PODCAST · business
Medical Consulting Group Podcast
by Medical Consulting Group
The team of consultants at Medical Consulting Group has been providing business solutions for medical practices and ambulatory surgery centers (ASCs) for more than 30 years. Join them on the MCG podcast as they tackle the most pressing medical industry issues crossing your desk—from the latest government regulations to the societal and economic changes affecting how your practice or ASC runs—and discuss practical, experience-backed strategies for mastering these issues.
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29
From AI to Top Cited ASC Deficiencies: A Look Back at ASCRS 2024
Join Diana Buck, Chase Rabourn, and Bill Rabourn of Medical Consulting Group as they discuss highlights of the 2024 ASCRS meeting in Boston. Topics covered include how AI may affect the ophthalmic industry and a review of top cited deficiencies for ASCs and how to overcome them. Submit A Medical Business Question for Future EpisodesSubmit an issue affecting your practice or ASC to [email protected], and our consultants will discuss it on our podcast.
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28
Corcoran Series: Highlights from the ASCRS meeting in Boston
Join us for this episode where Corcoran consultants Mary Pat Johnson and Brandy Sperry review some of the topics from the 2024 annual ASCRS meeting in Boston and discuss how they might impact ophthalmic practices and ASCs.Submit A Medical Business Question for Future EpisodesSubmit an issue affecting your practice or ASC to [email protected], and our consultants will discuss it on our podcast.
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Corcoran Series: MIGS
Host Fielding sits down with consultants Mary Pat, Brandy, and Bill to discuss why "MIGS" is a hot topic right now in the world of ophthalmology.Submit A Medical Business Question for Future EpisodesSubmit an issue affecting your practice or ASC to [email protected], and our consultants will discuss it on our podcast.
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26
Corcoran Series: What's new for 2024? Ophthalmic Coding & Reimbursement
In this episode, Corcoran Consulting Group consultants Mary Pat Johnson and Brandy Sperry discuss important changes coming in 2024 for Ophthalmic Coding & Reimbursement.Submit A Medical Business Question for Future EpisodesSubmit an issue affecting your practice or ASC to [email protected], and our consultants will discuss it on our podcast.
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25
Corcoran Series: Navigating Coding & Reimbursement Changes
The world of medical coding and reimbursement is constantly changing. Keeping up to date is critical to ensuring your practice or ASC receives all it’s owed for services rendered. In this podcast, we examine some of the most recent changes and what they mean for ophthalmic care providers. We also take a look at some best practices for keeping current and review the possible effects of AI on coding and reimbursement.Submit A Medical Business Question for Future EpisodesSubmit an issue affecting your practice or ASC to [email protected], and our consultants will discuss it on our podcast.
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24
Corcoran Consulting Group Brings New Services To MCG
Digital editor Fielding Emmott discusses Medical Consulting Group's acquisition of Corcoran Consulting Group and the many services it offers with CCG founder Kevin Corcoran and consultants Mary Pat Johnson and Brandy Sperry.Submit A Medical Business Question for Future EpisodesSubmit an issue affecting your practice or ASC to [email protected], and our consultants will discuss it on our podcast.
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23
Build Your Brand: Utilize Creative Services to Sharpen Your Image
The Creative Services team at Medical Consulting Group shares their tips, knowledge, and expertise; Paul Johnson, senior producer, discusses the changing gear and tech associated with modern photography and video [1:55], Cameron Menley, graphic designer, shares best practices surrounding brand design and color [6:15], and Chase Rabourn, digital marketer, talks about the current state of social media and how it impacts practices [8:40].Submit A Medical Business Question for Future EpisodesSubmit an issue affecting your practice or ASC to [email protected], and our consultants will discuss it on our podcast.
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22
Episode 5: Jill Maher Discusses the Current State of Physician Recruitment
In this episode of our efficiency series, Jill Maher of Maher Medical Consulting chats with us about the challenge of physician recruitment and what steps practices can take to attract quality, in-demand doctors.Submit A Medical Business Question for Future EpisodesSubmit an issue affecting your practice or ASC to [email protected], and our consultants will discuss it on our podcast.
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21
Episode 4: Phone COA Increases Efficiency with Virtual Support
In this episode of our Efficiency series, Phone COA’s Ashlie Malone and Jane Shuman discuss how Phone COA supports clinical processes by pre-loading and pre-screening patient information using virtual technicians.Submit A Medical Business Question for Future EpisodesSubmit an issue affecting your practice or ASC to [email protected], and our consultants will discuss it on our podcast.
