PODCAST · business
One Hot Thing
by Natalie Hailey
One Hot Thing podcast features advanced content marketing hacks from the world’s best content creators.In each podcast episode we take a deep dive into ONE aspect of my guest’s marketing strategy, uncovering a very specific content hack they use to grow their business.
Episodes
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Episode 64 - Create a professional-looking set for your YouTube videos
About AdrianAdrian's goal is first to create a hunger for video by demonstrating the power that it offers any entrepreneur. And then to convince them not to settle for amateur looking iPhone recordings but start creating videos that will make THEM look like ROCKSTARS, feel more confident…
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Episode 63 - Repurpose your YouTube videos for social media
About BenBen is the founder of Engage Video Marketing and has over 15 years experience in the film and media industry. He is also Founder and Creative Director of Innovate Media, a video production and online video strategy agency operating from Queensland, Australia. Ben has also founded...
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Episode 62 - How to use collaboration to grow your YouTube channel
About RobRob is the Brand Evangelist at TubeBuddy.com He creates a lot of content on his own channels, primarily on LinkedIn, YouTube, Instagram, and Facebook. Rob shares a lot of video marketing & creation strategies, live-streaming tips, as well as tools & software reviews. Basically, videos to...
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Episode 59 - Consistently get your Facebook ads in front of the right people
About Charlie Charlie is an advertising strategist, writer, speaker, and agency owner. He’s the founder and CEO of Gecko Squared, a Facebook and Instagram advertising agency that specializes in working with high-growth businesses from around the world including eCommerce, software and…
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Episode 61 - How to get sponsors for your podcast
About HeatherHeather Osgood is the founder of True Native Media, an agency that helps both advertisers get better results as well as assist podcasters in finding sponsors. She everyone find a bigger piece of that advertising pie. Heather's One Hot Thing...How to get sponsors for your podcast...
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Episode 60 - A cut through method to land huge speaking gigs
About Helen Helen is a storytelling and speaker coach. She helps entrepreneurs and leaders increase their impact, authority and reach and become sought after speakers. She passionately believes everyone has a TED worthy story inside them. Helen's One Hot Thing...A cut through method to land huge...
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Episode 58 - How to train your audience to buy from you
About JessJess Lorimer is UK’s most influential Sales Consultant for service based entrepreneurs, looking to sell to corporate companies and add profitable corporate revenue streams to their business. Jess currently produces her own award nominated podcasts; Selling to Corporate and Smart Leaders...
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Episode 57 - Lesser known TubeBuddy hacks for getting your videos ranked on YouTube
About PhilipPhilip is the founder of Verhaal Brand Design, a brand strategy design and marketing agency based in New Jersey, USA. Philip helps entrepreneurs and small to medium sized businesses with their branding. He's a thought leader, and he shares his expertise in marketing design and...
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Episode 56 - Content mega batching | How to only think about your content once a month!
About HollyHolly is a business coach and freelance management consultant from San Francisco in California. She helps clients start service based businesses and be their own bosses through her program, the Consultant Code. Holly's One Hot Thing...Create consistently great content with…
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Episode 55 - How to use DMs to convert your audience into customers
About BellaBella is a very dynamic personality behind the one-woman coaching company Jump Consulting. Since 2002, Bella has been a trailblazer in her industry, consulting with multimillion dollar companies all the way to hundreds of small businesses. She's an author, long-time podcast host,...
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Episode 54 - Live video tips for better engagement and more confidence
About JenniferJennifer is the Social Media Manager for Agorapulse, a podcaster and speaker. She has a diverse background from working on camera to executing digital strategies. Jennifer is a dynamic talent with a passion for every aspect of digital media from building brand strategies, creating...
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Episode 53 - Create binge-worthy video series to turn random YouTube viewers into raving fans
About MeredithMeredith Marsh is the creator of the Video Pursuit Society where smart creative people are growing their audience and profit using YouTube and social video content. As a total introvert with millions of views on YouTube, Meredith helps people show up online with organic…
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Episode 52 - Using your clients' wins to attract new clients
About Kerrie After the first course Kerrie ever created netted her nearly £2000 in just one week, she figured that she was on to something good. Now she spends her days teaching her amazing clients how to build their own businesses that’ll give them the freedom to work when they want to. Kerrie's...
