PODCAST · business
Massage Marketing Secrets-Nike Roach
by Nike roach
We talk about all the fun and the not-so-fun parts of marketing massage therapy and other bodywork. Whether you're a newbie or an experienced business owner, we share strategies and interview subject matter experts so that you grow in abundance. Everything from prospecting, website building, low-tech marketing, and more. Nothing is out of bounds provided it's legal, ethical, and moral.
Episodes
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Don’t let a crack head out hustle your business
Procrastination is the killer of abundance.Have hey ever heard a crackhead say I’m too tire to go out and figure out a way to get their fix? If you were from my hood ad a child it’s unheard of. These are some of the most motivated individuals around. So why are you letting them out hustle you....
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How to get a raise by doing less
I just injured my right hand and discovered a format to help every massage therapist that are having trouble making income regularly.
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How to market your woman focused massage therapy business -Nike
Nike Roach, MS., LMBT Talks with Sistah Vicky Thompson about massage therapy, marketing, and working with woman clients throughout their stages of life. Sistah Vicky Thompson is a Mother, Health Mindset Coach, Birth & Postpartum Doula Care, Massage Therapist, Homeopath, Herbalist, and much more....
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Massage Prospecting into Abundance
The change in season is a great time to start prospecting again. Prospecting is the first step in the relationship-building process, which consists of identifying potential massage therapy clients, aka prospects. The goal of prospecting is to develop a humanist database of likely clients and then...
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Are you a victim or winner
Look back on the struggles in your Busines and personal life, you might discover that in the massage industry there are winners and victims. Hopefully this will help you decide where you’d like to be.
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Massaging the church message
Why would someone want to massage at a church. Creating attractive messages that will grow your business like a church
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Selling like a 9 year old.
This week I watched our 9 year discover the art and science of the transaction. What he learned could help you avoid the pitfalls that manny face as massage therapist.
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Be honest and a specialist
In this episode we are talking all about how simple tactics can transform your life
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What’s a totally legal brand you can swipe.
I’m on a mini vacation with Nikki and our boys and I remembered something that my friend Tammy shared with me about branding Swipes. The best part is that its 100% legal and ethical.
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Piss someone off today.
Have you ever pissed someone off in your business. If you have not then in this podcast I’ll share why you should be looking for that every day and why avoiding it could be costing you.
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How to Ethically Get on Local TV to Promote your Business
Have you ever wanted to be on TV? Do you have newsworthy branding? Are you helping a reporter out?. This week we interview news veteran, author, and business coach Carol Andrews. Carol has made it her life's work to help others achieve their goals, fearlessly. This former television news anchor...
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How Massage Therapist can use Zoom like a pro
Are you doing lots of Zoom calls or other Web Conferencing? Have you ever been on one of those video conferences and the speaker had all kinds of drama in the background causing you to disregard the speaker? What about if you are on a live TV interview and your daughter comes up laughing in the...
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How to Market Even if You Are A Home School Teacher
Has the sudden thrust of having your kids home has you freaked out about marketing? Are you looking at other options since your storefront business may have been seriously affected by the COVID-19 global lockdown? We talk with homeschool veteran, home business success story, Lynn Plata. Lynn is a...
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COVID 19 - Rare opportunities for the massage therapist
With the world freaking out, massage therapist have a rare opportunity to make it big while others are fearful. In this session I share some nuggets that will help you thrive while others are going out of business.
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Does Your Branding Stink of the 1990’s
We talk with Cinematographer Robert Michael Bodrogi. Robert has worked on movies, commercials, and just about any media format in the greater New York City area that requires powerful and transformative imagery. Now based in the Carolinas, his portfolio includes some of the most recognizable…
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Publishing for a cause
On this episode we chat about publishing for a cause and why it could revolutionize your business
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Foot traffic that’s profitable
Today on this episode I share a simple format to get business that does not cost you any money. All you have to do is use your feet.
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What could doubling your reading rate do to your confidence, productivity, and happiness?
What if you could rewire your brain to simplify complex problems like PTSD, brain fog or lack of imagination? What if you could help your team or kids learn how to come with innovative ideas in under 60 seconds? Our guest today is retired Army Command Sergent Major Robert “Bob” Burton. Bob is a...
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When there are sharks in the water you bleed.
In this episode we discover blue ocean and red ocean marketing format to avoid the sharks and you become the dominant player in your market
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Why humility marketing comes in the dry season.
