PODCAST · business
More Sauce: Design for Growth
by 55 KNOTS
Welcome to the More Sauce Podcast, your ultimate resource for all things design in business and marketing. Dive into discussions on the latest design tools, discover the best sources for stock assets, learn how to leverage AI to streamline your workflow, and explore the benefits of offshoring to expand your business. If you're looking to save time and money on design and creative work while growing your business like a boss, this podcast is your go-to sauce.
Episodes
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80: TikTok Covers, Creative Bottlenecks & Creative Inpsiration
In today’s episode of the More Sauce podcast, Ben uncovers a clever TikTok hack you probably haven't heard of yet. He also shares tips on how to discover what's trending on Instagram and explores the top 3 causes of creative bottlenecks that could be holding you back. Plus, Ben dives into what...
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79: Are You Making This Instagram Mistake? Plus How to Write The Perfect Brief
In today’s episode, we’re diving into the biggest mistake every business is making on Instagram and how you can avoid it. Plus, we’re breaking down how to craft the perfect creative brief for your agency or design partners to get the best results. Tune in for practical tips and insights to level…
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78: Unlock the Secret to Rapid Social Media Growth
In this episode, we explore an exciting new Instagram feature designed to boost engagement with your existing audience. Tune in as Ben shares insights on the one critical factor holding back your organic growth on TikTok and Instagram. Whether you're struggling with engagement or looking to scale...
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77: How Many Logos Should Your Business Have?
In this episode of the More Sauce podcast, host Ben discusses the latest must-know updates and brand strategies that could make or break your visual identity. First up in Captain's Discovery: What if I told you Instagram’s latest update could completely disrupt your perfect grid? Ben reveals how...
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76: How Learning Tagalog Improved My Communication with Offshore Creative Teams
In this episode of More Sauce, I explore how learning Tagalog over the past two years has reshaped my approach to managing offshore creative teams. From the surprising impact on campaign design to the importance of direct communication, discover how language skills can influence leadership....
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75: Copy or Design First? Submagic and Honest Truths.
Welcome Back! It’s been a while, and I’ve missed you! The 'More Sauce' Podcast is back, reinvented and reimagined, to bring you the best tips and tricks to use design to grow your business. What to Expect: Time-Saving Hacks: Learn how to streamline your design process and maximize efficiency....
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74: The Art of Premium Outsourcing
Today, we're sailing into the territory of Premium Outsourcing. It's a realm many have ventured into, yet few seem to conquer. Are you ready for the journey? Well, anchor's aweigh! So, let's face it. One of the major reasons we tend to outsource is to save money. However, there's a fine line...
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73: 3 Honest Truths About Outsourcing
Get ready for another enlightening episode of 'More Sauce' with your host, Benjamin Williams, as we delve into the crucial world of outsourcing. This episode unravels the '3 Honest Truths About Outsourcing', providing must-know insights for entrepreneurs, leaders, and business owners alike. We...
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72: Four years, four insights: My significant learnings from four years in business.
Today is my 4th year in business. Instead of just bragging about my successes, I thought I'd share my biggest blunders as a founder so you can avoid them. Here are the four dumbest things I did: - I got too obsessed with one idea and refused to change direction even when it made no sense. Don't…
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71. How to find your target audience
On today’s episode, we’ll discuss why it’s important to identify your ideal customer, how to do it, and how to effectively target them to grow your business.
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70: Aussie VS Filipino Designers
Australian designers vs Filipino designers, is there a difference? And if so, how can you go about creating dynamic relationships that generate out-of-this-world work? Find out on today's episode.
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69: Unlimited SUCKS!
Yeah, I said it. I run and operate(ed) this type of service, but after hearing from our clients and our team—there is a better way that: ✅ dramatically improves client satisfaction, ✅ makes our staff happy, ✅ provides stable growth and revenue. Come along as I share our wins, fails and learnings…
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68: How to create YouTube Discovery Ads
What exactly is a discovery ad? Find out why they are great, and how to create one for your business in today's episode of 55.
