaching programs, emphasizing the importance of starting with a highly leveraged group coaching model.  Allie covers how to create compelling offers, validate them with small ads, and sell your program before building all the content. She also stresses the importance of scaling through paid ads, understanding your customer acquisition costs, and delegating tasks like sales and administrative work as you grow emphasizing focus on sales first, then gradually hiring a closer and an appointment setter.  This episode is packed with tips on structuring your coaching business for long-term success… while maintaining profitability and lifestyle flexibility.    Links Allie Shares in the Episode: -Schedule a Call to learn more about Allie's coaching and mentorship programs: https://alliebloyd.com/strategy-session-booking - Try Highlevel for 2 weeks for FREE: https://bit.ly/try-highlevel Resources for hiring virtual assistants: alliebloyd.com   These links provide tools and resources to help you streamline and scale your coaching business as outlined in this episode.

Josh Forti shares his journey as an entrepreneur and how he discovered the Golden Mic Method. He discusses the importance of focusing on principles and proven marketing and sales techniques… rather than chasing after new and flashy tactics.  The Golden Mic Method is a principle-based approach to sales that utilizes a podcast as a platform to reach and attract high-paying clients. He also highlights the importance of making the podcast about the guests and their ideas, rather than using it as a platform to pitch his services.  The Golden Mike Method focuses on building a platform that attracts wealthy clients and creates powerful relationships. By focusing on high-quality conversations and building a platform that amplifies the guest, entrepreneurs can attract wealthy individuals who are willing to invest in their services.  Selling to wealthy clients is easier and allows for higher margins, providing financial stability and the ability to deliver exceptional results. The Golden Mike Method is a choice to work in a world of wealth and abundance ____________________ Connect With Josh Forti On All Platforms🔥 www.joshforti.com  

In this episode of Marketing Ink., host Allie Bloyd interviews Millie Adrian, successful YouTube content creator and coach. They discuss Millie's transition from aspiring dancer to social media educator, revealing key strategies for growing an audience on platforms like Instagram, YouTube, and TikTok. Millie shares insights on the importance of niching down, engaging with audiences, and balancing content creation across multiple platforms.  She also offers valuable tips on maintaining consistency, creating compelling thumbnails, and leveraging both short-form and long-form content effectively. Connect today with Mille Adrian, online educator and YouTuber teaching Content Creators the latest strategies and trends on social media.   Youtube: http://www.youtube.com/@MillieAdrian FREE TRAINING: itsmodernmillie.com/webinar-youtube IMM Website: itsmodernmillie.com Instagram: instagram.com/itsmodernmillie TikTok: tiktok.com/@itsmodernmillie

In this episode of Marketing Ink, host Allie Bloyd interviews one of her highly successful coaching student, Ryan Turner, owner of Infusion Wellness Center, located in Montgomery, AL. Ryan shares his journey from being a strength and conditioning coach for the Atlanta Falcons to founding his wellness center in Montgomery in 2016.  Highlighting key aspects of his early business growth through word of mouth, customer service, and strategic marketing, Ryan & Allie discuss valuable insights for local and small business owners. Ryan shares his expansion into IV therapy, body contouring, and various aesthetic services, and how taking control of his marketing efforts, using Facebook ads, and automating backend processes has led to significant revenue growth and business scalability.  Ryan emphasizes the importance of finding a successful mentor, finding the right business partners, and relentless effort to achieving business success. -------------------------------------- Are you ready to take your business to a never-before reached level? Choose the right mentor to personally walk along side of you to reach your success goals and simplify your life as a business owner or agency owner. Connect with me @ alliebloyd.com/book    Connect with Ryan Turner, Infusion Wellness Center: LinkedIn: https://www.linkedin.com/in/ryan-turner Website: https://infusioncryoandlaser.com

In this episode of Marketing Inc., Allie is joined by Austin Armstrong, a digital marketing specialist with nearly two decades of experience, particularly in video marketing and social media.  Austin shares the founding of his company, Socialty Pro, and its focus on organic digital marketing and the role of short form video content in engaging and growing an audience. He offers insights into the strategies that have enabled him to gain millions of followers across various platforms, techniques for creating effective short form content, and the importance of captions, hashtags, and engagement in boosting reach. Austin also shares his latest venture, Syllaby.io, a powerful tool designed to make digital agency strategies accessible to entrepreneurs at a lower cost.  Lastly, he outlines his method for increasing content views and engagement, including how to craft compelling hooks, and shares advice on focusing on content formats that resonate with creators personally. This episode is an in-depth look at the evolution of social media marketing and provides valuable tips for leveraging video to enhance online presence and business success.   Get started today with your own in-house AI Video Marketing Agency: https://syllaby.io   Connect directly with Austin Armstrong: https://socialtypro.com/about-us/austin-armstrong   Youtube: https://www.youtube.com/c/SocialtyPro   Facebook: https://www.facebook.com/socialtypro

