PODCAST · business
Off-The-Plan
by realestate.com.au
The property market is ever-changing and it's hard to stay on top of what's new and what's next. Off-The-Plan unpacks topics relevant to apartment developers, land developers, home builders and project marketers in the Australian property industry. Brought to you by the Developer team at realestate.com.au, we've taken the lead from our customers and identified topics they want to know more about. Our lens is focused on the buyers of new property – off-the-plan apartments, land lots, house & land packages and those wanting to build new – and we'll dissect the influences play in their purchase journey. In each episode, our host Mike Gill will bring you candid conversations with subject matter experts, exploring insights and trends in the new homes market.For more, visit https://developmenthub.realestate.com.au/
Episodes
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New vs established properties: How to know what the buyers are seeking - Cameron Leggatt (Frasers Property)
Cameron Leggatt from Frasers Property joins us to discuss the role established properties play in the journey for new house & land buyers, and how buyers weigh these up against new properties. Learn what buyers are seeking and how to best target them. See omnystudio.com/listener for privacy...
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On the fence: Why do new apartment buyers keep their options open? - Len Warson (Glenvill)
Len Warson, CEO of Glenvill, joins us to discuss how new apartment buyers weigh up new properties against established properties throughout their buying journey. Listen in as Len and Sarah Millar unpack the data to provide you with insights on why new apartment buyers consider both options and…
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How important are display homes to new apartment buyers? - Luke Berry, Thirdi Group
Join Luke Berry from Thirdi Group and he discusses the importance of display suites and the impact they have on decision making for new apartment buyers. Listen in as Luke shares his wealth of knowledge and relevant experience with us and we answer the all-important question… are display suites...
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Display homes: Why do buyers love them? - Paul Wolff, Porter Davis Homes
Director of Porter Davis Homes, Paul shares his perspective across sales, marketing & design in relation to display homes. In this podcast we focus on understanding how display homes help or hinder buyers in their decisions making process and what you can do to better capitalise on this key sales...
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Getting inside the hearts and minds of new home buyers
Sarah Millar, the Strategic Content Manager for REA Group is joined by realestate.com.au’s Market Research and Insights Manager, Stacey Lewis. In this episode, they discuss the buyer journey and unpack the impact that market conditions have on the new house & land segment. They look at purchasing...
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Apartment Buyers: What they want and how to win them over
Sarah Millar, the Strategic Content Manager for REA Group is joined by realestate.com.au’s Market Research and Insights Manager, Stacey Lewis to discuss how market conditions can affect the purchasing journey for new apartment buyers. Sarah and Stacey discuss the increase in length of the buyer...
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You don’t need a big budget to have a PR strategy
2019 was a tumultuous year when it comes to new property development and the media – from cracking towers to sunset clauses and flammable cladding – and there has never been a more important time for developers and builders to be transparent with buyers. Building and maintaining a good reputation...
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Consumer stories: why I bought new
For most buyers, purchasing an established home is the easy option – waiting for a new property to be built takes time and involves a lot of seemingly stressful decisions. Host Mike Gill talks to two buyers about why they took the leap into off-the-plan, the highs and lows of the process and…
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Staying top of mind when buyers aren't quite ready to buy
In 2019, the time it takes for a buyer of a new home to make their purchase decision is 5-6 months.* So, what is the secret to keeping a lead warm for a longer period time? A property purchase is one of the most complex and emotional purchases we make, so the amount of trust and credibility...
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Changing Climate of Our Investor Market
Local and overseas investors have long been an important buyer segment for off-the-plan property in Australia. With REA Group's highly commentated Chief Economist Nerida Conisbee, we discuss what has changed with investor lending in the past few years, the impacts of the Royal Commission coupled...
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First home buyers – who are they?
First Home Buyers are a key segment for developers and home builders, and there have never been more incentives available to them to enter the property market. Whilst other buyers have retreated from the market, First Home Buyers are bucking the trend and increasing in numbers. Nerida Conisbee…
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Bonus Episode: Market Update with Nerida Conisbee, July 2019
Our host Mike Gill interviews REA Group Chief Economist Nerida Conisbee on the state of the market post-election. Together, they discuss the impact political turmoil overseas is having on Australian property and what we've noticed in the site behaviour of consumers on realestate.com.au. One of…
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How to attract buyers in the future
The way we're consuming media is changing – that's no secret. We're watching on-demand TV, streaming music in our own time and getting our news on social media. If we're all online, do property buyers still value a physical display home? Mike Gill & Nigel Dalton discuss how to wow the buyers of...
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Artificial Intelligence and Property – where to begin?
AI is one of the tech buzzwords of 2019. But how do property businesses get onboard, and what is at stake if they get left behind? Realestate.com.au's Chief Inventor Nigel Dalton explains the potential AI can unlock in the property development industry, and how to create a foundation for this…
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ABOUT THIS SHOW
The property market is ever-changing and it's hard to stay on top of what's new and what's next. Off-The-Plan unpacks topics relevant to apartment developers, land developers, home builders and project marketers in the Australian property industry. Brought to you by the Developer team at realestate.com.au, we've taken the lead from our customers and identified topics they want to know more about. Our lens is focused on the buyers of new property – off-the-plan apartments, land lots, house & land packages and those wanting to build new – and we'll dissect the influences play in their purchase journey. In each episode, our host Mike Gill will bring you candid conversations with subject matter experts, exploring insights and trends in the new homes market.For more, visit https://developmenthub.realestate.com.au/
HOSTED BY
realestate.com.au
CATEGORIES
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Frequently Asked Questions
How many episodes does Off-The-Plan have?
Off-The-Plan currently has 14 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Off-The-Plan about?
The property market is ever-changing and it's hard to stay on top of what's new and what's next. Off-The-Plan unpacks topics relevant to apartment developers, land developers, home builders and project marketers in the Australian property industry. Brought to you by the Developer team at...
How often does Off-The-Plan release new episodes?
Off-The-Plan has 14 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Off-The-Plan?
You can listen to Off-The-Plan on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Off-The-Plan?
Off-The-Plan is created and hosted by realestate.com.au.
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