On The Shelf: How To Get Your Products Into Big Box Retail!

PODCAST · business

On The Shelf: How To Get Your Products Into Big Box Retail!

If you have a product or a product idea and have ever wondered how to get it placed in a Major Big Box Retailer, “On The Shelf” is the show for you. Every week we tackle important subjects crucial to mounting a successful sales campaign into Big Box Retail. From timeframes to packaging to Pricing we cover it all. Using simple steps, information and instruction, On The Shelf will be your personal wholesale consultant. Presented by TLB Consulting, a concierge consulting company, who has over 22 years of retail / wholesale expertise. Website – www.tlbconsulting.com Twitter – @tlbconsult

  1. 182

    *Ep. 183 - Turning Buyer Interest Into Action

    Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  2. 181

    Ep. 182 - Inside The Buyer's Mind

    Are you ready to unlock the secrets to landing your product in a major big box retailer? Welcome back to On the Shelf! Today, Tim Bush dives deep into the buyer's mind—understanding what they really want, why they won't tell you, and the critical factors (like margin, category growth, and inventory turn) that make your product an absolute yes. Stop guessing and start pitching with confidence. Tim is back to help you develop the B2B strategy necessary to capitalize on big breaks, like a Shark Tank spike, and build a successful, diversified ecosystem for your product business.Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  3. 180

    Ep. 181 - Tariffs And Retail: Essential Strategies For Vendors On The Shelf

    Welcome back, big boxers! It's been a while, but we’re back to guide you through the ever-evolving world of big box retail. Even after a hiatus, the demand for clear, actionable advice on getting your products into major retailers remains immense. And who better to offer that guidance than someone still in the trenches, making deals and navigating the shifting retail landscape every single day?In this much-anticipated return, Tim Bush dives deep into a topic that's on everyone's mind but rarely in the headlines: tariffs. While it might seem like an old issue, retailers and manufacturers are now truly grappling with the real-world impact. We'll break down the four key strategies you need to master when discussing tariffs with your buyers, ensuring you're prepared, professional, and proactive in these uncertain times. Plus, a crucial bonus tip on why you should always have a backup plan. Don't wait and see—learn how to thrive in the new retail normal!Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  4. 179

    Ep. 180 - Understanding The Retail Submission Process

    The retail submission process is a critical part of the retail industry. It is the process by which retailers submit their products to be sold in stores. While it may seem simple, there are a lot of steps involved in it. And in this episode, Timothy Bush discusses the different steps involved, from initial contact to product placement, and offers tips on how to make the process go as smoothly as possible. By the end, you will have a better understanding of the retail submission process and why it is so important to the success of your product.Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  5. 178

    Ep. 179 - Taking Your Ecomm Product Business To The Next Level & Beyond With Carolyn Lowe

    Growing your Ecomm product business in a saturated digital marketplace is no easy task. That's why Carolyn Lowe is here to help! Carolyn is the CEO and Founder of ROI Swift, a digital marketing team helping emerging consumer brands grow their business. She is also the author of Business Growth Do's and Absolute Don'ts: Applied Wisdom from My Work with Dell, Costco, Amazon, and Multiple Start-ups. In this episode, she joins Timothy Bush to give expert advice on expanding your profits on and off platforms such as Amazon. Carolyn offers insights on how to manage business plateaus and brand aggregators. Plus, she shares her thoughts on the supply chain issues and her predictions for Amazon's next move in marketing. Look out for your business by tuning into this interview.Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  6. 177

    Ep. 178 - The Onboarding Process: From The Paperwork To The Pricing

    Onboarding to a big retailer takes time and effort. It's not difficult, but you need to be dedicated to it because it takes a lot of man-hours for these retailers to get the process all done. So, you got to do your part as well. Join your host Timothy Bush as he goes through the onboarding process from filing paperwork to knowing your product claims. This is all you need to know when it comes to onboarding. Learn more about the process by listening to today's episode.Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  7. 176