In this episode of Marketing Inc., host Allie Bloyd interviews Ashton Shanks, co-founder and co-CEO of Bad Marketing, a full-service marketing agency. Ashton shares his journey beginning with his early start in marketing at 16, selling cell phone parts on eBay, to becoming a director of advertising and ultimately starting his own agencies. He also discusses key strategies for growth in marketing, the importance of understanding both the creative and analytical sides of advertising, and the evolution of his business philosophy. Additionally, Ashton provides insights into the merger that formed Bad Marketing, the challenges and strategies in running a large agency, the potential of Amazon for e-commerce, and maintaining corporate culture in a rapidly growing business environment.   Connect With Ashton @ Bad Marketing Agency https://www.badmarketing.com https://www.badmarketing.com/links https://www.linkedin.com/company/4media-marketing   Connect with Allie Bloyd to learn more about Local Marketing Mastery coaching opportunities, Expert Class Mastermind or Done-For-You marketing services. http://alliebloyd.com/book  

In the latest episode of Marketing Inc., join host Allie Bloyd as she sits down with Shaun Clark, founder of High Level, for an insightful conversation on the newest enhancements that have rolled out on the High Level platform. This is a treasure trove for marketers looking to stay ahead of the curve in e-commerce, email marketing strategies, engaging customers through live chat, seamless calendar integrations, and leveraging the innovative communities feature. Shaun explains the pivotal role of attribution in marketing, sharing how High Level brings transparency to ROI assessments for businesses. With a customer-first approach, he sheds light on how continual updates are a direct response to user feedback. The discussion also dives into High Level's mission to streamline marketing efforts and business operations into a singular, coherent platform that offers users a competitive edge. Whether you are a current High Level user or exploring tools to amplify your marketing effectiveness, this episode is packed with valuable insights. Don't miss out on expert conversations that can transform the way you connect with your audience and measure success. Stay tuned to our channel for more episodes that help shape your marketing strategies. Remember to like, share, and subscribe for more updates. For more information or to try High Level, click the link in the description below!   Ready to get started with a FREE Highlevel account? 👉 http://bit.ly/Try-Highlevel   Connect with Allie: http://alliebloyd.com/book Check out my $47 Highlevel Masterclass which includes a ready to use Snapshot:  https://alliebloyd.com/highlevel      

Are you ready to take your marketing game to the next level? In this episode, my guest Khalid Saleh shares his journey of creating a successful conversion rate optimization platform called FIGPII. But don't let the quirky name fool you! This platform is a game changer for anyone looking to improve their website's conversion rates. Join us as we dive into the world of funnels and discover how to optimize your post-click experience for maximum conversions. As a business owner or marketer, it's crucial to understand the importance of converting leads into customers. Let Khalid guide you through his initial steps and strategies for achieving professional and business growth through effective lead generation. Significantly enhance your brand's image and reputation by providing a seamless and enjoyable user experience to ensure repeat customers. Whether you're running paid advertising or simply looking for ways to boost your website's performance, this video has something valuable for everyone. Don't miss out on this insightful discussion and get ready to elevate your marketing!    ------------------- 🧨 Are you ready to take your marketing to the next level?  🎟 Join my 50% off early-bird priority waitlist to be one of the first to grab your ticket to GET ELEVATED LIVE in Fort. Lauderdale, FL. March 16-17. This will be a hands on small-group workshop to ensure you get plenty of personalized attention!  GET ELEVATED LIVE ----------------------------- 🧨 Connect with Khalid Saleh: Twitter: @khalidh LinkedIn: Khalid Saleh Website: FigPii   🧨 Connect with Allie Bloyd: https://alliebloyd.com https://alliebloyd.com/book GET ELEVATED LIVE

