M&G Agency Life

In this special bonus episode of M&G Agency Life, we celebrate 90 years of Mearns & Gill by looking back at the people, relationships and moments that have shaped the agency since 1936.Join Aimee and Pete as they hear from Alan Mearns, some long-standing clients, Director Suzanne Robertson and Managing Director Mike Wilson. Along the way, they revisit archive adverts from decades gone by, share memorable stories and reflect on how M&G has evolved into the integrated creative agency it is today.From the agency's family beginnings to its exciting future, this is a celebration of 90 years of creativity, innovation and lasting relationships.Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

In the final episode of M&G Agency Life: Let’s Talk Tech, Aimee and Pete tackle one of the most talked-about topics in marketing right now - AI.They’re joined by M&G’s Digital Lead Kevin and Digital Strategist Alex to cut through the noise and explore where AI actually adds value. From content creation to efficiency and idea generation, the team discuss how businesses can use AI as a tool, not a shortcut.They also look at where AI can fall short, why human input still matters, and how using it as a “sparring partner” can often get the best results.Expect honest insight, practical advice and a few experiments along the way… including Kevin putting AI to the test with a questionable French accent. Does it catch him out? You’ll have to listen to find out.A fitting end to the series, bringing together everything we’ve covered and looking at what’s next.🎧 Because AI isn’t replacing marketing… but it is changing how it’s done.Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

In Episode 6 of M&G Agency Life: Let’s Talk Tech, Aimee and Pete dive into one of the most powerful tools in digital marketing right now, social video.They’re joined by M&G’s Content Creator Weronika and Digital Marketing Manager Ryan to break down what actually makes video content stand out in a busy feed. From the importance of the hook and clear messaging to why a strong call to action matters, the team explore how to create videos that don’t just get views, but drive results.They also discuss the balance between polished and authentic content, share practical tips for filming your own videos, and highlight the key things to focus on when it comes to framing, setup and equipment.🎧 Because in a world of endless scrolling… your video needs to earn attention.Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

In this one, Aimee and Pete turn their attention to one of the biggest drivers of digital performance, the creative.They’re joined by M&G’s Digital Lead Kevin and Creative Lead Tom to explore what actually makes creative work. From how design and copy come together to why platform matters more than you think, the team break down what separates good-looking creative from creative that delivers results.They also discuss the balance between brand and performance, the importance of testing, and why creative should never be treated as just a finishing touch.🎧 And in case you’re wondering… yes, we did bring a didgeridoo into the studio for Tom, and yes, he can actually play it.Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

In this one, Aimee and Pete dive into the world of digital content strategy.They’re joined by M&G’s Digital Marketing Manager, Ryan, to discuss why content needs a clear purpose, how different channels serve different roles, and how businesses can create content that actually works.From websites and social media to long-form and short-form content, the team break down how to think more strategically about what you post, where you post it, and why it matters.🎧 Less noise. More strategy. Better content.Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

In Episode 3 of M&G Agency Life: Let’s Talk Tech, Aimee and Pete turn their attention to one of the most important (and most misunderstood) parts of any digital strategy - your website.They’re joined by M&G’s Web Lead Kirsty and Developer Steven to discuss why websites still matter, what a good website actually looks like, and why ongoing maintenance is just as important as the initial build. The team also tackle the common misconception that social media has replaced the need for a website, and they explain why that simply isn’t the case.From user experience and performance to structure and longevity, this episode breaks down what businesses should be thinking about when it comes to their website.Expect solid website advice, practical insight… and a gentle reminder that most developers are only one conversation away from quoting Lord of the Rings. Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

Aimee and Pete are back for Episode 2 of M&G Agency Life: Let’s Talk Tech, and this time they’re tackling one of the most misunderstood parts of digital marketing, retargeting.Joined by M&G’s Digital Strategist Alex and Digital Lead Kevin, the team dig into what retargeting really is, how it works, and how to do it properly without annoying your audience or wasting budget. This episode cuts through the noise and focuses on what actually works.Expect clear explanations, practical insight and honest chat from the M&G digital team, with the usual dose of personality along the way.Less guesswork. Smarter targeting. Better results.Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