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67: 5 Easy Linkedin Content Ideas
Not sure what to post on Linkedin? In today's episode, find out 5 quick and easy content ideas for Linkedin and bonus tips for extra organic exposure.
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66: 7 Surefire ways to get people’s attention on Black Friday
Do you want your Black Friday Sale to get noticed? Then you'll want to listen to this episode. We're talking about 7 ways to make your campaign noticed in a sea of campaigns. From how to design your ad through to your landing page. Check it out.
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65: How to be a kick-ass leader
Kurt is here to share what he thinks make a great leader, in today's episode of The 55 Podcast.
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64: Aussie, Aussie, Aussie!
In Today's episode, we catch up with Kurt, the Head of Country Philippines and discuss his visit to Australia and what he has learnt about working in an Aussie start up.
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63: PowerPoint & Slides That Can, Can, Can! 💃
Stop boring people with your PowerPoint Presentation, listen to this episode and discover how to engage and tell a story to captivate your audience.
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61: How to make your podcast sound out of this world. 🧑🚀
In today's episode, Ben & Anna talk about the basics of podcasting, plus some technical insights into the equipment we use on the 55 podcasts, the different type of mics and what might be best for your setup and budget.
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60: Burnout—why you should do nothing
Over 30% of founders suffer from entrepreneurial depression, in this episode we talk about why its so important to do nothing.
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58: The Mascot Show
Test your knowledge of mascots in today's episode of the 55 Podcast. Find out how mascots can elevate your brand and tell a unique story.
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57: Who do you think QR?
In today's episode, we're chatting about the rise of the QR code and why it's so god damn good for the planet.
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56: Rainbow Washing: What it is, and how to avoid it.
Are you guilty of throwing up a rainbow social icon during pride month? Find out what Rainbow Washing is, how to avoid it, and become a faithful corporate ally of the LGBTQIA+ Community.
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55: Shazza's Back
Today on the 55 Podcast, we catch up with Anna to find out what's been happening over the last ten months. Plus, Ben & Anna introduce the new and improved podcast format!
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BREAKING NEWS
Podcast is getting a makeover, find out more on today's announcement.
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54: The psychology of typography
Are your fonts suitable for your audience? Listen to today's episode to find out!
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53: 5 Simple Steps To Annoy Your Designer 😡
Here are 5 Simple Steps To Annoy Your Graphic Designer. 😡 Designers this one is for you. If you’re not a designer, I hope these tips will make your relationship with your designer a little more productive and sometimes more fun. Make love not war with your design team. <3
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52: My business got stung by a fee
Know the different types of creative licenses to avoid being sued over your next marketing campaign.
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51: Stop wasting your time advertising your "Free eBook"
Getting frustrated spending thousands advertising your eBook, and no one seems to want it? Then listen to this episode to get those prospects signing up to your mailing list.
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50: 50 DESIGN IDEAS!
50 Episodes = 50 Design Ideas for your business in today's episode. Want 5 bonus ideas, check out the website.
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49: Cocaine Rats, Guinea Pigs & Social Media.
Find out when & how much to post and what social media platforms you should be on in this special episode with Teila from The Social Palette. If you want to get in touch with Teila you can find more about her Social Media Marketing at https://www.thesocialpalette.com.au/
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48: What the font?
Don't you dare add another font to that canva design Sally; well, until you at least listen to this episode of Design That Scales.
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47: 5 tools to help you share ideas with your designer
Struggling to get what you want out of your design team? Does it come close but not quite nail it? Try these five tools to help share inspiration with your creative crew.
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46: Less is always MORE.
Time and time again, we get asked to add too much copy to Facebook ads and social posts. So what is the correct amount? Find out in this episode.
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45: Increase sales by 80% with infographics
If that isn't enough, find out how infographics can help tell a visual story for your viewers.