Are you ready for a sneak peek into the future of marketing and professional growth for me? I'm excited to give you a 2023 year in review for my business, along with predictions for 2024 in the world of marketing. As entrepreneurs, we all strive for control and achieve our revenue goals. And that's exactly what I learned through the power of paid advertising with the right strategy. It truly allows you to be the captain of your own ship and master your destiny. But as we all know, paid advertising is not a one-size-fits-all solution. I'll also be sharing my top tips on how to make it work for your business specifically. But that's not all - in addition to discussing marketing strategies, I'll also be sharing my experience of taking five weeks off for maternity leave and how my business continued to thrive without me being there! It just goes to show that with proper preparation and delegation, anything is possible. --------------------------- Connect with Allie: www.alliebloyd.com https://alliebloyd.com/book Youtube: www.youtube.com/@AllieBloyd Facebook: www.facebook.com/alliebloydmedia  

Are you a business owner looking to grow your brand and achieve success in the long run? In this must-watch video, Jason shares his journey of growing his agency from primarily focusing on e-commerce to expanding into lead generation and service-based industries. But that's not all, he also offers professional consulting and training programs to help others build their dream businesses and live the life they desire.  Discover the key strategies that are currently working for Jason, including a crucial tip on achieving a decent average order value for successful advertising. But... it all starts with crystal clear visualization of your goals and ideal future!  Don't miss out on this valuable advice from a marketing expert who knows how to make your business thrive. Don't just dream about success, take action now!  ------------------------- Get connected with Jason Portnoy: Website: https://www.jportnoy.com Podcast: https://perfectlymentored.com Blog: https://www.jportnoy.com/blog   Connect with me, Allie Bloyd: https://www.alliebloyd.com/book    

Are you looking to grow your business and take your marketing strategy to the next level? Then join me as Facebook expert Jon Loomer shares his journey of starting a Facebook ads blog in 2011. Discover how blogging helped his business grow successfully for a really long time... before seeing a decline and the strategies he mastered to adapt and stay AHEAD of the competition.  Learn from one of the most well-known professionals in the field of Facebook ads, lead generation and professional growth so you too can take charge of your own success story! ------------------------- Connect with Jon Loomer: https://www.jonloomer.com   Connect with host Allie Bloyd: https://alliebloyd.com/book 

Frustrated with tracking, monitoring and analyzing all of your marketing data without knowing which strategies are working? Today I am joined by Chris Mercer, founder of Measurement Marketing Academy, and he has some awesome solutions! We discuss how you (and your team) can learn to use accurate measurement marketing to get better visibility into your customer journey, instantly increase conversion rates, and unlock hidden revenue opportunities your business needs for predictable and repeatable growth. Goodbye data overwhelm, analysis paralysis, and random acts of marketing! Say Hello to smarter decision making around lead generation, customer acquisition, and less wasted time on strategies that aren't getting you results. The best part? You truly you do not have to be a numbers person to use these free tools and make sense out of them! You just have to use them in a slightly different way. And that's exactly what Chris will teach you! Tune in now to get the answers you need to make more money with predictable and repeatable growth - no complicated analytics required! ------------------------------ Connect with Chris at Measurement Marketing Academy: https://measurementmarketing.io   Connect with host Allie Bloyd: alliebloyd.com/book  

Are you a franchisor looking to grow your business? Have you ever wondered what it takes to attract the right franchisees? In this episode, I am joined by Kevin Oldham, founder of Franchise My Business and one of the leading franchise marketers in the industry not to mention a franchise owner himself! Listen as Kevin shares what he believes most franchise owners and franchisees are missing from their marketing, how they can both work together more effectively, what works best for marketing local franchises and why franchises can be great partnership opportunities for marketers looking to strategically grow their business.   Kevin specializes in partnering with emerging franchise concepts and provide them with the marketing assistance they need to be ultra successful. So join us as we discuss his unique prospective into the world of franchising and the tremendous business development opportunities! --------------------------------- Connect with Kevin Oldham: 🎙Website/Podcast: https://kevinoldham.live ➡️ Instagram: https://www.instagram.com/thekevinoldham ➡️ Youtube: https://www.youtube.com/@franchisemybusiness   Connect with host, Allie Bloyd: www.alliebloyd.com/book ➡️ Youtube: https://www.youtube.com/@AllieBloyd