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20
Episode 3: Satisfied Patient Improves Practice Reputation
In this episode of our Efficiency series, Satisfied Patient CEO Ryan Schumacher discusses the importance of managing online reputation and customer feedback to improve operational efficiencies.Submit A Medical Business Question for Future EpisodesSubmit an issue affecting your practice or ASC to [email protected], and our consultants will discuss it on our podcast.Request A Complimentary Phone Call with An MCG ConsultantPh (417) 889-2040Contact Us FormEmailBill Rabourn: [email protected] Rob McCarville: [email protected] Sheppard: [email protected] Malloy: [email protected]
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19
Episode 2: Rendia Offers Scalable, Customizable Patient Education for Practices
In this episode of our “Efficiency” series, Rendia CEO Smitha Gopal discusses how Rendia’s engaging, tailored patient education helps improve practice efficiency.Submit A Medical Business Question for Future EpisodesSubmit an issue affecting your practice or ASC to [email protected], and our consultants will discuss it on our podcast.Request A Complimentary Phone Call with An MCG ConsultantPh (417) 889-2040Contact Us FormEmailBill Rabourn: [email protected] Rob McCarville: [email protected] Sheppard: [email protected] Malloy: [email protected]
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18
Episode 1: CoFi Helps Practices Simplify Patient Payments
In the first episode of our “Efficiency” series, CoFi CEO Sean Hanlon discusses how the CoFi solution automates and facilitates transactions for health systems, easing administrative burden and increasing operational efficiency.Submit A Medical Business Question for Future EpisodesSubmit an issue affecting your practice or ASC to [email protected], and our consultants will discuss it on our podcast.Request A Complimentary Phone Call with An MCG ConsultantPh (417) 889-2040Contact Us FormEmailBill Rabourn: [email protected] Rob McCarville: [email protected] Sheppard: [email protected] Malloy: [email protected]
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17
Revenue Cycle Management - Strategies For The Future
In this episode, MCG managing principals Bill Rabourn, Rob McCarville, Erin Malloy, and revenue cycle director Christie Dockum discuss the evolving landscape of Revenue Cycle Management, touching on trends such as labor shortages, automation, and the newly-passed No Surprises Act from Washington D.C.Submit A Medical Business Question for Future EpisodesSubmit an issue affecting your practice or ASC to [email protected], and our consultants will discuss it on our podcast.Request A Complimentary Phone Call with An MCG ConsultantPh (417) 889-2040Contact Us FormEmailBill Rabourn: [email protected] Rob McCarville: [email protected] Sheppard: [email protected] Malloy: [email protected]
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Digital Marketing in 2022
Building a strong brand in 2022 starts with effective digital marketing. As patients and users demand 24/7 access to relevant information, businesses and practices must accommodate and educate, while maintaining on-brand messaging and visuals within the digital landscape.In this episode of the Medical Consulting Group podcast, the MCG creative team identify and discuss industry news, strategies, tools and best practices that can help practices achieve digital marketing success in 2022.Submit A Medical Business Question for Future EpisodesSubmit an issue affecting your practice or ASC to [email protected], and our consultants will discuss it on our podcast.Request A Complimentary Phone Call with An MCG ConsultantPh (417) 889-2040Contact Us FormEmailBill Rabourn: [email protected] Rob McCarville: [email protected] Sheppard: [email protected] Malloy: [email protected]
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15
Cybersecurity: Protecting Your Practice or ASC
How secure are your systems and network? Can your employees detect a phishing email? Is your website protected from brute force attacks? In today’s episode IT experts Brendan Gallagher, David Kaplan, and Daryl Brown from MCG discuss common threats and tactics used by malicious parties in cyberspace and what steps employers and employees can take to ensure everyone practices good cyber hygiene. Have a question for one of our experts? Head over to our Facebook or Instagram and send us a message!Don’t forget to LIKE, SHARE, and SUBSCRIBE! Even better, RATE US 5 STARS on Apple Podcast, or wherever you listen in, to let us know how we’re doing!
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14
Office-Based Surgery – Risk or Reward?
