Nutrition Coaching Secrets with Jason Phillips
by Jason Phillips
Welcome to the Nutrition Coaching Secrets podcast! On this show, Jason reveals his secrets to success in creating amazing transformations for thousands of clients as a nutrition coach. He also dives into the specific business strategies he's used over the last 15+ years to build a multi-million dollar nutrition coaching business and help other coaches scale their nutrition coaching businesses.
Episodes
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NCS 038: Jason Phillips Deconstructs How To Build and Scale A Profitable Nutrition Coaching Business
Knowing how to transform potential clients into actual clients is what makes a difference when building a nutrition coaching business. This is the turning point to actually scale a business and make it a profitable source of income. The reality is that everyone knows where clients are hiding:...
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NCS 037: Adam Schafer Explains How to Start a Successful Online Fitness Business
Success does not come easily if you are an online business owner. Managing clients and potential clients, producing engaging and helpful content, dealing with legalities and financial stuff, and creating lasting results for people sometimes just seems a lot. But, in order to maintain and keep a...
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NCS 036: How to Grow Your Social Media Following As a Nutrition Coach (Made Simple)
Social media is a powerful tool to grow a business. However, the most common problem that the majority of people face when it comes to social media is not having a huge following. How will my content – and my services – reach a large amount of people if I can't grow my numbers? In this episode of...
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NCS 035: What It Really Takes to Get into Online Nutrition Coaching
Nutrition coaching is a great option for those willing to help people with their eating habits. If you have been through a fat loss transformation yourself or have years of expertise on the basics of nutrition, it is perfectly normal to invest in a coaching career… and while there isn't a formal...
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NCS 034: How to Create an Offer That Actually Converts New Clients
If you have an online business created to help people understand their nutrition, eating habits and fitness abilities you know what coaching is all about. What most people don't know is that coaching has nothing to do with converting new clients. Converting people in your audience into paying...
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NCS 033: How to Build Your $10K per Month Coaching Machine
In this episode of the Nutrition Coaching Secrets podcast, you will listen to another online training hosted by Jason where he explains the importance of having a system that works and how to develop one. The first step to get results for clients is to have a compelling offer, turn that offer…
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NCS 032: 3 Secrets to Having Your First $25K Month as a Nutrition Coach
In this episode of the Nutrition Coaching Secrets podcast, you will listen to an online training hosted by Jason where he gives the participants a very thorough discussion on nutrition coaching, creating convertible offers, finding leads and aligning your social media content with your offer… all...
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NCS 031: How Do You Know When It's Time to Stop Dieting?
So, you have a goal, you are mentally prepared and physically ready to start a diet, and everything is in place to start, but… how do you know how long the diet will last? How do you know when it's time to stop the diet phase? Despite being a tricky question, it's much easier to give up the...
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NCS 030: Can Eating Too Little Damage Your Metabolism? (The TRUTH)
The human body, despite being very adaptable, was not made to be super lean or to lose a big amount of fat. Its primary goal is to keep functioning no matter what. When you enter a sustainable fat loss phase, your metabolism will regulate itself, focusing mainly on survival. At the same time, a...
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NCS 029: How To Track Alcohol, The Right Way
A sustainable and enjoyable diet philosophy includes social life and drinking alcohol from time to time. However, that doesn't mean we should ignore its calories and not actually track the macros. Considering that 1 gram of alcohol equals 7 calories, it should be an easy thing to do to add this...
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NCS 028: The Perfect Fat Loss Calorie Calculator
When setting up our total daily caloric intake to help us lose fat and maintain muscle mass, it's really important to know our starting point. If you eat too little you won't get results, if you eat above your maintenance level, it's not good either… So, how do you find balance? How to find the...
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NCS 027: What Foods to Eat to Burn Fat
While fat loss can be a simple journey when following through consistently, there are a lot of myths revolving around the fat loss process. One of the most common mistakes people make is assuming that there are specific foods, or types of foods, that have the power to eliminate fat from the body...