Are you trying to generate more leads for your local business? It can be tough to know what the best strategy is. Whether you're a business owner or a marketing guru, I've got you covered! In this video, join me as I break down my tried & true local lead generation strategies - so you can learn how to develop a plan for yourself (or your clients) and get the most out of every single lead. I also share important resources that I created specifically for myself & my local marketing mastery students to help them analyze & fully understand their KPI data, no more guesswork!  Tune in now for my expert advice on local lead generation strategies that can finally put you in the drivers set and skyrocket you to success! *Don't forget to click the link below & grab your free copy of my KPI Metrics Calculator Workbook today! ___________________________     Connect with me, Allie Bloyd: alliebloyd.com/book   Grab my KPI Metrics Calculator: https://alliebloyd.com/kpi    

Are you ready to STRATEGICALLY grow your SAAS business with GoHighLevel? 🧗 In this 2023 Tutorial for any size business or marketing agency, we'll show you the ultimate tips and tricks to turn your software-as-a-service product into a cash cow! 💸 From marketing your product or services to managing content and lead communications...ALL in one place, we'll help you hit your high level success in no time at all.  So come join me with Paulson Thomas, Director of Business Development @ Highlevel,  for an informative in-depth ride as we take you through the quickest way to become a pro at SAAS growth! --------------------------- Connect with Allie: Highlevel Marketing Platform:https://bit.ly/try-highlevel  GET THE LOCAL LEAD GENERATION MASTERCLASS FOR ONLY $47: https://alliebloyd.com/leadgen-masterclass GET THE ULTIMATE HIGHLEVEL MASTERCLASS FOR ONLY $47:  https://alliebloyd.com/highlevel Schedule a call to chat about your marketing needs! https://alliebloyd.com Learn to craft the perfect OFFER:  https://alliebloyd.com/offer-workbook          

Are you a small to large business or marketing agency looking for a direct mail strategy that works? Look no further! In this episode of Marketing Ink, I'm joined by Mike Stodola, CMO at Technology Marketing Toolkit to discuss the different direct mail strategies that can help take your business to the next level. From creative ways to utilize direct mail plus to tips on how to get the most out of your campaigns - we'll have it all.  Whether you're just starting out or an experienced marketer, there's something here for everyone. Kickin' it old school with direct mail - don't miss it! -----------------------------   Connect with Mike Stodola: www.technologymarketingtoolkit.com www.linkedin.com/in/mikestodola www.facebook.com/mike.stodola   Connect with your host, Allie Bloyd: www.alliebloyd.com www.alliebloyd.com/book www.facebook.com/allie.bloyd.media    

Are you ready to learn how the pros now create content for almost all of their social media?  In this episode of Marketing Ink, I am joined by Maggie Giele, business and marketing strategist, as she reveals her tried and now trusted method using Chat GPT-AI for creating 180 pieces of content in a single day! 🧨 You'll hear all about her strategy, process and top tips on how to get the most out of AI when it comes to fast content creation. Plus, right now grab a copy of her FREE guide "180 Videos In Just One Day" with heavy lifting help done by Artificial Intelligence. So what are you waiting for? Tune in now and finally master your social media content creation game with AI-Chat GPT. 🤖   ----------------------------   Connect with Maggie Giele https://www.maggiegiele.com Grab a copy of her free guide "180 Videos In Just One Day": https://go.maggiegiele.com/180     Connect with host Allie Bloyd: www.alliebloyd.com https://alliebloyd.com/book Youtube: www.youtube.com/@AllieBloyd Facebook: www.facebook.com/alliebloydmedia      

Ready to kick your business growth into high gear? Looking for a strategy that will help you stand out on LinkedIn?  In this episode of Marketing Ink, I am joined by Judi Fox, founder of LinkedIn Business Excelerator, as she shares her top (BEST) insider tips and tricks to help take your business LinkedIn profile from from struggling to a success story. From leadership and strategic networking to visibility and content strategies, Judi shares her wealth of knowledge & expertise on how to curate an effective LinkedIn presence that'll make an impact – no exaggeration necessary! Tune in now to Marketing Ink and learn how to master and win with Judi's proven "pillars" LinkedIn strategy.  ------------------------ Connect with guest Judi Fox: http://www.judifox.com https://www.linkedin.com/in/judiwfox   Connect with Marketing Ink host Allie Bloyd:  www.alliebloyd.com  https ://www.youtube .com/@AllieBloyd    

