PODCAST · business
More Than Hashtags
by Adam Leidhecker & Vincent Orleck
Welcome to More Than Hashtags: A practical social media podcast that provides real application, what’s working, what’s trending and what’s next. Hosted by: @AdamLeidhecker and @VincentOrleck Hosted on Acast. See acast.com/privacy for more information.
Episodes
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RunBuddy Mobile founder, David Lopez
When we saw local Greater Phoenix small business RunBuddy Mobile on TikTok and Instagram, we knew we had to talk with them. Founder David Lopez joins us to lay out the RunBuddy story, along with how the company has been able to gain tons of traction (and even customers) through video on social...
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Election 2020 Special Edition
Election time is upon us which means it's time to get serious. We've got your answers to this critical week's burning social media questions about Election Day AND Night in 2020: How are all the various social media platforms handling disinformation in their election coverage? Facebook is banning...
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TikTok Dreams, Ocean Spray and the Longboarder Who Could
We're back....again! We're not here to discuss coronavirus or Covid-19 or quarantine. We're here to talk social media This is a long one so feel free to hang out with us the whole time or fast forward to the best parts, like when we go in on the best viral story of 2020: Nathan Apodaca and his...
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It's 2020, and TikTok Has Officially Arrived
The show had more downloads and listens while we were gone for all of 2019, so we debated a return since apparently we weren't necessary as hosts? But in the end we decided to come back because SOMEONE has to talk about TikTok. Oh, and we switched up the intro music a little. We also discuss: Why...
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2018 WrapUp and 2019 Look Ahead - Part I
A very special episode of More Than Hashtags just in time for 2019, its our non-prediction prediction episode! Adam and Vincent look ahead to the new year and discuss: Newsletter and podcasting boom Has Instagram ruined Instagram? (gasp) A change in leadership at Facebook? The new Disney app...
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Instagram Integrates Soundcloud Into Stories
If you've been enjoying the existing Spotify/Instagram Stories integration, then we've got some good news for you. Hosted on Acast. See acast.com/privacy for more information.
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Weekly Podcast Recommendations
Our recommendations for podcasts to check out include: a show by a ride sharing startup two of the latest original productions from Stitcher the return of Product Hunt's podcast ...and more PLUS Adam drops an out-of-the-blue recommendation for an app that curates specific podcast EPISODES. Hosted...
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Video Trends
We discuss a few different topics on this episode, all related to video trends: Netflix, Amazon Prime, YouTube, Hulu...where are teens actually spending their time? (Conversation is based on this Axios article) Channel exclusivity as it relates to keeping specific content only to one specific...
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Snapchat Voter Registration
Snapchat (SNAP) partnered with the non-partisan voting group Democracy Works and allowed users to register using a portal within the app called TurboVote for a period of two weeks. We clear up the numbers and discuss what this may have accomplished for all parties involved. Most…
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Instagram Shopping app, Linkedin Groups
On episode 7 of season 2, we're back from our summer hiatus and we talk about starting a new podcast, podcast tools like pippa & anchor, Find original tweets search hack, Instagram Shopping App, Linkedin groups returning, spectacles 3.0 & More More Than Hashtags is hosted by: Adam Leidhecker 5x...
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IGTV, Facebook Group Monetization, Google's Podcast App, & More
On episode 6 of season 2, we talk about IGTV, Facebook Group Monetization, Google's Podcast App & More We talk about: 5:55 - Latest in FUN social media by brands Wendy’s savages IHOP/IHOB campaign Domino’s filling potholes 11:05 - IGTV is its own beast entirely How Snapchat can/will potentially...
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Facebook Closed 583M Fake Accounts, Twitter Ranks Tweets, & Brand GIF Strategy?
On episode 5 of season 2, we talk about facebook closing 583M fake accounts, Twitter ranking tweets based on behavor, & Brand GIF Strategy? We talk about: Facebook Content Moderation Report Behavioral Signals to rank tweets Brand GIF Strategy More Than Hashtags is hosted by: Adam Leidhecker 5x...