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44: Pink Colour Theory
On Wednesday's we wear pink, but should you? Check out today's episode to see if pink is a good match for your brand or if you should sit somewhere else.
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43: What do you want?
In today's podcast, Ben covers one of the biggest requests from clients, that they don't actually want. Find out how to brief your designer to get what you really really want. Zigazig ah.
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42: How to design the perfect business card
What do designers and Patrick Bateman from American Psycho have in common? Their love for business card designs... not sure what you were thinking. Find out how to get the best business card from your designer in today's episode.
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41: 7 Mistakes To Avoid When Scaling Your Business
In today's episode, Ben talks about the 7 biggest mistakes he made over the last two years that have hindered the growth of 55 KNOTS. Find out what they are, and if you're making the same mistakes.
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40: Design 101 for Non-Designers
You want to Bamba? You wanna chill with the big boys? Learn these basic design principles, to take your documents and marketing to the next level. Your viewers will thank you.
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39: What the heck is oddvertising?
We like things a little strange here at 55 KNOTS, and this is one of our absolute favourite types of advertising. Find out what it is, why its a good for stopping the scroll and how to do implement this style of design in your business.
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38: Three January Design Ideas
Better late then never? Check out these design ideas to kick start your new year, and create some designs with your designer that will increase brand recall.
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37: Should you create a new brand or a sub-brand?
Creating a new offering, but not sure if it should be part of your new brand, have its own sub-brand or be it's own complete identity? Then today's episode is for you.
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36: Why you should try Podcasting in 2022.
Find out why podcasting is super easy and one of our favourite forms of organic content in our latest episode for 2021.
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35: Why your designer is slow.
"Why is my designer so slow?" 🐌 Contrary to popular belief, your designer isn't deliberately taking their time to create your creative masterpiece. Often there are other factors at play within your design brief and designers day that could be contributing to your perceived perception of design...
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34: Why colour accessibility is important for your brand
In today's episode, we're talking everything about colour accessibility. What it is, and why it's essential. Check your colour accessibility here.
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33: 5 Design Trends for 2022
Here are our favourite picks of what's Hot in 2022. History's repeating itself and we're all for it. (Well except the last two years). One thing is for sure, next year is going to be colourful.
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32: Burnt out? Maybe it's time to stop doing it all yourself.
If you're tired, burnt out and sick of working in your business and are wondering if outsourcing can help you free up headspace and scale—then today's episode with business coach Ryan Drake will be a real treat.
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31: 7 Christmas Design Ideas For Your Business
Time to lean into some festive cheer. If you're looking for some Christmas inspiration check out these 7 quick and easy design tips to bring some joy to your world.
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30: 5 Design Ideas for December
This is your monthly dose of design ideas for December. 🎅
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ABOUT THIS SHOW
Welcome to the More Sauce Podcast, your ultimate resource for all things design in business and marketing. Dive into discussions on the latest design tools, discover the best sources for stock assets, learn how to leverage AI to streamline your workflow, and explore the benefits of offshoring to expand your business. If you're looking to save time and money on design and creative work while growing your business like a boss, this podcast is your go-to sauce.
HOSTED BY
55 KNOTS
CATEGORIES
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Frequently Asked Questions
How many episodes does More Sauce: Design for Growth have?
More Sauce: Design for Growth currently has 84 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is More Sauce: Design for Growth about?
Welcome to the More Sauce Podcast, your ultimate resource for all things design in business and marketing. Dive into discussions on the latest design tools, discover the best sources for stock assets, learn how to leverage AI to streamline your workflow, and explore the benefits of offshoring to...
How often does More Sauce: Design for Growth release new episodes?
More Sauce: Design for Growth has 84 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to More Sauce: Design for Growth?
You can listen to More Sauce: Design for Growth on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts More Sauce: Design for Growth?
More Sauce: Design for Growth is created and hosted by 55 KNOTS.
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