PODCAST · business
More Conversations, Clients & Cash
by Kimberly Weitkamp
Struggle to land more conversations, clients and cash in your coaching business? More people than ever are looking for your help…trying to find you. If you're an online business owner looking for practical and actionable advice on the business-building side of entrepreneurship...tune in! Twice a week, join Kimberly, a marketing strategist, copywriter and creator of the 5 C Framework for Online Business Success... A system designed to help online entrepreneurs attract the right people, at the right time, with the right message to build the business and community of their dreams. On this podcast, Kimberly interviews a variety of guests about their wins, victories, overcoming obstacles and all the other parts about creating a well-known business. If you are an entrepreneur, consultant or coach who wants to change the world and level up your business, this is the podcast for you.
Episodes
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Episode 128 - Power of Boundaries
In this episode, Kimberly Weitkamp discuss: Power of Boundaries Key Takeaways [00:00:00] Achieving goals, marketing struggles, setting boundaries. [00:03:10] Email campaign metrics: audience, opens, clicks, actions. Marketing metrics goals for businesses, building desired life. Achievement:...
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Episode 127: Patty Block and The Pricing Conversation
In this episode, Kimberly Weitkamp and Patty Block discuss: The Pricing Conversation Key Takeaways [00:00:01] Summarizing using 7 words: Expert Patty helps women with pricing strategies. [00:04:55] Mindset and self-imposed obstacles in business. [00:09:22] Fixing pricing is key to business…
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Episode 129: Mostafa Hosseini-Fixing the Follow-Up Problem
In this episode, Kimberly Weitkamp and Mostafa Hosseini discuss fixing the follow-up problem. Key Takeaways: [00:01:43] Ran digital marketing agency, focused on retention. [00:05:45] Master's blindness: easy for us, hard for others. [00:07:38] Qualify prospect, offer help, ask questions.…
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Ep 125: Marc Mawhinney-The Power of Communities to Fill Your Programs
In this episode, Kimberly Weitkamp and Marc Mawhinney discuss the power of using community to grow your coaching practice. Key Takeaways [00:01:17] "Organic Client Growth: A Coach's Success Story" [00:03:22] "The Benefits of Organic Marketing for Starting Coaches [00:08:23] "Choose Wisely…
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124: Brynne Tillman: LinkedIn Whisperer
In this episode, Kimberly Weitkamp and Brynne Tillman discuss: Hospitality management to LinkedIn whisperer The hidden power of LinkedIn LinkedIn connections and how to leverage them Key Takeaways How to gain and keep engagement The out-of-the-box method to find value connections Breakdown of a...
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123: Your Entrepreneurial Freedom
In this episode, Kimberly Weitkamp discusses What is entrepreneurial freedom Have you chosen your ideal life? The importance of balance…not what you think Tips and tricks to making your own freedom Which freedom is most important to you Connect with Kimberly The Audience Converter Twitter:...
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122: BTS: Finding the Balance
In this episode, Kimberly Weitkamp hosts another Behind the Scenes episode, where you can peek into the business and gain insights on: How to balance the conversations in your business The importance of taking stock Having the right conversations Making time for the important things Connect with...
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121: Talking Conversion
In this episode, Kimberly Weitkamp dives into Conversion, the next C in the 5 C Framework: Real definition of conversion Why your numbers are lying to you What is a CTA…and how to use one The truth behind metrics Apply for a Free Strategy Session: Connect with Kimberly The Audience Converter...
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120: Talking Cultivation
In this episode, Kimberly Weitkamp dives into Cultivation, the next C in the 5 C Framework: Talking Cultivation The true meaning of cultivation How to move people along the journey When to move from “connect” to cultivate mindset The #1 overlooked opportunity to increase sales The “real talk” of...
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Episode 119: Dov Gordon: Power of Paid Memberships
In this episode, Kimberly Weitkamp and Dov Gordon discuss: Power of paid memberships From entrepreneur to community leader of under-the-radar leaders Alchemy network and how to build it Key Takeaways Finding your sweet spot…what’s easy for you is not easy for everyone A colleague-based...