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1 Year Anniversary Show and Social Media Updates Galore!
On episode 2 of season 4, we celebrate our 1 YEAR ANNIVERSARY EPISODE of More Than Hashtags! We talk about: Snapchat's new spectacles + quarterly earnings call Facebook's “clear history” feature Westworld's is killing it at social media And a new reality podcast : “Casting Call” Many thanks to…
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Snapchat SnapMap Easter Egg Hunt + Don't Be Lazy at Social Media
On episode 2 of season 3, we talk about Snapchat's Snap Map Easter Egg Hunt & We deep dive into not being lazy at social media. Tips on how to Atomize your content and create value for your customers. Many thanks to Nino Lucarelli of Vocal Kitchen for creating our original #MoreThanHashtags…
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#SXSW Recap, Brand Experiences, EQ, & The Future of Marketing
On episode 2 of season 2, we give a SXSW recap, talk brand experiences, emotional intelligence & the future of marketing. We also share about future episodes of #YesPHX Presents podcast. You should check it out! Stories And Experiences “SXSW 2018 was the year of brand experiences, intentional...
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#DeleteFacebook or Stay Calm and Social On....We break it down!
Welcome to SEASON 2 of More Than Hashtags! On episode 1we talk about the current new with #DeleteFacebook, your data and what to do....We also dish some practical advice for brands and fans. Many thanks to Nino Lucarelli of Vocal Kitchen for creating our original #MoreThanHashtags score. Connect...
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Special Episode: Phoenix Startup Week
On this special episode we talk about Phoenix Startup Week and share our recommendations for must attend sessions. http://phxstartupweek.com/ Bonus: #YesPHX Presents #yesPHX Presents: a podcast produced by, for and about entrepreneurship and startups in the Valley of the Sun. In this introductory...
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More Than Hashtags - Podcast Recommendations Mini-episode: Launch by Wondery, #YesPHX Presents for PHX Startup Week
On this mini-episode we dish weekly podcast recommendations. Launch By Wondery Three out of five people dream of writing a book. Maybe you're one of them. But what does it take to go from dream to launch? Screenwriter John August (Go, Big Fish, Charlie and The Chocolate Factory) sought to find…
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More Than Hashtags Ep. 36: Social Media Influencer Marketing - Beyond The Hype
On Episode 35, we talk about Social Media Influencer Marketing - Buyer Beware, Influencers Behaving Badly & Beyond The Hype. Looking to hire an "influencer?" We dish some practical advice. Many thanks to Nino Lucarelli of Vocal Kitchen for creating our original #MoreThanHashtags score. Connect…
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More Than Hashtags Ep. 35: Facebook's 'More Meaningful' Algorithm Change - Practical Advice
On Episode 35, we talk about Facebook's 'More Meaningful' Algorithm Change and give you some practical advice. At the end of the episode we give 2 new podcast recommendations. Many thanks to Nino Lucarelli of Vocal Kitchen for creating our original #MoreThanHashtags score. Connect with him on...
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More Than Hashtags Ep. 34: Facebook Page Changes, Best Instagram Stories, and is Twitter Dead?
On Episode 34 we talk about Facebook page changes, Best Instagram Stories, and Is Twitter Dead? Yeah....about that. Show Notes: Facebook Now Lists Page Posting Frequency in Search Results https://www.socialmediatoday.com/news/facebooks-now-listing-page-posting-frequency-in-search-results/513906/...
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More Than Hashtags Ep. 33: Snapchat Blocks Snaps From its $4m New Year's Eve Party, Hot Takes, and Implications
On Episode 33 we talk about how Snapchat blocked snaps from its $4m New Year's Eve party, our hot takes, and other Implications of geo-filter location bans. Show Notes: https://www.thedailybeast.com/snapchat-blocked-guests-at-its-lavish-nye-party-from-posting-on-snapchat-8 Many thanks to Nino...
