Music Business Newsletter w/ Matthew Rix

In this episode of the Music Business Newsletter with Matthew Rix, I read an email from an independent artist wrestling with one of the most talked-about issues in the music business right now:What is Spotify actually doing for musicians and is it still worth the energy we put into it?This artist has listened to the Mattrix Minute for years, appreciates the realistic guidance, and now wants to go deeper on a topic almost every creator finds confusing and frustrating:• Spotify pays very little per stream so even a few thousand plays barely move the needle for most artists.  • The algorithm is opaque, with no clear way to predict or control what listeners see.  • Streams don’t reliably convert into real fans who buy merch, come to shows, or support you directly.  • And with so much global content being uploaded, meaningful discovery feels harder than ever.  Spotify still dominates streaming, and it does pay out billions in royalties each year but the way that revenue is distributed often benefits rights holders and major artists far more than the everyday independent musician.  In this episode, we explore: • What Spotify’s role should be in an artist’s strategy • The difference between streams, exposure, and true fan engagement • Why chasing metrics alone can be misleading • Alternatives or supplemental paths for independent artists • How to integrate streaming into a wider career planThis isn’t about hating on Spotify it’s about understanding its strengths, limitations, and how artists can think about it realistically in 2025 and beyond.Have a question about the music business or your own career?Send it to MatthewRix.com, include as many details as possible so your question can help others too.Listen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

 this episode of the Music Business Newsletter with Matthew Rix, I read an email from a female independent artist who’s starting to notice something most artists eventually run into:There’s the public version of the music industry…And then there’s what actually happens behind the scenes.She’s been doing the right things:* releasing music* building an audience* growing locallyBut now she’s being approached with “opportunities” in management conversations, label interest, and industry connections, and none of it feels clearly defined.It’s all vague language.No specifics.No clear structure.So she’s asking a deeper question:How does the music industry actually work behind the curtain?In this episode, we break down:* How opportunities really happen (and who controls them)* The role of relationships vs data* What “connections” actually mean in practice* Why perception and timing matter more than most artists realize* The gap between public advice and private decision-making* And how artists can protect themselves without becoming cynicalThis isn’t about exposing secrets.It’s about understanding the system so you can move through it intelligently.If you’ve ever felt like there’s a side of the industry no one explains this episode will give you clarity.Have a question about the music industry or something you’re navigating right now?Send it to https://MatthewRix.com, include as many details as possible so your story can help others too.#musicbusiness #musicindustry #musicindustrysecrets #musicindustrytips Listen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I read an email from a singer-songwriter in Milwaukee, Wisconsin who’s being offered a record deal and something about it doesn’t feel right.Here’s what the label is asking for: • 50% of all royalties • 50% of publishing • Rights to re-release his already completed album • No upfront money • A 5-album deal (all company options, no artist control) • And recoupment on future recordingsIn other words… the artist takes on most of the risk, while the label takes a large portion of the upside.In this episode, we break down: • What labels should actually provide in exchange for ownership • Why giving up publishing early can be a major mistake • How recoupment really works (and why it matters) • The danger of long-term deals with no artist options • Red flags that signal a bad or one-sided deal • And when staying independent is the smarter moveThis isn’t about being anti-label.It’s about understanding leverage and knowing when a deal helps you… versus when it holds you back.If you’ve ever been offered a deal or wondered what to look out for, this episode will give you a real-world breakdown.Have a music industry question or situation you want help with?Send it to http://MatthewRix.com include as many details as possible so your story can help other artists too.#recordlabel #musicindustry #musicbusiness Listen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I read an email from an independent artist who thought Bandcamp was the answer and ended up feeling burned.After committing to the platform for over a year, building out a full catalog, pushing fans toward direct purchases, and even launching merch drops… the results didn’t match the expectations.What went wrong?This artist shares real frustrations: • Lack of discoverability on the platform • The hidden costs of merch, shipping, and fulfillment • How quickly margins disappear • Why sales don’t scale the way streaming numbers do • And the reality that Bandcamp may only work for artists who already have strong fanbasesIn this episode, we break down: • What Bandcamp is actually good for • Where artists misunderstand its role • Why it’s not a replacement for streaming • The difference between monetization vs discovery • And how to use Bandcamp strategically instead of emotionallyThis isn’t a hit piece on Bandcamp.It’s a reality check on how artists should think about it in today’s music industry.If you’ve ever been told “Bandcamp is the solution,” this episode will help you see the full picture.Have a question about the music industry or your own experience?Send it to https://MatthewRix.com include as many details as possible so your question can help others too. Listen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I read an email from an independent artist in Wellington, New Zealand who believes he might be getting scammed by a music promotion company based in the United States.For the past two years, he’s been paying for services that promised: • Spotify playlist placements • US radio airplay • blog features and media exposure • industry connections in the American marketBut the results don’t seem to match the promises.Some playlists disappeared.Radio spins can’t be verified.Reports feel vague.And every few months there’s another paid “opportunity” to keep the campaign going.Now he’s wondering if he’s been paying for real promotion… or just activity that looks like progress but isn’t actually building a career.In this episode, we break down: • How music promotion scams usually work • The warning signs artists miss early on • Why playlist pitching can be misleading • How some promo companies keep artists paying for years • What legitimate promotion actually looks like • And how independent artists can protect themselvesThis conversation is especially important for artists outside the US, who often rely on overseas companies to help reach bigger markets.If you’re considering hiring a promotion company, this episode could save you thousands of dollars and years of frustration.Have a question about the music industry or something in your career that doesn’t feel right?Send it to https://MatthewRix.com and include as many details as possible. Your situation might help other artists avoid the same mistakes.