Aimee and Pete are back with a brand new series of M&G Agency Life, called Let’s Talk Tech . They’re kicking things off with a question everyone’s heard of, but not everyone really understands… What the Heck is SEO?Joined by M&G’s Digital Strategist Alex, the team break down what SEO actually is, why it’s good and why you need it, without the jargon, buzzwords or tech waffle. They cover what SEO means in practice, how it fits into a wider digital strategy, and what businesses should realistically expect from it.Expect clear explanations, practical insight and real-world context… and, as always, a slightly ridiculous ending to round things off.Tech explained. Confusion removed. SEO finally makes sense.Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

For the final episode of Series 2, we’re flipping the mic around… and welcoming our very own Managing Director, Mike Wilson, into the hot seat!From sweeping warehouse floors to steering multi-million-pound businesses, Mike’s career journey is anything but ordinary. In this episode, he shares how a science degree led to a drug rehabilitation centre, a family business, and eventually to owning Scotland’s longest-running marketing agency.We talk career pivots, leadership lessons, the highs and lows of business ownership, and what it really takes to build a thriving agency culture.Oh, and there’s also a seriously unhinged round of This or That you won’t want to miss…🎧 It’s honest, insightful, and the perfect way to round off Series 2.Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

In this episode, we’re joined by Martin Suttie, Group Chairman of First Tech Group, a business with multiple specialisms across engineering, fabrication, marine, moorings, and more.From his days as a cheeky schoolboy to leading a group of innovative companies (not to mention that famous fashion show), Martin shares his fascinating career journey and the pivotal moments that shaped his leadership style. We also touch on the companies within the First Tech GroupExpect real-world insight into what it takes to grow and steer a successful group, thoughts on building the right culture, and a few curveballs in our ‘This or That’ round.Plug in for stories, strategy, and some serious inspiration - no safety harness required.Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

This week, we’re joined by Bronson Larkins, Managing Director of Wellvene, to dive into the world of well intervention, innovation, and what it takes to build a successful business in the offshore industry. From his early days offshore to launching Wellvene and driving new technologies, Bronson shares his journey, insights, and what’s next for the company.We also chat about family, adventure, and his upcoming challenge, taking on the Marathon des Sables with his son for charity. Oh, and of course, we put him through our signature This or That round!This chat is packed with insight, no intervention needed, just hit play! Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

This week, we’re joined by Michelle Forth-Burnett from Safety Scotland to talk all things workplace safety, why it matters, how to build a strong safety culture, and the importance of bringing new talent into the industry. Our Content Creator, Weronika, also joins the conversation.Plenty of insights, expert advice… and the shocking revelation that Michelle does enjoy pineapple on pizza. We won’t hold it against her, safety first, after all!You better "play it safe" and listen right now!Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

In this episode, we’re joined by Emily and Sarah from Johnston Carmichael’s marketing team to talk all things brand, communication, and the culture behind Scotland’s largest independent firm of chartered accountants and business advisers. Emily and Sarah share some valuable insights into their world.Account Manager Isla also joins Aimee and Pete for the chat, sharing how she’s supported JC on everything from internal branding to live streams to their entire workforce.Warning: This episode may contain high levels of enthusiasm for spreadsheets and strategic planning. (Terms and conditions apply—results may vary based on caffeine intake!)Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

In this episode, we’re joined by Graeme Kinghorn, Chief Executive of Mental Health Aberdeen (MHA), to explore his personal journey and the incredible work MHA does to support mental well-being in the community. From their vital services to the real difference they make in people’s lives, Graeme shares powerful insights into the charity’s impact.We also dive into practical tips for maintaining mental health, including simple steps you can take, like a short walk, breathing exercises, or just taking a moment for yourself.Account Manager Isla joins Pete and Aimee for this inspiring and thought-provoking conversation. Tune in—it’s one you won’t want to miss!Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

In this episode, Aimee and Pete are joined by Tom and Alice, the dynamic sibling duo behind Rebel PT! From Tom’s humble beginnings standing alone in a park, waiting for someone—anyone—to turn up, to the thriving community they’ve built today! We dive into the story of Rebel PT and the incredible culture that sets them apart.We chat about how they’ve created a true tribe of 'Rebels,' the unforgettable events they host, and how their unique approach to fitness keeps people coming back for more. Plus, we put their sibling bond to the test in a truly competitive quiz (spoiler: they take it very seriously).And of course, Alice opens up about "that" Hogmanay party—we’ll let you decide if it’s legendary or infamous.It’s fitness, fun, and just the right amount of chaos—tune in for the ultimate workout for your ears! Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