    Ep. 177 - Getting Your Products Into The Hands Of Celebrities With Sarah Shaw

    A successful business starts with an idea and the ability to execute the essence of that idea. Celebrity designer and CEO of Sarah Shaw Consulting, Sarah Shaw is an experienced business owner who has propelled numerous businesses and products into celebrity hands. Sarah sits with Timothy Bush to do what she does best; teach you how to turn your product ideas from concepts to reality. Sarah shares how she went from a struggling handbag designer who made every mistake in the book to running three multimillion-dollar product lines all through her grit and passion. Listen in and learn more as Sarah shares her secret on making your product a celebrity favorite.Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  8. 175

    Ep. 176 - How To Patent Your Product In Today's Market With Russ Krajec

    You may have a patentable idea, but if it doesn't solve any problem, then it's useless. Before you patent something, make sure it has value. Do the idea refining and marketing first. This is what Russ Krajec believes in as a recovering patent attorney. Russ is the CEO of BlueIron, where he provides patent-related financing for small businesses. Join your host, Timothy Bush, as he talks to Russ Krajec about patents and how to do them in today's market. Learn that your idea is key to everything. A weak idea to solve a non-problem will equal a very thin patent. Learn the value of the patent today.Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  9. 174

    EP 175 - How To Use Facebook And Your Website To Grow Product Sales With Andy Seeley

    Managing your website would benefit you in the long run. Timothy Bush talks with Andy Seeley, the CEO of Creatively Disruptive, about healthy diversification and how you quiet the noise and make your product sales grow. He shares different aspects in his entrepreneurial journey and how he grew his business through effective marketing strategies, email marketing, Facebook Ads, and other social media platforms. Join Timothy and Andy as they explore the social media tools used to drive traffic to your website and eventually boost your sales and achieve profit goals.Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  10. 173

    Ep. 174 - What To Do Before, During & After A Retail Buyer Meeting

    Many retailers get too excited in bringing their products in front of buyers only to have that conversation not go well. While having that initial talk with buyers can be exciting, it is important not to dive headfirst but instead prepare. In this episode, Timothy Bush is back to take us deep into the ways we should be approaching buyers. He lays down the three things you can do before, during your communication, and after the direct communication with the buyer has ended. You’ll be surprised and satisfied with the way he connects companies and their products with these crucial tips. Join him in this conversation and understand how to make that retail buyer meeting successful.Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  11. 172

    Ep. 173 - How To Stand Out On The Shelf Through Strategic Packaging With Michael Keplinger

    Your brand may be important, but when it comes to real life, a lot of what gets your product off the shelf is your packaging. You can either be strategic about it or leave everything to chance. If you don’t want to do the latter, then you definitely have to start investing in packaging more than you’re probably doing now. As we have repeatedly stressed in this podcast, packaging is not a DIY process. You need to work with someone who really knows what they’re doing and will help you really stand out above the noise. Joining Timothy Bush for this episode is one such person, Michael Keplinger, Director of Strategy at SmashBrand, a brand consulting company that designs, tests and optimizes brands and products with real consumers in one integrated process. Listen in as Michael shares his unique perspective on the critical importance of branding versus and in relation to the brand.Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  12. 171

    EP 172 - The Definitive Guide To Building Your Business Credit With Stephen Wible

    For a lot of people who want to take their product to retail, they need to create and develop a company for retailers to partner with. However, one of the things they're probably not building is business credit. On today’s podcast, Timothy Bush is joined by Stephen Wible, a Marine Corps veteran with a deep background in real estate sales, flipping property management, print manufacturing, and building and obtaining business credit. What is business credit and how can you make your company be eligible for it? That’s what you’re going to find out in this episode!Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  13. 170

    EP 171 – Getting Into Retail: Truths Versus Myths

    Getting into retail and securing a spot in the retail big leagues is something many entrepreneurs dream about. Have you ever imagined seeing your products on the shelves of a big box retailer but wondered just how to get your product ready and get placement for them? You probably have all these scenarios in your mind about what could go wrong. On today’s podcast, Timothy Bush examines what scares people about getting their products into retail and busts some myths about them. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  14. 169