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118: Jake Davey-Becoming a Go-To Expert on Instagram
In this episode, Kimberly Weitkamp and Jake Adam Davey discuss: From Backpacker to Instagram expert and entrepreneurial coach The starting points on Instagram Playing to your strengths and how to do it Key Takeaways Collective wisdom from 68 Instagram training programs How to model other’s…
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117: Talking Connection
In this episode, Kimberly Weitkamp dives into the next part of the 5 C Framework-Connection, and how to start using it for success. Where to hang out Why ALL platforms aren’t worth your time Creating the right messaging for who you’re talking to Making the invitation…and what most people forget...
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116: Steve Werner-Stories that Sell
In this episode, Kimberly Weitkamp and Steve Werner discuss: From full-time waiter to webinar and presentation master How story ties into successful selling Engaging vs. leading Key Takeaways Lessons from the dining industry The Tony Robbins wake-up call Why it’s NOT about what you teach Why ads...
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115: The 5 C Framework
In this episode, Kimberly Weitkamp dives into the 5 C Framework and how it relates to successful online businesses Why frameworks matter What the 5 C Framework is…and how it can build your business The structure of marketing campaigns An introduction to creating copy and marketing that converts...
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114: Jason Osborn-How to Use LEADS
In this episode, Kimberly Weitkamp and Jason Osborn discuss: From LinkedIn skeptic and life coach to LinkedIn lead gen specialist Communication as a standout tool Why scaling first doesn’t work Key Takeaways Are you using LEADS Hope vs. stand up marketing The two common ways people connect on...
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113: More Clients, Conversations and Cash Re-Introduction
In this episode, Kimberly Weitkamp reintroduces the podcast and unveils the new name and what it means for you What’s in a name How to land more conversations, clients and cash Why change is a good thing in business The results of embracing change and doubling down on conversion Why…
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112: The Pause...and Combating Overwhelm
In this episode, Kimberly Weitkamp dives into how overwhelm can happen to anyone and why “pause” is not a bad word... How to Combat Overwhelm The pause..and why it’s okay Evaluate-End of year and how to do it right The scheduling hacks to better productivity Setting your boundaries-and the wins...
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111: Branding Crash Course
In this episode, Kimberly Weitkamp dives into what branding is and why you want to use it in your business: The BIG change What really is branding? When to re-brand…and what that process looks like When and what to test in marketing New announcement Same great content…more focused Apply for a…
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110: Building an Engaged Community
In this episode, Kimberly Weitkamp dives into the how to build an engaged community: What is a community…and isn’t How to encourage engagement from the beginning The power of engaged communities Why YOU are not the top Where email can build the community Connect with Kimberly The Audience…
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109: Power of Change
In this episode, Kimberly Weitkamp dives into the power of change and why to use it in your business: Power of Change...and how to leverage it Not positive…not negative When to change and when to stay the course Why change is crucial to business success How to plan for change Why pushing…
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108: BTS-Productivity Hacks 101
In this episode, Kimberly Weitkamp dives into productivity hacks that work for you: Themed days…and how to get started My favorite tools for making the most of the time you have Focus sessions and how to leverage them Music as a focus tool Why tracking matters Real productivity and what that…
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107 Rob Fortier: Building Connection with Email
In this episode, Kimberly Weitkamp and Rob Fortier discuss: From greeting cards to content coach Social vs. email and how to approach them How life experience builds your email power Key Takeaways The “Coffee Chat” approach What happens AFTER building a list Hacks for getting email ideas The...
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106: Melanie Rhora-Beyond Simple Website Marketing
In this episode, Kimberly Weitkamp and Megan Taylor Morrison discuss: From building websites in a basement to marketing powerhouse Marketing on purpose vs. marketing by accident Why it starts with ideal clients Key Takeaways Why the four “P’s” of marketing are outdated The real purpose of a…
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105: The Right Lead Magnet Topic
In this episode, Kimberly Weitkamp dives into how to choose the right topic for your lead magnet: The goal of a lead magnet The process for finding a topic Where so many lead magnets go wrong The real conversions to look for Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and...
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104: Megan Taylor Morrison-Virtual Co-Working
In this episode, Kimberly Weitkamp and Megan Taylor Morrison discuss: From dance lover to co-working maven Outcome simulation vs. process simulation How virtual communities can be an extra support Key Takeaways The power of being alone together The structure of working and how to reach “flow” An...
