PODCAST · business
Off The Bench
by 6th Man Digital
Off the Bench is where 6th Man talks digital.Short, practical episodes on SEO, ads, automation, and digital strategy. Ranging from deep technical insights to high-level growth plays. Theoretical, a bit nerdy,... The stuff that helps you move faster, scale smarter, and actually win online.
Episodes
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Ep. 5 | Shopify-series | Custom functions with API's in Shopify
Welcome to ’Off the Bench’, the podcast by 6th Man. 6th Man is a Shopify team in Ghent. They build custom stores, migrate them from WooCommerce, PrestaShop or Tilroy, and run the SEO and CRO on the same store. Today is episode 5 of our Shopify-series, and we’ll be tackling part two of Shopify...
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Ep.4 | Shopify-series | Shopify Functions (Rust and Javascript)
In this fourth episode of our Shopify series on "Off the Bench," the team at 6th Man dives deep into the high-stakes world of Shopify Functions. When a customer hits the "checkout" button, a race begins. To keep the shopping experience instant, Shopify mandates that all customizations—known as...
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Ep.3 | Shopify-series | Third-party gateways
While we’ve discussed the unified nature of Shopify Payments, many merchants operate on what we call a Composable Stack. This means they select individual third-party vendors to handle different parts of their transaction flow. Let's break down the architecture of these third-party solutions,...
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Ep.2 | Shopify-series | Shopify Payments Architecture
“Welcome to ’Off the Bench’, the podcast by 6th Man. A growth and development team for Shopify stores. Today is episode 2 of our Shopify series, and we’ll be tackling Shopify Payments Architecture.” In technical discussions, we often move away from the "three pillars" concept and look at Shopify...
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Ep.1 | Shopify Series | Payments
“Welcome to ’Off the Bench’, the podcast by 6th Man. A marketing team on demand for business with complex products or services. Today is episode 1 of our Shopify series, and we’ll be tackling Shopify Payments.” In this episode, we will deconstruct Shopify Payments, moving from the basic mechanics...
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Ep.1 | AI-series | AI 2027: What is it about?
AI 2027 is a predictive research project and narrative scenario that forecasts the arrival of artificial superintelligence (ASI) by the end of 2027. Published in April 2025, the project uses trend extrapolation, wargaming, and expert feedback to map out a concrete timeline for how an…
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AI 2027 | What is it about?
AI 2027 is a detailed predictive scenario and research project that forecasts the arrival of artificial superintelligence (ASI) by the end of 2027. Published in April 2025 by a team of researchers including former OpenAI researcher Daniel Kokotajlo and blogger Scott Alexander, it attempts to...
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Ep. 10 | SEO-Series | Image SEO
In this episode we'll tackle SEO for images and how to use image search to your advantage. Read more on 6thman.digital
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SEO-Series | Ep. 9. | Brand Mentions
Welcome to 'Off The Bench', a podcast by 6th Man. A marketing team on demand for businesses with complex products or services. Today, we'll be tackling brand mentions. A crucial part in todays AI search.
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SEO-Series | Ep. 8. | SEO Myths
In this episode, we are handling SEO ranking factors and myths. 6th Man is a marketing team on demand for companies with complex products and services.
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SEO-Series | Ep.7. | Structured data and Schema Markup
In this episode we are handling structured data and schema markup. 6th Man is a marketing team on demand for companies with complex products and services.
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SEO-Series | Ep. 6. | Meta title and meta description
Welcome to episode 6 of our SEO-Series. Today we'll handle: Meta title and meta description. 2 very important ranking factors, or not? Turns out, meta description is not a ranking factor at all! Read all about it on our https://www.6thman.digital/articles.
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SEO-Series | Ep. 5. | HTML-tags
Welcome to ’Off the Bench’, the podcast by 6th Man. A marketing team on demand for business with complex products or services. Today is episode 5 of our SEO-series, and we’ll be tackling HTML-tags. These are used in both titles, tracking, and structuring data. We’ll see what they are, how they…
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SEO-Series | Ep. 4. | Core Web Vitals
Welcome to ’Off the Bench’, the podcast by 6th Man. A marketing team on demand for business with complex products or services. Today is episode 4 of our SEO-series, and we’ll be tackling the Core Web Vitals.
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SEO-series | Ep. 3.| Crawling, rendering and indexing
Welcome to ’Off the Bench’, the podcast by 6th Man. A marketing team on demand for business with complex products or services. Today is episode 3 of our SEO-series, and we’ll be tackling crawling, indexing and rendering.
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SEO-series | Ep. 2. | HTTP Status Codes
Welcome to Off The Bench, the podcast for marketeers in deeptech, SaaS, or ambitious SMEs with small marketing teams. We are 6th Man. A marketing team on demand! HTTP status codes are three-digit responses that servers send back to browsers (or bots) to indicate how a request was handled. They’re...
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SEO-series | Ep. 1. | The Domain
Welcome to Off The Bench, the podcast for marketeers in deeptech, saas or ambitious sme's with small marketing teams. We are 6th Man. A marketing team on demand! A domain name is the human-readable address that leads users to a website — a simpler alternative to numerical IP addresses. It’s a key...
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ABOUT THIS SHOW
Off the Bench is where 6th Man talks digital.Short, practical episodes on SEO, ads, automation, and digital strategy. Ranging from deep technical insights to high-level growth plays. Theoretical, a bit nerdy,... The stuff that helps you move faster, scale smarter, and actually win online.
HOSTED BY
6th Man Digital
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Frequently Asked Questions
How many episodes does Off The Bench have?
Off The Bench currently has 17 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Off The Bench about?
Off the Bench is where 6th Man talks digital.Short, practical episodes on SEO, ads, automation, and digital strategy. Ranging from deep technical insights to high-level growth plays. Theoretical, a bit nerdy,... The stuff that helps you move faster, scale smarter, and actually win online.
How often does Off The Bench release new episodes?
Off The Bench has 17 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Off The Bench?
You can listen to Off The Bench on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Off The Bench?
Off The Bench is created and hosted by 6th Man Digital.
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