    Ep. 170 – Bringing Your Toy Idea To Life With Azhelle Wade

    Creating thoughts, ideas and possibilities is the very essence of an inventor. However, turning those ideas into tangible reality is what separates the doers from the dreamers. Helping inventors from all over the world do just that, Tim invites 3X patented toy inventor, Women in Toys Wonder Woman Finalist and one of the 100 most influential women in Toys and Games for 2020, Azhelle Wade. Azhelle shares with us her journey and the lessons she learned along the way that can help you bring your toy idea to life. She discusses what it is like to work for somebody versus being an entrepreneur and working for yourself and why it is important to pitch a vision and not just another product and how. As the Founder and President of The Toy Coach™, Azhelle then shares some great materials that can help toy inventors out there have their products realized while giving us her insights into where she thinks the future is heading for those in the toy industry. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  15. 168

    EP 169 – How The Entrepreneur Deals With Setbacks In Business: A Five Step Strategy

    Business is, by nature, unstable, and entrepreneurs recognize that dealing with setbacks is just another facet of their job. Entrepreneurs live in a world of constant flux, and things can change on a monthly, weekly or even daily basis. If you’ve been in business long enough, you would know failure and disappointment like the back of your hand. Yet entrepreneurs, by virtue of being entrepreneurs, have the gall to get back up and thrive even with this constant barrage of problems, barriers and backtrackings. How do they do it? Join Timothy Bush as he distills the things he learned from his 11-year entrepreneurship journey into a 5-step strategy and learn how you can apply it to your own business. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  16. 167

    EP 168 – Digital Marketing Strategies For Today’s Small Business With Carolyn Lowe

    Things will never be as they were before the start of the COVID-19 pandemic, and marketing is no exception. With a lot of people staying at home, digital marketing is making its way to the mainstream at an unprecedented and unforeseen pace. For the longest time, however, the industry has been dominated by the bigger players, and smaller businesses are having a hard time making their voices heard in digital platforms. Carolyn Lowe, the Cofounder and CEO of ROI Swift, is passionate about helping emerging businesses grow by amplifying their voices in a noisy digital market. Tune in to this On the Shelf episode as she talks to host Timothy Bush about some digital marketing strategies that small businesses can use to up their game in the new normal. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  17. 166

    EP 167 – Making Your Dream A Reality With Steven Selikoff

    Whether you’re an inventor wondering how to manufacture your product and expand into sales or an Amazon seller looking to expand into retailers, the fact is the ability to sell product right now is big. On today’s show, Timothy Bush talks to Steven Selikoff of the Product Development Academy, a company that teaches everything you need to know – from unique product concept, through factories and manufacturing, to getting your products onto retailer’s shelves. Want to know all about developing a product from the onset all the way through to getting to retail? Then this is an episode you don’t want to miss. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  18. 165

    EP 166 – How To Protect Yourself In The Uncertain Times With John Frederick

    The world can be a scary place. We never know how many bad people are lurking out there. As fathers, we can’t help but be scared for the lives of our children who are out on their own. Departing from talks about products, Timothy Bush goes in-depth into a necessary topic that we must all learn, especially in these uncertain times: self-defense. Timothy invites over an expert, John Frederick from Frederick Tactical, to teach us how we can protect ourselves in times of trouble. Providing not only some tactical defense tricks, John also teaches how we can keep ourselves out of 90% of situations that could get into a violent encounter. Tune into this great episode to learn not only how you can defend yourself but also how you can send your loved ones out in the world safe and protected.  Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  19. 164