#musicbusiness #musicindustry #musicmarketing #spotifyplaylist #matthewrixListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I read an email from an artist who realized something uncomfortable:For years, they treated music emotionally seriously but operationally casually.They waited for inspiration.They released inconsistently.They aimed for perfection.And nothing really moved.Then they made one shift:They started treating their music like a real project with structure, deadlines, and weekly execution.No overnight success.No viral moment.But real momentum.In this episode, we talk about: • Why passion without structure stalls careers • The difference between being creative and being consistent • How discipline unlocks growth • Why “waiting until it’s perfect” kills output • The operational mindset most artists avoid • How to move from hobbyist thinking to career thinkingThis isn’t about grinding yourself into burnout.It’s about understanding that execution matters more than emotion.If you’ve ever felt stuck despite caring deeply about your music, this episode will hit home.Have a question about the music industry or your career?Send it to MatthewRix.com, includ ing as many details as possible so your question can help others too.#musicbusiness #musicindustry #matthewrix #musicindustrysecretsListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I read an email from a 20-year-old college student who is currently finishing his second year of college. He has been leaning hard toward switching his major to music business. He loves music, but he is realistic enough to know that being an artist isn’t the only way to be involved in the music industry.#musicbusiness #musicindustry #musicindustrysecrets #matthewrix #upcomingmusicianListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

Today on the Music Business Newsletter with Matthew Rix, I received an email from the laziest artist in music.If you have a question in the Music Industry that you would like me to answer, go to https://MatthewRix.com and give me as many details as possible.#musicbusiness #musicindustry #musicindustrysecrets #matthewrix #artistsListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I read an email from a nu-metal band asking a question most artists are afraid to say out loud:How do you become a legendary band not just another act that had a moment?They’re not looking to be a throwback.They’re not chasing nostalgia.They’re not satisfied with being “pretty good.”They want longevity, impact, and a legacy especially in a genre many people think already peaked.In this episode, we talk about: • What actually separates legendary bands from successful ones • Why talent alone never creates legacy • The role of identity, culture, and mythology in heavy music • How bands stay relevant without chasing trends • Why some genres never really die — they just evolve • And what artists misunderstand about longevityThis isn’t about streams or virality.It’s about building something that lasts beyond cycles and algorithms.If you’re in a band that wants more than momentary success this episode is for you.Have a question about the music industry or building a career?Go to https://MatthewRix.com and include as many details as possible.#musicbusiness #musicindustry #upcomingmusician #musicindustrytips #matthewrixListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I read an email from an independent artist who’s asking a question many artists quietly struggle with:What does it actually mean to “build a community”?This artist has: • thousands of followers • consistent releases • people showing up occasionallyBut they’re realizing that numbers don’t always translate into real support.In this episode, we break down: • The difference between an audience and a community • Why engagement metrics can be misleading • How real fan connection is actually built • Where online platforms help and where they fail • When artists should stop chasing growth and start deepening relationshipsThis isn’t about tricks or hacks.It’s about sustainability.If you’ve ever felt like you’re doing everything “right” but still missing something real this conversation will resonate.Have a question about the music industry or your career?Send it to http://MatthewRix.com. Include as many details as possible your experience might help someone else too.Listen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I read an email from an independent artist who’s doing everything “right” releasing consistently, investing in quality, tracking expenses and still losing money on every release. He’s spending $1,200–$1,800 per song, releasing every 6–8 weeks, and pulling in 20k streams per release. On paper, that sounds like progress. In reality, the numbers don’t add up. Streaming revenue barely dents the cost. Shows pay $100–$150. Expenses never stop. And the hardest part? Everyone keeps telling him he’s “doing well.” In this episode, we break down: Why streaming numbers don’t equal sustainabilityThe dangerous myth of “consistent releasing”When investing in quality actually works — and when it doesn’tHow artists confuse progress with momentumThe difference between building leverage and burning cashWhen to slow down, reassess, and change strategyThis is not a motivational episode. It’s a reality check for artists who are serious about the business side of music. If you have a question about the music industry and want me to answer it not just to help you, but to help other artists in the same situation head over to https://MatthewRix.com and send it in. Please include as many details as possible so the answer can be useful to others.Listen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Mewsletter with Matthew Rix, I read an email from a frustrated artist and it cuts straight to the heart of what artists are actually struggling with.This artist isn’t asking for motivation.They’re questioning whether most music business advice even applies anymore.They point out realities artists talk about constantly online:• The majority of artists never cross 1,000 monthly listeners• Streaming feels invisible, not empowering• Promotion eats time and money with little return• Support systems like distributors and royalty services are hard to reach• Artists do the work while everyone else takes a cutAnd the big question underneath it all:Are we being honest enough about how few artists actually “win”?In this episode, we talk about:• Why most artists feel invisible no matter how hard they work• The gap between strategy advice and real-world outcomes• Why “just keep releasing” isn’t a plan• Where business advice breaks down for artists without leverage• What realistic success actually looks like today• And how artists can make informed decisions instead of chasing mythsThis isn’t about killing dreams.It’s about replacing vague hope with clarity.If you’ve ever felt like the music industry advice you hear doesn’t match reality this conversation is for you.Have a question, critique, or experience from the music business you want to share?Send it to https://MatthewRix.com. Honest conversations help artists more than hype ever will.Listen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I read an email from an artist who has given up on the music industry and doesn’t hold back.He believes the industry is a scam.He believes most artists never had a real chance.And he believes people like me are just selling hope dressed up as strategy.He’s angry, disillusioned, and convinced that the system isn’t broken it’s working exactly as intended.This isn’t a feel good episode.In this conversation, we talk about: • Whether the music industry is actually “winnable” • Why do so many talented artists feel used and discarded • The difference between education and hype • Whether the strategy actually changes outcomes • Who really benefits from streaming, content, and constant output • And where artists cross the line from optimism into delusionI don’t dismiss his frustration.I don’t mock it.And I don’t pretend the system is fair.But I do challenge the idea that understanding the business is the same thing as selling false hope.This episode is for artists who feel burned, skeptical, tired, or angry, and for anyone who’s questioning whether continuing is worth it at all.Have a question, criticism, or strong opinion about the music business?GoTo https://MatthewRix.com. Honest disagreement is welcome the real conversations matter most.