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Episode 51 - Problem (NOT solution) focused videos for more YouTube subscribers
About JustinJustin is one of the guys behind Primal Video. Together with his brother, Mike, they have built a multi-six figure video production company, grown a community of over 100,000 subscribers on YouTube, developed recurring income models that grew their business while they slept, and…
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Episode 50 - Content sanity: more content, more consistency, less time
Connect with Natalie Visit the https://www.markasquith.com/ (website) Connect on https://twitter.com/HotContentUK (Twitter)
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Episode 49 - Using podcast trailers to boost listener numbers
About Mark Mark is the CEO and co-founder of Rebel Base Media, a podcast tech and strategy company that owns Captivate.fm, Poductivity, Podcast Websites, Podcast Success Academy and Rebel Base Studios. Mark's One Hot Thing... Using podcast trailers to boost listener numbers Connect with Mark…
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Episode 48 - Using surveys to create the type of content people want (and make more sales!)
About Rob & Kennedy Rob and Kennedy are the most unlikely entrepreneurs you'll ever meet. With hair styles straight out of a comic book and backgrounds in psychology, hypnosis, and showbiz, Rob and Kennedy don’t immediately strike you as typical entrepreneurs. But these guys have an uncanny knack...
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Episode 47 - The thriller, filler, spiller formula for creating binge worthy video!
About Holly Holly empowers modern online entrepreneurs to go from confused to confident and from fearful to fearless on both sides of the camera. She teaches them the skills they need to create not just videos, but Business Cinema™ Video with a plan, a purpose, a strategy and a system. Not just...
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Episode 46 - A content calendar to get you creating epic content consistently
About Christy Christy Lingo is a Professional Organiser in Columbus, Ohio, working with overwhelmed mums to create order and make a bit more time for self-care - she generally helps people to get more done in less time. Christy is the host of Cocktails and Containers, a podcast dedicated to 2 of...
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Episode 45 - Creating email newsletters people WAIT for
About Ann Ann Handley is a Wall Street Journal bestselling author who speaks worldwide about how businesses can escape marketing mediocrity to ignite tangible results. IBM named her one of the 7 people shaping modern marketing. She is the Chief Content Officer of MarketingProfs; a LinkedIn...
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Episode 44 - How to get more new viewers to watch your videos longer
About Tim Since 2011, Tim Schmoyer has been one of the leading YouTube strategists in the online video industry. His company, Video Creators, has been featured by FOX, Forbes, BBC even YouTube themselves as his team trains creators and brands to master YouTube and use it as a place to spread...
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Episode 43 - Increase productivity with these repurposing & outsourcing hacks
About Chris Chris helps entrepreneurs become the go-to leaders in their industries; building profitable, sustainable business around them and those they want to serve. He’s a highly sought after international keynote speaker, a trusted business mentor, blogger and podcaster, and the author of the...
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Episode 42 - Segment your audience 3 ways for more sales
About Callie Callie is one half of The Membership Guyswhich teaches entrepreneurs and small business owners just like you to create successful membership sites which earn 5 - 7 figures a year in recurring revenue. Callie's One Hot Thing... Segment your audience 3 ways for more sales Connect with...
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Episode 41 - The best tools for choosing video topics your audience are interested in
About Antoine Antoine is a recognised expert and strategist in digital marketing. He’s an award-winning marketing agency owner and a speaker at national & international conferences. Antoines's One Hot Thing... The best tools for choosing video topics your audience are interested in Connect with...
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Episode 40 - Get people hooked on your videos with the Video Engagement Formula
About Salma Salma Jafri is a YouTube Certified Video Content Strategist and an internationally acclaimed speaker. She is the Founder of the 90 Day Video Content Plan. She is a Channel Partner and Contributor at Entrepreneur.com and hosts a weekly video show on YouTube called “Be The Media”.…
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Episode 39 - Raise anticipation to win more deals, faster at higher rates
About Andrew Andrew Davis is a best-selling author and keynote speaker and is recognised as one of the industry's "Jaw-Dropping Marketing Speakers." Andrew is a mainstay on global marketing influencer lists and has built and sold a digital marketing agency, produced for NBC and worked for The...