    EP 165 – What Retailers Need Right Now #YourQuestionsAnswered

    Whether you’re out and about or if you are sequestered at home still, everybody has their own way of dealing with opening back up. As stores and establishments are creating their own standards – which they have every right to do – all kinds of crazy sentiment are going on out there, especially on social media. On today’s show, Timothy Bush answers some questions from the On The Shelf Now community and takes a closer look at what retailers really need right now when the lockdown is starting to loosen up. No matter what the process is, the bottom line is we, as human beings, have to be together on this thing. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  20. 163

    EP 164 – Two Key Skills You Will Need In Our “New Normal”

    Let’s face it. The post-COVID-19 world will not be a return to normal, but a pivot to a “new normal.” It is in times like this when the entrepreneurial spirit comes into play and distinguishes those who hunker down and wait for everything to level out from those who see opportunity in the middle of adversity and capitalize on it. In the retail business, this entails a significant pivot to new selling paradigms built on customer satisfaction. Timothy Bush encourages us to equip ourselves with the essential skills that we need for us to be able to navigate the “new normal” and succeed. Listen in as Timothy talks about pricing your product and giving your customers comfort. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  21. 162

    EP 163 – Navigating Our Business Around COVID-19 With Tom Hazzard

    The COVID-19 pandemic has forced a fundamental shift in the entire international landscape, and businesses are working overtime to adapt to the so-called “new normal.” In this new atmosphere, businesses have been figuring out – to varying degrees of success – new ways to continue doing business that still preserve the safety and wellbeing of their employees. Tom Hazzard is the Chief Technology Officer of Podetize. Joining Timothy Bush, Tom discusses how the COVID-19 pandemic has shifted the world of business and what to expect in the aftermath. If you’re feeling anxious about what comes next, let Timothy and Tom help you prepare for the future. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  22. 161

    EP 162 – Developing Your Brand Strategy With Zahra Cruzan

    No matter how great you are at what you do, if you don’t know how to apply a value to it for others to see, then you remain in the shadows. This is what today’s guest sees that is lacking among businesses and entrepreneurs and that ad agencies tend to miss out. Timothy Bush introduces us to Zahra Cruzan, owner of Brand Author where she works with local agencies, retailers, and product-based businesses to create custom branding and marketing systems that help them stand out as a premium brand in any market. In this episode, Zahra shares with us the process of how we can develop our own brand strategy. Looking from the inside out, she talks about the importance of being able to piece the internal processes together where you can work with authenticity before worrying about what’s on the outside. Zahra also takes us across her journey into marketing and gives out some great pieces of advice that can help us see through the challenging times, such as the one we are globally facing today. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  23. 160

    EP 161 – Growing Your Sales With “Nutshell” With Mike Carroll

    Sales number is the bottom line statistic for practically every existing business—that much can’t be denied. If you’re not growing your sales, then your company, at the end of the day, isn’t really growing, and no one wants that kind of stagnation to occur for their business. Mike Carroll uses his experience as a Growth Strategist at Nutshell as the company’s Head of Growth. He speaks to Timothy Bush about his experience with helping Nutshell’s growth and shares some lessons that you could easily apply to your own business practice. Don’t let your sales stagnate. Keep the numbers growing!   Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  24. 159

    Ep. 160 – Do You Have A Trade Show Strategy?

    One of the best ways of showcasing your brand is through trade shows. But how can you outshine so many similar products and services? Today, Timothy Bush shares some trade show strategies that you can use to allow your presence to vibrate in the venue. He highlights the benefits of trade shows as well as the things that you should certainly think about before going to such event. He also offers some tips on what you can present in your booth, something that makes you unique and memorable, highlighting the power of timing or understanding the perfect moment that you can engage in retail.   Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  25. 158

    Ep. 159 – Entrepreneurs Helping Entrepreneurs + #QuestionsAnswered

    As an entrepreneur, the temptation to keep doing things that only benefit the client or the business will always exist, no matter what situation. Because of this, personal growth for entrepreneurs is often ignored or left by the wayside. Timothy Bush talks about making room for one’s personal growth amid the chaos of running a successful business. Make sure you don’t leave your own personal growth behind! Plus, Timothy answers some questions from On The Shelf listeners.Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  26. 157