#musicbusiness #musicindustry #musicindustrysecrets #matthewrixListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I read an email from a 24-year-old music manager who’s doing everything right but still feels invisible.He’s managing a band he truly believes in.They’ve released music.They’ve toured regionally.They’re growing a small but engaged fanbase.But he’s running into the problem almost every young manager faces:How do you get artists noticed and eventually signed when you don’t have industry connections, money, or a roadmap?He’s hearing the same advice over and over:“Network more.”“Build relationships.”“Get in front of the right people.”But no one explains how to actually do that when you’re young, unknown, and trying not to look amateur in rooms full of veterans.In this episode, we break down: • What labels actually look for before they sign artists • Why most young managers focus on the wrong metrics • How managers build credibility without a resume • When chasing a label makes sense — and when it doesn’t • The difference between artist development and industry validation • How to avoid burning bridges earlyThis episode is for:-young managers-self-managing artists-bands wondering why “being good” isn’t enoughHave a question about the music business?Please send it in at https://MatthewRix.com include as many details as possible so the answer helps others too.#artistadvice #artistmanager #musicbusiness #musicbusinesstips #matthewrixListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

Happy New Year from Matthew Rix. No music Business in this video, just a message of grateful and thankfulness with a softball story in the mix.Listen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I read an email from an independent artist who’s doing a lot “right” but still doesn’t understand how anyone actually makes money in the music business.He’s 29.He’s been releasing music for five years.He has 40,000 monthly listeners, songs with 500k+ streams, tours occasionally, sells merch, and licenses music for small projects.From the outside, it looks like success.From the inside, the numbers don’t add up.Streaming barely covers costs.Shows are inconsistent once travel is factored in.Merch only works in the right rooms.And every opportunity seems to come with another percentage taken off the top.Managers.Agents.Distributors.Marketing.And the question that keeps nagging him:Is the music itself ever supposed to be the main source of income?Or is that just something artists are told early on?In this episode, I break down:• Where money actually comes from for independent artists• Why “looking successful” doesn’t equal being sustainable• When building a team makes sense financially — and when it doesn’t• Why do so many artists survive on adjacent income• How to avoid building a career that stays busy but never builds leverage• What a realistic, grown-up music career actually looks likeThis is a practical conversation, not about fame or blowing up, but about stability, clarity, and understanding the business before it’s too late.Have a question about the music industry?Go to https://MatthewRix.com. Include as many details as possible so the answer can help you and others in the same situation.Listen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I read one of the most ambitious and honestly wild emails I’ve received in a while.A rapper based in New York City just finished his first official single, and he’s not asking how to release it or build slowly. His goal is obvious:Platinum record. One year. No excuses.He’s confident in the song, confident in himself, and fully prepared to force attention even saying he’s willing to drive to radio stations across NYC, New Jersey, and Pennsylvania and demand DJs listen to his record in person.He’s not interested in:• slow growth• artist development• waiting for permission• or “organic” timelinesHe wants leverage, pressure, and scale immediately.In this episode, I break down: • What it actually takes for a song to go platinum today • Why confidence alone isn’t enough • How radio, playlists, TikTok, and money really intersect • Where ambition helps and where it becomes self-sabotage • The difference between urgency and delusion • And what artists misunderstand about “forcing” successThis isn’t about tearing him down.It’s about grounding extreme ambition in reality before it becomes a career-ending mindset.If you’re an artist with big goals, big confidence, and big expectations, this episode is for you.Have a question, hot take, or strong disagreement about the music business?Go to https://MatthewRix.com. Be honest, be specific, and don’t hold back the real conversations help the most people.#musicindustry #upcomingmusician #musicbiz #matthewrix #rapper #platinum #musicbusinessListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

Today’s episode of the Music Business Mewsletter with Matthew Rix is heartbreaking.Bob the drummer and unofficial manager of a long-running Swiss punk band reached out with a situation that feels like every independent artist’s nightmare.Here’s what happened:In 2006, they released their album One Day More Walls under a small Swiss label. It was a simple delivery deal: the band paid for the recording, the label paid for the CDs—no digital contract. No streaming. No promises beyond physical distribution.Then life happened.Bob became seriously ill. The band split. And years passed.Fast-forward to today:• Record Label went bankrupt• The owner vanished from the scene• Their music somehow ended up on Spotify, Apple Music, and YouTube• The Orchard (a Sony subsidiary) is distributing the music without authorization • The band has never received a cent• They can’t access their artist profiles• They can’t update anything• They can’t upload new music• And on top of all that their singer and Bob’s best friend of 40 years, Timo, passed away in 2023Bob is trying to preserve their legacy.Instead, he ran straight into a wall of corporate silence.The Orchard told him to “contact the original label,” even though that label hasn’t existed in over a decade.So he asked the question every independent artist fears:“What do I do when my label is gone, my rights are taken, and I can’t afford an attorney?”In this episode, I break down:-What happens when a label collapses-How rights get transferred without artists knowing-Why distributors like The Orchard can freeze you out-What artists can do when they can’t access their catalog-How to reclaim your digital presence-And the REALISTIC path forward when you can’t fight legallyIf you’ve ever released music under a small label — or wondered who actually “owns” your songs online you need to hear this one.Got a story or question?Go to https://MatthewRix.com the more details you include, the better I can help.#musicbusiness #musicindustry #theorchardmusic #punkband #matthewrixListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In today’s episode of the Music Business Newsletter with Matthew Rix, I’m responding to an overwhelmed independent artist who asked one of the biggest questions I hear right now:“How are indie artists supposed to compete?”He’s watching major-label artists perform for 20,000 people, drop massive marketing budgets, release perfect visuals, and hire entire teams to manage their careers while he’s doing everything alone after work.But now there’s a new layer to the pressure:He’s not just competing with big artists.He’s competing with AI artists who can release unlimited songs, never get tired, and cost nothing to create.He’s wondering:• How do independent artists get fans without big money behind them?• How do you stand out when you don’t have massive shows or huge exposure?