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More Than Hashtags Ep. 32: Social Media 2017 Year In Review, No Predictions & 5 Favorite Podcasts
On Episode 32 we talk Social Media 2017 Year In Review, No Predictions & 5 Favorite Podcasts We look at 2017 social media predictions that didn't pan out....and take a look forward. It's time to shake it up! Many thanks to Nino Lucarelli of Vocal Kitchen for creating our original…
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More Than Hashtags Ep. 31: RBC Capital Social Media Trends Report, Facebook Snooze, Engagement Bait & More
On Episode 31 we talk RBC Capital Social Media Trends Report, Facebook Snooze, Engagement Bait & More At the end of the show we give out some podcast recommendations RBC Capital survey on social media trends/stats:...
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More Than Hashtags Ep. 30: Bitcoin, Google Year in Review, And The New Twitter?
On Episode 30 we talk Bitcoin, Google Year in Review, And The New Twitter? At the end of the show we give out some podcast recommendations & read a random Glassdoor review. Google Year in search: https://trends.google.com/trends/yis/2017/GLOBAL/?playerOpen New twitter ad:...
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More Than Hashtags Ep. 29: HQ Trivia, YouTube in Review, Snapchat in 2018, Excellent Facebook Live Example
On Episode 29 we talk HQ Trivia, YouTube in Review, Snapchat in 2018, Excellent Facebook Live Example At the end of the show we give out some podcast recommendations & read a random Glassdoor review. Politicians using FB Live, Twitter: https://www.facebook.com/corybooker/videos/10157467061267228/…
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More Than Hashtags Ep. 28: YouTube Reels, Snapchat Redesign, Podcast recommendations and the guys who deactivated Trump’s twitter account
On Episode 28, YouTube Reels, Snapchat Redesign, and the guys who deactivated Trump’s twitter account At the end of the show we give out some podcast recommendations & read a random Glassdoor review. Last Guy Out, Shut Down Trumps Account:...
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More Than Hashtags Ep. 27: Leveraging social media for your small business on Black Friday, Small Business Saturday, Cyber Monday, & Giving Tuesday
On Episode 27, We talk about the big shopping days after Thanksgiving. We dig into what a brand or small business can do to leverage social media, scheduling, hashtags, video, paid ads and more for Black Friday, Small Business Saturday, Cyber Monday and Giving Tuesday. At the end of the show we...
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More Than Hashtags Ep. 26: #280Characters, Snapchat Redesign, Facebook Messenger Plugin, Podcast Recommendations
On Episode 26, We talk about #280Characters, Snapchat Redesign, Facebook Messenger Plugin, Podcast Recommendations & More At the end of the show we give our podcast recommendations. Show links: Join us every Thursday 6pm PT/9pm ET on twitter for #PodcastChat 280 characters + Snapchat changes:...
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More Than Hashtags Ep. 25: #SaveTwitter, $99 Twitter Promote, Glassdoor Reviews, Phx StartupWeekend & More
On Episode 25, We talk about #SaveTwitter, $99 Twitter Promote, Glassdoor Reviews, Phx StartupWeekend & More At the end of the show we give our podcast recommendations. Show links: #SaveTwitter (ReCode):...
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More Than Hashtags Ep. 24: #PIY2017, Social Media Clickbait, Audiograms, Coda, Superhuman, George To-do & Best in Social: Burger King & KFC
On Episode 24, We talk about #PIY2017, Social Media Clickbait, Audiograms, Coda, Superhuman, George To-do & Best in Social: Burger King & KFC At the end of the show we give our podcast recommendations. Show links: http://www.podcastingfordummies.com/piy2017/...
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More Than Hashtags Ep. 23: Special Guest Bradley Ouldhouse Talks About Rebranding
On Episode 23, We talk to our special guest Bradley Ouldhouse about rebranding his company. What are some rebranding tips to consider, first steps and how to get the word out. At the end of the show we give our podcast recommendations. Show links: http://www.podcastingfordummies.com/piy2017/...