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103: Planning for Profit with Your Marketing
In this episode, Kimberly Weitkamp dives into how to plan for profit with your marketing: Why a plan makes it all come together Planning for profit…and what that really looks like How marketings and sales work together The real conversions to look for Connect with Kimberly The Audience Converter...
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102: Jamie Jay: How to Outsource and Grow
102: Jamie Jay: How to Outsource and Grow In this episode, Kimberly Weitkamp and Jamie Jay discuss: From ad agency to outsourcing agency The “Fake it til you make it” approach The key component to crafting your vision Key Takeaways The intersection of vision, mission and voice Why you might want…
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101: Reflections on 100 Episodes
In this episode, Kimberly Weitkamp dives into lessons learned from 100 episodes of the Audience Converter Podcast for Community Leaders: Look Back at 100 Episodes The power of embracing change Lessons from 100 episodes The importance of systems Why consistency is key The power of connection How…
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100: Oleg Konovalov: Visionary Leadership
In this episode, Kimberly Weitkamp and Oleg Konovalov discuss: From the fishing industry to Global Leader The true definition of success Decision vs. choice Key Takeaways Lessons from traditional industries The “Marriage” approach to leadership Power of curiosity The real definition of leadership...
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099: Customer Journey Breakdown Part 5-Most Aware
In this episode, Kimberly Weitkamp discusses Direct messaging for “Buy Now” Lessons from launches How to segment based on stage of awareness The top mistake entrepreneurs make with most aware people When to make the ask...and when to wait Connect with Kimberly The Audience Converter Twitter:...
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098 :Christie Ruffino-Leading Networking Communities
In this episode, Kimberly Weitkamp and Christie Ruffino discuss: From introvert to networking community leader The Golden Rolodex Different types of communities Key Takeaways Networking with a team vs. “hitting the streets” The buddy system for building connections Success stories as inspiration...
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097: Customer Journey Breakdown Part 4-Product Aware
In this episode, Kimberly Weitkamp discusses Different messaging at different stages Why your messaging isn’t bringing in the right people Product aware vs. ready to buy The three ways to make a lead magnet...and why it’s important for product aware When to use your audience-specific language...
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096: Thomas Perrone: Plan the Future of Your Business
In this episode, Kimberly Weitkamp and Thomas Perrone discuss: From tragedy to success The wrong way to run a business The 80-day work year Key Takeaways: One bite at a time approach to planning The “What if” questions to ask Power of structure The difference between “in the business vs. on the...
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095: Customer Journey Breakdown Part 3-Solution Aware
In this episode, Kimberly Weitkamp discusses Solution vs. problem aware Where the top 3% are Why comparison is good for your marketing Outline of bringing in the right audience When and how to introduce your jargon Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and...
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094: Julie Hood: Mini-Courses as Lead Magnets
In this episode, c and Julie Hood discuss: From corporate escapee to ebook empire to course creator Messaging that resonates Choosing the right course topic Key Takeaways Defining the playground you play in The power of ONE transformation Methods to get in front of the right audience First steps…
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093: Behind the Scenes: Podcast Interruptus
In this episode, Kimberly Weitkamp discusses The action step for creating the life you want Real life happens…and how to plan for it What’s been happening behind the scenes What planning for the unexpected really looks like Missed opportunities for vacation marketing Building your schedule...and…
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092: Janine Bolon-Planning Your Abundance and Success
In this episode, Kimberly Weitkamp and Janine Bolon discuss: From healer to CEO of 5 businesses Building your business “in the cracks” Time management awareness Key Takeaways Power of vision boarding The step people skip in their planning In vs. on the business Lessons from a 10-year-old Changing...
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091: David Shriner Cahn: Smashing the Plateau
In this episode, Kimberly Weitkamp and David Shriner Cahn discuss: Engineer to non-profit exec to entrepreneurial leader The myth around job loss Lessons to learn from creatives Key Takeaways The soft skills lacking in education Education failures stopping you from becoming successful…and how to...
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090: Customer Journey Breakdown Part 2-Problem Aware
In this episode, Kimberly Weitkamp discusses “I’ve got a problem” approach online Why your widget doesn’t matter Old-school marketing and why it is the wrong approach The new journey tools New ways of getting found The mindset of problem aware Connect with Kimberly The Audience Converter Twitter:...