    Ep. 158 – The 5 Lessons I Learned At The Canton Fair

    What do you get when you put entrepreneurs and factories in one place together? A whole lot of innovation and magic. In this episode, host Timothy Bush reveals the five lessons he learned at the Canton Fair, a biannual trade show for factories in China to exhibit their capabilities in producing. He shares the wisdom he learned from attending the event with fellow entrepreneurs and the magic that came out of seeing entrepreneurial opportunities come to life. Learn some golden nuggets from Timothy about negotiating, seizing opportunities, finding your people, and more!Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  27. 156

    Ep. 157 –  Finding Your Entrepreneurial Balance – #flashtopic

    What do you do when you are not doing your job? In this Flash Topic episode, host Timothy Bush brings back Joe Tarnowski, Tracy Hazzard, and Salah Khalaf to talk about finding their entrepreneurial balance. In a world that seems to want more out of us, it can be very difficult to keep track of our life outside of the hustle we do at work. Timothy and his guests share their own thoughts and ways of keeping that work-life balance or what Jeff Bezos calls the “work-life harmony.” They shed light on the many aspects that many working people forget, from morning routines and doing self-reflection to taking vacations. Sharing their own experiences and struggles with understanding whether it is balance or harmony they want in life, Tom, Joe, Tracy, and Salah offer some great things to think about as we proceed with whatever we need to face daily. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  28. 155

    Ep. 156 – Growing Your E-Comm Business Through Social Media with Thibaud Clément

    With the rise of Amazon, Facebook, and eCommerce websites, selling your products and capturing your target market via the internet is vital to your business success. In this episode, host Timothy Bush talks with Thibaud Clément, the CEO and Co-founder of Loomly about growing your ecommerce business through social media. Thibaud is an expert on making money on social media using Facebook, Instagram, WhatsApp, and even your own website. Listen to this episode and discover how you can be making money online other than Amazon. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  29. 154

    Ep. 155 – How To Be An Agile Entrepreneur With Special Guest Ramesh Dontha

    A lot of times, we are very busy building our own business and yet we still don’t seem to have enough time. In this episode, host Timothy Bush talks with special guest and serial entrepreneur Ramesh Dontha about how he became an entrepreneur. Ramesh is an entrepreneur, writer, and blogger. He talks about his agile methodology which is a very iterative, incremental, collaborative approach to developing software that makes things very fast. Ramesh also introduces his book, The 60 Minute Startup, and touches on how to properly pivot and what should cause it. Join Ramesh today as he teaches on how to be an agile entrepreneur and make your own business empire. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  30. 153

    Ep. 154 – Building And Growing Your Brand On Amazon With Kiri Masters

    Getting around Amazon to scale up your business is not an easy-breezy task. From loading your catalog and getting your content together to setting up your campaigns, you can drain your energy doing all of these especially if you lack the manpower to do so. Podcast host, the author of Amazon for CMOs, and the Founder of Bobsled Marketing Kiri Masters offers her expertise in this area. Kiri launched her first eCommerce business on Amazon. She shares some tips on how you can make your way through the Amazon Marketplace and how her company can help you scale your products. She also introduces the Marketplace Institute and talks about the challenges and benefits of podcasting. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  31. 152

    Ep. 153 – Travel Rules To Live By + #QuestionsAnswered

    For many entrepreneurs, traveling is part of the business, whether they like it or not. In most cases, traveling is made worse because other people fail to follow some unspoken travel rules. In this episode, Timothy Bush shares fifteen sensible travel rules that, if followed, are guaranteed to make everyone’s trip smoother and a little less daunting. He also touches on how you can do a year-end assessment of your efforts to put your products on the shelf. Catch his tips on how to get a “yes” from your retailers. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  32. 151

    Ep. 152 – Buyer Decks, Line Sheets And Spec Sheets! What You Need To Know!