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More Than Hashtags Ep. 22: YouTube TV's World Series, Small Business Snapchat Update, Facebook Watch Anyone? And Tips To Find A Remote Job
On Episode 22, We talk exclusive content deals on Youtube, Google, & Facebook Watch. Snapchat rolls out 'Context Cards" which is a fantastic tool for local businesses and social marketers. Lastly, we look at some of our favorite sites to find a remote or startup job. During the second half of the...
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More Than Hashtags Ep. 21: Social Media's Role During Tragedy, How To Cope And Heal
On Episode 21, We talk about how social media's role during times of tragedy, specifically the tragedy in Las Vegas. Social media plays an important role to help document, communicate. Social Media also plays a valuable roll of helping up cope and understand tragedy on such a grand scale by...
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More Than Hashtags Ep. 20: Twitter in 280, Vimeo LIVE, Glassdoor woes?, The Rock cooks up an agency
On Episode 20, We talk about how tweets are now twice as long, Vimeo acquires livestream, The Rock cooks up a digital agency, and why is HR so afraid of Glassdoor. We round out the show with a social media job of the week. Show links:...
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More Than Hashtags Ep. 19: The Power of LinkedIn, Authentic Networking, Instagram Changes, & Podcast Recommendations
On Episode 19, We talk about the power of Linkedin....to get a job. Tips & tricks to interview and get a job in 2017/2018. We discuss new changes to social media platforms like Instagram, Twitter and the opportunities changes allow vs complaining. One of our favorite segments we drop some podcast...
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More Than Hashtags Ep. 18: What podcasts should be turned into TV series? What NOT to post on 9/11. The iPhone X
On Episode 18, we talk fake social media users, Facebook Watch, Amazon turning podcasts into shows, What podcasts would you want to see turned into a series or show. We also talk about what not to post on the 9/11 anniversary, during natural disasters or tragedies. Last but not least...we talk…
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More Than Hashtags Ep. 17: How Fake is Facebook? Hurricane Snap Maps & The Buzz about LinkedIn
On Episode 17, we talk about How Fake is Facebook? Hurricane Snap Maps & The Buzz about LinkedIn. We also debut our 'Don't @ Me' segment that gives an example about what a brand should not do when a hurricane is barreling down and an example of what a brand did right. Show links: How fake is...
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More Than Hashtags Ep. 16: Podcast Movement 2017 - Recap, takeaways and trends for podcasting in 2018
On Episode 16, we talk about Podcast Movement 2017. Recaps, Takeaways and trends for podcasting in 2018. If you are waiting to start podcasting...now is the time! Check out www.PodcastMovement.com to register for next year. Many thanks to Nino Lucarelli of Vocal Kitchen for creating our original...
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More Than Hashtags Ep. 15 Part 2: Facebook Watch & The Changing Landscape of TV and Social
On Episode 15 Part 2, we talk about Facebook Watch. Facebook's new original video content platform to compete with the likes of YouTube, Netflix, TV and the like. What does it mean for users and content creators. What opportunities could there be for you? Many thanks to Nino Lucarelli of Vocal...
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More Than Hashtags Ep. 15 Part 1: Facebook Watch & The Changing Landscape of TV and Social
On Episode 15 Part 1, we talk about Facebook Watch. Facebook's new original video content platform to compete with the likes of YouTube, Netflix, TV and the like. What does it mean for users and content creators. What opportunities could there be for you? Many thanks to Nino Lucarelli of Vocal...
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More Than Hashtags Ep. 14: Start A Podcast Now, It's Easy!
On Episode 14, we talk about how it's easier than ever to start a podcast, why brands should have a podcast and some tools to start podcasting for free or for cheaper. Many thanks to Nino Lucarelli of Vocal Kitchen for creating our original #MoreThanHashtags score. Connect with him on Instagram...