In today’s episode we learn one the coolest marketing lesson I learned after a major problem in our marketing, what you can learn from wisdom and how to insulate your business from the storms that happen over the life of your business
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Are you working like a slave with your hands.
In this episode Nike shares a sneaky way to increase your value in the market place without doing more massage sessions
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Chewing on the grass of innovation
In this episode I come to you from the US army base Ft Bragg sharing why it’s highly valuable and profitable to pay for education that has nothing to do with marketing massage but more toward business maturity.
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Make sure you own your work
In this episode a share a painful learning lessons about working with photographers and why you have to cover your assets
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Are you arguing with your profits
Going to school today I noticed how arguing with others can hurt your profits
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You are so Bad a**
Today is quick history journey of how just a little beautification can net more money and less problem clients....
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The value ladder simplified for more money.
In this episode I share how using a simple formula, you can 10x your business and take your clients on an amazing journey that they will pay you more to be their guide
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Family business
In this episode we talked with international massage therapist Nikki roach and what’s her challenge with her business.
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Are you ready to share your super power?
Sitting at the eating table I realized what my kids super power was and this may help you discover what you really should be doing with your time besides than massage therapy.
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Unsubscribe like a Pro Massage Marketer
In this episode I share what happened when I tried to unsubscribe from the product I didn’t really need but decided I needed it after I tried to unsubscribe.
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You’re an artist or just another weirdo
In this episode I share a tragic story of one of the most talented artist that you never heard of because of where he lives
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How to look smart and get famous
In this episode I share something I’m currently doing to increase my value in the marketplace without really doing anything smart
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Marketing like you have millions
In the episode I go over a marketing strategy I learned from the professionals that inexpensive but yields a very high value... it’s called PR
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Giving it away for free will make more money
In the episode I go over how a mistake has created a whole new way of marketing and getting free leads for massage or anything else.
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How to get more money per inbound call.
There is a secret to prospecting inbound calls to your office that could net you %50 more revenue... it’s so simple you can do it...
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The Jamaica Un-911
What happens if your in a developing country that has no 911 and you find yourself on the side of the road. What happen if your a business owner? What happen if your poor?
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Bugged out (correction)
This is the corrected version of the bugged out episode. What activities you come across that bug your marketing efforts into possible failure and how to recover
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How to avoid getting bugged down
In this episode I share two pivotal moments in my massage career that bugged me and possibly you.
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Wolf/collaborating
In these we chat about the good wolf and bad wolf that helps and hurts your business. Also why collaboration is better than competition
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Going to church part 2– to hear marketing
This is the second part of the reason why going to church will help your marketing efforts...
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What you can learn in church
I attended my friends Phillips church and listened to his daughter sing and a pastor share a message about business. Total rock start
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What can the nfl teach you ... lots if you want more money
The NFL’s biggest recruitment event just took place and if you listen you’ll learn how this same event can help you generate more money without killing your hands
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Are you building your Dream 100
I learned this from my marketing teacher Russell Brunson that if you build anything that has to happen fast you have to have your dream 100. Otherwise it could take your more years than you have to build out your business
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How walking can make you wealthy
My secrets to how to grow your dream 100 and grow your practice while building your tribe of connected people.
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What an opossum can teach you about marketing
A little story about the mad adventures of an opossum and hooking the right client
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How to avoid the trap of pricing yourself against the sharks of massage.
In this episode I’ll share a secrets to getting your new clients away from the big massage practices for less money.
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Your followers will find you
How to always have a customer base regardless of where you are in the world
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The dirty little secret
In this episode I share the dirty secret that I don’t often share and how it helped me and others become better business massage therapist.
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Interview with 2 term North Carolina AMTA President, Desiree Sawyer
Today we talk with Desiree Sawyer LMBT who shares what are the challenges being a 6’3” black women running a mobile massage practice and what its like leading a state level massage therapy association through problems and successes.
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If you can’t be the cheapest
One of of screwy ideas about massage is a race to the bottom in price. However what happens when your the second of the cheapest massage in your market and how to win.
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ABOUT THIS SHOW
We talk about all the fun and the not-so-fun parts of marketing massage therapy and other bodywork. Whether you're a newbie or an experienced business owner, we share strategies and interview subject matter experts so that you grow in abundance. Everything from prospecting, website building, low-tech marketing, and more. Nothing is out of bounds provided it's legal, ethical, and moral.
HOSTED BY
Nike roach
CATEGORIES
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