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NCS 026: Nutritionist VS Nutrition Coach (Major Difference)
When it comes to nutrition and eating habits, two models of professionals can assist you in some way: a Nutritionist and a Nutrition Coach. While one has a more analytical approach - examining types of diet and food intake - the other focuses on the "whys", encouraging habit changing and new ways...
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NCS 025: Metabolic Adaptation 101
In today's episode Jason goes over metabolic adaptation and why you shouldn't be scared of it. Metabolic adaptation is normal and is supposed to happen! It is the body's natural response to navigation away from homeostasis. He goes in depth about the different effects that can happen to the body...
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NCS 024: Nutrition Q&A with Jason: Optimal Protein Amount Per Meal, Ramadan Nutrition Strategy, and MORE!
In this episode of the Nutrition Coaching Secrets Podcast, Jason and Tommy spill the beans to set you up for success! Today, Jason explains nutrition strategy during Ramadan, ideal post workout nutrition strategy for Cross Fit Athletes, how much protein to consume each meal, how to prep for the…
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NCS 023: How Jason Made $100,000 In 1 Hour
In today's episode, Jason and Tommy discuss the multiple ways to be able to make $100,000 in an hour and end with a short Q & A session. They cover topics like doing webinars, training, providing value, overdelivering, communicating your message, understanding the pain possibility, and…
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NCS 022: Organic Lead Generation for Nutrition Coaches
In this episode, Jason, Zach, and Tommy discuss organic lead generation and how to approach it. Zach explains the slow process of organic lead generation and how it stops many coaches from even starting. Having the right mindset is so important when growing a business, and Zach's approach of...
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NCS 021: Cycle Syncing Explained with Jenn Marker
In today's episode cycle syncing expert Jenn Marker shares how she discovered this phenomenal process and linked seed cycling to improvements in cycle syncing. Jenn has been in the fitness industry 10+ years and eventually got into CrossFit. She developed a process that specifies what type of...
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NCS 020: How To Periodize Your Nutrition Coaching Business
In today's episode, Jason and Tommy go over the fundamental steps in creating a successful nutrition coaching business. Jason explains the 7 elements that coaches should be able to identify about their nutrition coaching business to create success. Jason compares the business process to athletes'...
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NCS 019: 3 Online Nutrition Coaching Business Strategies That EVERY Nutrition Coach Needs To Know
In this episode Jason and producer Tommy go over 3 strategies that you should know as an Online Nutrition Coach. They talk about generating conversation, acquiring and implementing new skills, and building a business that runs like a machine. Jason gets into the importance of generating...
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NCS 018: 5 Crazy Simple Steps To Get More Nutrition Clients
In today's episode, Jason goes over the 5 stages of client conversion. He also talks about what to do in each of these 5 stages to help you be successful. In this mini-episode he goes into details of each stage and how to create inbound/outbound messaging, self confidence, having an origin story,...
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NCS 017: This Issue is Hurting Your Nutrition Coaching Business
Zach Mobius is back on the show again for another Coffee and Cash edition. The popular topic amongst coaches for this episode is: Time. Most coaches feel like they lack time and can't get everything done. Zach and Jason discuss how lack of time is likely a manifestation of something else that's...
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NCS 016: How To Make Your First $100K As A Nutrition Coach
Today's guest, Zach Mobius, joins Jason for the 2nd installment of 'Coffee and Cash' on the podcast. These two discuss the strategies, tips, and habits necessary to become a six figure Nutrition Coach. Outlining and setting goals, knowing your customer, and knowing yourself are only 3 of the many...
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NCS 015: What To Expect From A Nutrition Coaching Session
In today's episode, Jason goes over what the client and the coach should expect from a nutrition coaching session. The client should expect the coach to help them find what works for their specific goals. Everyone is different, with different desires, goals, levels of accountability, and...