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More Than Hashtags Ep. 13: Twitter Hashtag & Image Tips, Podcast Growth, and Snap Ads
On lucky episode 13 we discuss: TACTICS Vincent: Celebrating national days by creating conversations through scheduled posts using hashtag, relevant podcast episodes and tagging (i.e. Emoji day) Adam: Practical: Twitter - Tag users in images DISCOVERY Vincent:...
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More Than Hashtags Ep. 12: Location, Native, Twitter Discoveries & Best Headlines
On episode 12 we dig into practical social media tactics, things we discovered across social and some industry news. TACTICS: Vincent: Location, location, location Adam: All about native DISCOVERY: Vincent: Dark Stock Photos on Twitter Adam: Twitter moments INDUSTRY NEWS: Vincent: Top YouTube…
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More Than Hashtags Ep. 11: Snapchat Links, Snap Map & More
On Episode 11 we talk about a recent update to Snapchat. Snapchat now lets you add links, voice filters and backdrops to Snaps. We dive into adding links to your Snapchat stories & using snap maps. We share our learnings and ideas for how brands and storytellers can effectively use links and maps...
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More Than Hashtags Ep. 10: Social Media Day
On Episode 10 we talked about all things Social Media Day 2017. #SMDay #SMDayPhx www.SMDay.live More Than Hashtags is hosted by: Adam Leidhecker 5x Serial Entrepreneur, Social Media Practitioner Director of Social Strategy of Otto Radio Twitter.com/AdamLeidhecker Vincent Orleck President Social...
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More Than Hashtags Ep. 9: Deep Dive into Snapchat's Snap Map
On Episode 9 we talked about Snapchat's newly released feature Snap Maps, what you can discover and how you could utilize as a company, brand or visual storyteller. Many thanks to Nino Lucarelli of Vocal Kitchen for creating our original #MoreThanHashtags score. Connect with him on Instagram...
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More Than Hashtags Ep. 8: Amazon Buys Whole Foods - Independent Stores Can Thrive With Social, community, and creating an experience
On Episode 8 we talked about how Amazon purchased Whole Foods and what it means for small independent stores. We discuss how independent bookstores are thriving and how small grocery stores can thrive too with a combination of social media, community, and creating an experience. Many thanks to…
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More Than Hashtags Ep. 7: Podcast Recommendations, Optimizing Facebook Posts & Buzzsumo For Content Discovery
On Episode 7 we take a trip down memory lane and talk about funny memories from some of our earliest jobs. Vincent shared some practical tactics about optimizing Facebook posts when posting articles and tagging the source and author. Adam suggested a content discovery tool called Buzzsumo to help...
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More Than Hashtags Ep. 6: #Covfefe, Tweet Mistakes, Facebook Video Tips, Mary Meeker's 2017 Internet Trends Report, and More
On Episode 6 we talked about a #Covfefe heard around the world, Twitter & Facebook posts mistakes, Facebook Video Tips to get more views, Mary Meeker's 2017 Internet Trends Report, and more. Many thanks to Nino Lucarelli of Vocal Kitchen for creating our original #MoreThanHashtags score. Connect...
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ABOUT THIS SHOW
Welcome to More Than Hashtags: A practical social media podcast that provides real application, what’s working, what’s trending and what’s next. Hosted by: @AdamLeidhecker and @VincentOrleck
Hosted on Acast. See acast.com/privacy for more information.
HOSTED BY
Adam Leidhecker & Vincent Orleck
CATEGORIES
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Frequently Asked Questions
How many episodes does More Than Hashtags have?
More Than Hashtags currently has 57 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is More Than Hashtags about?
Welcome to More Than Hashtags: A practical social media podcast that provides real application, what’s working, what’s trending and what’s next. Hosted by: @AdamLeidhecker and @VincentOrleck Hosted on Acast. See acast.com/privacy for more information.
How often does More Than Hashtags release new episodes?
More Than Hashtags has 57 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to More Than Hashtags?
You can listen to More Than Hashtags on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts More Than Hashtags?
More Than Hashtags is created and hosted by Adam Leidhecker & Vincent Orleck.
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