    One of the most important things that will help get your products into a major big-box retailer is a good presentation otherwise known as the buyer deck. In this episode, Timothy Bush takes on the topic of building a buyer deck that retailers can leaf through to learn about your company and product. He gets down into the things you can put in it, as well as talks about building the line sheets and spec sheets. Don’t miss out on learning about buyer decks as you enter into a partnership with your retailers. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  33. 150

    Ep. 151 – How To Grow Your Product Margin with Steven Selikoff and Amy Wees

    Have you ever been in a position where you’re feeling stuck about the pricing you have? Have you sold to a retailer and the money that is coming back is not what you want it to be? If so, then this episode will be a treat for you. Timothy Bush sits down with two experts in the field, Steven Selikoff and Amy Wees of The Canton Fair Experience, to talk about product margins. They get deep into the discussion about creating some efficiencies that will change your product in a meaningful way and, thus, upping your margins. Sharing The Canton Fair Experience, they give us a peek into this gathering of the largest exposition of suppliers, as well as talk about sourcing in China, negotiating the cost of your product, and more.Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  34. 149

    Ep. 150 – Flashtopic13: What Do Customers Want In A Product with Joe Tarnowski, Jamie Robinson, and Shannon Curtin

    One of the greatest mysteries in business that has constantly been covered and uncovered is understanding what customers exactly want in a product. When people shop, all of them are potential customers. But how can you actually turn them into actual consumers? Getting into the topic in this thirteenth Flash Topic together with host Timothy Bush are Joe Tarnowski, Jamie Robinson, and Shannon Curtin. As they go deeper into understanding what makes people want to buy, they give insights from different perspectives backed with a number of data. Learn what they have to say about the consumer’s mindset, social media’s relationship with brands, throwaway products, and loyal customers. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  35. 148

    Ep. 149 – How To Identify The Uniques Of Your Product + #otherquestionsanswered

    In this very crowded market, it is very hard to be seen when you don’t have a product that stands out. How then can you rise above and become something that must not be missed? It’s simple. Find the uniques of your product. Timothy educates us on how to identify what makes your product shine among the crowd, giving a great and easy exercise that will bring them to light. Answering other questions along the way, he also shares his insights on how you can keep going in the face of rejection, finding your why, making emotional deposits, and more. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  36. 147

    Ep. 148 – How To Get Your Product Produced Right The First Time! with Amy Wees

    Having been an overachiever and a straight-A student since she was young, Amy Wees’ fire for business and finance was lit when she won a stock market competition in high school. Since then, she’s been fascinated with business and became a full-time entrepreneur after her eighteen-year stint with the government and the military as a strategist and planner. Amy is now the CEO of Amazing at Home, a consultant, and a podcast host. She joins us to show how we can get our product produced right the first time and why it is crucial to get deep into the process of building your products uniquely to be successful in your eCommerce business. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  37. 146

    Ep. 147 – You’re Finally In Retail, What Now? with David Lemley

    As the world of branding and advertising is continuously evolving to a more modern domain, competition, especially in the food and beverage company, is also getting stronger. David Lemley, Chief Strategist of Retail Voodoo, talks about how to showcase food products in a sustainable manner. He shares his opinions about brands and gives some tips on how to get noticed, how to get products in the field, and how to rise above the noise. As David talks about disruption, he lists having a good social media program, sampling, and creating trials as some of the best ways to let a product become shelf stable. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  38. 145

    Ep. 146 – Top 10 Lessons In The Last 10 Years!