• How do you survive when AI can release 50 songs in the time it takes you to make one?• Is the music industry still winnable for real, human artists?In this episode, I break down:-Why independent artists actually do have advantages-What fans still want that AI can’t deliver-Why budgets matter less than strategy-How to stand out even with zero money-And why the industry isn’t hopeless it’s just shiftingIf you’ve ever felt small compared to major artists or threatened by AI, this episode is going to give you clarity and direction.Got your own question on the Music IndustryGo to https://MatthewRix.com and include as many details as possible for the best advice.#musicindustry #musicbusiness #aimusic #musicindustrysecrets #matthewrix #music #marketing #musicbiz #recordlabelListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In today’s episode of the Music Business Newsletter with Matthew Rix, I’m reading an email from a 31-year-old former professional swimmer from London who’s trying to break into the Christian and country songwriting scene in Nashville.Her background has nothing to do with the music industry. She spent years competing, then built a successful fitness apparel business. So naturally, her Instagram is full of training clips, gym content, and old competition photos.Now she’s running into a strange problem:When she sends artists song pitches or demos, they ignore the messages.But those same artists comment on her old swimming photos and reply to her gym stories.Meanwhile, her music-related outreach gets zero traction.She wants to know:• How can she get taken seriously as a songwriter?• Does she need a brand-new Instagram account?• Can someone outside the U.S. realistically pitch songs to Nashville artists?• And how does she make her profile reflect who she is now, not who she was years ago?In this episode, I break down the truth about:-How songwriters should present themselves online-When (and when not) to create a separate account-Why artists judge you instantly based on your profile-How international writers can still build Nashville relationships-What actually gets a songwriter taken seriously in 2025If you’re trying to transition your identity online or step into a new lane professionally, this episode is packed with clarity.Got your own story or industry question?Go to https://MatthewRix.com the more detail you give, the better I can help.#MusicIndustry#SongwritingTips#NashvilleSongwriters#IndependentSongwriter#ChristianMusic#CountrySongwriters#MusicBusinessAdvice#ArtistBranding#SocialMediaForArtists#BuildingYourBrand#MattrixMinute#MatthewRix#UKToNashville#SongwriterLifeListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I read one of the most honest and heartbreaking emails I’ve received in a while.A 26-year-old songwriter from Portland reached out because he feels like the industry is leaving him behind.He loves writing music. He loves the craft. He’s spent years building his sound.But he absolutely shuts down the second a camera turns on.He hates filming himself.He hates watching himself back.And the constant pressure to become a full-time “content creator” is making him feel like he doesn’t have a future in music at all.He asked me:• Can someone who hates being on camera still build a career?• Does the music even matter anymore?• Is there a realistic path for introverted artists in 2025?• Or is he wasting his time because he can’t become what the algorithm wants?This is a very real fear for many artists right now, and in this episode, I break down what’s actually true and what isn’t.We talk about:-Why introverts feel this pressure so deeply-What the algorithm really cares about-How to grow without turning into a personality you don’t recognise-And how to build a career even if you never want to be a “face-forward” creatorIf you’ve ever felt burnt out, discouraged, or invisible online, this episode is for you.Have your own music industry question?Go to https://MatthewRix.com the more real and detailed it is, the better the advice I can give.#musicbusiness #musicindustry #artistdevelopment #music #matthewrixListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I read an email from a 29-year-old singer-songwriter from Ohio who might…might be doing a little too much on stage.He’s been experimenting with a new “performance identity,” and it has spiraled into something between:• a youth pastor• a motivational speaker• and Mick Jagger if he tripped over a cableHis band says he “moves like a glitching Sims character.”A bartender called him “a liability.”The sound guy said he’s “a hazard.”And honestly… based on the knee slide during an acoustic ballad, they might not be wrong.But here’s the real question he asks:Is there such a thing as TOO MUCH stage presence?Especially for small artists playing bars, wineries, and small venues where the audience is half-listening and mostly just trying to eat their dinner?In this episode, I break down:-What healthy stage presence actually looks like-The difference between memorable and distracting-When to go big… and when to chill-How to find your performance style without scaring the crowd-And how to stand out without accidentally unplugging the whole stageIf you’ve ever wondered whether your performance style is helping you or hurting you, this episode will give you clarity and probably a laugh.💬 Got your own question or story?Go to https://MatthewRix.com and click submit your question The more details you give, the better advice I can offer.Listen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I read one of the rawest, most honest emails I’ve ever received.A musician in his 30s tired, disappointed, and skeptical wrote in to vent.He doesn’t believe I can help him. He barely thinks anyone can help him at this point.After years in music, he’s been:• Betrayed by close friends• Let down by bandmates who walked away• Ghosted by producers and managers• Fed promises that never turned into anything• Burned enough times that hope feels dangerousNow he’s jaded. He’s bitter. He’s exhausted.And he’s asking a brutally real question:“Why should I even keep doing music anymore?”If you’ve ever felt burned by the people around you, or like the industry has taken more than it’s given back, this episode is going to feel uncomfortably familiar in a good way.Got your own story or question?Go to https://MatthewRix.com.Tell me everything the details matter, and your story could help someone else survive this industry too.Listen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In today’s episode of the Music Business Newsletter with Matthew Rix, I’m answering an email from a 25-year-old indie-pop artist who’s feeling crushed under the weight of social media expectations.He’s been releasing music since 2020 and built a small but real foundation, with 3,500 monthly listeners and a couple of songs in the 10–15k range. However, lately, it feels like he is drowning in advice telling him he needs to be on every platform if he wants to grow.TikTok… Reels… Shorts… YouTube… Discord… Threads…It’s endless. And it’s killing their motivation actually to make music.In this episode, I break down:-Whether artists truly need to be on every platform-How to choose the right platform for your personality and music-Why quality beats quantity (even in the algorithm era)- How to grow without burning out-And why trying to be everywhere usually leads to being nowhereIf you’re overwhelmed, stuck, or quietly panicking about posting more this episode is going to feel like a breath of fresh air.Got your own question?Go to https://MatthewRix.com the more details you share, the better advice I can give.Listen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I read an email from a mid-30s country singer who’s convinced he has the talent to become a star, if only he had the time.Between a full-time job, two kids, a wife who wants him present, friends who expect him around, and a borderline-serious pickleball habit, he feels