Office-based surgery (OBS) is a topic inspiring mixed feelings, ranging from eager interest to concern, within the medical industry. Still, that didn’t stop our consultants from kicking aside the eggshells to dive right into it during our latest podcast episode!Bill Rabourn, Steve Sheppard, and Pat Thomas look at OBS from an economic and patient safety perspective, asking: What are the regulatory and patient care differences between an ASC and office-based surgery?When does it make economic sense to invest in office-based surgery and what kind of medical professionals and practices are interested?Is office-based surgery more risk than reward for practices and patients?Listen in, then head over to our Facebook or Instagram and comment to let us know how you feel about these new facilities, or send us a direct message. We value your input. Don’t forget to LIKE, SHARE, and SUBSCRIBE! Even better, RATE US 5 STARS on Apple Podcast, or wherever you listen in, to let us know how we’re doing!
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13
How to Plan A Medical Business Strategy That Works
Luck is great, but it’s not a reliable method for achieving medical business success. A strategic plan, on the other hand, is absolutely essential. However, not all strategic plans are created equal. The plans that actually help shape real change and practice growth share certain commonalities. In this episode of the Medical Consulting Group Podcast, MCG Managing Principle Bill Rabourn is back to identify:What all great strategic plans have in commonWhich tools are an absolute “MUST” in your planning tool kitWho should be involved in planning Keys to streamline plan implementation and managementSubmit A Medical Business Question for Future EpisodesSubmit an issue affecting your practice or ASC to [email protected], and our consultants will discuss it on our podcast.Request A Complimentary Phone Call with An MCG ConsultantPh (417) 889-2040Contact Us FormEmailBill Rabourn: [email protected] Rob McCarville: [email protected] Sheppard: [email protected] Malloy: [email protected]
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12
What COVID Taught Us About Medical Marketing in 2021
If COVID-19 taught our team anything, it’s that past strategies for medical marketing should stay in the past. In 2021, it’s time to explore new ways of thinking that reflect what patients today are actually experiencing. In this episode, our team’s creative marketing experts identify 3 examples of 2021’s most relatable patient experiences and how we have converted those into profitable marketing opportunities. Remember, these are only a few examples of what we learned from COVID. Listen and use them to jump start your own new marketing mindset for 2021. Rather read our article about this topic? CLICK HERE.Submit A Medical Business Question for Future EpisodesSubmit an issue affecting your practice or ASC to [email protected], and our consultants will discuss it on our podcast.Request A Complimentary Phone Call with An MCG ConsultantPh (417) 889-2040Contact Us FormEmailBill Rabourn: [email protected] Rob McCarville: [email protected] Sheppard: [email protected] Malloy: [email protected] Tonya LaRue: [email protected]
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11
Why ASCs Are Bringing Physicians & Hospitals Together
In this episode, Medical Consulting Group managing principals Stephen Sheppard and Robert McCarville explain the two unique sets of motivators behind why more physicians and hospitals are taking on ambulatory surgery center joint ventures. Kicking off with a brief but interesting history of joint venture ASCs [00:55], Steve and Rob discuss how time and technology have changed the way we think about outpatient surgery, and how ASCs will continue to be affected by shifts in the medical landscape, specifically COVID [10:10].If you would rather read about this topic, see our latest article published in the December 2020 issue of Eye World.Submit A Medical Business Question for Future EpisodesSubmit an issue affecting your practice or ASC to [email protected], and our consultants will discuss it on our podcast.Request A Complimentary Phone Call with An MCG ConsultantPh (417) 889-2040Contact Us FormEmailBill Rabourn: [email protected] Rob McCarville: [email protected] Sheppard: [email protected] Malloy: [email protected] Tonya LaRue: [email protected]
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10
5 RCM Outsourcing Myths Stunting Your Revenue Growth
In this episode, MCG Managing Principal Rob McCarville, Principal Erin Malloy, and Consultant Tonya LaRue debunk 5 myths about outsourcing revenue cycle management that are keeping practices and ASCs from looking into options that could increase their revenue.