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089: Anja Riemer-Grobe
In this episode, Kimberly Weitkamp and Anja discuss: From marriage counselor to online business manager The journey to building an online business The value of a go-to process Key Takeaways Ideas to fruition...and the path that takes The gap between wrong “person” vs. wrong “process” The power of...
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088: David Wood: Setting Life and Happiness Goals
In this episode, Kimberly Weitkamp and David Wood discuss: From actuary to life coach extraordinaire The real definition of achievement Happiness metrics and why they matter Key Takeaways Ego vs. happiness goals The 20-minute date with yourself The post-it wall method for reaching your goals...
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087: Customer Journey Breakdown Part 1-Unaware
In this episode, Kimberly Weitkamp discusses Why your widest pool isn’t the best to focus The hard conversion truth Old-school Junk Mail strategies Why convincing people they have problems doesn’t work Discovering the customer journey Connect with Kimberly The Audience Converter Twitter:...
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086: Rocky Lalvani: Profit Comes First
In this episode, Kimberly Weitkamp and Rocky Lalvani discuss: From immigrant family to Dave Ramsey success The importance of talking about money Resources vs. resourceful for money Key Takeaways Using Profit First to help others Why CPA’s don’t help you make profit The reason you’re afraid to…
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085: The Lie About Open Rates
In this episode, Kimberly Weitkamp discusses The Lie About Open Rates What a true conversion looks like Vanity vs. Real Metrics Defining your success first Ignore the gurus Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook:...
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084: Ditching Marketing Speak
In this episode, Kimberly Weitkamp discusses Ditching “Marketing Speak” What phrases and language does to mindset Why it’s important How to ditch the mentality Reframe your messaging Connect with Kimberly The Audience Converter Twitter: @k_weitkamp and @audienceconvert Facebook:...
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083: Kiirsten May: Influencer Networking Secrets
In this episode, Kimberly Weitkamp and Kiirsten May discuss: The Proximity Paradox and what it means Thousand approaches to success Value of an outside perspective Key Takeaways The myth of the “right way” The hidden gems in associations Analysis paralysis and why it holds you back The value in...
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082: Tracking Real Marketing Metrics
In this episode, Kimberly Weitkamp dives into the real definition of marketing success and how to track your metrics: What is your success Avoid “comparanoia” True meaning of marketing How to track your metrics Ideas for tracking marketing metrics Vanity vs. Real Metrics Connect with Kimberly The...
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081: Paul Edwards: Influencer Networking Secrets
In this episode, Kimberly Weitkamp and Paul Edwards discuss: From recovering insurance salesman to master networker Changing the conversation around networking How to brand your value Key Takewaways Principle of reciprocity How to create a walking, talking billboard The slow and steady approach…
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080: BTS-Lessons from a Summit
080: BTS-Lessons from a Summit In this episode, Kimberly Weitkamp goes “behind-the-scenes” (BTS) of a marketing campaign for the first-ever Audience Converter-hosted Summit Depend on yourself The REAL power in summit hosting Follow-up is key Pre-create as much as possible How to look at success...
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079: Josh Niven: Framing JV Conversations
In this episode, Kimberly Weitkamp and Josh Niven discuss: Many ways to Joint Venture The importance of the pre-frame What BMW’s and beauty salons have in common for JV Key Takewaways The real definition of joint venture The Disney Method of Joint Venture How three minutes can change your…
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ABOUT THIS SHOW
Struggle to land more conversations, clients and cash in your coaching business? More people than ever are looking for your help…trying to find you.
If you're an online business owner looking for practical and actionable advice on the business-building side of entrepreneurship...tune in!
Twice a week, join Kimberly, a marketing strategist, copywriter and creator of the 5 C Framework for Online Business Success... A system designed to help online entrepreneurs attract the right people, at the right time, with the right message to build the business and community of their dreams.
On this podcast, Kimberly interviews a variety of guests about their wins, victories, overcoming obstacles and all the other parts about creating a well-known business. If you are an entrepreneur, consultant or coach who wants to change the world and level up your business, this is the podcast for you.
HOSTED BY
Kimberly Weitkamp
CATEGORIES
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