like he’s drowning. And now, the pressure to post constantly on social media is exacerbating the issue.He’s not lazy. He’s not unmotivated. He’s just overwhelmed, frustrated, and feeling like real adult life is standing in the way of his dreams.In this episode, I break down:🔹 Why time is the biggest excuse artists use🔹 How to realistically pursue music with a full life🔹 What “getting serious” actually looks like🔹 How to balance passion with responsibility🔹 And whether it’s still possible to succeed in your 30sIf you’ve ever felt stretched thin or guilty for not posting enough, this episode will hit home.Do you have your own question about balancing music and life? Go to https://MatthewRix.com and click “Submit Your Question” The more details you give, the more I can help.Listen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In today’s episode of the Music Business Newsletter with Matthew Rix, I’m reading an email from a 27-year-old artist who’s torn between two completely different paths.On one side, he’s creating moody R&B that performs well, with his songs hitting 40–60k streams, around 9k monthly listeners, and a sound that fits perfectly into what Spotify tends to push.On the other side, he’s writing raw singer-songwriter music that feels honest and personal… but doesn’t pull the same numbers.Now he’s stuck in the middle, trying to decide:Do I lean into what’s “working,” even if it doesn’t feel like me?Or do I risk losing momentum and rebuild around what I actually love?In this episode, I break down:-Why artists feel split between two identities-How to shift your sound without throwing everything away-What matters more: consistency or authenticity-How to choose a direction without wrecking your momentum-And how to blend or transition styles strategicallyIf you’ve ever questioned who you are as an artist or felt like your numbers and your heart are pointing in different directions this episode will help you breathe again.Do you have a question you'd like me to answer?Go to https://MatthewRix.com and send it in with as much detail as you can. Your story might help someone else too.#IndependentMusician #IndieArtist #MusicTips #ArtistDevelopment #SongwriterLife #MusicProducer #ArtistJourney #CreativeStruggle #MusicAdvice #GrowingAsAnArtistListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In today’s episode of the Music Business Newsletter with Matthew Rix, I’m answering a question that almost every independent artist runs into at some point:Is paying for PR or radio promotion a scam?He’s an artist out of Austin, Texas, who has been getting hit with emails and DMs from companies promising playlist placements, blog features, radio spins, and even label attention but only if he pays anywhere from $1,000 to $3,000, or signs up for a monthly retainer.On top of that, he’s already been burned once by a so-called “promotion company” that took his money and barely did anything. Now he’s stuck wondering:Is any of this real, or is it all smoke and mirrors?In this video, I dive into:-The truth about PR and radio promotion-How to tell a real company from a shady one-What PR can and can’t actually do for an artist-When it’s worth paying for — and when it’s a waste of money-Why do so many artists get fooled by the same sales pitchesIf you’ve ever wondered whether you should pay for PR, radio promo, playlisting, or “exposure campaigns,” this episode is going to save you a whole lot of money and headaches.Do you have a question about the music industry?Visit https://MatthewRix.com and submit it.The more details you give, the better I can help and your story might help another artist avoid the same mistakes.Listen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In today’s episode of the Music Business Newsletter with Matthew Rix, I read an email from a guitarist from Orlando whose band was this close to signing with a legitimate Los Angeles management firm.For months, everything looked real:-The company flew them out to L.A.-Put them up in nice hotels-Held meetings and even a showcase-Sent contracts to lawyers-All the signs of a serious partnership were thereThen after their third trip, everything fell apart in one night.He and his lead singer had a little too much to drink, ended up getting kicked out of a bar, offended the people in the group, and flew home the next day. A few days later, they received a cold email saying the firm was no longer moving forward.No follow-up call.No explanation.Just silence and now, the band is being completely ghosted.Bob’s question is simple:Did they ever intend to work with us?And if they did… how could one night ruin everything?In this episode, I break down:1. The reality of how fragile the music industry can be2. Why professionalism matters more than talent during negotiations3. How quickly a team can change its mind if trust is broken4. What you can and can’t recover from5. And what his band should realistically do nowIf you’re an artist dreaming of a team, a deal, or industry support you need to hear this one.Do you have a question or a story you'd like me to break down? Go to https://MatthewRix.com and send it in.The more details you share, the more I can help — and your story might help someone else avoid the same mistakes.Listen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I read an email from Sarah, a 22-year-old college student in Nashville who’s finally ready to record her first single but has no idea what a realistic budget looks like.Sarah’s studying in Music City, where opportunities are everywhere, but so are the price tags. Some recording students at her college have offered to record her single for free, but the only available studio time is at night. Meanwhile, professional Nashville producers have quoted her $5,000 for one song and she’s not sure if that’s normal or just “Nashville math.”She makes country music but comes from a punk and Christian background, and she’s realizing that recording real instruments and session players might be pricier than she thought. She wants to do it right but also not blow her savings before graduation.In this video, I break down:-What a realistic budget looks like for your first single-When to take a free recording opportunity (and when not to)-Why country songs cost more to produce — and how to keep it affordable-How to find good players and producers without getting ripped offIf you’re about to record your first song and have no idea what to expect, this episode will save you time, money, and headaches.Do you have a music industry question or a story to share?Go to https://MatthewRix.com and send it in.The more details you share, the more I can help and your story might help another artist just like you.#MusicIndustry #IndependentArtist #RecordingTips #MattrixMinute #MatthewRix #ArtistAdvice #MusicProduction #CountryMusic #FirstSingle #NashvilleMusic #MusicBudget #StudioRecordingListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I read an email from a guitarist who’s been playing for 31 years and still can’t find a serious gig.He claims to be one of the best players in his area. He’s got over $600,000 worth of gear, decades of experience, and a professional-level skill set that most musicians dream of. But the only gigs he can find are with teenagers starting bands or 20-something artists who don’t want to pay.He’s done playing for “exposure” and bar tabs he wants $750–$1,000 per show, and the problem? Nobody seems to value him.In this video, I break down:-Why talented musicians still struggle to find paying work-How to position yourself for session and touring gigs-Where to find serious artists and bandleaders who actually value pros-How to get paid what you’re worth without sounding entitledIf you’ve ever felt like your talent isn’t matching the opportunities you’re getting, this one’s for you.Got a story or question about the music industry?Go to https://MatthewRix.com and send it in.The more details you share, the better advice I can give, and your question might help other artists too.