If you've ever wondered how to use a cold DM strategy effectively, Tanner Chidester is the man to talk to. He built his first million dollar B2C coaching business with cold DMs and has since gone on to build several more multi-million dollar businesses, such as elite closers, which is currently worth $70M.  We go through how to find prospects to DM, the script, the process, training and even outsourcing. If you HATE getting spammy Cold DMs but would LOVE to know how to do this the right way, this episode is for you. If you want to learn more about Tanner, visit eliteceos.com If you want to learn more about your host, Allie Bloyd, visit https://alliebloyd.com    

When business owners start running ads, they often find something they hadn't given much thought to: online haters and trolls. How do you handle criticism online? Does the approach you take impact your business? Should you waste your time even thinking about it? We cover all that and more in this episode. From her own personal experience, Jenna shares ways to outsmart haters and navigate the rough waters of social media marketing. Find out what strategies will help boost you & your business and keep many of the trolls at bay! Join Allie & Jena for this honest conversation on how to stay one step ahead of the trolling brigade! -------------------------------- Connect with Jena Apgar: https://www.2xmybiz.com https://www.linkedin.com/in/missjena   Connect with Allie Bloyd: alliebloyd.com https://www.youtube.com/c/AllieBloyd    

Are you a small business owner or marketing pro who spends too much time dealing with frustrating email marketing campaigns that fail to deliver?  Well, have no fear because I'm here to help! In this episode of Marketing Ink, I share valuable "tech"(NOT widely know) tips on how to crush the inbox game and get your emails delivered on time, every time!  Learn from my personal email deliverability issues & the steps you will need to take to ensure your emails make it into the right inbox at the perfect moment - no matter what platform you're using.  It's time for you to increase productivity and start dominating the email marketing game- it's all here! Tune in now for some serious insights that will have you rock'in your next email campaign like a pro! Connect with me if you have any questions related to what I've covered in this podcast or if you have other marketing questions /challenges you would like for me to cover in upcoming episodes.  Hope you found this helpful with your next email campaign & Long Live Local!    Facebook:  alliebloydmedia Connect with me and my team; alliebloyd.com

Ready to break through the mental barriers that are holding you back from achieving success in business and life? This conversation is perfect for small business owners, entrepreneurs, and marketing professionals who need a boost of inspiration to take their dreams to the next level.  With helpful tips and proven strategies, learn how to get past the roadblocks and start seeing real business growth. It's time to up-level your mindset and reach new heights! Listen as Allie discusses with Cindy the many personal & professional challenges that have lead to her success today in construction, home remodeling & coaching business. You will laugh! You may even cry...but you will NOT come away unmoved with her journey. (and true grit) --------------------------------- Connect with Cindy Marie:  www.nailyourrenovation.com Connect with Allie Bloyd: alliebloyd.com

Are you struggling to capture your audience's attention with Instagram Reels? Look no further than Pink Sparrow Social, founded by Anneke Odendaal. In this episode, Anneke shares her proven method for creating Instagram Reels that not only stop the scroll, but also grow your audience. By understanding your audience's pain points and desires, you can create engaging content that resonates with them. Anneke emphasizes the importance of utilizing high-quality visuals that align with your brand's voice and tone. She suggests using simple editing techniques that don't overwhelm you or your audience, and focusing on providing value through educational or entertaining content. With Pink Sparrow Social's method, you can create captivating Instagram Reels that leave a lasting impression on your audience and ultimately drive growth for your brand. Don't miss out on this opportunity to level up your Instagram game! 💥   Connect with Anneke at Pink Sparrow Social: https://www.pinksparrowsocial.com.au   Connect with Allie at Allie Bloyd Media: https://alliebloyd.com/marketing-mentorship

Are you a small business owner looking for the perfect start-to-finish sales system to drive more leads and increase your ROI? You're in luck! Today, I'm going to show you exactly how to create an effective sales system that will generate more leads and help you find freedom in your business. You will learn some of my top tips and tricks for increasing profits with a small business sales system.  Don't miss out - join me today for this exclusive look at small business success! If you would like to learn more about the different options available to work with Allie in her mentorship programs, reach out here to connect!  alliebloyd.com Check out my favorite All-In-One Highlevel CRM: bit.ly/try-highlevel Pipeline Patriot Account Special Launch Offer: https://pipelinepatriot.com/launch-offer    