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Episode 38 - Get amazing podcast guests with Teresa Heath-Wareing
About Teresa Teresa Heath Wareing is one of the UK’s leading experts on social media marketing, working with people to address their social media challenges and give them ideas to help them improve their online presence. Her blogs have been featured on various well known social media websites and...
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Episode 37 - Talking with your audience, not at them with Brian Fanzo
About Brian Brian Fanzo inspires, motivates and educates businesses on how to leverage emerging technologies and digital marketing to standout from the noise and reach the millennial and generation z consumers. He has a diverse background working for the Department of Defense in cybersecurity…
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Episode 36 - Get huge engagement on social media using grenade posts with Janet Murray
About Janet Over the past five years Janet has built a successful blog, podcast, email list and a large social media following. She's also been featured in dozens of national newspapers and magazines, and on radio and TV (and written a bookto help other people do the same) and spoken at...
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Episode 35 - How to get more reach on your content with chatbots with Kelly Noble Mirabella
About Kelly With more than 11 years of social media marketing experience—and more than a few wacky costumes—Kelly brings tricky social media concepts to life through her fun, clear and memorable social media training videos and presentations. Long before social media savvy was status quo, Kelly...
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Episode 34 - How to create a killer live video show with Ian Anderson Gray
About Ian Ian is a Confident Live Marketing consultant and founder of Seriously Social. He’s an international speaker, trainer, teacher, web developer and consultant. He has a passion for making the techno-babble of live video and social media marketing easy to understand. Ian is co-founder of...
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Episode 33 - How to create a content marketing strategy with Phillip Twyford
About Phillip Phillip works with SME businesses to plan, create and execute social media strategies and campaigns. Many small to medium-sized businesses either are not comfortable, don't have the budget or don't havethe time to make social media part of their marketing. From the development of…
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Episode 32 - Stop feeling you have to be everywhere! With Mike McGrail
About Mike Mike started Velocity Digital in 2012 with the aim of helping businesses of all shapes and sizes understand and make the most of the many opportunities digital marketing offers. He does this by working closely with his clients to deliver truly effective and measurable marketing...
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Episode 31 - How to create content out of your daily activities with Christine Gritmon
About Christine Christine Gritmon helps the busy owners of small, local businesses be less intimidated by social media. Her previous experiences includes marketing work for big-brand beauty, local journalism & newsroom engagement work, and creating funny Photoshops for a comedy website (yes,...
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Episode 30 - How to produce prolific levels of content for minimum effort | Content Stacking with Colin Grey
About Colin Colin Gray is a podcaster, a writer and a PhD in education. He specializes in engaging through content, with podcasting at it’s core. His company, The Podcast Host, helps businesses to grow an audience by combining podcasting, blogging and video to cultivate fanatical fans. These…
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Episode 29 - Are you ready to start a membership site? With Mike Morrison
About Mike Mike Morrison is co-founder of The Membership Guys and Member Site Academy, where he helps guide the growth of high performing memberships, e-learning businesses, and online communities. With over 15 years experience in digital marketing and online business; Mike has worked closely…
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Episode 28 - Masterclass on creative content for each stage of the sales funnel with Dan Knowlton
About Dan Dan has been ranked as a Top #100 Digital Marketing Influencer and is an international speaker who went from knowing nothing about Digital & Social Media Marketing, to growing a multi-award-winning Digital Marketing Agencywith his brother Lloyd in under 2.5 years. I chat to Dan about......
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Episode 27 - Life Hacks: How to work a shorter week while still getting just as much done with Richard Tubb
About Richard Richard Tubb is an IT business growth expert and provides http://www.richardtubb.co.uk/ (expert advice to help you grow your IT business), working with the owners of IT businesses to help them free up their time, concentrate on doing what is important and making more money. Richard...
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Episode 26 - 3 steps to growing your business FAST with Andrew and Pete
About Andrew and Pete Andrew and Pete are the fun content marketing duo who help businesses and brands create insanely shareable content, through their YouTube Channel, Podcast and membership community. Winners of the 'Digital and Social Media Company of the Year Award', and also 'Business...