#MusicIndustry #Guitarist #IndependentMusician #SessionMusician #LiveMusic #MusicBusiness #MattrixMinute #MatthewRix #ArtistAdvice #TouringMusician #MusicianLife #GuitarGear #PayMusiciansFairlyListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I read an email from a rapper from Birmingham, Alabama, who’s been carrying the weight of a bad record deal for more than a decade.Back in 2011, he signed with a small indie label that promised him the world. The problem? They never paid for studio time, marketing, or production he made all his music at home on his own. By 2013, the label shut down completely, but no one ever sent him his release papers.Now in his 30s, he has been releasing music independently for over 12 years, collaborating with other artists and building a solid catalog; however, he still doesn’t have that one piece of paper stating he’s officially free.To make matters worse, the old label’s name is now being used by a European company that doesn’t even do rap music. He is worried that someday they might discover his contract and attempt to claim ownership of his work.In this episode, I break down:-What to do if your record label no longer exists-How to prove your independence legally-When to get a lawyer involved (and when you might not need one)-How to protect your music from being claimed by anyone elseIf you’ve ever been trapped in an old music contract or just want to make sure you never end up in this situation this one’s a must-watch.Got a question or story about the music industry?Go to https://MatthewRix.com and send it in.The more details you share, the better advice I can give and your story might help other artists too.#MusicIndustry #RecordDeal #IndependentArtist #MusicContracts #MattrixMinute #MatthewRix #ArtistAdvice #MusicBusiness #LabelIssues #MusicLaw #IndependentMusic #RapperLifeListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I read an email from a 20-something piano singer-songwriter who has been pouring his heart into open mics and coffeehouse gigs, and now he’s ready to take things to the next level.He’s built a small but loyal following: 8,000 monthly Spotify listeners, a few singles doing around 35,000 streams, and a dream of one day playing bigger venues with a full band and a real piano not just the keyboard he’s been lugging around.But here’s the catch: he has no budget.He’s asking how to:1. Build a team: a band, manager, or booking agent without money2. Find sponsorships to buy a trailer to haul a piano3. Cover costs like merch, fuel, and a websiteIn this episode, I break down the truth about:- When and how to build your team as an indie artist- How to attract sponsors the right way- Why you don’t need a huge budget to look professional-The smart way to grow before you spend a dimeThis one’s for every independent artist trying to level up without losing their shirt.Got a question about building your career in the music industry?Go to https://MatthewRix.com and share more details; the more information you provide, the better advice I can give.#MusicIndustry #IndependentArtist #ArtistDevelopment #MusicCareer #MattrixMinute #MatthewRix #ArtistAdvice #MusicBusiness #Sponsorships #Managers #BookingAgent #OpenMics #PianoPlayer #MusicJourneyListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I read an email from a 24-year-old from North Dakota who aspires to become a music interviewer.He didn’t find me through the Mattrix Minute he discovered my work through my artist interviews and now he wants to follow a similar path. He’s been reaching out to artists and managers, trying to land his first interviews, but so far… crickets. No replies. No callbacks.Now he’s wondering:1. Should he move to Nashville, New York, or L.A. to actually make this happen?2. How do you get artists or their teams to take you seriously when you’re just starting?3. And when’s the right time to start reaching out for interviews now, or later?In this video, I break down:-The truth about networking in big music cities-How to start interviewing artists from anywhere-The best way to get responses from managers and publicists-Why persistence, professionalism, and preparation always winIf you’ve ever dreamed of working in music without being a musician this one’s for you.Got a question about the music industry or your own creative path?Head over to https://MatthewRix.com and send it in.The more details you share, the better advice I can give and your question might end up featured in a future episode.#MusicIndustry #ArtistInterviews #IndependentJournalism #MattrixMinute #MatthewRix #MusicBusiness #MusicMedia #Nashville #LA #NYC #Networking #ArtistAdvice #BreakingIntoTheIndustryListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I read one of the funniest (and most painfully real) emails I’ve ever gotten from a touring band.A bassist, van-sleeper, and unofficial band therapist, wrote in about a problem every road warrior has faced:They drive 8 hours to a gig… unload the gear… walk into the venue… and find out the show’s been canceled.No text. No call. No warning. Just an empty stage and a crushed dream.To make matters worse, he admits the band doesn’t do any advancing no contracts, no confirmation emails, just good vibes and Instagram DMs. The result? Door splits that never split and road trips that end in heartbreak and bar food.In this video, I break down:-Why this happens (and how to prevent it)-How to properly advance your shows-How to protect yourself financially when doing door splits-The simple steps that make you look professional to promotersIf you’re a band that’s ever shown up to a venue just to find out you’re not playing tonight this episode is for you.Got a story or question about the music industry?Go to https://MatthewRix.com and click Submit Your Question, The more details (and chaos) you include, the better!#MusicIndustry #TourLife #IndependentArtist #LiveMusic #BandLife #BookingTips #MattrixMinute #MatthewRix #ArtistAdvice #VenueBooking #GiggingMusicians #MusicBusinessListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I share one of the most heartbreaking emails I’ve ever received.It’s from Sarah, a pop artist who inherited $200,000 from her grandfather and wanted to use it to chase her dream. She recorded a full-length album in Atlanta, spent over $120,000 on production, and trusted a promotional company to help her reach real fans. Her songs hit 3 million streams on Spotify, but then came the nightmare.Spotify pulled her album for fraudulent streams (bot plays), her DistroKid account was banned, and her name was blacklisted across all streaming platforms. Additionally, she later discovered that her producer was taking 60% of her royalties and 50% of her publishing rights.To make matters worse, the same promo company “grew” her Instagram to 220,000 followers and her TikTok to 400,000, only for her engagement to crash to nearly zero views per post.In this video, I break down:-What went wrong and how she could have avoided it-The dangers of bad contracts and fake promotions-What to do if your music gets pulled from DSPs-How to rebuild your career after a major setbackSarah’s story is emotional, raw, and real — and every artist needs to hear it before spending a dime on promotion or production.Got a question or story about your own music industry?Visit https://MatthewRix.com. The more details you share, the more your story can help others.