PODCAST · business
Move The Needle
by Greg Hartle and Jason Zook
Follow along as Greg Hartle and Jason Zook, two serial entrepreneurs, transparently discuss which real-time actions move the needle in their respective small businesses and which fall short.
Episodes
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Taking a Break
Thank you for being a listener! We're taking a break to enjoy the holidays and gear up for a strong 2020. Need to reach us while we're away... Contact Jason Zook at: Twitter: @JasonDoesStuff Email: Hello[at]JasonDoesStuff.com Contact Greg Hartle at: Twitter: @greghartle Email:...
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Some Thoughts on Stress
Topics discussed in this episode: How to manage early-stage business stress Discussion around enough versus more Why stress is a natural by product of any significant accomplishment Discussion around lowering your stress versus improving your stress tolerance Are we experiencing a shift into a…
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Why Momentum Matters, How To Sustain It, and How To Get It Back If You Lose It
Topics discussed in this episode: Working in sprints and taking breaks to recover Ways to bounce back after downtime The importance of working on ideas you love to help you sustain momentum Why problem-solving is a great way to "get into business" Why doing what you say you are going to do is the...
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Pacing Yourself and Finding Balance (Especially in The Early Days)
Topics discussed in this episode: Feelings around taking time off and vacations when you own a business Concepts around building a life and schedule you enjoy Discussion about whether entrepreneurs are born or made What is work/life balance and how to find it The idea of pacing yourself and your...
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The Dangers of Mimicking Other Businesses
Topics discussed in this episode: Greg discussed finalizing a new business partnership, acquiring new investment capital to grow his coffee business, Youngblood Coffee Roasters. Greg talks about why he's delayed launching any online course. A discussion around why Greg has avoided launching into…
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Ways to Avoid Mo Money Mo Problems
Topics discussed in this episode: Jason shares results from his Bump Sale of his Squarespace template. Discussion around Pinterest and Facebook ads. Jason's one big takeaway on his side-income projects. Discussion around the value of running experiments and side projects and whether they are...
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Small Business Customer Service, Self-Promotion, and Sales Tips
Topics discussed in this episode: How to handle customer support issues when you partner or integrate with third-party companies who experience challenges. Taking responsibility for poor customer experiences and how to rectify them. Why customer help documentation is critical to customer success....
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Short-Term Cash Flow Strategies to Fund Your New Business Ventures
Topics discussed in this episode: Greg shares how he's funding his new online business ventures with his one-on-one consulting income. How Greg landed a new consulting contract by reaching out directly to a potential client. Greg and Jason discuss their feelings on labels and why each chooses not...
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The Keys to Great Business Marketing
Topics discussed in this episode: Podcasting and podcast marketing. Podcasting as an ephemeral marketing tactic simply to build rapport and deepen relationships with potential and established customers. Executing marketing strategies when you don't have much marketing experience and a small...
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How to Avoid Comparison Traps and Feel Empowered About Your Work
Topics discussed in this episode: Greg discusses plans to open a second cafe location for Youngblood Coffee in downtown Minnesota. Greg discusses the multiple ways the team is considering financing the second cafe location without using cash. Greg talks about why accredited investors are…
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The Importance of a Financial Philosophy to Your Business and Personal Life
Topics discussed in this episode: Greg gives an update on his next steps for deciding whether to create digital courses for an industry or a position across multiple industries. Greg explains the steps he's taking to research and decide which digital courses he may want to create. In particular,...
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When Is Enough Enough and When Should We Go For Bigger, Better, Best
Topics discussed in this episode: Greg talks about his challenges with choosing a niche industry for his digital product ideas when he doesn't want to be the brand. Jason talks about why a niche is so important with digital products sold online. Jason does his Liam Neeson impression. Greg and…
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Fun and Unique Marketing Approaches to Help You Create Signal From The Noise
Topics Discussed In This Episode: Why Greg makes every attempt to see the world through his own lens instead of blindly taking advice, even from experts. Jason talks about how to find great service providers for your business and why it's so important. Jason gives an update on his "Make $500"...
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Using Pricing Strategies and Case Studies to Demonstrate Value and Get More Business
Topics discussed in this episode: Jason makes a stunning revelation that he never watched Michael Jordan play on the Chicago Bulls. Jason and Greg discuss their love of books despite not reading much when they were young. Greg discusses the buying psychology of paying more for a service and how...
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How to Bring Your Crazy Ideas to Life: Part III
In this episode we discussed: How Greg found a technical co-founder and launched a personal development online learning academy. Greg and Jason discuss the difference between setting goals and developing positive habits. Why Greg stopped documenting his life online and instead focused on helping...
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How to Bring Your Crazy Ideas to Life: Part II
In this episode we discuss: How Greg landed his first paid sponsorship. How Greg got started with his first blog and website. What led Greg to catch a ride from Portland, OR to Chicago, IL for an important event. The proactive steps Jason took to book enough sponsors for I Wear Your Shirt for it…
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How To Bring Your Crazy Ideas To Life: Part I
Topics discussed in this episode: Greg shares the story behind his 3-year, 50-state project "$10 and a Laptop." Greg explains how he made money traveling around the United States starting with just a $10 bill. Why Greg chose to share real-time transparent daily updates on how he rebuilt his life...
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Basic Investment Strategies For Building Wealth and Retiring Young
Topics discussed in this episode: Greg discusses how he got started in residental and commercial real estate. How Greg moved from exchanging time and effort for money toward building assets that make money for him. Greg's Monopoly strategy for building real estate assets. Why Greg believes...
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Succeeding In Offline and Online Small Business
Topics Discussed In This Episode: Greg discusses how he got involved in a brick and mortar retail business in Fargo, North Dakota. Jason discusses his Facebook Advertising strategy for an online course. Jason and Greg discuss how their upbringing shaped their investment philosophy. Why Greg...
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Launching An Online Business With Little Investment Capital
Topics discussed in this episode include: Jason discusses how he got started building online courses. Why Jason decided to build is own online course hosting software. How much money Jason invested into his first software-as-a-service application, Teachery. The offer Jason made to get the initial...
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Why Trading Time For Money Isn't Sustainable and What We're Doing Instead
Topics discussed on this episode: The philosophical differences between how Greg and Jason view the purpose of business in their own lives. How Greg helped a surgeon move from self-employed to running a business that doesn't solely require him as the sole revenue generator. How to think about…
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The Small Business Background of Jason Zook and Greg Hartle
In this episode, you learn about the unconventional paths that have led each host to their most recent business endeavors. This includes how Jason quit his good-paying, mundane job and made $1 million wearing branded t-shirts and Greg going from barely graduating high school to starting his first...
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ABOUT THIS SHOW
Follow along as Greg Hartle and Jason Zook, two serial entrepreneurs, transparently discuss which real-time actions move the needle in their respective small businesses and which fall short.
HOSTED BY
Greg Hartle and Jason Zook
CATEGORIES
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Frequently Asked Questions
How many episodes does Move The Needle have?
Move The Needle currently has 22 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Move The Needle about?
Follow along as Greg Hartle and Jason Zook, two serial entrepreneurs, transparently discuss which real-time actions move the needle in their respective small businesses and which fall short.
How often does Move The Needle release new episodes?
Move The Needle has 22 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Move The Needle?
You can listen to Move The Needle on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Move The Needle?
Move The Needle is created and hosted by Greg Hartle and Jason Zook.
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