It's episode 4 of M&G Agency Life - Meet the Client, this time Pete and Aimee, along with PR Account Manager Sarah, chat with Robin Parkinson, Managing Director of Evolve iMS.Robin’s story is a game-changer. As a leader in delivering innovative integrated management solutions, he’s harnessing AI and technology to help businesses streamline their operations and make smarter, data-driven decisions. Robin’s vision is transforming how industries manage their assets and processes, making business more efficient and future-ready. Get ready to be inspired by Robin’s innovative vision, and discover how technology is driving business transformation.It’s time to evolve – hit play and hear more!Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

In this episode, Aimee and Pete, joined by M&G’s Digital Lead Kevin, sit down with the legendary Frank Gilfeather.Frank’s journey is truly inspiring. From his early days as a Scottish Amateur Boxing Champion to a successful career as a journalist and broadcaster, Frank’s life has been one of reinvention and resilience. At 78 he became a viral boxing sensation, inspiring millions with his mantra: "Boxing is a force for good."With a massive online following that includes celebrities like Frank Stallone and 50 Cent, Frank uses his platform not only to celebrate the sport but also to inspire people of all ages to keep going, no matter the challenges. His story is also the driving force behind The Noble Art, a business born out of his passion and viral fame. So... Step into the ring and hit play now!Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

It's Episode 2 of M&G Agency Life (Meet the Client) and this time Aimee and Pete sit down with Roy Milne, founder of Asset One, for a fascinating dive into his incredible journey. Joining the chat is Sarah, our PR Account Manager, adding her unique perspective.Roy takes us from his rebellious school days to life in the military, a high-security role, and eventually working the tools on offshore rigs before launching his own business. Along the way, he shares insights into his passion for adventure and even confesses to an 8-year-old's "crime" of stealing a bike!Tune in for an inspiring story packed with grit, adventure, and a whole lot of heart. Don't miss it - hit play now!Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

It’s the start of Series 2 of M&G Agency Life, and this time, the theme is Meet the Client! Join Pete and Aimee as they chat with some of our amazing clients, uncovering their stories and getting to know the people behind the businesses we work with.Kicking things off in Episode 1 is Bradley Boyd, an online coach from PEAK. In this inspiring episode, Bradley shares his journey from hitting rock bottom while traveling in Australia, where bad habits and excessive drinking led him to a low point, weighing 130 kg—to completely transforming his life. He found fitness, rebuilt his health, and eventually launched his own successful business.Bradley opens up about the challenges he’s faced, the victories he’s celebrated, and the lessons he’s learned along the way. Tune in for some incredible insights and inspiration from someone who truly turned his life around!Don’t miss out because this episode will PEAK your interest and inspire your next move! Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

The wait is over! Series 2 of M&G Agency Life is just around the corner, and this time, it’s all about our amazing clients.In this short teaser, Pete and Aimee get the call from Mearns & Gill’s MD, Mike, to gear up for a new season. With a renewed focus on celebrating the innovators, risk-takers, and community builders behind the businesses we love, this season promises plenty of inspiration, laughs, and insights.Hit play now and get ready for Episode 1 of Series 2 — launching next week!Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

In this bonus episode of M&G Agency Life, we ask... Are You Exhibition Ready?Aimee, Pete and the team discuss how Mearns & Gill can help you stand out at your next exhibition. From stand management and media training to eye-catching merchandise and much more, we’ve got you covered!Get insider tips, elevate your game, and steal the show at your next exhibition.Warning: Side effects may include an uncontrollable urge to outshine your competition!Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

In this special bonus episode of M&G Agency Life, hosts Aimee and Pete introduce Kevin, the agency’s new digital lead. Prepare to be amazed as Kevin drops some mind-blowing digital insights that could take your strategy to the next level. But... things get a little weird when Aimee and Pete notice something odd about his glasses... turns out, Kevin’s been recording them with his Meta Smart Glasses! On a lighter note, we discover Kevin is a dedicated Swifty, nobody saw that coming! Tune in or... you might miss the Meta moment! Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

And that's a wrap on series 1 of M&G Agency Life!It's the grand finale and hosts Aimee and Pete are joined by MD Mike and PR account manager Sarah to recap on some of the best bits and answer some listener questions.Will there be a season 2? Will Pete ever get that mini-bar in the podcast room? Tune in because it's the last episode, and we're spilling all the behind-the-scenes secrets... including what Aimee REALLY thinks of Pete's cheesy quotes (spoiler: it's not just the cheese that’s aged!).Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