#MusicIndustry #IndependentArtist #MusicScam #MusicPromotion #StreamingFraud #MattrixMinute #MatthewRix #ArtistAdvice #MusicBusiness #BotStreams #MusicMarketing #MusicContractListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I read an email from an independent artist whose band is ready to make the leap from the local scene to the big stage.They’ve been grinding for years pulling solid crowds in clubs, releasing music, and building a loyal following. They have around 18,000 monthly listeners on Spotify, 9,000 on Apple Music, and regularly play to 150-person crowds across Texas.Now they want to know:How do we get booked for bigger shows arenas, festivals, or national tours?What does it take to go from opening for local acts to opening for major ones?Do we need a manager or agent to make that happen?In this episode, I break down:-What booking agents and promoters actually look for-Why numbers don’t always equal ticket sales-The difference between “readiness” and “wanting it bad enough”-The real steps to growing from bars to big stagesIf you’ve ever felt like your music deserves a bigger audience, this episode is for you.Do you have a question about the music industry?Go to https://MatthewRix.com.Include as many details as you can because your story will help thousands of other artists walking the same road.#MusicIndustry #IndependentArtist #LiveMusic #Touring #MusicCareer #ArtistAdvice #BookingShows #MusicBusiness #MattrixMinute #MatthewRix #MusicMarketing #PlayingLive #HowToGetGigsListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I read an email from an Artist Manager who manages a pop singer just starting to gain traction.This manager has been approached by several “playlist promotion companies” on Instagram claiming they can get his artist’s music placed on major Spotify playlists for a price.Sound familiar?In this video, I break down:-What playlist pitching really is — and how it works behind the scenes-How to spot red flags and avoid scammy promo companies-Whether it’s ever worth paying for playlist placement-Legit ways to build streaming momentum without getting ripped offIf you’ve ever been tempted by a DM promising “playlist exposure” or “Spotify growth,” this one’s for you.Do you have a question about the music industry that you'd like answered?Go to http://MatthewRix.com and provide as many details as possible so I can offer you the best advice.#MusicIndustry #SpotifyPlaylists #MusicMarketing #PlaylistPitching #IndependentArtist #StreamingGrowth #MusicPromotion #ArtistAdvice #MattrixMinute #MatthewRix #MusicBusinessTips #ScamAlert #MusicIndustryTruthListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I respond to an email from a 16-year-old pop artist who’s starting to gain traction.She’s already built up 18,000 followers on Instagram and her first single has pulled in over 4,000 Spotify streams not bad for a brand-new artist. Now, a few small label reps have started reaching out, and she wants to know:Is it smarter to stay independent or try to sign with a label?It’s a question every developing artist faces and the answer isn’t one size fits all.In this video, I break down:-The real benefits of staying independent early on-When signing with a label actually makes senseWhat labels look for before offering real deals-The red flags to watch for in “indie label” outreach-How to build leverage so you control the deal not the other way aroundWhether you’re a young artist or an indie musician wondering when to level up, this one’s packed with practical advice to help you make smart moves and protect your career.Got a question about the music industry you want answered?Head over to MatthewRix.com and click “Submit Your Question”.The more details you share, the better advice I can give, and your story might also help other artists.#MusicIndustry #IndependentArtist #RecordDeal #MusicBusiness #ArtistAdvice #MattrixMinute #MatthewRix #MusicCareer #IndieArtist #MusicTips #LabelDeal #UnsignedArtistListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I respond to one of the most passionate (and brutal) emails I’ve ever received.An artist called me out hard for my opinions on Bandcamp. He says I’m a “Spotify shill” and that if I truly cared about helping independent artists, I’d be telling them to stop giving their music away for free on streaming platforms and focus on Bandcamp, CDs, and direct fan support instead.He lays out some strong points, including:Bandcamp pays artists about 82% of each sale.He’s made over $8,000 from just 1,200 followers.Bandcamp gives artists access to their fans’ emails and real audience ownership.Spotify pays around $0.003 per stream (about $1,000 for every 333,000 plays).He says I’m teaching artists how to survive inside a broken system instead of showing them how to own their careers.In this video, I break it all down the good, the bad, and the real truth about Bandcamp vs. Spotify.We’ll talk about:What Bandcamp actually does rightWhy streaming still matters strategicallyHow artists can use both without losing controlThe mindset difference between building attention and building ownershipThis one gets real.Got a question or a strong opinion about the music industry?Just go to MatthewRix.com.#MusicIndustry #Bandcamp #Spotify #IndependentArtist #MusicStreaming #ArtistAdvice #MattrixMinute #MatthewRix #MusicBusiness #BandcampFriday #StreamingRoyalties #ArtistPay #MusicMarketingListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I received an email from a 26 year old artist from Indianapolis who’s feeling stuck and burned out.Trey’s been grinding for years, posting freestyles, dropping songs, paying for promotion, and recording in his basement studio, but he feels like nothing’s changing. He’s starting to wonder if he’s just wasting his time chasing a dream that might never happen.It’s raw, it’s honest, and it’s something almost every artist has felt at one point.In this episode, I break down:How to tell the difference between being stuck and being on the verge of a breakthroughWhy consistency alone isn’t enough and what’s missing from most artists’ grindWhat you can do when motivation fades and results don’t show upHow to keep your passion alive while being honest about your futureIf you’ve ever felt discouraged, unseen, or ready to give up on music this one’s for you.Got a question about the music industry you want me to answer?Send me an email at MatthewRix.com.The more details you share, the better advice I can give and your story might just help someone else, too.⸻#MusicIndustry #IndependentArtist #MotivationForMusicians #MusicCareer #ArtistAdvice #MattrixMinute #MatthewRix #MusicBusiness #ChasingDreams #ArtistStruggles #MusicMotivation #DontGiveUpListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter with Matthew Rix, I respond to an email from an artist. He is the lead singer of a band that has been grinding it out for 17 years without a record deal until now.After nearly two decades of shows, albums, and DIY hustle, a label finally reached out with a contract… but there’s a catch. Actually, there are a few.Here’s what the label is offering:Take full ownership of their entire back catalog50/50 split on both album sales and publishingMinimal funding for marketing and publicityThe band pays for their own studio time, and the label still takes 50%“Industry protection” (No clue what that means)He is excited and ready to sign but his bass player says it’s a bad deal. So in this episode, I break down the offer, explain what each clause really means, and talk about when a record deal is worth it (and when to walk away).If you’ve ever dreamed about getting signed, this one’s a must watch before you put your name on any contract.Got a question about the music industry or a deal you want me to review?Head over to MatthewRix.com and send in your question might be featured in a future Music Business newsletter.