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NCS 014: Get Better Client Results with 4 Phase Fat Loss System
In today's episode, fitness coach Brandt Gess explains how his clients have been successful with his 4 Phase Fat Loss protocol. With being the most stressed out nation, we wreck our internal physiology and energy balance with all that we do to our bodies on a daily basis. Pair that with having…
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NCS 013: Build Your Nutrition Coaching Business Without A Cold Direct Message Strategy
In today's episode, Jason discusses the different strategies for building a successful Nutrition Coaching Business. Jason covers various topics including his view on cold marketing, being on the front lines in your business, and knowing what makes your customer tick. With the world shifting to…
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NCS 012: CrossFit Open 2021 Nutrition Strategy
In today's episode, Jason and Tommy cover proper nutrition and training preparation for the CrossFit Open, 2021. They discuss the importance of starting to prep early, the periodization of nutrition and training coupled with proper recovery. The CrossFit open is an extreme workout, leaving most...
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NCS 011: Zach Mobius - The Business of Nutrition Coaching
If you are a fitness coach, entrepreneur, or a health and wellness coach, this episode is for you! Jason is joined by guest, Zach Mobius, as they talk all things business and coaching in today's episode. They both discuss how the business of coaching has changed and what coaches should be doing…
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NCS 010: How To Deal With Non-Compliant Clients
In this episode, Jason and Tommy discuss the reason why clients are non-compliant. They go over tips and their wisdom from experience of being the client and being the coach. They talk about the importance of building a connection, creating awareness, education, and understanding the desired...
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NCS 009: Anders Varner on Barbell Shrugged's New Business Model
On today's show Anders Varner shares his journey of how he partnered with Walmart. Jason and Anders discuss how they rediscovered themselves after the pandemic hit and all things business in this episode! Anders is launching online training programs at Walmart with three programs hitting the...
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NCS 008: Should Your Clients Be Tracking Macros?
In today's episode, Jason and Tommy discuss the constant debate of tracking macros. They go over the importance of quality and quantity of macros, as well as micronutrients, and the timing of consuming both. One of the most important coaching tips they talk about is meeting clients where they are...
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NCS 007: Army Nutrition, Done RIGHT with Army Health Educator Mark Jones
Today's guest Mark Jones, is a supervisor at the Army Wellness Center and has a vast background in bodybuilding, nutrition, and coaching. In this episode, Mark and Jason discuss what the current state of nutrition is in the military, how to optimize it, and what changes Mark is making to have…
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NCS 006: Nutritional Periodization Explained
If you are a Personal Trainer, Nutrition Coach, or involved in the Health and Wellness Coaching world, this episode is for you! Fellow NCI coach, Tommy joins Jason to discuss the importance of periodization in today's podcast. Accomplishing success with clients can be tricky. Tommy and Jason both...
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NCS 005: Athlete to Business Owner with Cheryl Nasso
Crossfit games competitor and entrepreneur, Cheryl Nasso is on today's exciting show! You can hear the true passion that Jason and Cheryl both have for the work that they do. Cheryl shows how relentless she is through her journey from an eating disorder, to an athlete, to gym owner, to...
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NCS 004: The Mental Side of Nutrition with Nicole Ferrier
In this episode meet online coach, Nicole Ferrier. Nicole coaches lifestyle clients, who are not necessarily interested in competing. Nicole, herself, competes and truly wants to help women develop a better relationship with food. Nicole's story of starting with an eating disorder at 14 years old...
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NCS 003: How to Guarantee Your Nutrition Coaching Clients Better Results
In today's episode, producer Tommy Clark co-hosts with Jason. Tommy is the youngest 6 figure nutrition coach to go through NCI at 19 years old and has been very successful coaching others, including basketball players and other athletes. Jason and Tommy discuss the hormone debate of UFC fight...
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NCS 002: Optimizing Men's Hormone Health with Zak Kroeger
In today's episode Zak Kroeger and Jason discuss the importance of men taking care of their health and testosterone levels. Men are known for not taking care of their health for a number of different reasons, including being the primary income/caregiver for the household. Whatever that reason may...
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NCS 001: Working With World Class Athletes with Mike Dolce
In this episode Mike Dolce, MMA trainer and Jason discuss nutrition, hard work, and training for longevity. Mike's background and how he made it to where he is today is an amazing and motivating story. Jason and Mike cover topics about instilling lifelong health traits into their children at…
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129. Current State of the World - Thursday Thoughts
The state of the world seems to be ever-changing in 2020. We are all struggling to put into words to accurately and effectively communicate current affairs, but saying nothing these days is viewed as enemy of the masses just as much as saying the "wrong" thing. Jason, Michael, and LC sat down to...