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Episode 25 - Writing tips for content creators with Gudrun Lauret
About Gudrun With over 20 years’ writing experience and a thorough grasp of content marketing, Gudrun works with busy consultants to provide a bespoke solution to help them expand their reach, widen their audience and build on their credibility. She saves them time by taking over the creation and...
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Episode 24 - Collaboration and creating less but promoting more with Thierry De Vynck
About Thierry Thierry De Vynck is truly passionate about online marketing. He mastered the principles of modern marketing at the famously effective GREY EMEA Group. In 2013, he joined Dallas Antwerp - the first fully inbound marketing certified agency in Belgium. Leading the strategy & content...
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Episode 23 - Selfies, self-love, niching and so much more with Laura Pearman
About Laura Laura is passionate about self confidence and self love. She is sharing her expertise on this through a series of new content in her Selfie Skool. Her latest course was called Love Ya selfie and it included 5 challenges you can take to improve your selfie photography abilities. I chat...
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Episode 21 - Keeping it real: Building a commercially viable business
Something a bit different this week. Here's my talk (in it's rawest form!) from Newcastle Startup Week.
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Episode 20 - Building a personal brand through vlogging with Gavin Bell
About Gavin Multi-award winning entrepreneur, Gavin Bell really knows his onions when it comes to Facebook ads. Not only is he a leading Facebook advertising consultant, but he’s also a renowned vlogger with millions of views. You might just see him speaking to his camera today… Gavin helps…
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Episode 19 - Avoiding a vanilla brand with Nicole Osbourne
About Nicole Nicole Osborne is a Chartered Marketer passionate about helping businesses grow with sweeter marketing. With more than 17 years’ experience leading marketing teams, Nicole has successfully delivered growth-focused marketing strategies for the Financial Times, Institute of Directors,...
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Episode 18 - Making content marketing happen with Yva Yorston
About Yva Yva Yorston started her entrepreneurial journey at the age of 22, as a virtual assistant. Within 4 years, she had grown the business to be the number 1 of its kind in the North East of Scotland, through a mix of local networking and blogging. Earlier this year, she relaunched as Content...
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Episode 17 - Monetising your blog with Kat Molesworth
About Kat Kat founded and runs a hot UK blogging conferencefor creative and design loving bloggers called Blogtacular. I make films, specialising in online advertising, book trailers, video profiles and stop motion. I work with online and offline businesses to improve their social media reach,...
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Episode 16 - How to make your mark online with Martin Huntbach and Lyndsay Cambridge
About Martin and Lyndsay Martin and Lyndsay run Jammy Digital, a WordPress web design agency based in Manchester, UK. They create high-performing websites their clients can be proud of, and specialise in WordPress web design and development, conversions and search engine optimisation. They also…
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Episode 9 - Finding your niche, your 'why' and staying positive with Lee Jackson
About Lee Lee leads two digital businesses providing powerful WordPress solutions for personal brands, design agencies and event companies. He runs the WP Innovator Facebook Group with over 1400 members who support one another, network and have fun. There is a focus on productivity, WordPress…
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Episode 8 - Getting clear on content marketing with Chris Marr
About Chris Multi award winning Entrepreneur Chris Marr believes content marketing is the only way to set business leaders free from the world of mediocre interruption marketing. Chris is the Founder and driving force behind CMA, the UK’s largest membership organisation of it’s time. He is…
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ABOUT THIS SHOW
One Hot Thing podcast features advanced content marketing hacks from the world’s best content creators.In each podcast episode we take a deep dive into ONE aspect of my guest’s marketing strategy, uncovering a very specific content hack they use to grow their business.
HOSTED BY
Natalie Hailey
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Frequently Asked Questions
How many episodes does One Hot Thing have?
One Hot Thing currently has 52 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is One Hot Thing about?
One Hot Thing podcast features advanced content marketing hacks from the world’s best content creators.In each podcast episode we take a deep dive into ONE aspect of my guest’s marketing strategy, uncovering a very specific content hack they use to grow their business.
How often does One Hot Thing release new episodes?
One Hot Thing has 52 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to One Hot Thing?
You can listen to One Hot Thing on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts One Hot Thing?
One Hot Thing is created and hosted by Natalie Hailey.
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