#MusicIndustry #RecordDeal #MusicContracts #IndependentArtist #MusicBusinessTips #MattrixMinute #MatthewRix #ArtistAdvice #MusicLabel #SigningADeal #MusicIndustrySecrets #BandLife #RecordLabelScamListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newslettee with Matthew Rix, I respond to an email from an artist who says I don’t really help artists the way I claim to.He believes that if I truly cared about independent musicians, I’d encourage them to stop putting their music on streaming services and instead focus on selling CDs, vinyl, and Bandcamp downloads, where artists actually make money.It’s a fair challenge and one worth having.In this video, I talk about:The truth about streaming payouts and exposureHow to balance discovery platforms with real revenue streamsWhat “helping artists” actually means in 2025If you’ve ever wondered whether streaming is helping or hurting independent musicians, this episode offers a real world perspective without industry fluff.Got a question or opinion you want to share?Head over to MatthewRix.com and send it in.Whether you agree or disagree, your email might be featured in a future Music Business Newsletter.#MusicIndustry #Streaming #IndependentArtist #Bandcamp #Spotify #ArtistAdvice #MusicBusiness #MatthewRix #MattrixMinute #MusicDistribution #StreamingRoyalties #CDSales #MusicCareerListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter, Matthew Rix responds to an email from an independent artist from the United Kingdom who’s asking one of the biggest questions new artists face:Should I start releasing singles one at a time, or wait to drop my first full EP?Jordan has recorded five songs that fit together as a project. Still, he’s heard that singles are better for building momentum, especially on streaming platforms like Spotify, and for growing on social media.It’s a question I get all the time, and the answer depends on strategy, timing, and your goals as an artist.In this episode, I break down:The difference between a single strategy and a project strategyHow to use singles to build momentum and audience trustWhen an EP actually makes sense (and when it doesn’t)In this episode of the Music Business Newsletter, Matthew Rix responds to an email from an independent artist from the United Kingdom who’s asking one of the biggest questions new artists face:Should I start releasing singles one at a time, or wait to drop my first full EP?Jordan has recorded five songs that fit together as a project. Still, he’s heard that singles are better for building momentum, especially on streaming platforms like Spotify, and for growing on social media.It’s a question I get all the time, and the answer depends on strategy, timing, and your goals as an artist.In this episode, I break down:The difference between a single strategy and a project strategyHow to use singles to build momentum and audience trustWhen an EP actually makes sense (and when it doesn’t)What I’d do if I were starting from scratch in today’s music industryWhether you’re about to drop your first track or debating your first project, this one’s packed with real-world advice to help you plan your releases the right way.Got a question about the music industry you want me to answer? Head over to MatthewRix.com and send it in. Your question might not only help you it could help other artists trying to figure out the same thing.#MusicIndustry #IndependentArtist #HowToReleaseMusic #MusicMarketing #SpotifyTips #ArtistAdvice #MusicPromotion #MattrixMinute #MatthewRix #EPvsSingles #MusicBusiness #MusicStrategyWhat I’d do if I were starting from scratch in today’s music industryWhether you’re about to drop your first track or debating your first project, this one’s packed with real-world advice to help you plan your releases the right way.Got a question about the music industry you want me to answer?Head over to MatthewRix.com and send it in.Your question might not only help you it could help other artists trying to figure out the same thing.#MusicIndustry #IndependentArtist #HowToReleaseMusic #MusicMarketing #SpotifyTips #ArtistAdvice #MusicPromotion #MattrixMinute #MatthewRix #EPvsSingles #MusicBusiness #MusicStrategyListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter, I respond to an email from a viewer, and let’s just say… It’s one of those emails that makes you shake your head and laugh a little.This artist has been making music for six months, has 312 followers, and one TikTok that hit 1,100 views and he wants to know why record labels aren’t paying him a salary to sign him. Yep, you heard that right.It’s funny, but it’s also a real look at how entitlement and expectations can derail artists before they ever get started.In this episode, I break down:-Why labels don’t “pay” artists before they’ve proven anything-How real artist development actually works today-What labels look for before investing in anyone-And how to flip entitlement into genuine momentumIf you’ve ever caught yourself wondering why the industry doesn’t “see your potential” yet this one’s going to hit home.Got a music industry question you want me to answer?Head over to MatthewRix.com and send it in. Your question might not only help you it might just end up in the next Mattrix Minute.#MusicIndustry #ArtistDevelopment #RecordDeal #IndependentArtist #MusicBusinessTips #MattrixMinute #MatthewRix #ArtistAdvice #MusicIndustryTruth #RecordLabels #EntitledArtist #MusicCareerListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Music Business Newsletter, I respond to an email from an up-and-coming artist who’s been offered a management deal but there’s a catch. The manager wants $500 a month upfront for representation.The artist says this manager is “exclusive,” representing only 19 artists, and promises to:Handle music distributionMake calls to record labels and agenciesHelp secure a record deal and a booking agentIt sounds tempting especially for someone just starting out. But is it legit? Or a red flag?In this video, I break down:✅ The difference between a real manager and a pay-to-play setup✅ Why good managers don’t charge upfront fees✅ What new artists should invest in instead✅ How to spot the difference between opportunity and exploitationIf you’re an emerging artist trying to navigate management, booking, or label deals this one’s for you.💡 Got a music industry question you want me to answer?Head over to MatthewRix.com and send it in. Your question might not only help you it could also help countless other artists walking the same road.#MusicIndustry #ArtistDevelopment #MusicManager #IndependentArtist #MusicBusinessTips #RecordLabels #MusicMarketing #MattrixMinute #MatthewRix #ArtistAdvice #PayToPlay #ManagerScam #MusicCareerListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

In this episode of the Mattrix Minute Music Business Newsletter, I answer a listener’s question about songwriting and music licensing: Can you take instrumentals or melodies from famous songs, change the lyrics, and release them?Here’s what is covered:Why derivative licenses are almost impossible for new artistsWhy parody/fair use doesn’t protect lyric rewritesHow original collaborations give you freedom and ownershipAction steps to move from writing in your room to recording in the studioIf you’ve ever been stuck wondering how to legally release your music, this video will clear it up.Got a music industry question you want answered?Submit it at http://MatthewRix.com your question could not only help you, but also other artists on the same journey.⸻#MusicIndustry #SongwritingTips #MusicLicensing #IndependentArtist #HowToReleaseMusic #musicbusiness #matthewrixListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube

Music industry veteran in marketing and A&R Director Matthew Rix is excited to announce the next thing to help you the artist achieve ultimate success in the music industry with the Mattrix Minute: Music Business Newsletter.Matthew spent well over 25 years of his life working with artists for different record labels and since 2014 he has specialized in helping artists with his music business program “Mattrix Minute” and live speaking events, now it’s time to answer your questions in the music industry with the Mattrix Minute: Music Business Newsletter, absolutely free to submit your question at MattrixMinute.comListen to Mattrix Minute for daily Music Business insight without the music industry hype.SpotifyApple MusicAmazon MusicYouTube