Are you a business owner struggling to grow your own marketing agency while also enjoying family life? Allie and Karen Hite, co-founder of Hite Digital, understand the challenge and are here to help! Join this dynamic duo as they share their tips on how to balance growing an effective marketing agency while still having time for the things that matter most. Tune in now, and learn how to make your dreams of having a successful marketing agency come true without sacrificing family life! 🏖 ➡️ The Commit Summit: Come hang out with other marketing agency owners & top marketing guru's for several educational yet fun-filled days in beautiful Costa Rica! The BEST part? Bring your family & make it a truly memorable business/family get-a-way! The Commit Summit: https://thecommitmentsummit.com _____________ Hite Digital: https://www.hitedigital.com Connect With Karen Hite: https://www.facebook.com/thekarenhite Connect With Allie: alliebloyd.com  

In this episode Allie sits down with Natasha Willis, founder of School Of Bots, to discuss how to use Instagram DM Chat Funnels for high ticket sales. Natasha shares her experience and expertise on the topic, providing valuable insights on how to leverage one of the newest & most popular social media platforms to drive sales for your business. They go over the importance of using a chat funnel and the metrics to track for success. Allie and Natasha examine some of the challenges that come with using Instagram DM chat funnels for high ticket sales, such as how to create a sense of authenticity and trust with potential clients. They also discuss how to produce high-quality content, how to properly qualify leads, and how to set yourself up for success. Whether you're a seasoned entrepreneur or just starting out, this podcast is a must-listen for anyone looking to take their sales game to the next level. Tune in and learn from the best! 💥 --------------- Connect with Natasha Willis at School Of Bots: https://schoolofbots.co Want to see what I can help you accomplish as a local business owner or agency owner? Visit https://alliebloyd.com/ to schedule a call to learn more.

While Facebook & Instagram are considered the best places to advertise, many marketers have seen a decrease in conversion rates and an increase in customer acquisition costs. After spending hundreds of thousands of dollars on Facebook & Instagram ads for her own business, Allie Bloyd discovered one of the most effective ways to improve profitability: Adding a simple Video Sales Letter. In this 2023 Social Media Marketing World presentation, she'll help you plan your first short video sales letter script, with the exact steps you'll take to record and launch it in record time!  Want to see what I can help you accomplish as a local business owner or agency owner? Visit https://alliebloyd.com/marketing-mentorship to schedule a call and learn more.

Billy Gene Shaw is a renowned marketing expert who has helped countless businesses achieve success through his innovative strategies and unique approach. In this episode, he shares his expertise and insights on how to sell products and services online, including tips on crafting effective sales copy, video scripts and compelling visuals that move audiences to buy.  Through our conversation, Allie and Billy Gene explore a range of topics related to internet marketing, including the importance of storytelling, the power of video marketing, and the value of building strong relationships with your audience. Whether you're a seasoned marketer or just starting out, this episode is sure to provide valuable insights and actionable advice to help you take your online sales to the next level. So if you're ready to learn from one of the best in the business, tune in to this episode and join me for this insightful conversation with Billy Gene Shaw of Billy Gene is Marketing. If you want to see how we can work together to help you implement these strategies into your own business? Visit https://alliebloyd.com to schedule a call.  

In my first episode back since a brief hiatus, I get personal, talking about how 2022 wrapped up, my experience running my business while pregnant, the two launches I did in my 3rd trimester, how I prepared to take time off in my business, and how things have been since the birth of my second child. I'll give you a behind the scenes look into life and business after baby and what I plan to focus on next. If you want to see how we can work together, visit https://alliebloyd.com  To learn about my Mastermind, The Expert Class, visit https://alliebloyd.com/expert-class If you want to check out Pipeline Patriot and get special access to my launch offers, visit https://pipelinepatriot.com/launch-offer

Know you need to go all in with content marketing in 2023, but not quite sure how to make it happen, or where your efforts and energy would be best utilized? This episode is for you. I'm joined by Mark de Grasse, the President of DigitalMarketer, an eLearning company focused on skill development for professional marketers, marketing agencies, and small business owners. Mark de Grasse is a content strategist focused on integrated, genuine approaches to marketing and management. Mark has been working in content development since the mid-2000's, creating tens of thousands of articles, graphics, videos, and podcasts over the years.   He lays out what you should be doing moving forward to leverage the most critical aspects of content marketing, wether you have a small budget or large budget, a small team or a complete content department.    If you're ready to go HARD on your marketing and increase your sales in the coming year, I'd love to help you do it. Visit https://alliebloyd.com and see how I can help.