    The road to success is never an easy one. However, all the challenges you face are meant to help you become a better and learned entrepreneur. In this episode, Tim shares the top ten lessons he has learned as an entrepreneur and talks about TLB Consulting’s tenth anniversary. Get insights as he shares some essential tips on retail, product packaging, and continuously pursuing your dreams. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  39. 144

    Ep. 145 – #FlashTopic: 2019 Reading List For Success

    Joe Tarnowski, Salah Khalaf, Shannon Curtin, and Tom and Tracy Hazzard are back to take us into their library as they provide a great reading list for success. Equipped with two books that they felt had a major impact on their lives and businesses, they gear us up for a journey across multiple places. Get in touch with a book for entrepreneurs who work themselves all the time. Find out how brands have goals and life of their own to tell. Learn an interesting model of how to look at your business’ profitability while also diving deep into the world of blockchain. Know the reasons why companies should look for the right people and how to build a brand and make it successful. Finally, move deeper within yourself as you realize how much in control we are with our lives more than we think. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  40. 143

    Ep. 144 – What Retail Buyers Are Thinking, But Won’t Ask!

    Do you ever wonder why you don’t get a ‘yes’ from the buyer in spite of what you might think is a great presentation? Do you email them and they don’t respond to you? Making a sale can be such an uphill battle. Having an effective sales pitch is a key fundamental in a sales job, therefore, you need to prepare an effective technique. Preparing an answer to their possible questions may definitely do the trick. Timothy walks us through these questions that buyers may ask you and question that buyers are thinking but will not ask you. He shares how you can effectively answer these so you can spike up your sales and go head and shoulders above the rest. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  41. 142

    Ep. 143 – #FlashTopic11: The Best Advice Ever Given For Entrepreneurs

    More and more people are wanting to become entrepreneurs. However, what is that really like? Before jumping in with both feet, listen to what the experts have to say. Joe Tarnowski, Tracy Hazzard, Jamie Robinson, and Salah Khalaf are back on the panel of Flash Topic, joined by a new addition, Shannon Curtin of The Possibility Group, to dish out some of the best advice they have for aspiring entrepreneurs. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  42. 141

    Ep. 142 – Entrepreneurship With Former Retail Buyer Shannon Curtin

    There are so many layers to entrepreneurship that needs to be explored when you want to become successful in it. Going deep into the retail side of it is Shannon Curtin. Shannon is a beauty industry expert, art curator, real estate developer, clean water activist, and the founder of TPG, The Possibility Group. She gives great insights into retail as she provides her personal experience in the industry, from talking about a trip she took down to FAO Schwartz in New York to the Hallmark Channel. Shannon also gives out her thoughts on retail buying and specialty retail as well as the things suppliers should stop doing.  Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  43. 140

    Ep. 141 – Embracing Excellence w/ Pete Roberts & Brian Littlefield of Origin USA

    At the end of the day it's just people trying to make the best decisions for their company. Pete Roberts and Brian Littlefield from Origin USA sat down with Tim to talk about how they started their company and how embracing excellence enabled them to scale it. Pete and Brian’s partnership is a huge powerhouse. Origin USA manufactures products for Jiu Jitsu, MMA, BJJ, Grappling and Lifestyle Athletes. They’ve teamed up with Jocko Willink to produce vitamin supplements as well. Discover what drives them, what motivates them, and how they're tearing it up right now. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  44. 139

    Ep. 140 – What To Do If You Can’t Afford Professional Packaging + More #questionsanswered

    One of the challenges of taking your product to retail is getting that professional packaging which can cost you as much as $10,000 to $15,000. It can be very heavy on the pocket, but then you can’t very well do it with substandard packaging because in retail, packaging is very important. So what do you do? Learn the answer to this as well as other questions that come to mind when you’re taking your product to retail and putting it on the shelf. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  45. 138

    Ep. 139 – #FlashTopic10: How Important Is Your Image? with Emily Page

    What makes up an image? We’re talking about your image, your company’s image, or your product’s image. What is it and does it even matter? How does it all come about and how do you protect it, grow it, and make it better? Emily Page from Pearl Resourcing is here to give her thoughts on how important your image is. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  46. 137