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9
How to Stay Plugged in Without 2020 National Medical Industry Meetings
The pioneer behind every Medical Consulting Group podcast episode is YOU. How? That’s what our multi-specialized team of Medical Consulting Group managing principals and medical business consultants are here to explain. With the cancellation of yet another national medical industry meeting (AAO), now is the best time to remind listeners just how this podcast is designed to address and provide solutions to the medical business issues YOU are facing right now. Submit A Medical Business Question for Future EpisodesSubmit an issue affecting your practice or ASC to [email protected], and our consultants will discuss it on our podcast.Request A Complimentary Phone Call with An MCG ConsultantPh (417) 889-2040Contact Us FormEmailBill Rabourn: [email protected] Rob McCarville: [email protected] Sheppard: [email protected] Malloy: [email protected] Tonya LaRue: [email protected]
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What Patients Want to Hear from Ophthalmology Practices NOW
The shutdown had a catastrophic effect on the long-held, unconscious understandings that existed between eye doctors and patients in the past. Understandings like…“Your eye doctors/eye surgeons are always here to meet your needs.” “It is safe to visit your eye care clinic.”In today’s podcast, Medical Consulting Group explains why medical marketing is a significant opportunity for ophthalmology practices right now and why we have redirected our marketing mindset—dusting off the basics we all took for granted—to help ophthalmologists and optometrists tell their eye care patients what they truly need to hear.MCG Creative Team Members On Today’s PodcastBill Rabourn – Managing Principal Teresa Flood – Media Coordinator, Flood Media GroupPaul Johnson – Senior Designer & Producer Brian Dahl – Client Business ManagerChase Rabourn – Digital Marketing Manager Leah Taylor – Medical Copywriter
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The Bright Side: A Cataract & Refractive Surgeon Speaks to Opportunities in the COVID-19 Era
In this episode, we talk with MCG consultant Bill Rabourn and Missouri ophthalmologist Dr. Thomas Prater, a cataract and refractive surgeon from Mattax Neu Prater Eye Center and Surgery Center. Many people are understandably experiencing some fatigue when it comes to the topic of COVID-19. And yet, it’s still a topic that’s affecting ophthalmic practices across the U.S. (and the world). So, to liven things up, our team is pressing pause on the doom and gloom to spotlight a little positivity. Today, Dr. Prater shares ways in which he and his team have managed to spin this new COVID situation to their advantage, including everything from how they stayed productive during the increased downtime to how communication became one of their biggest strengths.
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Ophthalmology In the COVID-19 Era…From A Retinal Surgeon & Practice Perspective
MCG principal Erin Malloy invites retina surgeon Dr. Jorge Calzada and optometrist Dr. Sarah Maxey of Deep Blue Retina to discuss how their practice is successfully tackling some of the most common issues affecting practices across the country during the COVID era. They share their experience with everything from:Reduced patient flow, toTelemedicine, to PPP loans, toHow they have leveraged a negative situation to reveal opportunities for improvement within their practice. Deep Blue Retina is a client of Medical Consulting Group practicing out of Southaven, Mississippi. Their team is known for providing the latest medical and surgical solutions for the most complex retinal cases for adult and pediatric patients.
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5
Road Map to Resuming Elective Surgery
MCG's nurse consultants and ASC experts call out some of the most easily overlooked but extremely crucial steps ASCs should take before resuming surgery.
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4
Reopening Your Practice
As practices wait on the edge of their seats for the all-clear to open, MCG Medical Business Consultant Bill Rabourn quickly explains what practices should be considering RIGHT NOW:What areas of your practice need the most attention during reopening?How will “safety” be the driving force behind your reopening strategy and your messaging?How will your geography affect your plans?
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3
The Success of Your COVID-19 Crisis Strategy Depends On 2 Things
MCG managing principal Bill Rabourn quickly breaks down the practice-saving power of communication and coordination during a crisis, and how to do them correctly to ensure your comeback is swift, smooth, and strong.
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2
COVID-19: Practical Steps for Managing Your Practice or ASC’s Unique Situation
Lately, practice and ASC leaders have been flooded with general tips for managing a business during the COVID-19 crisis, with little guidance as to whether these actually apply to their unique situation. Medical business consultants Bill Rabourn, Steve Sheppard, and Erin Malloy of Medical Consulting Group—a firm providing practice and ASC development and management, as well as internal and external medical marketing materials, for more than 30 years—sat down to discuss some practical steps they have used for their own clients to sort through the plethora of “broad-brush” tips and select those that apply to an individual business. LISTEN & SHARE.Disclaimer: COVID-19 information is evolving rapidly. Consult with state and local authorities for further COVID-19 updates.
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The Ins & Outs of Medical Website Development
MCG podcast host Leah Taylor speaks with medical website experts Daryl Brown and Stevie Barfoot. What is responsive website design? How important is search engine optimization? What website security measures should a medical practice implement? Tune in to find out.
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ABOUT THIS SHOW
The team of consultants at Medical Consulting Group has been providing business solutions for medical practices and ambulatory surgery centers (ASCs) for more than 30 years. Join them on the MCG podcast as they tackle the most pressing medical industry issues crossing your desk—from the latest government regulations to the societal and economic changes affecting how your practice or ASC runs—and discuss practical, experience-backed strategies for mastering these issues.
HOSTED BY
Medical Consulting Group
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