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128. Deload, Sleep Hygiene, and Longevity in Fitness and Nutrition with Mike Matthews
Mike Matthews is the founder and CEO of Legion Athletics, a fitness and nutrition supplements and education company. Mike is also the best-selling author of books such as Bigger Leaner Stronger and Thinner Leaner Stronger. He has a very science-based approach to optimizing aesthetics…
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127. Mental Health and Redefining the Modern Woman with Lacey Evans
Lacey Evans is a WWE superstar, US Marine Corps veteran, wife, mother, and all around bad ass! However, with unprecedented amounts of time off from the crowded auditoriums Lacey has had to make some pretty significant pivots in her daily living, training, and mindset. She brings her superstar...
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126. The Side of Imposter Syndrome No One is Talking About - Thursday Thoughts
On this week's Thursday Thoughts the guys discuss a topic fresh from their recent pod call in the Impact Collective - imposter syndrome. A very common sensation that many of us have felt, but is it teaching you the right lesson? Are you asking yourself the right questions? Sometimes imposter...
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125. From Alcoholic Construction Worker to Olympia with Jamie Pinder
Jamie Pinder is a 3x Olympia contestant as well as contest prep and lifestyle coach. In this episode Jamie is extremely candid and honest about overcoming alcoholism, embarking on her fitness journey, and even her experience with anabolic steroids. Connect with Jamie @jamiepinder14 Connect with...
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124. REST! - All iN Daily
We are human beings. As hard as we can put in the work we absolutely must rest in proportion. Recovery is fundamentally necessary for any kind of growth. Where are you choosing to grind over recovery? Where are you not giving yourself permission to create the recovery you know you need? Connect...
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123. You Are the Calm in the Chaos - All iN Daily
First off... we all make mistakes. Your barista, your waiter, YOU make mistakes. Be kind and move on. Now, on to the fire! There is so much chaos currently going on in our world, but is possible to manage it? Is there meaning to be found in it all? Here is the truth... YOU are the person who is...
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122. The Politics of Purpose and Overcoming Overwhelm - Thursday Thoughts
The boys are back in town, Thursday Thoughts returns to really dissect overwhelm. Cam, Michael, and Jason talk framework on how to understand the facts facing you in the mirror these days. How to look at the logic, the emotion, and differentiate the two to see how they both can still serve your...
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121. It's Just a Cookie... Or Is It? - All iN Daily
Here's the truth - there are facts and there are stories. Two people can look at the same thing and see two totally different things, one looks at the facts and one looks at the story they want to believe. Where are you doing that? Where are you fabricating stories to justify uncomfortable…
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120. Playing to Win or Not to Lose? - All iN Daily
Don't mess up too bad. Guarding against catastrophe instead of actively achieving success. Sound familiar? Is that approach to areas of your life hitting close to home? Do you even know what you are actively trying to pursue? I often say that when it comes to success and fulfillment we often are...
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119. The Difference Between Working Out, Exercise, and Training with Jonathan Irizzary
Do you work out, exercise, or train? Do you think that there are differences between the three? Jonathan Irizzary has moved from modality to modality but one thing is abundantly clear - the BIG picture. Jon is a professional bodybuilder that shares how he was able to think about what is truly...
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118. Accept Your Gift - All iN Daily
Who hasn't battled imposter syndrome? I sure as hell have in most walks of my professional life; in coaching, in golf, in a lot of things. I worried about what others in my industry would think about me, how they might judge me... them, them, them. I think this is a sign that you truly care about...
About this show
Welcome to the Nutrition Coaching Secrets podcast! On this show, Jason reveals his secrets to success in creating amazing transformations for thousands of clients as a nutrition coach. He also dives into the specific business strategies he's used over the last 15+ years to build a multi-million dollar nutrition coaching business and help other coaches scale their nutrition coaching businesses.
Hosted by
Jason Phillips