    Ep. 138 – The Distraction: Building Anticipation Into Your Pitch

    In sales, getting the person you’re talking to engaged in your sales conversation is crucial, especially if they’re not engaged. That means the person you’re talking to is on their phone, they’re looking around, they’re rolling their eyes, they’re yawning, they’re putting their head in their hands. It’s a struggle to get any kind of a commitment from these types of people. To get anything going, you want to get your buyer engaged. You want to get them involved. One of the ways that you can do this is by building anticipation. Learn some successful sales techniques that will help you battle in the ring of sales and become a good salesperson. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  47. 136

    Ep. 137 – The Wedgy: A Make48 Success Story with Team D.a.D

    For those who may not be familiar with the show Make48, it’s where teams of all ages, genders, backgrounds, and places develop brand new ideas in a weekend invent-a-thon where they have 48 hours to plan, prototype, and pitch an idea for prizes and licensing potential. It is a valuable resource for anyone and everyone to gain insight into the innovation community. David McCutcheon, full time teacher and inventor and avid listener of the podcast, has wanted to be on Make48, so he brought together his longtime friend, Erik Phelps, and their two daughters, Brynn and Maria, to make up Team D.a.D., Dads and Daughters, and auditioned for the show and made it. David, Erik, Brynn, and Maria recount how they worked their way through the 48-hour challenge and had an awesome time creating a product called the Wedgy with patent that’s going to be on the shelves of major retailers. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  48. 135

    Ep. 136 – The Heart And Soul Of Packaging with Emily Page

    Do you every notice that somehow packaging always seems to take a back seat to other seemingly more important items on you list. It’s what gets done with the the money that is leftover, which Emily Page will tell you is not always the best strategy. The real truth is that product packaging is major. It can be difficult, if not impossible, to land your product on the shelf of a major retailer without some really concise, professional, well thought out packaging. Emily Page of Pearl Resourcing is one of those people that really understands packaging. Not only does she understand it, but I can tell it has become part of her. After hearing her speak, I know you will have a different respect and understanding for packaging and it’s importance. Emily is on a mission to help your product stand out on the shelf and will bring out the very best in your packaging for buyers and consumers to react to. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  49. 134

    Ep. 135 – Do You Need To Be There In Person To Sell? #Flashtopic9

    Joe Tarnowski, Tracy and Tom Hazzard, Jamie Robinson from Trivium Consulting, and Salah Khalaf join together in bringing back Flash Topic no. 9 to talk about how selling in person compares to digital mediums. Is virtual selling over the phone, Zoom, Skype, or email just as good as face-to-face? They pour their insights to identify which one is better for sales as they weigh in with each other’s opinions. Tackling the digital types of selling, they discuss about content building, marketing, and using different tools and platforms to reach out to buyers. They top it off with a talk on tariffs, both the good and the bad. Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

  50. 133

    Ep. 134 – How Important Is Your Story? + Other Questions Answered

    Tim addresses a couple of questions about retail and some important aspects that you need for your business. Starting with Toys R Us leaving the market, he shares the big opportunity that opens up, which those in the Toy industry should grab. He then puts forward the value of your story, reiterating how it should never be left out while offering nuggets of advice on pitching. Lastly, he addresses some questions on buying and selling. There may be times when buyers don’t reach out immediately. Should you follow-up and how many times? Love the show? Subscribe, rate, review, and share!Here’s How »Join the On The Shelf community today:Ontheshelfnow.comOn The Shelf Now Facebook GroupOn the Shelf Now FacebookOn The Shelf Now TwitterOn the Shelf Now Instagram

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ABOUT THIS SHOW

If you have a product or a product idea and have ever wondered how to get it placed in a Major Big Box Retailer, “On The Shelf” is the show for you. Every week we tackle important subjects crucial to mounting a successful sales campaign into Big Box Retail. From timeframes to packaging to Pricing we cover it all. Using simple steps, information and instruction, On The Shelf will be your personal wholesale consultant. Presented by TLB Consulting, a concierge consulting company, who has over 22 years of retail / wholesale expertise. Website – www.tlbconsulting.com Twitter – @tlbconsult

HOSTED BY

Timothy Bush

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