In episode ten of M&G Agency Life the team discuss Media Solutions.Hosts Aimee and Pete are joined by account manager Isla, cameraman Roy and AV specialist Andrew to discuss Stream TV, Video Production, Podcasting and Media Training, a range of exciting services from the M&G Media Studio.So, don't have a media meltdown, tune in for media solutions that are sharper than a cameraman's focus!Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

In episode nine of M&G Agency Life, Aimee and Pete dive into the world of events with Suz, the Account Director who heads up the events team. Joined by fellow team members Nia, Sarah, and Leanne, they uncover what happens behind the scenes at events, discuss sponsorships, awards ceremonies, exhibitions, and much more. Plus, Leanne, a huge Gary Barlow fan, delivers a special message just for him in the hope that he’s listening (Hiya Gary!). Don’t miss out—this episode is an event in itself! Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

In the latest episode of M&G Agency Life the team explore the fundamentals of Account Management. Hosts Aimee and Pete are joined by Account Management Team Lead, Andrew who returns to the podcast to talk about AM best practice, client relationships, how to become a trusted advisor and lot's more. Fellow Account Managers, Isla, Graham, Sarah and  Weronika also jump in with their thoughts.Don't miss out, it's a jam packed episode that's sure to “account” for all your AM needs!Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

In the latest episode of M&G Agency Life, Aimee and Pete are joined by PR Account Manager Sarah, who has a lot to share. From London PR stunts (spoiler alert - one involves a goat!) to reputation management, crisis comms, strategy, and more! Sarah gives the lowdown on how PR can significantly enhance your marketing efforts. Sarah reveals her most rewarding campaign and talks about her most embarrassing PR moment!No goats were harmed in the making of this podcast but don't miss the inside scoop -  it's a PRfect storm of insights! Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

In the latest episode of M&G Agency Life, Account Management Team Lead Andrew and Account Manager Graham make their debut on the podcast with hosts Aimee and Pete, diving into the ever-evolving digital landscape. The team share their thoughts on what it takes to create a successful campaign, touching on key aspects of digital marketing from email marketing to display advertising and from organic to paid strategies. Andrew passionately defends his choice of a chipper for lunch, while Graham provides an update on his 'one-apple-per-week' year challenge. You don't want to miss this one - it's algorithm-ically pleasing! Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

In episode five, Aimee and Pete are joined by Kirsty, the Web Team Lead, and Malcolm, the Business Development Team Lead, to explore the fascinating world of websites. From front-end to back-end and everything in between, including user experience and the importance of websites, the team unpack it all. They also debate the mystery of the missing Chipstix and throw some quick-fire questions at Kirsty.Don't get caught in a tangled 'web' of FOMO and be sure to listen in.Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

What makes great design? In this episode of M&G Agency Life, Aimee and Pete are joined by Creative Lead Mairi and Designer Graeme as they delve into design. They get the lowdown on everything from fonts and different design styles to software and photography. Graeme drops the ultimate design C-bomb and there's also some random chat about ducks! So tune in for a quacking good time!Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

In episode three, hosts Aimee and Pete chat with Designer Poppy and Digital Team Lead Cam about all things brand! What is brand? Why is a brand needed? How should you approach a brand project? From look and feel to tone of voice, the team unpacks brand... They also discuss Cam's hair product of choice and Poppy's love of Chipstix! It makes for a brand-tastic listen!Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

In episode two of M&G Agency Life, Aimee and Pete welcome Account Manager Isla into the M&G Podcast Room to talk about podcasts! Isla is a bit of a seasoned pro with her very own podcast, and Pete geeks out and brings his broadcast experience to the table. The team discuss why podcasts are needed, what makes good content, Pete's Podcast Process and much more! They even cover the latest Mearns & Gill night out shenanigans.Calling all podcast enthusiasts, this episode is for you! Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill. 

In episode one of M&G Agency Life, hosts Aimee and Pete talk to Mike Wilson, the Managing Director of Mearns & Gill. They set the scene for the series, discuss the history of the agency, talk about the unique culture, and explore what the future holds. Oh, and Pete asks an important question about the possibility of getting a mini bar for the podcast room!Got a question? Send us a text message!If you’d like to hear more about anything we’ve covered just drop us line. You can find us at www.mearns-gill.com, on Instagram @MearnsGill, or check us out on Facebook or LinkedIn, just search for Mearns & Gill.